Superstars start from Hong Kong Entertainment

Chapter 542 Overwhelming Propaganda

The recording of "Titanium" was not difficult.

Even, to a certain extent, the arrangement of this song is simpler than many songs of this era.

The only difficult thing is that this song requires a lot of electronic instruments.

In the 90s, electronic music was not popular.

It can be said that He Jin himself is one of the leaders of electronic music in this era.

This can be seen from his title of godfather of electronic music in Japan and South Korea.

Because the electronic instruments were not as developed as in the previous life, even though the arrangement of the song was very simple, He Jin spent three days recording it.

In the past three days, there has been a growing wave of public opinion in North America regarding Boyz II Men's racial discrimination.

In this broken place in the United States, racial discrimination is almost everywhere, but when the matter is published in the newspapers, the direction of public opinion will be one-sided again.

Anyone can chime in.

Even some guys who have been exposed to racial discrimination in later generations will speak out in the media and newspapers, saying that discrimination is wrong.

Well, this is beating the dog in the water.

The Boyz II Men group is at a disadvantage in public opinion, so naturally some people will step on them.

Just when this kind of public opinion became more and more unfavorable to the Boyz II Men group, on March [-]th, the Boyz II Men group held a press conference and publicly apologized at the meeting.

The public relations behind Boyz II Men are also quite capable.

It is obviously a racially discriminatory language, but in their public expression with Boyz II Men, they said that they just simply looked down on He Jin.

Looking down on He Jin is very different from racial discrimination.

Racial discrimination will 100% be spurned and abused by people from all walks of life.

But simply looking down on He Jin will make a difference.

Although He Jin is very popular in North America, it is impossible for everyone to like him.

Turning the direction of public opinion to look down on He Jin, although this will still be attacked by He Jin's fans, it is obviously much easier than racial discrimination.

Public opinion in the 90s was very easy to change.

On the first day, the entire American newspapers were full of scolding Boyz II Men, but when Boyz II Men's management company and record company made efforts, the news of scolding them gradually began to disappear from the next day.

Although the Boyz II Men group is still on the cusp, compared to the previous two days, the wind has gradually decreased.

With the help of the influence of news and public opinion in the past few days, the data of Boyz II Men's ep album is also rising steadily.

The ep, which has been released for nearly a month, actually rushed to the top ten of the best-selling list in the past few days, and reached the seventh position.

Perhaps it was because He Jin caused the group to be targeted and deprived of the Grammy for best rp album, Boyz II Men also hated He Jin very much.

So, after their combined EP album sold well again and rushed to the seventh place on the best-selling list of the week, Boyz II Men began to attack He Jin.

"I have always disliked Ho Jin's style, he is too sissy, I like Bruce Lee very much, I am his fan, so I like Chinese Kung Fu very much, but He Jin, cut, he is a bitch."

"What I said at the Grammys is what I think, Ho Jin's music is rubbish, I really don't understand why so many people in America like his songs!"

"He Jin? His last album did sell well, but he was lucky. I don't think his next album will be so lucky.

I heard from a friend that he planned to release an EP to make us shut up, ha ha!Check out the Bestseller List!Our ep has been hanging on it for a month now.

If he has the ability, he will explode our chrysanthemums! "

The Boyz II Men group was interviewed by the media, and when they were asked about He Jin, the three of them unanimously started dissing He Jin.

On the [-]th, when He Jin finished recording "Titanium", he was stopped by reporters.

"Jamie Ho, Morrison et al said in yesterday's interview that your music is worthless and that you are just talking.

Do you have anything to say about this? "

He Jin was very tired.

In order to catch up with the process, he stayed in the recording studio until midnight last night, and came here early this morning.

Being in the studio all the time makes him just want to go back to sleep now.

Originally, he didn't want to ignore the reporter.

But when he heard what the reporter said, he couldn't help but stop.

He didn't pay too much attention to the news these days, so he didn't know the Boyz II Men group bombarded him.

"I don't want to say much about whether my music is worthless.

I believe the fans will give the answer. In addition, whether I have a good mouth or not, this point will be witnessed soon.

My EP "Invincible" has been recorded and is expected to be fully launched in North America around the [-]th.

There is a saying in China that “you can tell if it’s a mule or a horse.” I believe everyone will know whether my music is worthless or not, and whether I just play tricks. "

After He Jin finished speaking into the reporter's interview microphone, he quickly left the scene with the people.

Back at the hotel, He Jin didn't take a rest immediately to catch up on sleep, but called PolyGram so that they could start promoting "Titanium" comprehensively.

He Jin's cooperation with Polygram Records accounted for almost half of He Jin's share.

Therefore, PolyGram will not help He Jin suppress Boyz II Men.

This is why Boyz II Men can quickly turn public opinion around.

Otherwise, if Polygram made a move, it would not be so easy for the other party to change public opinion.

However, Polygram could choose to remain silent before.

Now they can't.

When He Jin’s song is recorded and ready to be released, if PolyGram doesn’t make any effort, it almost means that they don’t want to make money. At the same time, they may lose He Jin, who is hot in Asia and thriving in North America. singer.

Obviously, Polygram would not do such a thing.

Therefore, starting from the second day, PolyGram started a large-scale promotion of He Jin's EP album.

In order to ensure that what he said would not become a joke, He Jin even paid a million dollars out of his own pocket, and PolyGram also had great confidence in him and spared no effort in publicity.

So, under the amazed eyes of North American fans, starting from the [-]th, He Jin's promotional posters were everywhere on the streets of major cities in the United States.

At the same time, some large supermarkets and video stores also began to play He Jin's previous songs non-stop.

Plus the promotion on TV and radio.

In just two days, the entire United States seemed to be captured by a Chinese. There were posters of He Jin and his music everywhere.

Under this kind of overwhelming publicity, April [-]th ​​came quietly.

Under the eyes of countless people who followed this scolding war, He Jin's "Unbreakable" entered major bookstores, video stores and newsstands.

(End of this chapter)