Superstars start from Hong Kong Entertainment

Chapter 553 A Good Beginning

In the next few days, He Jin and other actors from the original "Fast and Furious" crew started a small-scale running event in the United States.

Among them, He Jin is the busiest.

As one of the male protagonists of the film, he is also the most famous member of the crew in North America.

He naturally and understandably resisted the main responsibility of propaganda.

He was promoted separately from the other leading actors in the crew.

Andy Lau, Little Jew and others attended various live events under the arrangement of New Line Films.

And He Jin travels between major TV programs and radio stations.

New Line Films did not hide their desire to take advantage of He Jin's recent popularity.

In the previous negotiation with the senior executives of New Line Films, the director named Jellison boldly told He Jin their thoughts.

They want to use He Jin's popularity to increase the attention of the film.

And as a condition to take advantage of this wave of enthusiasm, they allowed He Jin to actively promote his record in various TV interviews they arranged.

Naturally, He Jin would not be unwilling to do so.

It's a win-win situation.

New Line Cinema can use the popularity of He Jin Records to attract attention.

Similarly, He Jin can also use it to promote his record while promoting the movie.

Of course, both sides know enough is enough.

When Warner behind New Line arranges TV interviews, they will bring the topic to He Jin's records.

But they know how to measure and don't say things that shouldn't be said.

Similarly, when He Jin promoted the album in the interview, he would not deviate from the theme of promoting the movie.

So, TV interviews for movies, music stations for music.

He Jin ran more than a dozen radio stations, large and small, in two or three days.

The publicity for several days in a row, plus the new line's publicity on posters and various other publicity channels.

By the day of the [-]th, the name "Fast and Furious" actually caused a sensation in a small area in the United States.

Many foreigners know that the Chinese singer He Jin is about to make a movie.

And the genre of this movie is similar to "Speed".

On the [-]th, New Line Cinema specially sent people to make a statistics at the entrances of major theaters.

The conclusions drawn from the statistics are.

Among one hundred people, about sixty people have an impression of the movie "Fast and Furious" and know He Jin.

Among the [-] people, about [-] people expressed their interest in this movie, and if they could, they said they would go to the cinema to watch this movie.

The remaining [-] people said it depends on their mood.

This statistical data may not be the best in the entire United States, but it is also in the upper middle position.

He Jin didn't care too much about this statistic.

But the new line is very happy.

Because according to past data, although this statistic cannot predict the box office 100%, it still roughly estimates the audience's expectations for this film.

As long as the movie is not that kind of bad movie, the final box office trend may be tens of millions.

For the new line, four million US dollars, plus the promotion fee of less than one million, the total is only about five million.

Five million bought a movie with a box office of tens of millions, which should be considered a small profit for them.

For a company like New Line Pictures that started by introducing foreign language films.

A small box office hit is already a cause for celebration for them.

After all, their main expectation for these foreign language films is in the video tape.

As for the box office, they hardly expected it.

Throughout the United States, starting from the 80s, dozens of films were imported from Hong Kong, Europe, Japan and other places every year, if not a hundred.

Among them, most of the films are almost released on video tape.

The money-making position of all American filmmakers for foreign-language films is on videotape.

The same goes for The Fast and the Furious.

Originally, according to the original plan of New Line, the final direction of this film will also be made into a video tape and flowed to the market.

Until He Jin suddenly became popular in the United States, in just a few weeks, countless Americans knew his name.

It is precisely because of He Jin's sudden popularity that New Line made a temporary decision to let this movie go to theaters.

However, although it was decided to release the film in theaters, the senior executives of New Line and Time Warner behind it actually did not have much confidence.

It wasn't until today's statistics that they were slightly relieved.

Annie, who purchased "Fast and Furious" from New Line Pictures, told He Jin.

New Line executives are currently affirming his purchase of the "Fast and Furious" film.

He also promised that if the box office of this film can really exceed [-] million, then he will have a very considerable bonus. In addition, he may be able to get promoted by virtue of the success of purchasing this film.

Because of the high-level commitment, Annie is very high-spirited.

He contacted He Jin again, and expressed his interest in the follow-up film of "Fast and Furious", hoping that He Jin could consider selling the North American copyright of the follow-up film to them at a suitable price.

In this regard, He Jin just smiled, bluntly expressing that he does not want the other party to suffer, and will wait for the North American box office of the first film to make a decision.

According to the contract between He Jin and New Line, New Line has the first right to purchase the "Fast and Furious II".

As long as they want to buy and give a matching amount with other filmmakers, this second film must be sold to them.

However, all of this has to be done under the premise that no one will buy it, or other filmmakers cannot offer a matching price.

If someone offers a price that exceeds them, then I'm sorry, He Jin and Xinxian don't wear a pair of pants.

Judging from the current situation, the price of the second part may have to go up a bit.

If the box office in North America is really in the tens of millions, then this second movie, even if He Jin offers seven or eight million, there should be people willing to buy it.

The net box office has exceeded [-] million, so the profit of the video will be even higher.

As we all know, these days, the biggest profit of a movie is not the box office, but the video tape.

With a box office of over tens of millions of dollars in North America, if the influence is there, the profit of the video will definitely be over tens of millions of dollars.

Coupled with the rise of VCD now, the sales of discs will only increase.

Therefore, if the box office of the first part of "Fast and Furious" exceeds [-] million, then even if He Jin offers [-] million for the second part, there will definitely be people rushing to buy it.

Therefore, if Annie wanted to discuss this project now, He Jin would naturally not agree.

Moreover, if possible, He Jin would like to try to break the monopoly and participate in the North American release of the follow-up films in the form of sharing.

Of course, the premise of all this is that "Fast and Furious" must be strong.

If it doesn't work, it's all meaningless.

Even, if the movie hits the street, it will be very difficult for the Hong Kong movie starring He Jin to enter the North American market.

(End of this chapter)