Popular entertainment circle, you call it a little hobby

Chapter 54 Don't Explain, Brother Xuan, We Understand
Zhu Xu and other senior executives active in the front line couldn't refute the netizens' complaints except for wry smiles.

It is an indisputable fact that Tianyu Entertainment has a weak background in the music scene.

The background of an entertainment company's music scene can be roughly seen in four points. First, the gold content of the composers owned by the company; second, how many famous artists and singers the company has; third, how many recommendation resources the company has on various music platforms; How many collaborations the show has.

Let me talk about the first point first. Before Wang Xuan, there were only two gold medal composers in the Tianyu Music Department, and a dozen or so ace composers. arrive.Among the other entertainment companies above the same level, which one does not have a top composer?
It's not that Tianyu has never tried poaching people, but top composers are not willing to come, even if they ask a big price.

And the second point, the number and quality of big-name artists and singers owned by Tianyu is also recognized by the industry as poor.Previously, only first-tier singers Lin Rui, second-tier singers Guo Xiaojing and Fan Shanshan, and seven or eight third-tier singers were the only ones who could do it.

Tianyu also tried to poach people, but couldn't.The reason is actually closely related to the first point, because Tianyu's internal composers are too poor to produce a few good songs, and big-name singers are not willing to come.

And the third point, it is an indisputable fact that Tianyu does not have many recommended resources on various music platforms.

"Dongfeng Break" and "Half City Smoke and Sand" are so low at the beginning of their online rankings, is it because the publicity is not in place?Or is Lin Rui less popular than other singers?Actually neither. "Dong Feng Po" and "Half City Smoke and Sand" were both popular searches before they went online, so how do you want to promote them?As for Lin Rui's popularity, he is already a leader among first-line singers. Will his popularity be worse than other singers?

The reason lies in the recommendation of the music platform!
The songs of other singers have various recommendations on the music platform, and fans can see them when they open the music platform, while "Dongfeng Po" and "Half City Smoke Sand" have no platform recommendations, and they need to be searched to find out. Compared with the two, "Dongfeng Po" and " The initial ranking of "Half City Smoke and Sand" is naturally not as high as others.

In other words, the quality of Wang Xuan's songs is excellent. If the songs are of the same quality, Tianyu's singers really can't reach the top of the new song list in the past few months.

The fourth point is how much cooperation the company has with some large-scale programs. To put it bluntly, it means exposure.Singers also need exposure.And this point Tianyu has the resources to be justified, at least it has cooperated with some large-scale variety shows in China, so it is still possible to squeeze people in.

At noon on the 3rd, Zhu Xu called Li Tao, Cai Qin, and Tan Guangming, the head of the marketing department, for a brief meeting.

"Everyone should have seen the complaints about our Tianyu on the Internet, right?" Zhu Xu spoke first.

Li Tao and others nodded.

"Tell me, what do you think now?" Zhu Xu asked again.

"Let me say a few words first. I think our Tianyu's background in the music world is not bad, at least not bad now. The background in the music world is said to include four points, but in fact, the most important point is the gold content of the composer. And our music department signed After leaving Wang Xuan, I believe everyone has seen Wang Xuan's composition ability, right? I don't think Wang Xuan belongs to any top composer, this is our greatest confidence.

With Wang Xuan, we can completely develop other weak points.

For example, if there is a promising big-name singer in the artist department, we can use Wang Xuan's reputation in the composer world to recruit them. The first album was produced by Wang Xuan. I believe it is difficult for any singer to refuse.

Another example is the platform’s recommended resources. In the past, we didn’t get involved, but now that we have Wang Xuan, I think we also have the confidence to negotiate with the platform. For example, if we talk about exclusive distribution, I believe that any platform will find it difficult to refuse.After all, Wang Xuan's song has been at the top of the new song list for several months in a row. If it is an exclusive contract, which platform would not be tempted?

This is my personal opinion.Please forgive me for missing. "Li Tao said.

"Lao Li said it very well. What do you think?" Zhu Xu looked at Cai Qin and Tan Guangming.

"I agree with Brother Tao's opinion."

"I agree too." Cai Qin and Tan Guangming both had a fight.

"Since everyone agrees, then do as Lao Li said. Cai Qin, your artist department will study the big-name singers in the industry to see which contracts are ready to be recruited. Of course, promising new singers are also fine.

Lao Tan, your marketing department should contact the person in charge of each music platform to discuss cooperation, but don’t directly throw out exclusives, first try to see if authorized distribution can be negotiated, if you can’t throw out exclusives, exclusives are our last resort.

In short, we must talk about the quality of singers in our artist department and the recommended resources of music platforms. "Zhu Xu made a summary.

"clear."

After the meeting, Cai Qin and Li Tao came to Wang Xuan's office together.

"Hey, what wind brought the two big brothers here today?" Wang Xuan joked and poured a glass of water for the two.

"Brother Xuan, your sister Qin heard that you are still single and plans to introduce her niece to you." Li Tao said solemnly.

"Is it real?"

"Don't listen to his nonsense. I really want to introduce my niece to you. The problem is that my niece is only 8 years old. How do I introduce her?"

"That's even better, child bride. I just happen to be a lolicon. By the way, sister Qin, is your niece pretty? Do you have any photos? If she's pretty, I don't mind." Wang Xuan said.

".I didn't expect you to be such a brother Xuan. It's over, Brother Xuan's personality in my heart has collapsed." Cai Qin said exaggeratedly, and then straightened her face, "I'm not joking, let's talk about business, Brother Xuan, come on Have you watched Yue's "The Voice of Nature" finals?"

"See, what's the matter?" Wang Xuan asked.

If "Top Boy" is the otherworldly version of "Fast Boy", then this "Sound of Nature" is the otherworldly version of "Super Girl". The schedule of "The Voice of Nature" lasts roughly 5 months. The national registration starts in January, the national audition in February-March, the promotion competition in April-May, and the finals in June-July.

And "Top Male Voice" actually started after the finals of "The Voice of Nature", it can be regarded as the successor of "The Voice of Nature".

Wang Xuan’s daily life is actually idle now. He fishes at work, plays games, and reads videos and novels. Go home to sleep.

The life of a top composer is so boring and boring.

Therefore, for the national finals of "The Voice of Nature", which can pass the time, naturally Wang Xuan will not miss it.

"Does Lin Miaoke know?" Cai Qin asked again.

"I know, it's so long and big."

"Pfft! I didn't expect you to be such a brother Xuan." Cai Qin rolled her eyes.

"That's a good summary." Li Tao gave Wang Xuan a thumbs-up, with a wretched smile on his lips.

"Hey, what's wrong with me? Her hair is really long, and her eyes are really big. Did you get it wrong? It feels like something weird has been mixed in."

"Don't explain, Brother Xuan, we understand."

(End of this chapter)