Popular entertainment circle, you call it a little hobby

Chapter 619 Only belongs to the day of "The Voice"

The peak audience rating of the first episode of "The Voice" was as high as 2.52, and the ratings of the variety show at the same time were the first in the country. In that issue, the peak ratings briefly broke through 3, and it was unmatched in the variety show industry.

The average audience rating of the first episode was 2.25, and this rating also topped the ratings of variety shows in the same period, week, month, and year.

The point is that this is just the ratings for the first episode.

The average audience rating of the first episode was as high as 2.25, but anyone who has a little understanding of the TV show market knows what this means.To put it bluntly, as long as the content of the follow-up programs of "The Voice" does not collapse and the quality of the first episode can be maintained, it will be almost a breeze to hit the blockbuster.At the phenomenal level, it is not impossible.

Seeing the ratings of "The Voice", many people really don't know how to describe their feelings.

how many years?

How many years has it been since there was a show whose ratings broke 2 in the first episode?Up to at least 8 years.

When "The King of Masked Singer" premiered, the ratings were only 1.4.

For many programs imported from abroad, the ratings of the first episode are not too high. For example, the average ratings of the first episode of "Super Idol" is 1.65, which is already the highest.

In fact, before Tencent Video won the copyright of "The Voice", it has already negotiated cooperation with many advertisers. As long as they can win the copyright of "The Voice", at least most of the copyright fees will be paid by the advertisers.This is why Tencent Video dared to invest 8000 million yuan to purchase the copyright of "The Voice".

In fact, the industry has two standards for phenomenal programs. The first standard is ratings.The industry defines a program with ratings below 4 as a phenomenon-level program.

As for domestic variety shows, none of them are exported abroad.

Foreign variety shows have easily entered the country, and they are making money like crazy. The copyright fee alone is sky-high, not to mention that many TV stations have signed contracts that are simply dog-licking contracts in order to introduce foreign variety shows. To put it bluntly, the TV station is working for others, such as dividends.

It took most of the day, and with countless people working overtime to catch up, the channel was finally opened.

In one night, the on-demand volume of "The Voice" on Tencent Video was as high as 1500 million.Tencent Video made a lot of money directly.

That is to say, in terms of popularity, although "The Voice" has only aired one episode, it has already reached the standard of a phenomenon-level variety show.On this point, even industry insiders who don't like "The Voice" have to admit this fact!
The first episode of the program has stepped into the threshold of a phenomenon-level variety show, so I ask you who else?

Just looking at the popularity, the popularity of "The Voice" is even more terrifying than the phenomenal programs that have appeared before.

At ten o'clock the next morning, Wang Xuan came to Yangcheng Satellite TV, ready to start recording the second issue of "The Voice".

But as the ratings of the first episode of "The Voice" came out, it turned out that the options they set were a joke, and their years of experience were also a joke, which didn't apply to "The Voice" at all.

But in this time and space, although "The Voice" is a cooperation between Tianhai and Yangcheng Satellite TV, the right to speak is completely in Wang Xuan's hands. Naturally, it is impossible for Wang Xuan to listen to a bunch of laymen's gossip, so that "The Voice" will be in vain. A highlight.

Yang Zheng was taken aback.

[Creating history, the ratings of the local variety show "The Voice" reached the top of the variety show industry]

But who knows?Who knew that the program planned by Wang Xuan could actually surpass the global hit program "Super Idol"?It's not scientific at all.

The so-called time is money. Since Tencent Video has spent a lot of money to buy the exclusive online video playback rights of "The Voice", it is natural to hope that it can be released as soon as possible.

There are no options with ratings over 1.8.

As soon as the video was released, the number of clicks continued to rise!
50万、100万、200万.500万.1000万.
When "The Voice" was broadcast last night, many people didn't take it seriously, or in the Internet age, many people seldom watch TV, so they missed it.As a result, "The Voice" was so popular during the day, so many people praised "The Voice", and the ratings of the first episode of "The Voice" even broke the record. Those who haven't watched "The Voice" are naturally curious.

"There's no need to accommodate them, or you can tell them to go online now to see the response of that advertisement on the Internet, and then decide whether to slow down the speech." Wang Xuan said again.

All major forums, chat platforms, blog platforms, and circles of friends discuss "The Voice".

In the market environment where the ratings of local variety shows are generally sluggish, the ratings of the first episode of "The Voice" abruptly reached 2.25, and the king came to the top of the variety show world with the opening stage.

That night.

At this time, Wang Xuan has become a sweetheart in the eyes of many TV stations. After the ratings of the first episode of "The Voice" came out, many TV stations held a special meeting, and the discussion was all about Wang Xuan and "The Voice".The results of the final meeting were surprisingly unanimous, that is, if Wang Xuan planned to plan a show later on, no matter what, it must be taken down.

Even many who had already watched the program "The Voice" on Yangcheng Satellite TV last night did not hesitate to come to Tencent Video for the second time.

The heat is absolutely unprecedented.

At 07:30 in the evening, the first video of "The Voice" was officially launched on Tencent Video.On Tencent Video's side, a banner advertisement for "The Voice" was specially placed on the most prominent position on the homepage of the website.

[This is a miracle and a miracle]

Under these topics, countless people are discussing.

Yang Zheng found Wang Xuan: "Teacher Wang Xuan" seemed hesitant to speak.

【Wang Xuan, a man who is good at creating miracles】

You can't imagine the popularity of "The Voice" at this time.

The media reports are overwhelming, they are all crazy!

Of course, generally speaking, ratings and influence are directly proportional.The influence of a program with a rating of more than 4 is absolutely astonishing, and the ratings of a program that has reached the popularity of the whole people are not far behind.

The people were in an uproar and boiling.

Turning on the phone, I realized that since "The Voice" was broadcast on Tencent Video, Zhu Quan's ad went viral.A lot of influencers are challenging that ad.

[Will "The Voice" become the first program in China to export copyright to the outside world?]

It turns out that this show is really good.

When Zhang Zheng called Wang Xuan earlier, there was a lot of compliments, but Suning Satellite TV was really heartbroken when the ratings of the first episode of "The Voice" were released.If they kept in touch with Wang Xuan and established a good relationship with Wang Xuan, "The Voice" must be owned by Suning Satellite TV. When will they get Yangcheng Satellite TV to pick up the bargain?

In terms of program planning, Wang Xuan is a pure rookie, okay?He hadn't shown any talent in this area before.How can you plan a program at random and hit the global blockbusters?Is this guy still human?

Otherwise, Weibo officials even believe that the ratings of the first episode of "The Voice" will never exceed 1.5.This is what years of experience have taught them.In recent years, the ratings of the first episode of local variety shows have never exceeded 1.5.

The online video of "The Voice of Huaguo" is officially launched.

On the streets, subways, buses, shopping malls... wherever people gather, the discussion in twos and threes is still "The Voice".

"I understand, then I'll go and talk to the advertiser." Yang Zheng said, in fact, the station asked him to communicate with Wang Xuan as much as possible, because the advertiser was willing to increase the advertising fee, which was tens of millions.But seeing Wang Xuan's attitude, he felt it was better to say a few words less.For tens of millions of advertising fees, if Wang Xuan is offended, the loss outweighs the gain.

[Exciting, this is the first time that a local variety show has reached the top of the variety show industry, and it is the first to blow the clarion call to attack foreign copyrighted programs]

Just click on a meager topic, and the discussion is "The Voice".

This is also the fourth record created by "The Voice" after the naming fee, production funds, and online video licensing fees, and the first variety show ratings record.

Looking at the ratings of "The Voice" and then "Super Idol", many people think that comparing "Super Idol" and "The Voice" was a joke.Those who think that the ratings of "The Voice" will not be as good as "Super Idol" feel the burning pain on their faces.

[This day belongs to "The Voice" and also belongs to Wang Xuan"

Wang Xuan said: "What? Mr. Yang is busy?"

It's not that they were negligent, but because they never thought that the ratings of "The Voice" could exceed 1.8 from the bottom of their hearts.Even the option of 1.5 to 1.8 was reluctantly added in consideration of the bonuses of "The Voice" from Wang Xuan, Qiao Ziwei and other big names.

They were all slapped in the face by "The Voice"!

[He is here, he is here, he kicked off the counterattack on foreign copyrighted programs with "The Voice"]

It turns out that "The Voice" is like this.

But "The Voice" has made Chinese people see the dawn, the dawn of exporting to foreign countries, and the dawn of counterattacking foreign variety shows.Didn't you see that even the world's most popular variety show "Super Idol" was directly beaten by "The Voice" in Huaguo?
So no matter the public, the media, or people in the industry are all excited.

The industry was shocked.

The entire country is full of voices discussing "The Voice"!

The second criterion is the influence of watching the program. If the influence is astonishing, reaching the point where the whole people pay attention to it, even if the ratings are less than 4, it is also called a phenomenon.

It is hard to imagine the sensation caused by this ratings.

For a while, the popularity of "The Voice" soared again.

He didn't know that in the time and space of Wang Xuan's previous life, in the earth version of "The Voice", Hua Shao was finally pressured by advertisers and had no choice but to slow down the speed of speech several times to meet the needs of advertisers. "The Voice" is missing a big highlight.

When Wang Xuan watched "The Voice", he saw that Hua Shao slowed down his speech, and he was very regretful.

The Weibo official smiled wryly when he thought of the topic of predicting the ratings of "The Voice" that he had initiated.

"It's like this. An advertiser contacted us just now, and hoped that when the second issue of "The Voice" started recording advertisements, the host would slow down his speech and make their brand name clearer. For this reason , they are willing to pay more for advertising, you see?"

看看他们设置的都是些什么选项啊：0.6以下，0.6到0.9，0.9到1.2，1.2到1.5，1.5到1.8
Gone.

"Refund?" Yang Zheng was taken aback, he didn't expect Wang Xuan to be so determined.

It is estimated that no one who eats melons will think that the ratings of "The Voice" can exceed 1.8, because since they set up voting options, no audience has questioned the options they set, not a single one!

The people are boiling.

Then they boil.

[Crazy, the ratings of "The Voice" exploded, reaching the top of the variety show industry]

Even Wang Xuan has been mentioned many times.

Yes, the ratings of the first episode of 2.25 have already broken the first ratings record in the history of Huaguo variety shows.This still counts those variety shows imported from abroad.

"Impossible. Go and tell the brand owner that it is impossible to slow down the speed of speech in the opening advertisement. This is not a matter of more money and less money, but the hosting style of "The Voice". If they think it is inappropriate, You can refund the advertising fee to them, cancel the cooperation, and cooperate with another advertiser."

In the past, Wang Xuan also did many important things, such as the two theme songs "Dead Prelude" and "The Mass" that were expropriated by Ice and Snow's game "World of Warcraft", such as Zai's "Legend of Sword and Romance", which won the Global Music Award. ", and "Dream Wedding", the International Music Troupe even held a grand concert for Wang Xuan to come to China.But these are nothing compared to "The Voice".Because Huaguo's local variety shows are suppressed by foreign variety shows too badly.

Yes, the official ratings of "Super Idol" have also been released. The first episode's data is not 1.8 as rumored on the Internet, but only 1.65.Of course, when I only watched the first episode of "Super Idol", the average audience rating was indeed 1.8, but wasn't it impacted by "The Voice" afterwards?
Fortunately, the ratings of the first episode of "Super Idol" were a bit high, which raised the average ratings of the first episode. If you only watched the second episode, it would not even be 1.65, let alone 1.55.

[The ratings of "The Voice" are as high as 2.25, and it beats "Super Idol"]

Yanjing Satellite TV regrets it very much now.He shouldn't have chosen to fight "The Voice" in the first place, but now it's all right, he's hit the iron plate.

And now, they finally saw "The Voice" through an online video, which is also the reason for the rapid increase in the number of online hits.

Thinking of a popular or even phenomenal program passing by, Suning Satellite TV was so heartbroken that it was hard to breathe.

Regardless of the ratings of the first episode of "Super Idol" and "The Voice", there is only a gap of 0.6, but this 0.6 is a gap that is difficult to bridge. "The Voice" can easily become a hit show, and it is expected to be a phenomenon.And if "Super Idol" doesn't change gears, it may be difficult to even break 2 due to the impact of "The Voice".

No, not just internet celebrities.

It should be said that that advertisement has become the object of the challenge of the whole people.Countless people are challenging that ad, challenging to say that ad word as quickly as possible, and even took a video and posted it on the Internet, Weibo, Moments, live broadcast platforms, and short video platforms.

There are even many celebrities who challenged that advertisement.

When Qiao Ziwei also challenged the advertisement and posted the challenge video she shot on the live broadcast platform of the bullfight, the online climax was immediate.

(End of this chapter)