Popular entertainment circle, you call it a little hobby

"Yes. The reason why foreign literature is popular but our country's classical literature is declining is simply that foreign literature is relatively popular and simple, while our country's classical culture is relatively advanced. If there is no one to teach you, it will take a lot of energy to study it yourself, and it may even be possible. I can’t understand it. Because classical literature is mostly in classical Chinese, it’s difficult to study without experience in that area,” Wang Xuan said.

"What should I do?"

"Simple, we can join forces with the National Theater and the Institute of History of the Academy of Social Sciences to create a program to select the most outstanding traditional cultural works that are worth telling, and tell the story of the book and core of the classics in the form of 'cultural program + drama + film and television' Thoughts and shining stories in circulation make the words written in the classics come alive, showing the Chinese wisdom, Chinese spirit and Chinese values ​​contained in the classics," said Wang Xuan.

Li Bu's eyes lit up when he heard this: "How to do it specifically?"

"This program is called "China in Classics". It focuses on classics that are well-known at home and abroad and have been passed down through the ages. Relying on the cultural IP of the classics, it sets up two stages, historical space and real space, to innovate the program format. It uses film and television shooting techniques in the historical space. Invite well-known directors to serve as film and television directors, and film and television guests with good reputations to perform story interpretations. Combined with stage technologies such as surround screen projection, AR, and real-time tracking, the story of the classics is visually presented through the innovative form of space-time dialogue, showing thousands of years of history. The origin, circulation and inheritance of Chinese classic books.

In the dialogue between ancient and modern times that spans time and space, the audience can feel the inheritance of "endless string songs" and inspire the mood of "thinking for thousands of years". Multiple stages and different scenes are connected by an ancient book; different characters from different eras speak for the same classic.

The program is both a faithful narration of history and a contemporary expression: there are both grand scenes of interweaving sound and light, and delicate situations of close-up interpretation. It is also on the stage where historical space and real space intersect that the quaint words contain the meaning of life. Perceptions and social philosophies have merged into the blood of the Chinese people over the course of time and become the cultural genes deep in the soul. "Wang Xuan said.

Li Butou's eyes brightened even more.

In fact, he couldn't understand anything about historical space, real space, time-space dialogue, etc. In other words, it’s not that I don’t understand, but that I don’t know how to implement it.

But what Wang Xuan said makes sense, and this method is most likely feasible. And since he specifically asked Wang Xuan for advice, he must believe in Wang Xuan's ability. In this case, why should he understand? Just leave professional things to professionals.

"Teacher Wang Xuan, to be honest, I don't understand what you are saying. But I believe in you. If not, I will leave this project to you and you will be the chief planner. Just ask for anything you need. The entire Ministry of Culture will cooperate and support you." Li Bu said.

"No, no, Li. I will write out the complete planning of the program and give it to you directly. With the detailed planning, with the ability of China Television's program production team, this program can definitely be produced. I can also do it by then. Please help me for reference." Wang Xuan said.

"But this is unfair to you." Li Bu said.

"It's okay. There's no need to worry about these. I'm happy that I can contribute to the spread of our country's traditional culture." Wang Xuan said.

"That's okay. This program will be produced by China Television. Just ask them to mark your name in the program planning." Li Bu said.

Wang Xuan nodded.

The program idea is his, and he would definitely not be happy if the program planner labeled someone else.

"What about other aspects? Do you have any ideas?" Li Bu asked again.

"As for ancient poetry, if you want to promote it, you can also create a program "Classic Chant and Spread". Combining poetry with songs, combining ancient poetry and some modern poetry with modern pop music, while focusing on the contemporary expression of the program, it will also Deeply explore the connotation behind poetry, tell cultural knowledge, explain humanistic values, interpret ideological concepts, trace the origin of modern civilization, build cultural confidence, and lead the audience to appreciate the beauty of poetry in the performance of a group of singers and singers. The specific form is, by Relevant experts introduce poetry, with singers as classic singers, and re-sing classic poetry or songs related to ancient poetry using pop song singing methods," Wang Xuan said.

After that, he added: "I will write a detailed plan for this program and hand it over to you another day. You can just ask China Television to produce it."

"Okay." Li Bu was overjoyed.

"China in the Classics" and "The Legend of Classics", these names are full of connotations at first glance and are feasible.

In fact, we can also plan a "Chinese Poetry Conference" program, but Wang Xuan prefers the "Classic Chanting and Spreading" program compared to the "Chinese Poetry Conference".

"What about the third one? What about those traditional handicrafts? Is there any way to pass on these handicrafts?" Li Bu asked again.

"This is a bit difficult to handle. I think Li Bu also knows that the real reason for the gradual decline of traditional handicrafts is that the income from the crafts is not directly proportional to the time spent. Traditional handicrafts are too difficult to learn. If you want to be successful in learning, or even become a master, you often need to Several years.

After the problem is solved, it is still very difficult to make a living from handicrafts, because it is purely handmade and cannot be produced on a large scale. The production cycle is still long and it can easily be replaced by mechanized products. To give a simple example, if you are a consumer, would you rather buy a plastic basket that costs a few yuan, or a handmade bamboo basket that costs more than thirty yuan? I believe that except for some people who pursue a high quality of life, most people will choose lightweight and cheap plastic baskets. To put it bluntly, they can defeat you with a price war. "Wang Xuan said.

"Yes. The most embarrassing thing about traditional handicrafts is that they often require a lot of time, but the average income they can bring is relatively low, and their liquidity is far inferior to other jobs, so that today's young people are not willing to learn handicrafts. Except for the older generation who still stick to it, many handicrafts can no longer find inheritors." Li Bu said with a sigh.

"Is there no solution?"

"Yes. The state and the private sector work together to select those exquisite, endangered, and important historical, cultural and social value handicrafts. The state will help these handicrafts apply for intangible cultural heritage, and may even introduce relevant bills, such as " "Intangible Cultural Heritage" Act, to document, research, preserve, protect, publicize, promote, inherit and revitalize this handicraft.

On the folk side, you can find some celebrities and the like to be the inheritors of traditional handicrafts. Whether it is true or false, it is enough to attract the attention of young people. With greater exposure, you can always attract some young people to come and learn these handicrafts.

Of course, the most important thing is to help these handicrafts open up markets. It is impossible to persist by relying on celebrity effect and feelings. Business strategy is always the basis of feelings. Without buying and selling, there is no protection. In fact, in addition to protection, there is another important reason why the state comes forward to help handicrafts apply for intangible cultural heritage, which is to rectify the name of handicrafts. And correcting the name also serves to expand sales.

Let’s take the basket as an example. If you are a consumer and there is a plastic basket costing a few yuan and a handmade bamboo basket costing more than 30 yuan, which one would you buy? Most people still buy plastic baskets, but there are also many people who buy handmade bamboo baskets.

Before the country helped define handmade bamboo baskets as intangible cultural heritage art, if you put a plastic basket worth a few yuan instead of selling a handmade bamboo basket worth more than thirty yuan, others would laugh at you for being stupid, but then, No one will criticize you, because what you bought is not only a bamboo basket, but also an intangible cultural heritage art. "Wang Xuan said.

Li Bu was overjoyed: "Okay, okay, indeed Teacher Wang Xuan has an idea. These suggestions of yours really enlightened me."

"Bu Li doesn't mind my boasting." Luo Chen said with a smile.

"How could it be? The suggestion of intangible cultural heritage is really good. But finding those celebrities to be the heirs of this intangible cultural heritage is a problem." Li Bu said.

"If Mr. Li doesn't mind, I'll ask Tianhai's artists to become inheritors of intangible cultural heritage if they have time, and contribute to the promotion of our country's traditional culture. If I have time, I will occasionally guest star in intangible cultural heritage." Heir." Wang Xuan said. "Okay, okay!" Li Bu was even more surprised and immediately expressed his stance, "Teacher Wang Xuan, your pattern really moved me. Don't worry, if you care about the country so much, the country will never treat you badly, nor will it treat Tianhai banner badly. Those who contribute to the promotion of the country’s traditional culture.”

Luo Chen smiled when he heard this. He didn't pay much attention to what Li Bu said. Now, he lacks nothing, not money, status, or power. At least no one would use power to suppress him. In this case, he is still very happy to be able to contribute to the country.

Bu Li left, saying that he would return to Beijing immediately to convene people from the Ministry of Culture to discuss and come up with a feasible plan as soon as possible.

"Wang Xuan, when Director Li asked you to be in charge of the entire program, why did you refuse?" Chen Xueqi asked with some confusion.

"If you think about it differently, what do you think are the benefits of me accepting this job?" Luo Chen asked.

Chen Xueqi was stunned. After thinking about it carefully, I really can't think of it.

Wang Xuan has no shortage of fame. He doesn't need these two programs to make Wang Xuan famous. Wang Xuan is not short of money, and this kind of program that promotes the country's traditional culture is not for profit at all. Furthermore, Wang Xuan does not need this job to increase his aura. With or without this errand, Wang Xuan is the most eye-catching person in the Chinese entertainment industry, with a gold medal to avoid death.

In this case, why did Wang Xuan accept this job?

"Do you understand? It makes no difference to me whether I have this job or not. The most important thing is that I provided the planning plan. Even if I don't go into battle, no one can take away my credit. Of course, I don’t care about the credit,” Wang Xuan said.

"Then we can leave this project to our Tianhai program production team." Chen Xueqi said.

"It can't be done! Unless I am responsible for the whole process, our Tianhai program production team will never be able to do these two projects. China Television's program production team can definitely do it. This is why I handed this project over to China Television." Wang Xuan said.

"Okay." Chen Xueqi nodded.

Wang Xuanze boarded Whale Live again, only to find that his cousin had already logged off. Immediately, I called Zhou Meijia directly.

"Wow, cousin, you actually called me. Is the sun rising in the west?" After the call was connected, Zhou Meijia's excited voice came from the other side.

"If I said I just watched your live broadcast, would you be more excited?" Wang Xuan said with a smile.

"Really?"

"Of course it's true. That Ren Xiaoyao is me. You just called me Brother Xiaoyao," Wang Xuan said.

"."

"Cousin, what do you think of my singing? Is there any chance of becoming a singer?" Zhou Meijia asked.

"Want to hear the truth or lies?"

"Truth, oh no, lies, let me be happy first."

"The lie is that you are extremely talented and have the talent of a queen."

"What's the truth?"

"Go and sleep. Your voice is too ordinary and unrecognizable. If you don't rely on your family and me, you won't be able to get ahead in the music industry. And I believe that you definitely don't want to rely on your family or me."

"Cousin, if you're not so offensive, am I really that bad at singing?" Zhou Meijia was a little frustrated.

"It's not that it's bad, it's that it's unrecognizable. It's impossible for a singer with an unrecognizable voice to become popular in the music world. Even if I give you a few good songs, the final result will be that the singer is not popular. If there is a capable singer The cover of your song will beat the original version of your song every minute. But..."

At first, Zhou Meijia was a little frustrated and shocked after hearing the previous words. However, Wang Xuan changed the subject, which shocked Zhou Meijia: "But what? Cousin, don't say half the words and keep the other half."

"But I found that you are very suitable for making something."

"what's that?"

"Heir of non-heritage!"

"What is an intangible cultural heritage inheritor?"

"This is a topic I talked about with the leaders of the Ministry of Culture today. Soon, the country will apply for intangible cultural heritage for some traditional handicraft projects. That is definitely a big trend. If you want to be an anchor on intangible inheritance, just do As a head anchor, you can support yourself in the future without relying on your family. The most important thing is that you can also help promote the country's traditional culture, which is of great significance." Wang Xuan said deceptively.

She said it was a lie, but in fact, Wang Xuan felt that there were few people more suitable to be the inheritors of intangible cultural heritage than her cousin. Because Zhou Meijia is not short of money, she does not need to rely on this to support herself. If there is no pressure in life, I can continue to work naturally.

Furthermore, many handicrafts are actually quite expensive, and most people cannot afford the expense. But Zhou Meijia can do it. Tens of thousands, hundreds of thousands, millions, or even tens of millions are not much money to the Zhou family. The Zhou family will definitely support Zhou Meijia to become the inheritor of intangible cultural heritage, which can establish a good reputation for the Zhou family.

Of course, whether Zhou Meijian can persevere depends on whether she can endure the pain.

"Wow! This is good, this is good! I will be the inheritor of this intangible cultural heritage." Zhou Meijia said.