Chapter 173 Eloquence

Even if this level of quality pork is sold at a price of more than ten yuan per catty, Wu Siyuan feels that it is a huge loss!

People only rely on marketing advertisements, and they don't know whether it has health effects. [Melatonin] can be sold at a high price, and his pork, which has real health effects, can strengthen the body and prolong life, if it can't be sold at a high price , that's really sorry for what it's worth.

This is not just Wu Siyuan's own idea, but also the unified opinion of all the executives of [Super Group].

After discussion, [Chaoqun Group] decided to make this kind of meat pigs fed with aura grass a high-end pork brand of the group’s agricultural and animal husbandry products, just like [No. Its a higher end brand.

[No. [-] Native Pig] Although it mainly sells the Native Pig brand and can sell pork at a high price, it is still relatively down-to-earth for [Chaoqun Group].

[Chaoqun Group] What we want to create is a high-end pork brand that seems to be sitting in the sky, just like Chanel in pork.

Well, as soon as this metaphor comes out, I feel that Chanel's bags are a bit greasy.

Although the words are a bit rough, it is the truth.

To create a high-end pork brand, the first thing to do is to name it.

After many discussions, the brand name of this pork was also determined, and it was called [Sanwei Xiangzhu], which means getting three flavors.

After the brand name is determined, the next step is to determine the price.

To be honest, although the name is very high-end, the cost of [Sanwei Xiangzhu] is only 4.8 yuan/catties, but the management of [Chaoqun Group] priced it at 32 yuan/catties, a full premium of 666%!

But even at this price, Wu Siyuan still felt that it was a bit low, after all, the aura content of this pork was not low.

However, due to various considerations, this price was still set.

After the price is determined, it is the question of how to promote it.

Wu Siyuan handed it over to Guan Xuelie to take charge!
Such a high-end product is difficult to digest when it is placed on [Little Fresh Meat], which focuses on the middle class and white-collar market.

It’s okay for you to let the middle class eat a few catties occasionally. If you eat it often, is it worthy of their mortgage, car loan, and family?
Conscience will hurt!
So we still have to cut the meat of those rich!
This requires skill!

Guan Xuelie went back and discussed with the managers below for a long time, and finally decided to start with the mid-to-high-end catering channels he mastered!

First of all, they found one or two high-end restaurants in the provincial capitals of the two provinces, and presented a batch of fresh [Sanwei Pork] conditionally, stating that this was a gift for their activities for their long-term support to their partners.

When the consumption of the restaurant's customers reaches a certain amount, the restaurant can give away a delicacy made from [Sanwei Pork] for free.

This amount can be determined by the restaurant itself.

Guan Xuelie doesn't care what kind of food the restaurant makes [Sanwei Pork], but there are two requirements.

The first is that it must be a real gift.

The second is that there must be feedback, and corruption is not allowed.

The restaurant actually knew that it was [Chaoqun Group] promoting their new product [Sanwei Pork], but this kind of asking for others, but high above others, really made the purchasing manager or executive chef of the restaurant, Feeling dissatisfied.

To be honest, although the ingredients such as chicken, duck, goose, and pig that [Chaoqun Group] has been supplying are natural and pollution-free, the taste is quite good, and the quality is also very stable, they are not unique. There are still several similar products on the market .

It's really too much. It's not that they have no temper when they say that they change suppliers when they change suppliers!
But this kind of dissatisfaction disappeared after the chef at the restaurant fried a few dishes with [Sanwei Pork]. Instead, he carefully waited on the business manager sent by Guan Xuelie, afraid One of these business managers was unhappy and went to cooperate with their competitors.

There is no other reason for this, because the aroma wafting from these dishes directly attracted the customers from the tables outside, and they almost had a quarrel in order to compete for a bite of food.

For those who come out to sell business, it is enough to do this!

At that moment, the business manager suddenly felt proud of his company.

……………………………………………………………………………………………………………………………………… ……

The efficiency of several restaurants is not bad.

After they finalized the contract with Guan Xuelie, they quickly printed a unique event leaflet and put it on every table.

These days, there are too many leaflets, and many people have long been fatigued, and some people don't even read them.

Especially these high-end restaurants.

Many people come to restaurants not for the purpose of eating.

In other words, eating is not the primary purpose. The key is to enhance each other's feelings through eating, and to reach some kind of transaction that can be seen or not.

This is the reason why Lin Maorong, chairman and general manager of Daxia Automatic Mechanization (Yangcheng) Co., Ltd., came here to eat.

He has just reached a preliminary cooperation agreement with a customer of Xiangjiang.

This time I came here to entertain the other party.

The amount of the cooperation this time is not low, with seven figures, so Lin Maorong is also very generous, ordering all kinds of expensive dishes, and even brought Feitian Moutai himself, and poured a glass for the other party.

The two of them started pushing glasses and changing glasses as soon as the table was full of delicacies. Under the stimulation of alcohol, their relationship seemed to be sublimated.

After eating almost, Lin Maorong was ready to check out and leave, and then started the second half.

Unexpectedly, at this time, the service staff of the restaurant came over with a dish, and apologized to him repeatedly, saying that the kitchen was too busy today, which caused the dishes presented to their table to be served late, I hope they don't mind!

Lin Maorong drank too much wine and was a little bit over the top. Hearing this, his eyes flashed with displeasure, and he said angrily, "I didn't bring it until I was full? Why do you serve such greasy dishes? How does your restaurant do business? One point You don’t even have eyesight, so why not send a plate of fruit! Forget it, pack it up.”

The waiter was taking off the lid of the pot that covered the dishes. He was taken aback when he heard the words, and immediately reacted, saying, "Okay, boss, just wait a moment."

The waiter is about to leave with the delicious [Dongpo Pork] made from [Sanwei Pork].

It's just that the scent has already wafted out, and it spread throughout the private room in an instant.

"Slow!" At this moment, Xiangjiang's customer stopped him suddenly. He smelled the fragrance in the air intoxicated, and then said, "Put this dish down first."

The customer is God, this statement is not only useful to the waiters, but also to Lin Maorong.

He immediately signaled the waiter to put down the dish, and then asked the waiter to leave.

Before the waiter stepped out of the private room, the Xiangjiang customer had already taken out his chopsticks, and said to Lin Maorong in half-baked Mandarin, "This Dongpo pork smells very authentic... I always thought that such authentic Dongpo pork, You can only eat it in Manhan Tower in Xiangjiang... I didn't expect it..."

While talking, Xiangjiang's customer picked up a piece of Dongpo meat and put it in his mouth, and his tongue became fragrant immediately.

"Well, the skin is thin and tender, the color is bright red, the taste is mellow and juicy, it is crispy but not broken, and it is fragrant and glutinous but not greasy."

(End of this chapter)

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