Chapter 497 Winning is numb (one more)
May 5th is a good day.It is not only the birthday of Park Hyomin and Yoona Lim, but also the day when the "Little Deer app" was officially launched, the movie "Pirate: The Bandit Who Runs to the Sea" was released, and the payment software "NewPay" was officially launched.

Thanks to the developed social economy and high urbanization rate, South Korea’s film industry is quite developed, and people love watching movies, which can be shown by a single statistic.

South Korea's 2013 box office champion "Extreme Job" had a box office of 1.12 million US dollars, which was equivalent to about 6.9 million Huaxia currency at the time. The number of movie viewers exceeded 1600 million, accounting for about one-third of the total population of South Korea.

At the same time, South Korea is still the fourth largest box office market in the world, second only to North America, Huaxia and Neon.But compared to its total population of just over 5000 million, it ranks 28th in the world.

What will be the result of the trick of subsidizing tickets in such a market?
Lin Yi was completely defeated.

Going forward for more than half a month, Menghua Ticketing spent huge sums of money to launch an overwhelming publicity for the "Xiaolu app".

Billboards on the side of the road, bus stops, electronic screens outside shopping malls, TV, radio, handing out flyers, and Lin Yuner and the others helping to publicize on the Internet. Anyway, almost all the tricks that can be used have been used.

Lin Yuner, the spokesperson, can be seen everywhere. In just over half a month, the download volume of "Xiaolu app" exceeded 800 million times.

This data is not amazing, but it is not bad for a new type of software that has just appeared and has not officially launched a specific business.

At midnight today, when Lin Yi wished Lin Yuner a happy birthday, the "Little Deer App" was officially launched, and it began to distribute red envelopes to all registered users. There are cash red envelopes ranging from [-] won to [-] won, as well as discount coupons Red envelopes, ranging from [-]% to [-]% off.

All red envelopes can only be used to buy tickets at Menghua Ticketing and the movie theaters under Weilan Cinemas. Online payment is used for ticket purchases, and only "NewPay" is supported.

In order to use this red envelope, people have to download the "NewPay" app, then register and bind a bank card.

After people register, they will find that "NewPay" also gives out red envelopes, ranging from 50 won to 100 million won.

Seeing this, people were first surrounded by huge surprises, and then realized that the money in the red envelope is only a virtual amount, which cannot be withdrawn or spent, and can only be used for a thing called "Saving Money" in "NewPay" inside.

This is actually the Yu'ebao in a Huaxia treasure software that Lin Yi asked to pirate.

Although the tens of millions of Korean won in the red envelope cannot be withdrawn, the daily income they generate in "Zianqianbao" will be transferred to the user's account for three days.

This, in fact, is equivalent to an advertisement.Because the current annual interest rate of demand deposits in the South Korean Bank is about 0.3%, and the annual interest rate of time deposits is only a few percent. However, the annual interest rate of "Zianqianbao" is about 4%, which is more than ten percent of the annual interest rate of bank demand deposits. times.

And storing the money here is the same as the survival period in the bank, and can be withdrawn at any time.

The three-day income is enough for people to see the effect, and it will naturally attract some people to deposit money in it.

Of course, people definitely don't trust a software that hasn't been around for a long time, so there should not be many people who really save money in it in the early stage.

But it doesn't matter, "NewPay" has already started offline promotion. New Century Finance has signed an agreement with Jinshi Group's stores, shopping malls, restaurants, bars, KTV and other consumer entertainment venues. At that time, these places will introduce "NewPay" payment system.

In this way, "NewPay" has completed the integration from online to offline from "Xiaolu app" to all consumer entertainment venues under Jinshi Group.

With the endorsement of Jinshi Group, people will naturally believe in this software. At that time, are they afraid that no one will save money in "Zianqianbao"?

In addition to "Zianqianbao", "NewPay" also has various investment projects that New Century Finance cooperates with banks, foundations, and insurance companies for people to buy.

It is estimated that in less than a year, "NewPay" will have more than 1000 million monthly active users, covering one-fifth of the population of South Korea. By then, this software will be considered a success for this project.

Once listed, it is not impossible for Lin Yi to be one of the top ten richest people in South Korea.

Of course, this is a story.

Today, the main push is still the software "Little Deer".As mentioned earlier, the zero-point red envelopes are online, and tickets can be purchased officially. By 50:49 am, the number of tickets issued by the "Xiaolu" app has officially exceeded [-], of which nearly [-] tickets are "Pirate: The Bandit Who Runs to the Sea".

What does this number represent? It means that the tickets for Menghua Ticketing and all the cinemas under Weilan Cinema Line are almost sold out today.

Seeing this result, the other two cinema giants were stunned.

At this time, the movie theaters owned by Menghua and Weilan were full of people, everyone was queuing up to scan the QR code to get tickets, and then went to the bar or nearby stores to buy snacks and drinks.

The current situation in the movie theaters owned by the two theater chain giants, Lotte and CGV, can't be said to be empty, it can also be said to be empty.

Even if people can't buy tickets today, they don't come to watch movies with them.

Because they can't buy it today, they can buy it tomorrow, anyway, they have to use up the red envelopes.

If the "Little Deer app" had to make up the invoices every day, the results of Lotte and CGV can be imagined.

So far, the number of movie theaters under these two brands accounts for less than [-]% of the total number of movie theaters in South Korea.

In terms of numbers, they have an absolute advantage, but Lin bought out all the self-service ticket machine patents with one ticket, and they have nothing to do.

Of course, they can also choose to pay for the tickets, but have they ever played with Lin Yi?If he could beat Lin Yi, would Xue Keer still cooperate with Lin Yi?

After much thought, the boss of CGV decided not to struggle anymore, and directly contacted Menghua Ticketing, planning to have all its movie theaters also connected to the "Xiaolu" app system.

At this time, the person in charge of Lotte Cinemas was Xin Zheyu, the second child of the Xin family who had been drawn by Lin Yi before.Although he didn't dare to do anything to Lin Yi, he still remembered being humiliated by Lin Yi.

For an elder and young master, this is an unshakable hatred. Although there is a high probability that this hatred will not be avenged, he does not intend to admit it. He is going to go home and discuss it with his father Xin Dongbin, and try to make up for it. .

Let's talk after a fight, if it's really impossible, then admit it.

If nothing else happens, Lin Yi is about to win the movie theaters in South Korea, which is the first step out of the monopoly and the first step towards becoming a chaebol.

At this time, what is the future Lin Dachaebol doing?
Answer: I am accompanying the future wife of the chaebol in line to collect tickets.

(End of this chapter)

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