This director is very reliable

Chapter 472 Ten Billion Box Office Actress (24)

According to industry management, each movie has a red line of "minimum ticket price", and the figures included in the total box office are actually based on the standard of the minimum ticket price.

For example, for "League of Treasure Hunting", the minimum ticket price is 25 yuan. Regardless of whether the movie theater sells it to consumers for 1 yuan or 30 yuan, the movie theater will use the 25 yuan box office revenue to share the settlement with the producer.

It usually works like this: for a ticket, the movie theater will take about 12 yuan, and the film company will take about 8 yuan; if the audience buys a movie ticket at 9.9 yuan on the online ticketing platform, then the remaining 14.1 yuan It will be subsidized by the online ticketing platform.

If there are two tickets for one yuan, it is basically the platform spending money to treat guests.

Now it is basically the platform that spends money to make up tickets.

This is called cultivating audience buying habits.

There are many platforms, although it is not like when a thousand regiments fought, there are quite a few of them...

Guevara, Yupiaoer, Taopiaopiao, Weiying, Nuomi, and of course Maoyan.

By the way, Wanda and Dadi have also built their own online platforms.

The biggest advantage of Maoyan is that it has an exclusive online ticketing channel for movies produced by Changlin Film and Television.

In fact, this summer, the mobile terminal contributed more than 2% of the box office for the three films "The Untold Story", "The End of the World", and "Slaying the Wolf [-]", among which Maoyan accounted for [-]% of the mobile terminal market.

The market share jumped to the first place...

Can't other platforms follow suit?

First of all, online ticket purchase ≠ all ticket purchases

Secondly, the first-day ticket purchase contribution ≠ the whole journey contribution.

The most important thing about a movie is the movie itself, otherwise, Weiying would not bet on losing all the movies it has made for two consecutive years.

"To Youth 2", "Tomb Raider Notes", "Railway Flying Tiger", by the way, also cooperated with Paramount to produce big films "Ghost in the Shell" and "Transformers 5"...

Internet marketing and publicity are all examples. For example, Tao Piao Piao will boast that it is betting on "Wolf Warrior 2", but it will never say that it is betting on "Space Hunter" and "Blood of the Machine". Own lighthouse, big data...

It seems that the movie sold well all because of their credit!
How come the efforts of other filmmakers are summed up by your announcement?If the film was successful, you would say it was due to the publicity, but if it failed, why not say that it was publicized?
By the way, "League of the Lost Treasure" is the box office champion of the domestic film history that several major platforms jointly promoted, and it is not exclusive to Maoyan...

The same is true for "Megalodon", and it was not signed to Maoyan alone.

After all, the cost is as high as 1.6 million US dollars!
And now the online platform is still squeezing the offline process, and everyone has not yet reached the level of life and death.

……

Zheng Zhihao got Shen Changlin's promise of [-] million funds and left satisfied.

Yang Fan frowned: "According to the current situation, you will burn money in the next few years? This time [-] million, how much next time? One billion?"

"...I don't have a fever, what's wrong with me?"

Shen Changlin shook his head: "I'm going to list Maoyan and launch a financing plan..."

Yang Fan was surprised: "...financing? Aren't you unwilling to raise money?"

"Maoyan Entertainment mainly sells tickets at this stage, and is positioned as an issuing company. What happened to the financing?"

"... Then our company will raise money, you don't want to?"

"We're not short of money, so we can get some money..." After a pause, Shen Changlin continued, "Besides, don't we have investment funds?"

Yang Fan hesitated, then said: "...Actually, I've always wanted to suggest that we should focus on offline real-time entertainment..."

Live entertainment...

It is understandable that this thing has been a hot topic in the past two years, and it has been blown a lot. After all, Disney is the target of domestic film and television companies to emulate.

Live entertainment, that is, the materialization of the cultural entertainment industry, is based on film and television and cultural IP, and uses theme parks or small towns as carriers.

Huayi Brothers started planning in 2011. The reason is: Judging from the experience of internationally successful film theme parks relying on the company’s own copyrights or purchased copyrighted product content, the more and more powerful film and television copyright products, the more influential they will be The greater the power, the greater the chance of success for the derivative construction of theme parks and derivatives into souvenirs in the park.The implementation of this project will expand important and sustainable derivative income fields for the company's brand and intellectual property rights.

"No need. If you want to do live-action entertainment, we can cooperate with Chimelong or Fantawild..." After a pause, Shen Changlin told the truth: "There may be a future for live-action entertainment, but at this stage, I don't think so!"

"what?"

Shen Changlin rolled his eyes: "Entertainment is a project that serves the people, and experience always comes first. Do you think us people understand this?"

"But..." Yang Fan thought for a while and said, "We can be a cultural tourism town..."

Shen Changlin shook his head: "I don't do real estate, I will never do it in my life!"

"why?"

"It's too low-end. There is no technical content in building houses, hype, and selling houses! Well, we are a company that makes movies and TV dramas, and it will not change for at least the next five years."

Glancing at Yang Fan: "Instead of thinking about these things, why not worry about the distribution of "Megalodon"!"

"...Okay, I'll go out first..."

"Well... don't forget to attend the premiere of "The Meg" tonight!"

……

The premiere ceremony of "The Megalodon" was held at the Water Cube.

Dashi Johnson, Li Lianhua and director Wen Ziren are all here!

It's normal, everyone thinks that the main market for this film should be in China.

A 3-minute clip was exposed on the spot, which is the appearance of the megalodon shark when it showed its true face. The whole process is high-energy...

The big shark on the projection screen looks really scary!
Shen Changlin spoke first: "In fact, at first we wanted to create a deep-sea alien, that is, the kind that designed the megalodon shark into a dark style... But in this case, the sense of terror of the giant beast becomes the unknown fear of monsters. Feeling... still designed a huge shark!"

"If you want to watch the aliens in the deep sea, remember to watch "The Megalodon" first. Only when the box office is good, we will have the opportunity to do the second part!"

Then Dwayne Johnson, Wen Ziren and Li Lianhua respectively expressed their feelings...

Most of them talked about the predicament of filming - "Megalodon" still has high requirements for actors, and it requires diving, which is really unbearable for ordinary actors!

Well, everyone doesn't care about "The Megalodon" or "Alien in the Deep Sea" at all, but cares more about the "kindness" between Boss Shen and Li Lianhua.

"Is it because you are grateful to her that you asked her to be the heroine?"

"I can't say that. To some extent, it's Sister Lianhua's trust in me... After all, she has already starred in "Transformers 4". According to the popular saying now, she is already an actress with a box office of tens of billions..."

Shen Changlin looked at Lianhua with a smile: "When I filmed "Embroidered Spring Knife", I found a lot of actors, and some were willing to act, but I was not satisfied with the role and made a lot of requests, which made me very unhappy...Only Sister Lianhua did not After a bit of hesitation, I immediately agreed to act, and the pay was confiscated..."

"Then I'm doing a China-US co-production now. In fact, I'm not sure. When I told Sister Lianhua, she agreed to join without any hesitation!"

"I guess she thought about refusing. After all, it's very hard for an actor to make this kind of scene, soaking in water every day!"

After a pause, he went on to boast: "At this stage, apart from Sister Lianhua, I can't think of any other Chinese actresses who can play the leading roles in major Hollywood productions... and I know her well, as long as Sister Lianhua agrees to act, she will definitely work hard Go all out! She is the kind of actress who is particularly shameless!"

Lianhua smiled and bent over: "No, mainly we read the script and felt that this character is very independent. It is very difficult to see such an independent Asian female character in a big Hollywood production, and the crew said that the water temperature will be kept in a healthy environment... "

　Going out to do some errands, I don't know what time it will be...

　　
　
(End of this chapter)