This director is very reliable

Chapter 59 First Week Results
How is the film exposed at this stage?

Word of mouth?

Thinking too much, does "The Piano of the Piano" have a bad reputation?

When it came out, the critics were on the verge of grabbing someone to see the movie!
is that useful?
The final box office was less than 700 million!
Can't the cinema line arrange films?

It’s already very good. In the first three days, 2000 games were given every day, and the box office was 80, 96, 77...

Theaters also have to make money, what will be released at the same time?
"Transformers 3"…

So, starting from the fourth day, the filming was reduced on a large scale.

The situation of "33 Days of Broken Relationship" must be better. After all, the promotional and marketing expenses of this film are 500 million, and it is purely a commercial film. There are a lot of films for the theater...

Weibo first took off, and Shen Changlin also posted a long Weibo about "33 Days of Broken Love"...

His number of fans is about 300 million, which is a very real number. After all, the current Weibo has not reached the level of later generations. Without tens of millions of fans, it is too embarrassing to talk to people...

The promotion is also good.

Anyway, after a group of "33 Days of Broken Relationship" arrived in Shanghai, the company's publicity team got the data: the first day's score was 1200 million...

The score of 1200 million is not high, but it is not low either!

After all, the cost is here.

And the word-of-mouth influence at this stage is not so fast, you have to give it more than three days.

However, the reaction to the lighting was different. On the surface, 1200 million on the first day was 1400 million less than the 200 million on the first day of "The Strongest Happy Event". But don't forget, the investment costs, publicity campaign, The popularity of the topic is not at the same level at all!

The cost of "The Strongest Happy Event" is enough to shoot more than five "33 Days of Broken Love"!
Moreover, "The Strongest Happiness" was affected by word-of-mouth, and the box office was obviously tired - seven days after its release, the single-day box office was below [-] million...

Today's box office, "The Strongest Happy Event" is 700 million, lower than "33 Days"...

The light is discussing whether to use the resources of "The Strongest Happy Event" to "33 Days of Broken Love"...

But I was worried that this move would damage the relationship with Huang Baiming.

……

The hotel and the publicity team are busy looking at feedback from Douban, Weibo, Tianya, including Tieba...

Most of them are positive.

"The film discusses the importance of love and dignity, self-saving and being saved. For me, love is a necessity."

"Strongly recommended, the script does not drag the actors supernatural, five stars!"

"It's an amazing low-budget romantic movie. Although my self-esteem is worthless, I can't afford to be trampled on like this."

After browsing for a long time, several people looked at each other in blank dismay: "Is this considered a momentum?"

"...I don't know, I think it should count!"

"Then what's the next step?"

"Wait for it to ferment!"

"Where is Supervisor Shen?"

"...He seems to have gone out, saying he is visiting a friend!"

Visiting friends?

who?

Well, Shen Changlin did have an appointment, not to meet a beautiful woman, but to meet the theater manager.

The current market is a buyer’s market. In the past, it was a seller’s market. The number of films was small, and there were few good films. Theaters can play whatever they want. What about now?
Six movies in the same schedule are fighting each other, and there is another "Will Love" eyeing...

Let’s put it this way, no matter how many movies there are in the market, in the same schedule, only three movies will eventually win 70% of the box office share, and the remaining movies will eat the remaining 30%…

Of course Shen Changlin is confident that "33 Days" will definitely be able to enter three films, but the box office shares of the three films are also different, and No.1 often occupies more than 50%!

Of course he wants to be No.1! .

Movie scheduling, especially early-stage scheduling, is very important. A theater manager surnamed Wu said publicly: The scheduling of a movie mainly depends on the quality of the movie and the characteristics of the audience in the area where the movie theater is located. Effort and sincerity also affect us.

Effort and sincerity must be the focus!

After arriving in Shanghai, I immediately arranged a meeting with Wu Hehu from Shanghai United Cinemas...

There are more than [-] movie theaters under the Shanghai United Cinemas, firmly holding the No. [-] throne of Shanghai Cinemas!
Shen Changlin made the preparations, anyway, he summed it up in one sentence: "Please give me a little more space, and I will definitely give you a surprise." '

Then, when I got to the place, I found that not only Manager Wu had come, but also a man, and two girls were sitting next to him...

Could it be?

Well, don’t worry about it, just introduce it to Shen Changlin, say that he wants to enter the entertainment industry to see the world, cooperate in the future, etc...

I took the business card and took a look at 'White Horse Film and Television Company'...

I have only heard of the White Horse Club!

However, Manager Wu's attitude was not very enthusiastic. He guessed that he was entrusted by others. Shen Changlin didn't have to be too polite. He accepted the business card and promised to do it next time.

As for the two girls, Shen Changlin didn't know each other, so he wondered why the newcomers signed by the company brought them to Shen Changlin to see?

You know everything.

Shen Changlin didn't want to drink at first, and had to go to the theater for a road show tomorrow, but he had no choice but to drink a few drinks with him.

He wasn't drunk, probably because the attendance rate of "33 Days of Broken Relationship" was good, and Manager Wu was very forthright in agreeing to the movie schedule.

It is said that at least 20% of the films will be guaranteed.

This is enough.

It was already past two o'clock in the morning when we left, thanks to the fact that Shen Changlin didn't come alone, he was accompanied by Guangguang's distribution manager in Shanghai, otherwise, after getting drunk, they would arrange a hotel for you and send the two girls to the room...

Who can stand it?
……

Golden sentences and buzzwords are really helpful to the popularity of a movie!

Otherwise, why is "The Future Will Indefinitely" have so much stamina?
The same is true for "33 Days of Broken Relationship". On the first day of its release, a bunch of classic lines have already appeared on the Internet, mainly on Weibo - released by the publicity team!

"Taste carefully, your mouth will be filled with the taste of RMB!"

"When you buy a refrigerator, the warranty period is only three years. If you marry someone, do you still expect this person to have no problems for the rest of his life?"

"You haven't even given birth to anyone, so why question life?"

These words are full of Weibo and Douban...

The effect was very good. On February 2, "11 Days of Broken Relationship" had a box office of 33 million, and on Saturday, February 1360, it had 2 million. On the 12th, the single-day box office reported more than 2150 million!
In the first four days, the cumulative box office was 7710 million.

The light began to tilt resources from February 2th. The film schedule of "The Strongest Happy Event" was cut in half, and it was all given to "12 Days of Broken Relationship". This was also Sunday, February 33th. "2 Days" broke 13 million in a single day. important reason.

The media also began to scan their screens, nothing less than: "33 Days of Broken Relationship" had a box office of 7700 million in the first week, breaking the record for domestic low-cost movies.

By the way, Shen Changlin disclosed the production cost of "33 Days of Broken Relationship" through Weibo, including the actors' remuneration...

His original intention was 'you can make a good movie without a star if you have a good story'.

But the netizen's focus is obviously wrong. The online discussion is basically "the cost of breaking up in 33 days is less than 1000 million, and the first week is 7700 million. Shen Changlin has made a lot of money." Shen Changlin also replied to netizens: "It's not like this. Don't you need money for publicity and distribution costs? '

It's useless, almost the whole network is talking about this!
Making a lot of money with a small cost, itself hits the psychology of netizens...

This is not important, what is important is that these happened on the eve of the release of "Will Love".

The publisher of "Jiang Ai" is a little bit broken, except for those who are very close, basically all the media give entertainment headlines to "33 Days of Broken Love"...

(End of this chapter)