This director is very reliable

Chapter 916 Can You Be Tough? (33)

"Game of the Brave: Battle in the Jungle" has actually been released a long time ago...

Big project for Sony, Columbia!
The producers behind the scenes are all industry elites.

Sony had high hopes for this movie!
"Jumanji: Battle in the Jungle" is a brand new interpretation of the 1995 version of "Jumanji". The film directed by Joe Johnston received a box office of 1995 million US dollars worldwide in 2.63. "ravage the world.

What happened to Sony Columbia in 95?
Nobuyuki Idei went to the United States to serve as the executive CEO of Sony Columbia, and then created a series of popular works including "Game of the Brave", such as: "The Fifth Element", "Men in Black", "Jedi Men" ", "Charlie's Angels"...

Sony certainly has high hopes!

For two consecutive years in 2016 and 2017, Sony Pictures’ North American and global box office ranked fifth among Hollywood’s “Big Six”. The total box office last year was US$19.4 billion. Except for "Spider-Man: Homecoming", which they collaborated for the first time, the box office of the rest of the films was very sluggish.

It's okay to be left behind by the traditional Big Five, but to be rubbed under the Longwood company, which is the North American branch of Changlin Film and Television...

This is a bit uncomfortable!
So, I took out this old IP, found the most popular Dashi Johnson, and let Chinese capital enter the game, joining Liu Qianqian...

That's right, Liu Qianqian is the heroine!

The internal test screening was well received by everyone, so it decided to set a Christmas file to compete with "Star Wars 8"!
No confidence, who dares to compete with "Star Wars"?

Of course, it's not a direct confrontation, it's possible, but it's not necessary!
After all, the nationality of the "Star Wars" series is there...

"Star Wars 8" earned US$2.2 million in the first three days of the weekend, topping the weekend box office chart in North America, making it the highest-grossing film in North America so far this year.

The last movies to top $7 million in opening weekend were Star Wars [-] and The Avengers…

After that, there will be two "Avengers": "Avengers 3: Infinity War" and "Avengers 4: Endgame"...

In addition, the first to break [-] million US dollars is "The Avengers".

"Reunion 2" is the only "Reunion" series that did not break [-] million at the box office in the first weekend...

《星战8》12月15号上映，《勇敢者游戏》则是12月20号上映…

About a week late.

When the latter was released, "Star Wars: The Last Jedi" had attracted more than 24 million US dollars in North America as of the 3.65th, and with the box office of Christmas on the 25th, the North American box office revenue reached 3.97 million US dollars.

The international film market outside North America has earned $3.8 million, and the total global box office revenue has exceeded $7.45 million.

"Jumanji: Battle in the Jungle" performed well after its release. It grossed 7200 million US dollars in its first six days in North America, surpassing blockbusters such as "Pitch Perfect 3" and "The Greatest Showman". Star Wars: The Last Jedi takes the top spot at the box office.

Yes, "Star Wars 8" was overtaken!
At present, the North American box office of "Game of the Brave" has exceeded 2.5 million US dollars.

Anyone who knows a little bit about movies knows that the counterattack of "Game of the Brave" is because of genre + Dwayne Johnson!

But Liu Qianqian's fans don't think so...

Coupled with the heroine of "Mulan", on Weibo, Liu Qianqian seems to be the third superstar to enter Hollywood after Gong Li and Zhang Ziyi!

Shi Shi... simply uninstall Weibo!
Out of sight out of mind…

……

"It's overtaken... and it should almost be overtaken!"

Shen Changlin received a call from Lao Guo, saying that in the fourth weekend, the box office of "The Wandering Earth" was not lower than that of "Predecessor Raiders 3"...

The box office of the former is 3.2 million, while "Predecessor Raiders 3" is 3.4 million!
In the original time and space, the box office of "Predecessor Raiders 3" reached 4.8 million in the second weekend.

I have already lost 22 million under the impact of "The Wandering Earth", and "The Wandering Earth" has been released for [-] days...

Lao Guo continued: "The cumulative box office of "The Wandering Earth" is 46 billion, and it is estimated that it will be difficult to break 50 billion!"

"It's okay, it's already very good, it's good to leave some regrets, the next step is to try to break 5 billion."

"I just can't understand Huang Zhonglei's snarky look."

"...He has been losing money for several years, and finally two profitable works, you can let him be proud!"

"..."Youth" is estimated to sell 6 million, and "Predecessor Raiders 3" is estimated to be around 8 million...By the way, you have heard that Hua Yi is going to make "Mobile Phone 2"!"

Shen Changlin froze for a moment: "So fast?"

"...what so fast?"

"It's nothing, don't worry about him...what else?"

what is so fast

Of course it's time!

Shen Changlin hasn't done much work yet, and it's winter so soon?

The fuse of "Mobile Phone 2" directly turned the film and television industry, which should be the entertainment industry, into a synonym for stench!

Including the literary world!
Who can't say beautiful words, it's meaningful to put them into action.

How many of the flies in the cesspit are clean?
Pulling it back, Lao Guo continued: "The promotion of "Monster Hunt 2" is very fierce. I heard that it spent [-] million publicity!"

Indeed, the campaign of "Monster Hunt 2" has never been seen before: from the Spring Festival Gala to crossover with multiple brands to painting the walls in rural areas...

The sky-high price of 1 million contracted the Spring Festival Gala countdown 60s advertisement!

——The trailer will land on the 2018 CCTV Spring Festival Gala Countdown Golden 60 Seconds.This is also the first time CCTV Spring Festival Gala has cooperated with a film studio.

Previously, this golden position was occupied by large advertising companies with strong financial resources such as automobiles, home appliances, and the Internet all the year round.

Shen Changlin didn't take it seriously: "...the more aggressive the publicity is, once the word-of-mouth fails to meet expectations, what is waiting is verbal criticism..."

"...It's too much of a gamble. "Monster Hunt 2" brought Liang Chaowei..."

"so what?"

"I was wondering, should we grab this ad?"

"...you can grab it if you want?"

In fact, the launch price of "Monster Hunt 2" is not overwhelming.CCTV made such a choice, I am afraid that it is largely due to the official media's support for the cultural industry, and it is also an affirmation of the film's cultural attributes.

The point is that "Monster Hunt 2" belongs to the family carnival genre...

What about "Detective Chinatown 2"?

Crime + suspense type, three trailers, one of which is a special horror clip!

Will CCTV choose "Detective Chinatown 2"?
Hearing what Shen Changlin said, Lao Guo scratched his head: "It's really not suitable...Then what should we do?"

"Cold salad... No, do you want to ask me for advice on such a small thing as publicity?"

"The Spring Festival stalls are different...and many theaters charge a screening fee, should we pay it?"

"Give them face? Not even a dime..."

"it's not good…"

Shen Changlin was speechless: "Lao Guo, we are the leaders, do you know what a leader is? You just say what I said, not only do you not pay the screening fee, in addition, the major theaters must not lower than 25% of the screenings, otherwise, I will show it directly Directly block the key for three days, and then release it on the Internet platform! I can do it!"

Lao Guo was taken aback: "I...I will talk to them..."

(End of this chapter)