This director is very reliable

Chapter 955 Released (13)

Shen Changlin didn't tell the truth...

With the bad international situation, many films, especially small and medium-sized films, especially exploratory, experimental, and artistic films by young directors, are full of uncertainties.

To be more blunt, after the filming is over, can I get the screening license in two or three years?
No one can tell.

This kind of uncertainty has brought great worries to the industry. Money and investment will not be invested in these movies...

No one's money comes from the wind...

Even the release is full of uncertainty, who still invests in movies?

What's more, "exploratory, experimental, small and medium-sized art films directed by young directors" translates to "unprofitable films" from the perspective of theaters.

Therefore, the best way is to swarm to focus on the main theme.

The economy is going down, and the capital side is becoming more and more conservative. When making a movie, you must ensure that it passes the review quickly and is released quickly...

The preferred theme is of course the main theme...

It even summed up a rule: patriotism + old drama bones + fresh meat + sensational slogans = high box office?
Therefore, this year's National Day files are all the main theme...

If this continues, you can see how many people spontaneously entered the cinema!

……

In addition to "Thirteen Invitations", Shen Changlin also appeared on "Round Table".

Dou Wentao, the host of "Round Table", has more interviews than Xu Zhiyuan!
When Xu Zhiyuan chats with people, he always asks some unrealistic questions, full of idealistic prejudices of intellectuals...

Do you want to subvert XXX?
Do you want to break through the XXX framework?
What do you think of the XXX era?

Dou Wentao is different, he likes to listen, occasionally gags...

Shen Changlin spoke freely and mentioned college education: "When I was in school, the instructors looked down on the main theme very much. Even the masterpiece "Armageddon Trilogy" in my opinion was not popular in their eyes. It's a purely political mission, at least that's how they sound to me."

"Later, I read the book myself, and then I roughly understood that in fact, film production has the inheritance of basic genres, and behind it is the history of thought and literature and art.

One set in Europe, one set in the Soviet Union, and one set in the United States.

These three sets of structures all have their own artistic styles. In the past, our country’s films learned from the Soviet Union and had strict artistic techniques. After the reform and opening up, we began to learn the European set, so naturally we looked down on the Soviet Union...”

"I feel that the current group of people engaged in literature and art has been separated from the masses for too long, and they don't even know what kind of literary works the masses need!"

"In the current situation, on the one hand, we are proud of the country's rise, and on the other hand, we are aggrieved by what happened to us, but we don't know what we can do..."

"I have been thinking about the difference between the Chinese dream and the American dream. You see, the American dream is actually advocating personal struggle. As long as I work hard, I can become Bai Fumei, marry a CEO, and reach the pinnacle of life! This kind of value-oriented translation Cheng Zhongguo's ancient characters are actually 'getting ahead'..."

"What does the Chinese dream look like?"

"It's what Confucianism says about cultivating peace, self-cultivation, family harmony, state governance, and world peace! Simply put, it means common prosperity, and only China in the world can lift itself out of poverty... Later, a community with a shared future for mankind was proposed, and the Chinese dream is complete!"

"Last year, I asked a few screenwriters to write a script of "Coffee or Tea", which tells the story of rural entrepreneurship... This story is completely opposite to "Chinese Partner". "Chinese Partner" is the American dream. Go up, go to the city, go to Wall Street to go public; "Coffee or Tea" is to go back to the hometown, take root in the countryside, bring people back, and send things out."

"Including "The God of Medicine", this matter can be resolved because the country has become rich..."

……

Shen Changlin promotes "The God of Medicine", mainly online and interviewed by the media. He is a director after all, and most of the people who pay attention to him are netizens...

Yang Xiaomi is different, she mainly appears on TV variety shows.

"Happy Camp", "Star Detective" including "Running Man" have been brushed again...

Propaganda, the most important purpose is to advertise, operate through a series of publicity methods, magnify the advantages and characteristics of the film, promote it to the public, and increase its popularity...

Why did Shen Changlin use Yang Xiaomi?

The size of the bow is only one aspect, the most important thing is that Yang Xiaomi herself has a degree of topicality...

This is a very good thing for movie promotion!
Look at the other actors of "The God of Medicine", Duan Yihong, Lei Jiayin, Li Xuejian, Peng Yuchang...

Yes, they are all good actors, but... none of them can create a topic!

Let's look at Yang Xiaomi again. The documentary "Creating the God of Medicine" was released, and the hit rate of the whole network exceeded [-] million. Everyone was discussing the sacrifice Yang Xiaomi made for this film—six months of hard training and learning to dance pole dancing!
Thighs are blue and purple...

This is the topic!

Of course, a movie, the most important thing is the movie itself.

The marketing method of "The God of Medicine" is actually a typical word-of-mouth marketing - large-scale screenings, a cumulative box office of 1.57 million in five days, word-of-mouth spread...

In fact, movie order screenings are generally selected in individual local theaters, and movies that have not yet been officially released are pre-screened, mainly for publicity and momentum. The usual operation is to select 2-3 theaters one weekend in advance and conduct about 10 small-scale shows. show.

For the screenings of "I'm Not the God of Medicine", there are 18 screenings per day in the first three days, and in the last three days, they will be screened during the prime time between 30:20-30:[-]...

What was originally a small-scale "early adopter" screening has been manipulated by the film studio into a prime-time public screening, which is equivalent to an early release in disguise.

A lot of Li Yifeng's part is to fight against injustices, saying that "The God of Medicine" is not in the right order...

Then, Shen Changlin announced on Weibo that it would be released one day earlier!
——It was originally advertised to be released on Friday, July 7th, but now it has been changed to July 6th, and it will be released nationwide on Thursday!

On July 7th, the premiere, the theaters directly gave 5% of the film schedule!
14 sessions were given on the first day...

The box office on the first day was 1.97 million, plus the 1.57 million that was screened, that's 3.54 million!
word of mouth...

The whole network is full of praise, let's put it this way, Douban scored: 9.0 points!
This... The opening score surpassed the 8.8 points of "Eight Hundred"...

Set a record for Shen Changlin's movie Douban...

Shocked a group of people!

So... nice?

I don’t know if it’s good or not, but on July 7, the film schedule of "The God of Medicine" continued to soar, 6%, giving 57 shows...

Moreover, as the co-producer of "I'm Not the God of Medicine", the stock price of Tianxia Entertainment directly rose by the limit because of this movie. With the overall weakening of the media sector, the good reputation of "I'm Not the God of Medicine" can be seen.

Also...Because of the impact of "I'm Not the God of Medicine", 4 films have been announced to be temporarily withdrawn, namely "Grand Trail 2", "New Oolongyuan: Laughing in the Rivers and Lakes", "Mo Duoduo Mystery Adventure", "The Wind and Rain Curse" …

(End of this chapter)