I was born again with 100 million

Chapter 443 As expected of you!

"You seem to attach great importance to this music software that is about to be launched. Not only did you spend more than 1000 million yuan to buy the music copyright, but you are really planning to put your own recorded songs on it for publicity."

Zuo Man asked Lin Xiao curiously.

"That's right." Lin Xiao nodded.

"As for buying music copyrights, there are many purposes, not only for this software, but also for making money in the future, and there are other benefits. I haven't thought of it yet, but there should be many."

In fact, Lin Xiao didn't think of it, it's just that it's hard to say now, after all, it's a bit difficult for him to explain what will happen in the future.

In later generations, everyone knows that the Internet industry is inevitably connected with entertainment. The concept of "pan-entertainment" was deployed by almost all Internet giants in the previous life, whether it is Penguin, Ali or foreign Google, Facebook Books, etc., especially for short video platforms in the mobile era.

So sooner or later, if you want to make a layout, the late layout is not as good as the early layout.

Speaking of which, digital music copyrights at this stage are really cheap. Lin Xiao only spent 1200 million yuan to get all the copyrights of Huaxia's mainstream music companies.

Although the copyright fee will be increased by 10% every year according to this standard, but considering that this is a 20-year contract, Lin Xiao is still willing to pay this money.

Among other things, he remembers seeing a set of data. Before the official "copyright order", around 2011, Baidu signed music copyrights with three record companies, Universal, Warner, and Soni. The total annual price was only 3000 million. , but then began to increase several times.

After 2013, the government began to cooperate with record companies to crack down on pirated music. In 2015, the most stringent "copyright order" was issued, requiring all pirated songs on music platforms to be offline, which immediately led to an increase in the price of digital music copyrights. tide.

It reached its peak in 2017. In order to snatch exclusive licenses, music platforms can offer 2000 million yuan for a newly released album.

From the perspective of time, all this is still a long time ago, but in this life, Huaxia Internet has changed because of its own intervention, and Lin Xiao is not sure whether the copyright order will come in advance.

In Lin Xiao's view, the development of Huaxia's Internet in the previous life was actually very abnormal, and it can be described as barbaric growth.

For a long time, Internet practitioners didn't have much concept of genuine products, music, novels, movies... All kinds of pirated versions are everywhere.

Of course, this is also related to the general environment of intellectual property protection.

In the field of e-commerce, all kinds of fake products are rampant on Ali's website.

If there is an opportunity in this life, Lin Xiao hopes to make the development of the Internet more standardized from the beginning. He will try his best to promote these things, but he can't say whether it will be successful or not.

But even according to the time of the previous life, the awakening of copyright consciousness will take more than ten years, and with a 20-year long contract in hand, Lin Xiao also feels that it is very profitable.

If possible, Lin Xiao felt that it would be fine to sign for a longer time, but the record companies are also very smart and don't want to sign for longer.

The reason why they are willing to sign such a contract now is because the record companies see that these songs can be downloaded anywhere on the Internet, and Eternal Music is willing to pay for it, and is willing to increase the price by 10% every year. The idea of ​​earning a little is a little signed up.

Eternal Music, this is the name of the upcoming music software.

Lin Xiao attaches great importance to the launch of this software, not only because music copyright has a lot of room for development in the future, but also because this is the first cooperation between its two companies, Eternal Network and Eternal Technology!
Eternal Music will launch the first product on the line in the name of Eternal Group!
In the United States, Gplayer is directly released by Eternal Technology, which is the same company that released Gpod.

In Huaxia, after some consideration, Lin Xiao chose to cooperate with Eternal Network and Eternal Technology, both of which can be used.

Lin Xiao also used Eternal Group as the purchaser to purchase the music copyright, not any of the two companies, and this also has his own considerations.

First of all, the songs of EGO Music need to support the products of EGO Technology and EGO Network.

On the side of Eternal Technology, it needs to be able to support Gpod downloads. This is currently the most profitable of all Lin Xiao’s businesses, and it is also the key for Lin Xiao to make music software. In the future, Eternal Technology will make mobile phones and also need music. support.

There will be more application scenarios of music on the side of Eternal Network in the future. QQ, QQ games, including QQ games, and a series of products such as Qzone will need to use music in the future.

If one of the two companies purchased the copyright, the other would not be able to use it, so in the end Lin Xiao decided to purchase it with the Eternal Group.

As for the contracts signed with these music copyright holding companies, Lin Xiao also agreed that the use of the copyright will be shared by the subsidiaries of the Eternal Group, including but not limited to Eternal Technology and Eternal Network.

In terms of cooperation model, Eternal Music Group did not adopt the cooperation model between Gplayer and the four major record companies in the United States, because in China, the current copyright awareness is not high. If Eternal Music is directly charged as soon as it goes online, it will hardly work in China.

Therefore, Eternal Music currently purchases copyrights and provides them to users "free of charge".

But for this "free", Lin Xiao also has his own layout. Next, the Eternal Group invests tens of millions of dollars in this area every year, and this money cannot be spent in vain.

Of course, he didn't talk too much about these things with Zuo Man. After listening to the songs he recorded, he felt that they were passable, so he left China Entertainment Entertainment.

In order to coincide with the launch of Eternal Music on October 10, he will also accept an exclusive interview.

Lin Xiao was interviewed by Huang Zhifan from Huaxia Computer News. This was the first reporter that Lin Xiao thought of every time he wanted to publish something in the media.

People in the media also know that Huang Zhifan and Lin Xiaoshu can often get first-hand information. If it involves information about the Eternal Group, many people will also ask Huang Zhifan for it, even with Huang Zhifan's status in the industry. It's all a rising tide.

So every time, Huang Zhifan was also very positive about what news Lin Xiao wanted to release.

The two made an appointment to meet at 5 pm, but Huang Zhifan arrived at Eternal Technology at 4:30.

When Lin Xiao came back from China Entertainment Entertainment, he found that Huang Zhifan had come to the company.

"Brother Zhifan, you came quite early."

Entering the reception room, Lin Xiao greeted Huang Zhifan with a smile.

Huang Zhifan got up and said with a smile, "Every time Mr. Lin asks me out, there is good news. I just came here to smell the news."

"Hey, Brother Shiho, you have an amazing sense of smell."

Lin Xiao made a joke, which immediately caused Huang Zhifan to laugh and scold, "You are scolding me in a different way."

"I'm talking about your sense of smell for news, that's not wrong." Lin Xiao said with a smile.

The two old acquaintances made a few jokes, and Huang Zhifan immediately asked Lin Xiao: "This time I invited me to talk about the ancient music."

Eternal Music will be launched on October 10th, because Lin Xiao has arranged for people to do proper publicity, so everyone knows.

"Well, there are still some details that have not been announced to the public before. Wait, let's talk together when everyone is here."

After Lin Xiao finished speaking, Huang Zhifan asked curiously, "Is there anyone else?"

"Well, it's from China TV." Lin Xiao nodded.

"Such a big battle?" Huang Zhifan was a little surprised.

Lin Xiao smiled and said: "It's not that I want to engage in such a big battle, but that they came to the door on their own initiative. I just received a call. It's not a formal interview, they just came to get some material."

Lin Xiao had indeed just received a call on the way back. The caller was Shi Yue, the hostess who had done a hot topic interview before.

On the phone, Shi Yue said that she has a colleague who works on a variety show channel and wants to learn more about Eternal Music, and collect some news materials to see if they can be used. Lin Xiao thought that she had just asked Huang Zhifan to talk about this, so she just went to I agreed.

They were both in Yanjing, and the distance was not far away. The two were chatting, and within a few minutes, Ren Xiaowen came in with someone. The leader was Shi Yue, and there was a round face standing beside her. Lin Xiao had never seen a girl.

"Miss Shi, welcome!"

Lin Xiao took the initiative to greet Shi Yue, Shi Yue, who was still so capable, smiled and reached out to shake hands with Lin Xiao, and then said:
"Mr. Lin, I took the liberty to bring my colleague here this time. Let me introduce, my colleague is Wu Xinyu, who is also my junior sister. She has recently been transferred to the variety show channel of the TV station for an internship. She heard that your ancient music needs When it goes online, I just want to see if there are any news materials."

After finishing speaking, Shi Yue smiled and said to Lin Xiao, "I forgot to tell you, Xin Yu is still your admirer..."

Following Shi Yue's introduction, Lin Xiao sized up Wu Xinyu who looked at him curiously.

According to Shi Yue, Wu Xinyu has already graduated from industry, so she should be two or three years older than herself, but Wu Xinyu has a baby face and looks younger than herself.

"Hello, reporter Wu." Lin Xiao greeted Wu Xinyu with a smile.

"Hello, Lin Xiao! Just call me Xin Yu!"

Wu Xinyu shook hands with Lin Xiao very happily, with a little excitement in her tone.

She is a typical little girl of Lin Xiao. At the beginning, she not only typed out the contents of Lin Xiao’s popular interviews and posted them on the Internet. Later, when Baidu went online, when someone on the Internet questioned the Baidu technical data that Lin Xiao said At that time, she also deliberately used stupid methods to test the data and posted it on the Internet as a rebuttal.

Because of Lin Xiao, Wu Xinyu originally wanted to be a reporter covering science and technology, but things backfired. After staying in the station for a period of time to complete her internship, she entered the internship stage, but arranged her on the variety show channel.

"This time I want to see if I can collect news materials. I just thought of it myself, and I didn't report it to the station. I originally asked Sister Shi Yue to help me mention it, but I didn't expect you to agree so soon."

Wu Xinyu said with a look of surprise, for her, receiving this news suddenly did feel that happiness came too suddenly.

After Lin Xiao listened, he said with a smile: "It's a coincidence that I will accept an exclusive interview here, and it will also talk about ancient music."

With that said, Lin Xiao introduced Huang Zhifan to Shi Yue and Wu Xinyu.

After listening, Shi Yue immediately said: "Boss Lin, Reporter Huang, if this is the case, then your exclusive interview will continue, and we can just wait."

Shi Yue has been in this industry for a long time, so she naturally knows the importance of first-hand news for a reporter.

Lin Xiao had actually communicated with Huang Zhifan about this just now, and now he said with a smile:

"It's okay, it's not a particularly secret thing, and Wu...Xinyu came here to collect material by himself, even if he brought it back, it won't be broadcast immediately. Reporter Huang will directly release it tomorrow. The manuscript is out."

Shi Yue looked at Huang Zhifan, and the latter nodded. Someone like Wu Xinyu came out to collect material, and Eternal Music has not been officially launched yet. Even if it is a variety show channel on Huaxia TV, the probability of news on the meeting is not high.

It wasn't a big deal in the first place, not to mention that Shi Yue and the others were still with China TV, so he naturally wouldn't care about such a matter.

Seeing that both Lin Xiao and Huang Zhifan said this, Shi Yue smiled again and said, "Since this is the case, then Xin Yu and I will benefit from it. Listen to the first-hand news here. Reporter Huang, you and Mr. Lin chat."

After a few people chatted, the interview officially started.

It is said to be an exclusive interview, after all, it is presented in text form, so the scene is actually not very formal, they are all acquaintances, Lin Xiao immediately spent 1200 million to buy the music copyright, and then prepared to "free" for users to listen to Things have been said.

After listening to Lin Xiao's introduction, Huang Zhifan's eyes were full of surprise and he said, "You mean, the music of Eternal Music is authorized by these record companies? And it is going to be provided to users for free?"

"It's not all free, but 1 cent is charged." Lin Xiao said with a smile.

Eternal Music supports QQ login, but after logging in, it only supports trial listening. If you want to download, you need to become a member, and the membership price is 0.01 yuan online payment. If you have registered Alipay, you can automatically become a member of Eternal Music.

More than 1000 million yuan is spent every year, and Lin Xiao doesn't expect to be able to get back the money in the short term. If he can bring in some Alipay users, it will be considered a harvest for Lin Xiao.

Of course, Huang Zhifan would not understand this point, he just said to Lin Xiao in surprise:

"Why do you do these thankless things? You know, even if your ancient music is the same as other software, no one will accuse you of pirated music."

After Huang Zhifan said this, Wu Xinyu kept nodding, and even Shi Yue was puzzled.

In the eyes of people these days, it is quite normal to have all kinds of pirated things appearing on the Internet.

Seeing this, Lin Xiao couldn't help sighing, and said with emotion:
"Indeed, almost everyone now agrees that such piracy on the Internet is normal."

"However, that is too disrespectful to creators and singers. I want to prove with practical actions that the Internet industry also respects companies. At least the companies under Eternal respect copyright and all intellectual property rights."

Speaking of this, Lin Xiao said to the three of them with a serious face:
"Although my support for doing so is not very strong, if... I mean, if I can take this opportunity to advocate and call on people to support the genuine version, I think this matter will be very meaningful!"

What Lin Xiao said is actually not an exaggeration. At this stage, one of the most important reasons for his payment lies in this!

To guide the healthy development of the Internet, someone has to do it, and he hopes that he can do something to promote it.

Hearing Lin Xiao's words, the expressions on the faces of the three media people at the scene were slightly moved.

Just because of a reason to support the original version, 1200 million will be spent, and it is still the minimum amount every year. In the eyes of most people, this is completely stupid and rich. But as a journalist, Lin Xiao's behavior But let them feel admiration.

At this time, Wu Xinyu's eyes began to show little stars.

Lin Xiao, as expected of you!Idol!

(End of this chapter)