I was born again with 100 million

Chapter 535 Change the plan!Taobao!

Chapter 535 Change the plan!Taobao!
Lin Xiao didn't know about the actions of the four major portal websites.

Large-scale recruitment of content editors was also requested by Lin Xiao. To be honest, the portal website that Brother Ma and the others built in the previous life was not very good.

QQ has such a large user group, but the portal website has not had much influence.

One aspect of this is that QQ has been targeting young people in the early days, and the scope of users is too narrow, and there is not much overlap with netizens concerned by news.

On the other hand, the portal website of Teng Xunnong in the previous life has never shown the attitude of the media. The things produced are all the things that other portal websites have, so naturally they have no characteristics.

In addition, it started late, several years later than several major portal websites, so its influence is naturally incomparable.

Now that a portal website is to be built, Lin Xiao also requires that there must be some content editors with sufficient strength.

Of course, all of this is still left to Xiao Ma and others, and he didn't do these things himself.

Because of the conversation with Chu Xiong before, Lin Xiao has been thinking about how to do the e-commerce platform these days.

Just in the past few days, the development of Zhang Xiaolong's website has almost been completed, and Lin Xiao feels that this matter should be finalized as soon as possible.

After going to work that day, Lin Xiao called Yang Guanbin, Xiao Ma, Chen Tianqiao and Zhang Xiaolong to his office.

When everyone arrived, Lin Xiao cut to the chase and said, "I'm here today to talk about e-commerce platforms."

"My previous idea was to set up a new company under the Eternal Group to do e-commerce business, but I thought about it carefully during this time, and I think it's better for this company to operate independently."

After finishing speaking, Lin Xiao glanced at the crowd and found that none of them seemed to have any expression changes.

Lin Xiao also continued to say: "There are a lot of things going on this year for the Gengu Group, and the existing business scale is relatively large. Adding other businesses, I am worried that it will distract everyone's energy, so it is the same as when Guoguang Industrial was established. , I intend to separate the e-commerce business from the group company.”

"At the same time, our Internet business has already done instant messaging and games, and the next step is to develop a portal website. It is already very complete. I am afraid that other Internet companies will not be too friendly to us this year." Lin Xiao at this time smiled.

Of course, he can think of this. If he enters the portal website, it will definitely arouse the vigilance of several other major portal websites.

"If e-commerce is established in the name of Eternal Group, those e-commerce companies may also be highly vigilant. Although we are not afraid of competing with them, it still takes time and effort to deal with them."

This is actually the most important reason why Lin Xiao chose to become an independent e-commerce company. With so many businesses in the Eternal Group, everyone may really not have so much energy.

But Lin Xiao himself is different. Now, both Eternal Technology and Eternal Network are on the right track. He himself mainly grasps the general direction and specific management affairs. These few vice presidents are enough.

In this case, Lin Xiao will actually have more energy to manage e-commerce in the future.

Of course, there is another very important reason that Lin Xiao did not tell everyone, that is, Lin Xiao himself is not very sure about the short-term profitability of the e-commerce platform.

In this way, if the e-commerce platform is placed in the Eternal Group and compared with several other profitable companies, the pressure on the e-commerce side will be too great.

Of course, there is no obstacle at all for the crossover of several companies in the later stage.

For example, the e-commerce sector is short of money. If the Eternal Ancient Group has money, it can be used as the company's financing target.

"Boss Lin's thinking makes sense, and I have no objection here." Yang Guanbin was the first to speak.

Brother Xiao Ma immediately followed suit and said, "I have no objection either."

"Boss Lin is very thoughtful." Chen Tianqiao also added the words.

Zhang Xiaolong was a little bit at a loss at this time. Lin Xiao said that if the e-commerce platform was to be independent and set up a company, then their research institute...

Having vaguely guessed Zhang Xiaolong's thoughts, Lin Xiao also opened his mouth and said to him at this time: "Xiaolong, this time the e-commerce platform was developed by your research institute. I can pay a certain development fee as a form of technology purchase."

"As for those development teams, I will also ask for their opinions. If there are those who are willing to follow the new company, they will follow in the past. If they do not want to follow the past, they will stay in the research institute."

Hearing what Lin Xiao said, Zhang Xiaolong immediately said, "Then I don't have any objections."

Everyone was so straightforward, but Lin Xiao was a little surprised.

But when he thought about it carefully, he was relieved.

E-commerce is a thing that has no prospects at all now, and everyone probably doesn't take it too seriously.

In China, several e-commerce companies are half dead.

In foreign countries, although Amazon and eBay were very good when they went public, their market value was once frighteningly high.

But now, because the two companies are not profitable, the stock prices of this wave of the Nasdaq bubble are also falling.

In contrast, some of the existing Internet businesses of Eternal Networks have attracted more attention from them.

People who were worried about me before would have opinions, but they were over-concerned.

The decision-makers of Eternal Group have no opinion, and it is logical that the e-commerce platform becomes independent, but what Lin Xiao has to do now is how to operate it.

Since he doesn't want to be associated with the Eternal Group at this stage, at least in name, he must not be able to operate in the name of Lin Xiao.

Of course, Lin Xiao had already considered this point.

…………

In the evening, inside the courtyard.

"You want to invest in the establishment of an e-commerce company and let me be the boss?" Chu Xiyun asked Lin Xiao in surprise.

"That's right, you should have the impression that e-commerce was actually the first thing you told me to do." Lin Xiao said to Chu Xiyun with a smile.

At that time, Lin Xiao tried to contact Lao Ma to invest in Ah Li, but the other party chose Yahoo, and Chu Xiyun happened to chat with him, so Lin Xiao made up his mind at that time to enter the e-commerce field.

"I did. Wasn't it a whim when I was chatting with my aunt?" Chu Xiyun replied.

"Although I have learned something about it during this period of time, I really don't understand it well. Can you let me be the boss?"

As soon as she finished speaking, Chu Xiyun immediately followed up and said, "By the way, since you invest, why don't you become your own boss."

Lin Xiao immediately told Chu Xiyun what she had said to the company before.

After hearing this, Chu Xiyun said puzzledly: "Since you have such worries, you might as well start this company later."

Lin Xiao shook his head, and said to Chu Xiyun: "Now is actually a very good stage. The e-commerce market needs to be cultivated. The company will go online this year, and the timing is just right."

Doing e-commerce by yourself has started later than Ahri, but the other party is still focusing on the B2B market. If you enter C2C or B2C by yourself, it is actually earlier than Ahli.

Ari will also enter this market later. Although he is not afraid of competition, but if he can take the lead, there is no need to wait any longer.

"Also, our platforms are already ready, so we can't put them there."

After hearing Lin Xiao's explanation, Chu Xiyun thought for a while and said, "I'll be the boss, but you have to come up with the idea."

Lin Xiao smiled and said: "Of course, in the early stage, I mainly make up my mind, and when the team matures in the later stage, I will consider other things."

For e-commerce, I still have relatively high expectations, and there are so many ready-made ideas in my mind, it is naturally impossible to talk about building a platform, and then let Chu Xiyun start from scratch.

Moreover, the independence of the company does not mean that Lin Xiao will not use the existing resources he already has.

Alipay, for example, can also be used to support payments on e-commerce platforms.

Then QQ users, if they import the e-commerce platform in the early stage, the effect may not be so good, but when they really want to import it, the problem is not too big.

The e-commerce platform pays a symbolic amount of publicity and promotion fees, and QQ can give some traffic.

At this time, Chu Xiyun also began to truly digest the news brought by Lin Xiao, and her eyes were already vaguely eager to try.

Seeing Lin Xiao's career growing day by day, but Chu Xiyun has not participated in it, she is naturally a little anxious.

Before, Chu Xiyun was even thinking about how she would integrate into Lin Xiao's circle after the two graduated in more than a year.

It is precisely because of this that Chu Xiyun actively encouraged Chu Xiong to listen to Lin Xiao's suggestion and make ancient toiletries, and the company's registered name and legal person was Chu Xiyun.

It's different now. Lin Xiao proposed that Chu Xiyun be the boss, and the two of them will be able to run a business together. Once Chu Xiyun accepts this matter, her heart is full of expectations.

"Lin Xiao, what shall we do next?" Chu Xiyun asked Lin Xiao impatiently.

Seeing Chu Xiyun's appearance, Lin Xiao immediately smiled and said, "No hurry, I'll take you to see the developed website first tomorrow, you should familiarize yourself with the situation first, and then we'll take the next step."

The next day, Lin Xiao brought Chu Xiyun to Zhang Xiaolong and the others.

At this time, Zhang Xiaolong and others are making final optimizations for the website, but the entire page has basically taken shape.

In the page design of the webpage, many of Lin Xiao's concepts are naturally incorporated, so the page is much simpler and more generous than other e-commerce websites at the present stage.

Chu Xiyun's eyes, on the other hand, first stayed on the upper left of the page.

"Taobao!"

After chanting these words, Chu Xiyun couldn't help but said, "Is this name so appropriate? Lin Xiao, you got it?"

"That's right, I've chosen this name a long time ago, and even registered the domain name." Lin Xiao didn't feel embarrassed at all.

Without staying on the name, Chu Xiyun immediately shifted her attention, and then said to Lin Xiao: "How is this website used now?"

"There are two versions of the entire website, one is the buyer's version and the other is the seller's version." Lin Xiao explained.

"What you see now is the buyer's version. You can either search for the product you want in this search box, or choose the product according to the classification here."

Lin Xiao explained to Chu Xiyun one by one, Chu Xiyun asked very carefully, and he explained in detail.

After talking about the buyer's version, Lin Xiao talked about the seller's version to Chu Xiyun.

In addition to oral explanations, Lin Xiao also clicked on an operation guide for Chu Xiyun to read.

"This operation guide is for the newly recruited sellers at that time, so that the sellers know how to use the entire function."

After spending most of the day, Lin Xiao finally explained the whole situation of Taobao to Chu Xiyun.

That afternoon Chu Xiyun had a class, so Lin Xiao told Ren Xiaowen to take Chu Xiyun to go through the company registration procedures the next day.

For this part, Ren Xiaowen is quite familiar with it.

It will take a few days for the materials to be submitted. In the past few days, Chu Xiyun pestered Lin Xiao to ask about Taobao's next specific plan when she was free.

Lin Xiao also chatted with Chu Xiyun about the plan he had been thinking about during this time.

When Lin Xiao was preparing to do e-commerce at first, he wanted to take the B2C route, that is, the company’s self-operated JD.com and Tmall’s approach, selling branded things first, self-operating part, and then attracting some brand merchants to settle in.

But during this period of time, he thought about it carefully and felt that it would be better to start with C2C.

There is still one reason, that is, the e-commerce market is immature. In the early stage, neither the logistics nor the user scale can keep up, and self-operated business is not feasible, unless it only sells the products of Eternal Technology, or opens up with supermarkets at this stage. , Otherwise, I don’t know what products to store.

The same is true for attracting brand merchants. Before the users and transaction volume of the entire platform increase, brand merchants are not interested in entering because the benefits are not enough.

But C2C is different, because it is a merchant and an individual, in this case, it is acceptable to make a small profit.

After explaining to Chu Xiyun, Lin Xiao also started to come up with ideas: "Actually, at first, we can start from your school."

"Yanjing Foreign Studies University has a lot of girls, and they have a strong desire to shop. I recruit a few classmates, and each of them buys different goods, such as clothes, shoes, hats, and accessories. I find some cost-effective ones, and then publicize them in the school. The things are not only cheaper than those on the street, And it can be delivered to your door, so that will definitely attract some people to buy."

"Then slowly, it spread to the surrounding schools and surrounding office buildings, expanding from Yanjing to the outside, accumulating word of mouth little by little."

"It sounds really uncomplicated." After hearing this, Chu Xiyun said enthusiastically:
"Tomorrow, I will go to Xue Nan and the others, and start with the people in our dormitory."

"President Chu, come on!" Lin Xiao said with a smile at this time.

After Chu Xiyun heard this, she immediately gave Lin Xiao a blank look, "Don't make fun of me!"

But having said that, Chu Xiyun's eyes were full of longing.

(End of this chapter)

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