I have a talent market
Chapter 138 Personalized Advertising Push
Chapter 138 Personalized Advertising Push
"I have an idea, how about you listen to it first?"
Zhang Xu interrupted Zhang Ming's complaint.
"Oh, talk about it."
Zhang Ming was looking forward to Zhang Xu's opinion. He found that Zhang Xu was not very good at specific business, but his structure was high enough and his way of thinking was peculiar, which could often bring him different surprises.
"Do you know the advertising network?"
"Advertising Alliance~~,"
"Well, Baidou made the advertising alliance."
"Understanding some, should we learn from them too? I don't like their bidding ranking very much!"
"I'm not asking you to do bidding rankings, but I'm asking you to also set up an advertising network."
Zhang Ming: "Oh, how do you do this?"
Zhang Xu: "We can build a platform like the Baidu Alliance. As long as the headlines are developed, it will bring huge traffic. Based on this, we will develop our own advertising alliance."
Zhang Ming: "That's still going their old way!"
Zhang Xu: "No, no, our advertising network is different from theirs."
"Oh, tell me?"
Zhang Ming asked with great interest.
"Don't you have a personalized push of news information, and the same can be done for advertisements!" Zhang Xu said excitedly.
"Oh! Damn! I'm burnt to death!"
Zhang Xu heard a flurry of voices on the phone.
After a while, Zhang Ming's voice came from the phone:
"How did you think of it? Why didn't I think of it? You are so awesome!"
"Hey hey hey~~ so-so! Is our Toutiao a search platform in essence? I also thought of it as a personalized push advertisement."
Zhang Xu said with a little pride.
Zhang Ming: "Xiao Xu, you can be the product manager for me, and you will get half of the shares!"
Zhang Xu: "Hey hey~ If you give me another half, then you are working for me! Hahaha~"
Zhang Ming: "As long as you come, the position of CEO is yours!"
"Hey hey~ That's good, I'll book a plane ticket to BJ now, don't regret it!"
Zhang Ming: "..."
Zhang Xu: "Just kidding, I have something to do in BJ tomorrow, so I'll stop by to see you!"
Zhang Ming: "Welcome! Give us your opinion when the time comes. Your personalized advertisement push is very thoughtful. Let's discuss it together!"
"No problem!!!"
Why did Zhang Xu go to BJ?I still don't want to be a big power.
Their movie was finished, and a celebration banquet was held at BJ, and Da Mimi called to invite him to attend.
Can a beautiful woman refuse an invitation?And it's a big star!
So Zhang Xu asked Zhao Xiaoyue to book a flight ticket to BJ tomorrow.
When he returned home at night, Zhang Xu went to the villa.
Yesterday afternoon and today, neither Guo Na nor Chen Huihui went to work, only Zhao Xiaoyue was with him.
The two of them have a task, which is to decorate the new house.
"Brother Gang, go back first, pick me up tomorrow morning, and we'll go to BJ together."
"Good boss!"
After Wang Gang drove back, Zhang Xu took Zhao Xiaoyue into the gate of the villa.
As soon as I arrived at the door, I saw Guo Na and Chen Huihui standing there smiling.
After Zhang Xu approached, the two of them looked at each other with a smile, bent down to salute, and said in unison.
"Welcome home, Master!"
"Welcome home, Master!"
"Hey hey~ good, good, good, I like this!"
As Zhang Xu said, he went up to help the two caring people.
"My lord, I have prepared a table of delicacies for you to celebrate your housewarming, come and sit!"
Guo Na is addicted to acting, and when she speaks, she speaks in the tone of an ancient maid, and she doesn't know who she learned from.
"Don't worry about those things, I want to eat three things right now!"
Guo Na: "What to eat?"
Zhang Xu: "Of course I will eat you three!"
After Zhang Xu finished speaking, he closed the door and rushed towards Guo Na.
A good nightlife starts from Zhang Xu's new villa.
Thirty thousand words are omitted here...
The next morning, Zhang Xu broke free from the powder boxing and showing his legs. The happiness of last night was indescribable to outsiders.
He got up and went to the bathroom to take a shower, and he still had to catch a plane today.
Because he was going to a private meeting with a big star, he didn't bring Guo Na and Zhao Xiaoyue with him.
Traveling lightly, Zhang Xu took Wang Gang and the "Xinghai" technology team on the plane.
People from "Xinghai" technology went to communicate with the technical department of the beating notes.
Zhang Xu has shares in these two companies, and Zhang Xu also hopes to establish a good relationship with Zhang Ming, so this plan was facilitated.
Three hours later, Zhang Xu came to the company of the beating note, and Zhang Ming was waiting for him at the door of the company.
"I'm looking forward to you!"
Zhang Xu: "It's the same with me or without me. Originally, the company belongs to you, and I'm just a free rider. I'm very assured of your ability, and I support all your decisions."
Zhang Ming was very moved when he heard this, and the understanding of investors is very important.
In many companies, it is because of too much investor intervention, discord among the generals in the company, and no distinction between priorities and priorities, which leads to the abortion of promising projects, which are then overtaken by other companies.
"Haha~ Please, let me show you around!"
"Yeah!"
Then Zhang Ming took Zhang Xu and the people from "Xinghai" Technology around the headline company.
While walking Zhang Ming introduced to Zhang Xu.
"Your suggestion is very good. Our advertising business was originally planned to be launched in a week. We held an emergency meeting last night to make this advertising network and then launch it."
Zhang Xu: "Oh, how many users are there now? Customers are our foundation. Without them, everything is a castle in the air!"
Zhang Ming: "Toutiao has just been online for 10 days, and the total number of registrations has exceeded 1000 million.
The current daily active users are 82, monthly active users are 170 million, and the total monthly PV generated is 1.36 million.
According to the general market conditions, the conversion rate of PV volume and ad clicks is 5%.
In other words, every 20 PVs can create one ad click, calculated... 680 million ad clicks can be harvested every month.
Converted into advertising costs, it is 272 million yuan! "
Zhang Xu: "This conversion rate is a bit low!"
Zhang Ming: "Yes, but there is no way. This is a common phenomenon. We are also trying to find a way to solve this problem technically, but so far, it is not enough!"
Zhang Xu: "Hehehe~, isn't there "Xinghai" technology!"
When Zhang Ming heard it, his eyes lit up.
He stopped and turned to look at Wang Hao.
Zhang Xu: "Let's go to your office and ask him to show you what high technology is?"
Zhang Ming and Zhang Xu went to his office.
"what is this?"
Zhang Ming looked at a piece of paper Zhang Xu handed over and asked.
"Hey hey~ non-disclosure agreement!"
"Oh! Are you still cunning, kid? ~~ But I like it."
After speaking, Zhang Ming glanced at it and signed his name, as did several people in charge of Toutiao.
This is the technology of the future, Zhang Xu will not give it away for nothing.
(End of this chapter)
"I have an idea, how about you listen to it first?"
Zhang Xu interrupted Zhang Ming's complaint.
"Oh, talk about it."
Zhang Ming was looking forward to Zhang Xu's opinion. He found that Zhang Xu was not very good at specific business, but his structure was high enough and his way of thinking was peculiar, which could often bring him different surprises.
"Do you know the advertising network?"
"Advertising Alliance~~,"
"Well, Baidou made the advertising alliance."
"Understanding some, should we learn from them too? I don't like their bidding ranking very much!"
"I'm not asking you to do bidding rankings, but I'm asking you to also set up an advertising network."
Zhang Ming: "Oh, how do you do this?"
Zhang Xu: "We can build a platform like the Baidu Alliance. As long as the headlines are developed, it will bring huge traffic. Based on this, we will develop our own advertising alliance."
Zhang Ming: "That's still going their old way!"
Zhang Xu: "No, no, our advertising network is different from theirs."
"Oh, tell me?"
Zhang Ming asked with great interest.
"Don't you have a personalized push of news information, and the same can be done for advertisements!" Zhang Xu said excitedly.
"Oh! Damn! I'm burnt to death!"
Zhang Xu heard a flurry of voices on the phone.
After a while, Zhang Ming's voice came from the phone:
"How did you think of it? Why didn't I think of it? You are so awesome!"
"Hey hey hey~~ so-so! Is our Toutiao a search platform in essence? I also thought of it as a personalized push advertisement."
Zhang Xu said with a little pride.
Zhang Ming: "Xiao Xu, you can be the product manager for me, and you will get half of the shares!"
Zhang Xu: "Hey hey~ If you give me another half, then you are working for me! Hahaha~"
Zhang Ming: "As long as you come, the position of CEO is yours!"
"Hey hey~ That's good, I'll book a plane ticket to BJ now, don't regret it!"
Zhang Ming: "..."
Zhang Xu: "Just kidding, I have something to do in BJ tomorrow, so I'll stop by to see you!"
Zhang Ming: "Welcome! Give us your opinion when the time comes. Your personalized advertisement push is very thoughtful. Let's discuss it together!"
"No problem!!!"
Why did Zhang Xu go to BJ?I still don't want to be a big power.
Their movie was finished, and a celebration banquet was held at BJ, and Da Mimi called to invite him to attend.
Can a beautiful woman refuse an invitation?And it's a big star!
So Zhang Xu asked Zhao Xiaoyue to book a flight ticket to BJ tomorrow.
When he returned home at night, Zhang Xu went to the villa.
Yesterday afternoon and today, neither Guo Na nor Chen Huihui went to work, only Zhao Xiaoyue was with him.
The two of them have a task, which is to decorate the new house.
"Brother Gang, go back first, pick me up tomorrow morning, and we'll go to BJ together."
"Good boss!"
After Wang Gang drove back, Zhang Xu took Zhao Xiaoyue into the gate of the villa.
As soon as I arrived at the door, I saw Guo Na and Chen Huihui standing there smiling.
After Zhang Xu approached, the two of them looked at each other with a smile, bent down to salute, and said in unison.
"Welcome home, Master!"
"Welcome home, Master!"
"Hey hey~ good, good, good, I like this!"
As Zhang Xu said, he went up to help the two caring people.
"My lord, I have prepared a table of delicacies for you to celebrate your housewarming, come and sit!"
Guo Na is addicted to acting, and when she speaks, she speaks in the tone of an ancient maid, and she doesn't know who she learned from.
"Don't worry about those things, I want to eat three things right now!"
Guo Na: "What to eat?"
Zhang Xu: "Of course I will eat you three!"
After Zhang Xu finished speaking, he closed the door and rushed towards Guo Na.
A good nightlife starts from Zhang Xu's new villa.
Thirty thousand words are omitted here...
The next morning, Zhang Xu broke free from the powder boxing and showing his legs. The happiness of last night was indescribable to outsiders.
He got up and went to the bathroom to take a shower, and he still had to catch a plane today.
Because he was going to a private meeting with a big star, he didn't bring Guo Na and Zhao Xiaoyue with him.
Traveling lightly, Zhang Xu took Wang Gang and the "Xinghai" technology team on the plane.
People from "Xinghai" technology went to communicate with the technical department of the beating notes.
Zhang Xu has shares in these two companies, and Zhang Xu also hopes to establish a good relationship with Zhang Ming, so this plan was facilitated.
Three hours later, Zhang Xu came to the company of the beating note, and Zhang Ming was waiting for him at the door of the company.
"I'm looking forward to you!"
Zhang Xu: "It's the same with me or without me. Originally, the company belongs to you, and I'm just a free rider. I'm very assured of your ability, and I support all your decisions."
Zhang Ming was very moved when he heard this, and the understanding of investors is very important.
In many companies, it is because of too much investor intervention, discord among the generals in the company, and no distinction between priorities and priorities, which leads to the abortion of promising projects, which are then overtaken by other companies.
"Haha~ Please, let me show you around!"
"Yeah!"
Then Zhang Ming took Zhang Xu and the people from "Xinghai" Technology around the headline company.
While walking Zhang Ming introduced to Zhang Xu.
"Your suggestion is very good. Our advertising business was originally planned to be launched in a week. We held an emergency meeting last night to make this advertising network and then launch it."
Zhang Xu: "Oh, how many users are there now? Customers are our foundation. Without them, everything is a castle in the air!"
Zhang Ming: "Toutiao has just been online for 10 days, and the total number of registrations has exceeded 1000 million.
The current daily active users are 82, monthly active users are 170 million, and the total monthly PV generated is 1.36 million.
According to the general market conditions, the conversion rate of PV volume and ad clicks is 5%.
In other words, every 20 PVs can create one ad click, calculated... 680 million ad clicks can be harvested every month.
Converted into advertising costs, it is 272 million yuan! "
Zhang Xu: "This conversion rate is a bit low!"
Zhang Ming: "Yes, but there is no way. This is a common phenomenon. We are also trying to find a way to solve this problem technically, but so far, it is not enough!"
Zhang Xu: "Hehehe~, isn't there "Xinghai" technology!"
When Zhang Ming heard it, his eyes lit up.
He stopped and turned to look at Wang Hao.
Zhang Xu: "Let's go to your office and ask him to show you what high technology is?"
Zhang Ming and Zhang Xu went to his office.
"what is this?"
Zhang Ming looked at a piece of paper Zhang Xu handed over and asked.
"Hey hey~ non-disclosure agreement!"
"Oh! Are you still cunning, kid? ~~ But I like it."
After speaking, Zhang Ming glanced at it and signed his name, as did several people in charge of Toutiao.
This is the technology of the future, Zhang Xu will not give it away for nothing.
(End of this chapter)
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