Raiders China Entertainment 2004

Chapter 38 Sky-high endorsement
It is now 05, and most of the Hong Kong and Taiwan artists who came to the mainland to develop are taking the high-cold route. In Hong Kong and Taiwan, they just smile flatteringly, and when they see fans in the mainland, they look like a master.

Although Xu Che is also holding it, he treats fans with a heart-warming way of healing big brothers. Most singers' autographs rarely interact with fans like this and encourage them so much.

Now most of the Internet is discussing Xu Che, talking about his songs and film and television dramas, as well as the romantic lace that comes to mind naturally when talking about Xu Che.

Xu Che has also signed and sold quite a few albums in major ticket warehouse cities. In addition to the release of the first batch of 15 copies and the pre-sale of 30 copies, the total sales volume has reached more than [-].

This is a sales volume without any water at all.

It can be regarded as quite an excellent result.

Writing poems for you has quickly become popular on the Internet and in reality. The album released in the past two months is still a little less popular than Xu Che’s writing poems for you. Maybe it will have to wait until the end of the year to become popular in Hong Kong and Taiwan When the kings and queens get together to release an album.

The enthusiasm for writing poems for you can only be reduced.

Even in the previous life when the Divine Comedy came out in large numbers in 08, writing poems for you was the best in the first half of the year.

As soon as the link for the deluxe hardcover edition of Write Poems for You was posted on the exclusive sales website, within 5 minutes of being on the shelves, all [-] copies were sold out, and many fans who didn't get them complained.

Two hundred yuan, just an EP.

In 05, it was definitely a sky-high price.

But it still has fans flocking to it.

His enthusiasm is evident.

For a while, Xu Che's 200 yuan deluxe EP was sold by record scalpers to nearly [-] yuan each. Let alone whether anyone bought it, the price was enough to cause a lot of discussion.

There are no domestic singing stages similar to those in Europe, America, Japan, and South Korea, so most of the songs are disseminated through radio stations, print media, a few music science programs, and the Internet.

This makes it difficult for a song to have that kind of exposure.

But Xu Che is very lucky, otherwise he would have to go to this kind of show to sing every time, it would be so uncomfortable, Xu Che's singing skills are not very good, it's okay to sing and write poems for you, what if you want to sing the most beautiful sun live in the future?Isn't that because you can't go up the treble, you can only learn from Ulan Tuya to hide the treble?

Anyway, that's how everyone came here.

This is also one of the characteristics of the Chinese music scene,
Now writing poems for you has gradually spread, and has reached the level of Jiangnan, and even many barbershops have started to play it.

After truly witnessing Xu Che's ability to attract money, many brands also offered an olive branch to Xu Che and invited him to be their spokesperson.

Under various considerations, Xu Che accepted the endorsement of two or three brands by himself.

Won the endorsement of Samsung mobile phone and Converse.

The two endorsement fees add up to nearly 800 million RMB, which immediately filled Xu Che's cash flow. Xu Che can clearly feel that the various expenses of artists are increasing rapidly.

In the past two years, how could mainland artists have such high endorsement fees?
Don't even think about it.

After all, there are no big brands in fashion at this time, and the endorsements are all quilts, down jackets, thermal underwear and the like.

In order for Xu Che's future image to be worthy of a big name, naturally he would not endorse these things.

Wang Kui was puzzled: "Brother Che, why don't you endorse those daily necessities? The cost of endorsement is high, and there are many advertisements. It is also a kind of publicity!"

"You know what a fart, you can't lose your coffee position by accepting commercials, anyway, don't accept these for now, otherwise high-end brands will think that we are economical and practical artists in the future, accept all commercials, and will not consider us. "

Jay Chou is roughly like this,

The endorsements are all down-to-earth things, such as milk tea, battery cars, and finger cakes. Otherwise, with his coffee position, it is really not a problem to endorse high-end brands.

But the problem is that this impression has already been played out.

If you endorse high-end brands, those who buy high-end brands will definitely not do it.

A person who endorses pancakes also endorses luxury goods?
drop grades.

Wang Kui suddenly realized: "So that's the case, and there is such a way?"

"Listen and study hard."

But it's not his fault, the current luxury goods don't have any spokespersons in the mainland, so of course he doesn't understand the way big-name artists will operate in the future.

Just like GUCCI, it was only in 08 that it was the first time to find a spokesperson in Asia..
But the vision is not very good, so I found a yellow leader full of earthy taste. Red and green match shit, and added a death leopard print and inexplicable tanning. It can't be said to be related to fashion, it can only be said to have nothing to do with it.

It is also the necessity of the times
Who told Huang Jiaozhu to be in the limelight at that time, and it was fire.

Don't underestimate Huang Jiaozhu, Huang Jiaozhu was also a real master back then.

The commercial shooting ended in one morning.

"Brother Xu, you have worked hard."

"Everyone has worked hard, I invite everyone to dinner."

It is still very pleasant to cooperate.

After eating, Xu Che took another flight to another city.

There are too many commercial performances, and the record plan in Taiwan must be delayed by a month or two.

Wang Zhongjun is also more and more satisfied with Xu Che, his face is full of joy, as far as the sales of this record and various endorsements and commercial performances, he has earned at least more than 2000 million this year, which are all real income.

The attitude has naturally changed a lot.

This is the first artist under Huayi to have such a terrifying ability to absorb money, which can be called a miracle.

Even the filming of Feng Pants does not necessarily have such a high input-output ratio.

So for his short-tempered younger brother Wang Zhonglei who scolds people when he disagrees with him, he has repeatedly warned him not to interfere too much in Xu Che's affairs, but now there are already many people who are willing to poach Xu Che's cash cow at a high price.
No, it should be said to be a money printing machine.

Wang Zhonglei was a little impatient with this, "Brother, no matter how you say he is an artist, so what if he can make money? He is an artist under our banner, and we are the boss. Why give him so many good looks, you don't have to put him as something."

Wang Zhongjun scolded: "Idiot, the box office of A World Without Thieves has exceeded [-] million, and our cost is also tens of millions. Xu Che's cost is only so much here. Let me say it again, don't treat him as an ordinary artist anymore.

He is now in our company playing the role of General Yang, without us he can still be very popular, he wrote the song himself, arranged the scandal by himself, even the album MV was filmed by him.

How much do you think he used our resources? "

Of course, Huayi must also work very hard in terms of publicity.

But now Wang Zhongjun wants to clarify one thing with his brother——

Xu Che can be popular without the Huayi Rundan Gang!

Wang Zhonglei hesitated to speak: "I"

"Go out."

(End of this chapter)