return to bolang life

Chapter 147 Disgusting people are very skilled

Watching Wen Liangshi walk out of the office abruptly.

Li Ze and Xin Dai were stunned for a second, and then walked out after realizing it.

None of them were surprised by Mr. Wen's 'new' style.

Because their most important responsibility is to solve the operational and public relations crises encountered in the course of the company's operations.

The solution has already been preliminarily concluded, should Wen Liang teach them how to implement it?

Then why do you need them?

It's not a secretary like Wan'an who can still do things.

……

Afterwards, Li Ze and Xin Dai made their own arrangements.

Bolang's current core interests are not in communication and social networking, but we still need to have a certain attitude towards it.

It doesn't matter if it's day or night.

Moreover, the Internet has been lively for most of the afternoon, and many netizens are also looking forward to Xiaochengshu's response.

The main reason is that this wave of Goose Factory is a draft of the whole network.

That is to say, some normal opinions can be seen on the Xiaochengshu platform. Other platforms include Sina Weibo, Zhihu, etc., and you have to be very careful to find the real comments.

First, Xin Dai collaborated with Lin Hong to issue a simple statement on the official platform of Xiaochengshu.

The wording of the content is more elegant.

It was mainly drafted by Lin Hong, and it can be seen from the lines that Lin Hong is at least a person who can pass 65 points in the application.

To sum up, the general idea is:

[Bolang has registered the trademark of 'Friends Circle', strictly speaking, WeChat's behavior has violated Bolang's legitimate rights and interests;

I am very glad that WeChat thinks the term 'friend circle' is very useful;

I also thank WeChat for such personal support. Bolang will not hold WeChat accountable. 】

After all, it is at the level of 65 points in the essay, so the words are naturally euphemistic and elegant.

In a word, after Wen Liang's suggestion, Xin Dai immediately discussed with Lin Hong with such disgusting taste.

As soon as this brief statement came out, netizens immediately found material for discussion.

Leveraging the popularity of WeChat's online draft, it covered the largest number of active netizens.

Related heat all the way up.

The best group of netizens directly gathered on the Xiaochengshu platform in order to avoid being unable to discuss freely.

"Bo Lang is really not a son of man. He directly pushed WeChat's lungs. If I were Brother Ma, I would explode on the spot."

"Registering a trademark is reasonable, and the name 'Moments' on WeChat is originally inappropriate. Now that two things collide, Bolang looks like you use it to represent your likes, thanks for the spread, and does not pursue responsibility. It's annoying!"

"I really don't know what the WeChat team thinks, so many names are not used, we must use the same circle of friends, and now I am so disgusted by Bo Lang, I feel bad for WeChat!"

"Although I am not at all optimistic that Xiaochengshu can PK through WeChat, I still choose to support Xiaochengshu. I will give full marks to this wave of operations! It is killing people! If I were Brother Xiaoma, I would go to Yangcheng to kill Wen Liang right now. Just get stabbed!"

"..."

Among the many comments, there are naturally big-name comments such as "a sculpture in the sea of ​​sand" and "the evening wind is like a cloud".

They are also teasing.

Nothing else, Xiao Cheng Shu's statement this time is really too murderous.

Originally, what people are most willing to do online is to eat melons, watch and so on.

Little Orange Book's statement fits well with these.

It's time to get off work again, and the netizens are so enthusiastic.

So much so that Sina Weibo's behavior of suppressing popularity was discovered by careful netizens.

There are also many netizens who specifically go to Weibo Xiaowei's Weibo to complain about Sina Weibo's behavior, saying that Sina Weibo is too unbearable, and it has been so long, how can they still hold grudges.

Also very disgusting.

After Xiao Orange Book’s statement was issued, Goose Factory finally made a certain response.

There is quite a meaning of resignation.

It is also a well-worded copywriting, to the effect: "Thanks to Xiaochengshu for his generosity, we believe that the term circle of friends will be carried forward by us."

The subtext is:

It doesn't matter if you register the trademark first, as long as we are the ultimate winner of communication and social networking, this term will belong to our WeChat in the public sense.

It is also reasonable for Goose Factory, which was exported by riding face, to respond like this.

Changing the name at this time is even worse.

There is no problem with Goose Factory's subtext cognition. People say that the Internet has memory, but memory is relative.

Examples abound.

Otherwise, how can there be a saying: the winner is the one who can laugh to the end.

Just like people, as long as you become rich and powerful, someone will decipher the fragrance components in your fart.

Once you fail, someone will immediately interpret how bad you are from all aspects, and how to cast aside you.

And this 'someone' is basically the same group of people.

As long as the communication and social module of Xiaochengshu can't continue in the end, WeChat and WeChat Moments will be the only winners. No one will remember that this term was once registered as a trademark by Bolang.

In addition, the relevant trademarks registered by Bolang can't be held accountable too much.

It has something to do with the type of word mark.

The popular explanation is: no one can directly use this word if you have not registered the word mark.

Netizens expressed that they once again saw the shamelessness of the goose factory.

"The king of the cottage is the king of the cottage."

"sharp."

"It's no wonder that this ability to do things on its own has been able to develop so much."

"Shameless is invincible!"

"..."

Of course it didn't end that way.

Soon, Xiao Orange Book issued a small-scale announcement.

This time I used a lot of compliments, saying that the security service of Goose Factory Cloud is very effective.

The general idea is: [Due to the shortage of our company's operation and maintenance resources, we purchased the security defense service of Goose Factory Cloud for 2000 yuan for the first time, and the effect was very good. 】

Netizens quickly remembered that Xiaochengshu was operated on Goose Factory Cloud.

Also keenly grasped the figure of '2000 yuan'.

"Bo Lang is disgusting and deadly, isn't it? 2000 yuan? Why don't you just say that it's the goose factory that caused the trouble."

"If I were Bo Lang's opponent, I would feel so fucked."

"There are too many tricks."

"..."

Goose Factory Cloud has learned from others, and expressed its gratitude to Bolang for its affirmation of Goose Factory Cloud through official channels.

It means being certified by a gold medal.

Both sides are very capable of eccentricity.

This wave of confrontation at the level of public opinion has left too much talk for netizens.

However, it has not had a substantial impact for the time being.

It is nothing more than a small upward fluctuation in the number of users of Xiaochengshu, which is not big, 36% year-on-year.

The total number of users is only one step away from 1.1 million.

It is nothing more than making netizens feel more and more that WeChat is not a thing.

The coverage is not large, and there are a lot of complaints about copywriting in Xiaochengshu Moments.

In contrast, the communication and social word-of-mouth of the new version of Xiaochengshu App is getting better and better.

That's it.

However, it can be seen that the goose factory has released a certain easing attitude.

Otherwise, there is no such a coming and going.

…………

…………

In the next few days.

WeChat and Xiaocheng Shu each have some overt and covert confrontations.

There was little movement.

Just looking at the overall situation of Bolang, the focus is not on communication and social networking at all, but on the intensive deployment of various affairs of the mobile game business.

Including but not limited to accelerated internal testing of new games, increased operation of online games, etc.

On the other hand, Tianmei Yiyou, which is the benchmark, is obviously powerless.

Conventional competition in the mobile game market cannot compete with Bolang.

As for the unconventional means, its grandfather has now taken over, and he has used his greatest strength to suppress Bolang as a whole.

Now even if Tianmei Yiyou can come up with some small tricks, it's nothing more than superfluous.

The reason why the mobile game studio headed by Tianmei Yiyou is so "fragile" is related to tradition and the current game market environment.

Because according to the market choice, they have taken the route of trade, industry and technology from top to bottom.

Yes, think about the Trade and Industry Skill.

For example, DNF, which is just as popular, and LOL, which is highly sought after this year, are all agents, not self-developed.

In addition, Goose Factory Games has not yet made a big bet in the mobile game market, and is relatively lagging behind.

Bolang is different. Bolang is a R&D-oriented company.

Specific to the mobile game business, it can be considered as a technology industry and trade route.

The repeated expansion of the company's scale is also due to the heavy task of mobile game research and development, so it has to expand aggressively.

The development of Bolang's mobile game business is to first consolidate the technical foundation and ensure that the backup research and development can keep up, before officially launching the first game.

Of course, it also pays attention to 'trade', and the current mobile games are basically just bad money.

To sum up all these reasons, when the whole network focused on the confrontation between Xiaochengshu and WeChat, the development of Bolang's mobile game business became comfortable again.

The daily flow has gradually returned to its proper level and has risen slightly.

……

However, at the main station, Xiao Chengshu's situation is not good.

After all, WeChat is the leader who has defeated so many competing products. Now that the attack has been launched in all aspects, the operation is naturally wave after wave.

Although Xiaochengshu seems to be unwilling to show weakness.

For example, Li Ze, Xin Dai, Lin Hong, Li Xia and others all played together.

For example, the disgusting person played a trick or two.

For example, there has always been a positive response.

However, Wen Liang's meaning was implemented throughout the whole process: take your time and give the goose factory a little experience first.

There has never been a real strong response.

Therefore, Xiaochengshu seems to be lagging behind steadily, and its momentum appears to be relatively weak.

…………

Wednesday, November 4.

The trend of public opinion on the Internet has reached a peak in a sense.

Li Ze put together the final plan, came to Wen Liang, and said in a relaxed tone: "The time is almost here, and the plan has been finalized. Let's see what else needs to be changed."

Wen Liang took over the plan and looked through it: "Almost meaningless, there is no sense of 'same hatred and hatred', and it is impossible to make people think that Bolang will not be able to carry it in the next second."

Speaking, Wen Liang emphasized: "Although we don't know if this wave of public opinion offensive will work, it's rare for us to amplify it, so don't be too hasty."

Li Ze took a few glances at Wen Liang before saying, "Is the core really not an optimization and upgrade of the product?"

He finally couldn't help but make sure again.

I can't help but mutter in my heart: "This time I'm really a bit uncertain." '

Seeing this, Wen Liang murmured in his heart: "Ghost knows if it will work, let's try it." '

He thinks that as long as Ma Poli still shows his face, he will win this wave.

However, Wen Liang's face remained unchanged, and he said in the same light tone as before: "The core of this time is of course public opinion."

"Xiaochengshu is a social whole and our core Internet business. It is different from WeChat's development path and needs to be discussed more at this stage."

Seeing Wen Liang's determination, Li Ze strengthened his confidence: "Understood, I will make some adjustments and make a big one."

He understood what Wen Liang wanted.

I also understand that the biggest benefits this time can only be obtained through public opinion.

Quite simply, Internet products have always been due to one factor in order to gain more user growth:
Known by more netizens and needed by more netizens.

The form of triggering this factor is essentially to trigger popularity and coverage through public opinion.

After figuring it out, Li Ze didn't hesitate and left in a hurry.
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(End of this chapter)