return to bolang life

Chapter 284
"Lau, but we can't do nothing."

The head of an Apple PR team who presided over the meeting.

"If an impression is formed that the iOS experience is not as good as Stars, as long as Stars releases its own mobile phone, our market share will be at great risk."

The person in charge emphasized many important points.

As a member of the public relations affairs of a large company, he has many reasons to protect Apple's brand image.

Although any form of model analysis believes that Stars is too weak and has no foundation, it is like rootless water;

Although any form of analysis believes that Stars will definitely not affect Apple's leadership in the smartphone industry;
Although it is generally believed that Stars is at best a branch of Android, there is no need to care too much;

But these various reasons did not make the person in charge feel slighted.

Lau gave some reasons: "It is difficult to create an impression of products and services through publicity, and consumers will not judge product quality through advertisements."

The person in charge immediately retorted: "But Stars starts from the experience, he doesn't just make a big publicity."

Lau took his time: "However, the consumer's impression of any form of publicity is very, very short-lived."

"And if we invest resources and strength to directly confront Stars among the public, it means that we agree with the excellence of Stars, that is, we are taking the initiative to extend this impression for global consumers."

"I think this will actually lead to more consumers choosing to try Stars."

"Instead of entanglement at the public level, it is better to submit a warning document to the relevant departments of the group, especially the product and service department, and ask them to consider and investigate the proportion of game experience, and optimize the relevant experience based on the reasonable needs of users."

"In short, my opinion is that at this stage, we cannot actively create opportunities for Stars at the public level, which will fuel the heat of the incident."

"If we have to have a PR deal, we should actively avoid Stars."

After listening to Lau's complete statement, the person in charge gradually straightened out his thoughts, and he said calmly, "Okay, you convinced me."

"..."

Soon, the person in charge synthesized the opinions and made a decision.

PR handling is still essential.

However, the means are diverse and flexible.

There is also a key point, please Apple Asia Pacific pay attention to the company Bolang, learn more detailed information, and find out important information about the mobile phone business.

At the same time, the public relations process conveys Apple's brand influence through multiple angles, rather than positively mentioning Stars.

On the other hand, Apple's internal products and services also conduct relevant analysis with reference to public relations warnings.

In fact, iOS has faced considerable competition since its launch.

Jailbreaking, the iOS version of the Cydia app store, etc., have all affected Apple's combination of iOS and macOS, and more perfect app ecology.

But from another perspective, iOS is forced to continue to iterate better.

In contrast, the impact of Stars at this stage is not very big, after all, there is a more direct competitor Android on top of Stars.

And Android also belongs to another big company, Google.

…………

Obviously, the person in charge of the relevant department of Apple underestimated how disgusting Bo Lang was.

After realizing that Apple had dealt with public relations, Bolang immediately reacted.

After all, Bolang has recently taken the initiative to focus its business overseas, so naturally it is very concerned about the reactions of all aspects.

Not only that, but Bolang's personnel in charge of promotion and operation don't care whether this kind of coping behavior is dominated by Apple. Anyway, they want to respond at the level of public opinion.

Relevant discussions are taking shape one by one.

What's so good about #iOS?
#Why can't we personalize our phones?
#What exactly is intelligence?
#If iOS can't make good use of hardware

#Being able to play games is the best
#I hope to get rid of stupid Siri
#…

Public opinion is only one aspect, but more importantly, the service and experience of the product itself. When these publicity sparked massive discussions, Stars released a second easter egg.

'Little Star' specially adapted to English.

Using "hey, Stars" as the key word to wake up, based on the existing application, a very user-friendly adaptation has been carried out.

Because the number of applications is very small, it is actually not that difficult to adapt, and the adaptation is mainly the software of Bolang.

In short, cheating inside.

This is even smarter than the jailbroken version of Siri. Driven by the rhythm of public opinion, more people have fallen,

"I didn't expect to get rid of the stupid Siri and completely get rid of iOS. I found a new direction, which is really comfortable. I have always expressed deep regret that Apple phones can only use iOS."

"Yes, I have always been unable to understand why Apple's computers can use Windows systems, but Apple phones cannot use other systems. This question has finally been resolved."

"I never thought that iOS could do such a poor job."

"A company without pressure will not make progress."

"..."

Active IDs from all regions participated.

Some points are sharp.

such as:

"Let iOS die, shit."

"It's finally time to throw the damn iOS on the trash heap."

"..."

This is of course only the first round.

According to background statistics, since Star System released iPhone 5 flashing tutorials, a total of 17.2 new iPhone 5 devices have been launched in overseas regions.

According to certain strategies, the number of online can be judged very well.

The actual online number is slightly less than the newly added number, which is 15.8 units.

The effect is okay.

…………

A little later, Guofeng Studio issued a hot resource update for the "Journey of Glory" game.

How should I put it, the game "Journey of Glory" has completed a framework design in countless iterations. Since then, no major version updates have been issued, and resource updates have been issued in a form similar to DLC.

However, because the volume of mobile games is not large, a certain amount of resources are generally loaded at startup.

After multi-angle tuning, the actual experience is not bad.

This hot update has included some private goods.

The iOS version will have a certain degree of zero optimization, or even negative optimization, especially for the adaptation of the iPhone5 model, and some adjustments have been made intentionally.

As for the adaptation of the Stars version for the iPhone 5 model, some experience optimizations have been carried out as much as possible.

In fact, this is called being both a referee and an athlete.

This is also Bolang's unique advantage. Similar to Google, Google's GMS is actually tantamount to being both a referee and an athlete.

There was no doubt that the update to the game blew up a lot of chatter very quickly.

Mainly concentrated on the range platform.

Because this platform can post short videos.

The current highlights of mobile games are generally very short-lived operations, at least this is the case for "Journey to Glory".

Ah San: "Look, look, language can't stop excellent operations!"

Xiaori: "Oh, just a little bit better than you."

Xiao Xiba: "Who can't?"

Tuji: "That's it?"

"..."

Players who should be very active on the range have released their excellent operations after the game update.

Because this update has added a link for show operation.

Just enough to show their respective operations.

In fact, it mainly strengthens the operability and competitiveness.

There is one thing to say, thanks to the excellent hardware of the iPhone5, the current volume of "Journey to Glory" is no longer good enough to be driven by ordinary models.

Including some flagship models, including Mi 2, which was officially launched at the end of last month.

After all, mobile games must have strong enough hardware support to show their operations, as well as good enough screens, touch and sensor chips, and so on.

These, iPhone5 has all.

It was obvious that Wen Liang would not be inactive if such a big commotion was made.

And it's not just him, this time it's the black wind and two evil spirits bubbling together.

WindDa (Su Jian): "I'm not bragging, you guys are playing like a piece of shit, I don't know why you are showing your face, practice hard before you talk, understand?"

She also posted a short video.

It's also a how-to video.

It can be seen that it is quite beautiful.

Ah San: "This... that... I will practice again, but I actually don't understand why you can play so well. Could it be that friends of God's magic are also unreasonable in all aspects?"

Xiao Xiba: "Excuse me, I want to..."

Xiaori: "America can access Range now, don't be ashamed?"

Xiao Xiba: "..."

Tuji: "@realGodMagic I want to see your operation, you don't seem to pay attention to the game..."

Monkey: "Turkey finally did something that we all think is good. We need to be better than God's magic in one aspect, and it can't be compared with money."

Xiaobo: "Wait and wait."

WindDa (Su Jian): "Why do you... seek humiliation? It's so strange."

Seeing this content, these active IDs in various regions stopped their actions.

Sure enough, Wen Liang quickly bubbled up against realGodMagic, and posted five videos in a row, and the operation was so good that it was about to take off.

"Better than me, a big reward."

Xiaori: "shit."

"..."

…………

Against the background of such rounds of public opinion bombardment and actual experience.

With the fearless media operations in the West, all kinds of news don't need Bolang to contribute any more, and they rush directly to Apple.

"iPhone5 is the most rubbish product in the post-Jobs era. It is not one of them. It is completely hit by an Android ROM, and Apple is about to decline."

"I can't imagine that iOS, which has changed the mobile phone experience, will be reduced to this point, damn Apple!"

"Cook, you are not a qualified helmsman."

"Apple's iOS should be swept into the trash."

"..."

Numerous media flocked to Apple, and all kinds of headlines that were not too big a deal were clamoring.

Countless people are asking, is an Apple without Jobs still an Apple?
The backlog of dissatisfaction with minor changes to the iPhone 5 was once again intentionally channeled out.

Apple is not without competitors!
All active mobile phone manufacturers will not let go of such an opportunity to add insult to injury.

Including Google, which only operates Android for the time being.

Also includes Microsoft, which runs WP.

The sense of experience... is something that is hard to describe.

There is no doubt that it is now a weapon.

However, no one expected that the development of the situation would lead to a sharp drop in Apple's stock price that day...
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(End of this chapter)