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Chapter 375 Reciprocate, the second batch of XingHai1 is officially on sale

The hustle and bustle of cyberspace has always been difficult to affect the actual reality.

How things should develop or how to develop.

Wen Liang drove for a long time in the car, and had afternoon tea with the relevant boss before returning to Bolang.

It's also a coincidence.

The people from the mobile headquarters just left.

So, Wen Liang naturally asked Li Zejin: "Is everything settled?"

"It can be counted." Li Ze's answer is very interesting, "There is agreement in the general direction, but in specific matters, it can't be called disagreement, but... there is no way to talk about it."

"How to say?" Wen Liang asked in a hurry, and poured himself a glass of water by the way.

Li Ze told the whole story: "It is obvious that the mobile headquarters is Party A, and we are Party B. According to common sense, we are asking them to sign. This is basically the case in the past. Now it is better, and it is reversed."

"The mobile side hopes to sign a large centralized procurement contract with us at one time to purchase 2500 million Xinghai 1 mobile versions. We are in a dilemma."

Wen Liang didn't even hold back, and asked, "How much?"

"2500 million units." Li Ze was not surprised and repeated again.

Wen Liang shook his head helplessly: "Mobile is a purely sick man who rushes to the doctor. How can Xinghai 1 have the confidence to support another 2500 million sales, let alone Xinghai 1. In the domestic market, Xinghai 1 plus iPhone 5 will be difficult to sell. This amount."

Li Ze spread his hands together: "Who says it's not!"

"According to the analysis of the sales forecast model established within the group, in the global sales golden cycle of Xinghai 1, 3000 million units can still be sold, and in the subsequent non-golden cycle, it can probably sell another 3 to 500 million units worldwide. "

"The key point is that according to the analysis of the sales forecast model, the domestic market has gradually become saturated with consumption, and there is only room for 500-800 million units."

"Part of the reason for the previous boom in sales was hunger-like marketing, another part of the reason was that Xinghai 1 truly surpassed the iPhone 5 in terms of appearance design and actual experience, and the last part was that Xinghai 1 defined the concept of an entertainment center. And the mobile game "Journey to Glory" is in an absolute leading position in the industry."

"To put it simply, the hot sales in the past have basically overwhelmed the sales enthusiasm, and the remaining non-purchasers in the consumer audience are already waiting and watching. After all, supporting 4G is another important factor."

After listening to Li Ze's statement, Wen Liang asked by the way: "How is the current sales data?"

Li Ze smoothly cast a watch on the screen of his mobile phone.

As of January 1 (inclusive), including today's budget production capacity, the total production quantity of Xinghai 31 is 1 million units.

The total domestic market shipments are 2500 million units.

The more specific data is that 1950 million units were sold online, that is, less than 1 million units were actually sold in January. This data is a rough statistics as of not long ago, which is almost the same as the real-time data.

In other words, in 31 days, the average daily sales volume was less than 38 units, which is a lot lower than the lowest single-day sales volume of 50 units during the limited supply period last month.

In addition, it is impossible to accurately count the shipment data.

China Mobile’s orders totaled 510 million units, and China Unicom and China Telecom took a total of 40 units, totaling 550 million units.

The delivery time of the 500 million units ordered by China Mobile was much earlier than the February 2th that China Mobile wanted.

This is mainly because Bolang Terminal took the initiative to release cooperation and friendship to give Mobile more sufficient golden sales time. After all, the Spring Festival is coming soon, and it can be marketed.

That is to say, in January alone, Bolang Terminal's revenue from Xinghai 1 in the domestic market has already exceeded 1 billion!
The total shipment volume in the overseas market is 400 million units. In fact, this revenue has not yet been actuarially calculated. The data posted so far is a rough calculation of revenue, which is 210 billion yuan.

It should be noted that because the overseas market is an export, there is no such thing as value-added tax, it is an additional tax, and the tax is 100% paid to the national tax, which has nothing to do with Yangcheng.

This is also the reason why Bolang and Yangcheng did not mention overseas market affairs before.

Sales and shipments in overseas markets are basically the same.

Because Bolang terminal has been adhering to the daily limited and conservative supply in the 10 regions of the overseas market, and has always maintained hunger marketing, and from time to time there are hot searches in a range.

There is almost no interval to bundle iPhone5 for marketing.

Apple is really worse than eating shit.

There is no way to ride a horse.

After all, weak product power and weak sense of experience are original sins.

Just like e-sports, cooking is the original sin.

The sales volume in overseas markets is actually not too hot, 400 million units is indeed a lot, but the average is 40 units per region, and the average is only more than 12900 units per day, which are ten regions with a total population of more than two billion.

In fact, if you don’t play hunger marketing and sell it openly, the shipments in these 10 regions may not reach 400 million units.

After all, XingHai1 is still not so indispensable.

Even if the drawbacks of YouTube, Twitter, and Facebook that the three mainstream social apps are not available on Stars Apps can be solved through browsers and other means, the unfriendly application ecology is a real problem.

And it will become more and more prominent.

It depends on which side will compromise first.

It’s hard to say for others, Twitter seems to be a little loose, mainly because the headquarters building is blocked by local residents every day, rushing all the time, a bit unable to bear the pressure.

YouTube is backed by Google.

Facebook has a relatively larger volume, a higher market value, and a slightly stronger ability to withstand pressure... It's far away.

In short, to sum up.

Since Xinghai 1 went on sale, the total shipments are 2900 million units, the output is 3200 million units, and the inventory is 300 million units.

Of the 300 million units in stock, 210 million units have been delivered to overseas markets.

After reading the relevant data, Wen Liang mentioned: "The production of Xinghai 1 can be stopped for another two months. It will be April at that time. If everything goes well, the next generation of Xinghai mobile phone can be trial-produced. The time is relatively more abundant than the release of Xinghai 4. Much, barely on the right track.”

Li Ze nodded: "Yes, although there is currently no way to have a completely accurate IPD (Integrated Product Development) process, we have also listed as detailed and specific a plan as possible. The plan is to release the second generation in August."

"In the middle plan is to launch a tablet series for the transition of chips."

Bolang has developed to the present, and these specific details have formed a set of standard execution procedures one after another. Some key projects will also have a comparative development team to avoid disrupting some established plans as much as possible.

Many links are internal electronic systems.

Very strong.

Don't be gentle.

Of course, there is no need for people of Li Ze's level to worry about it.

Wen Liang stroked the stubble on his chin that seemed to be growing faster recently, and made a decision: "It's not a problem to delay things in terms of mobility. I'll take the initiative to find Dong Xi."

"That couldn't be better." Li Zenong raised his eyebrows, looking a lot more relaxed.

Now China Mobile is wishful thinking that the contract can be finalized as soon as possible, and it does not hesitate to come over to negotiate before the end of the year.

You must know that the 9th of next month is New Year's Eve.

There is still a weekend in the middle, and there are only six working days in full.

Moreover, the mobile side knew that the Bolang terminal was relatively busy recently, and they still came all the way to Yangcheng for business negotiations. It can be said... there has never been such a rushing Party A.

As long as there are other interests other than cooperation, that's all.

Tama's mobile thoughts are really pure to the extreme. They are all focused on getting rid of the 3G pits quickly and quickly.

Just saying "Cao Cao", "Cao Cao" came.

Wan An knocked on the door and brought in a phone, and the phone note that popped up on the screen was Xi Dong Mobile.

Li Ze was stunned for a moment: "This... this is too..."

He suddenly felt that it was not so easy again.

But he also walked out of the office with Wan An knowingly.

You don't need to mention things that he should know, Wen Liang will say them, and things that he shouldn't know, then don't need to know.

Li Ze is very clear about this.

It should be said that they are all very happy to unite with Wen Liang, and they really don't have any personal thoughts in official affairs.

No need.

Their greatest selfishness is how not to fall behind and keep up with Mr. Wen.

.........

"Xi Dong, I was just about to call you." After answering the phone, Wen Liang said with a smile, "I'm a bit too busy these days when I came back from the capital."

Xi Dong said with a smile: "Haha, Mr. Wen is polite."

"Knowing that Mr. Wen has been busy recently, I specially picked a more relaxed time."

"I'm sorry to make Dong Xi work hard."

"Haha, where."

After exchanging pleasantries, Wen Liang took the initiative to bring up the business: "I just returned to the company and heard that your company's team proposed a centralized procurement plan, hoping to sign a one-time purchase of 2500 million machines."

"Yes, to tell you the truth, Mr. Wen, I'm here for this matter." Xi Dong said, sighing softly, "I hope Mr. Wen can understand our difficulties and give us a lot of support."

Wen Liang felt a little helpless when he heard that, so he simply said openly and honestly: "Dong Xi, we need to understand each other."

"It's not that Bolang Terminal doesn't want to earn this money, but it can't. Our company has done a very detailed market sales prospect model analysis. Let alone 2500 million units, the domestic market can't even afford 1000 million units."

"At that time, it will not be as simple as smashing the Xinghai brand, but your company will suffer huge losses."

"There is a limit to the sales of a mobile phone. Xi Dong must have heard of the popularity of the iPhone 4S. So far, the global sales of this machine are only more than 5000 million units."

"Now Bolang Terminal is shifting its main energy to overseas markets."

Speaking of this, Wen Liang changed the subject: "However, Mr. Xi, we have another way of cooperation. According to the current comprehensive planning of Bolang Terminal for all aspects of information, it is expected that the next generation of Xinghai mobile phone products will be released in August."

"We can collaborate more on the new generation."

"This order of 2500 million units, the Xinghai 1 mobile version can take up to 500 million units at most, which is already the limit."

Wen Liang has already explained the pros and cons, reality and other aspects clearly, without any routine.

Xi Dong can also hear it naturally: "So it's because we didn't think carefully. The sales of Xinghai 1 are so hot that we almost forget the objective laws of the market."

"We will cooperate according to what President Wen said."

Wen Liang breathed a sigh of relief, and said with a smile: "Thank you, Xi Dong, for your understanding."

"Mr. Wen is polite. We should thank your company for your understanding and strong support for our work!" Xi Dong said enthusiastically, "I hope this matter will be settled as soon as possible."

"With regard to 4G pilot construction, we hope that Bolang Terminal can participate more. I heard that Bolang Terminal has also undertaken the research project of Industry and Information Technology on the new generation of broadband wireless mobile communication network. 4G is still a new generation. Resist getting involved."

"We believe in the strength of Bolang terminal."

Wen Liang also echoed enthusiastically: "Dong Xi is right, I will arrange it. In short, Bolang Terminal can do its part to not let everyone down."

"That's right." Dong Xi smiled heartily.

After the phone call ended, Wen Liang couldn't help laughing.

How to say such things as advantages, I really can't say clearly.

The benefits that the Xinghai 1 product brings to Bolang are actually hard to calculate.

The first is the valuation of Bolang Terminal at RMB 5750 billion.

The second is to establish a domestic high-end brand image.

And now this... reciprocate.

Mobile's help to Bolang Terminal has been kept in mind, and it has been implemented. Xi Dong has made it clear that he hopes that Bolang Terminal will become a mobile communication equipment supplier.

This thing... has nothing to do with the current Bolang terminal.

Because the Bolang terminal now has a communication device in its mouth.

In a word, Xi Dong's reciprocation is equivalent to directly cutting a piece of the established cake to Bolang Terminal. The affected aspects are including Juchang, ZTE and many other domestic and foreign communication equipment suppliers.

The invisible and tangible benefits in other areas are even more numerous.

On the 31st, which was difficult to finish, a small incident happened. President Sun Baoyin arrived in Yangcheng from abroad by plane. No one bothered him, and he went back to rest directly.

…………

…………

Friday, November 2nd.

The Chinese New Year atmosphere in the streets and alleys of Yangcheng has become stronger again.

Because the phone communication between Wen Liang and Xi Dong was smooth, it took only one hour for the Bolang terminal team and the mobile team to sign a new centralized procurement contract this morning.

I don't know whether the mobile side is afraid of the regret of the Bolang terminal, or is afraid of side effects, or is full of confidence in the Bolang terminal.

The terms of the signed contract are interesting.

500 million units of Xinghai 1 mobile version centralized procurement, and an additional 2000 million units of Xinghai brand mobile phone mobile version centralized procurement.

Correct.

Still 2500 million units.

Just changed the category.

On the one hand, there is more sincerity. After the contract was signed, the mobile side directly paid the centralized procurement fee for 500 million units of Xinghai 1 mobile version.

Not much money.

204.5 billion only.

Greatly eased the financial pressure on Bolang terminal.

Regardless of the revenue of tens of billions here and there, the Xinghai 1 product itself has a large part of the production cost, which is still about 2000 yuan per unit on average.

But now the comprehensive gross profit rate in the domestic market has risen to 31%, and it is estimated that the comprehensive net profit rate has also exceeded 20%.

In addition, because the value-added tax is paid on a monthly basis, some funds can be circulated within a reasonable range, which is the key to Bolang Terminal's ability to play with the inventory model.

Otherwise, how can there be so much money to pay the supply chain and foundries.

……

In addition to signing a contract with Mobile.

On this day, Bolang Terminal has newly selected a number of regions in the overseas market for the listing and sale of XingHai1, opening the second batch of regions for public listing in the overseas market.

Thanks to the continuous hunger marketing, as well as the mechanism of pre-opening appointments on platforms such as the international edition of Little Orange Book.

The launch of XingHai1 in 19 new regions has achieved unprecedented success, and it was once again sold out by consumers.

All the cooperative sales stores in various regions have sold out in English.

The popularity of XingHai1 continues to be popular all over the world under the deliberate manipulation of Bolang Terminal.
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(End of this chapter)