return to bolang life

Chapter 425 Unexpected Killing Crazy
Boss Lei, who has already formed his personal release style, ignited the atmosphere with only a simple opening remark.

Applause.

There was cheers.

It's like having a concert.

No one may have noticed that Xiaosaoliang is the first mobile phone manufacturer newly born in China after entering the era of smart phones, and a manufacturer that quickly formed a brand influence.

从米1到米2再到今年4月份发布的米2S和米2A，再加上‘为发烧而生’的定位，米已经有了一定程度的品牌信仰。

Yes, another brand 'Xinghai' has been completely overwhelmed in all aspects from sales volume to grade to experience, but this does not mean that Mi has no fans.

It should be said that rice noodles now have an image!

It is even more exaggerated to say that some of them believe that buying Apple and Xinghai is an IQ tax.

So, the scene was very lively.

At the same time, because of Bolang's interference, the redmi mobile phone conference was also broadcasted online, and the online scene was full of excitement!
"Redmi is a new starting point."

Lei Jun said passionately.

"In order to deliver this mobile phone to everyone, we have made a lot of efforts, and what we can let you see now is the second-generation product."

"Okay, let me introduce to you now..."

"..."

The degree of attention is still not too high, so the rhythm of the press conference is relatively fast, and the link of blowing parameters has been cut off a lot, and only the key parts are considered.

One glance from the screen to the camera, and soon on to the SoC aspect.

"SoC is the most important part of our product selection, because we have to consider many practical issues such as cost, and the first generation of products failed in this link."

When he said this, Boss Lei was still a little emotional.

Those who don't know will really believe it.

Of course, this is not the case. In the first generation of Redmi products, it is estimated that the least problematic component is the SoC, because there are still options, but there are some problems in the comprehensive adjustment.

The reason why I say this is all for the release effect.

"Finally, we found an excellent solution... The Paper S1!!"

"Very, very good processing performance, very, very good graphics processing performance... At the current cost, there is no second such excellent solution!"

Then Boss Lei came up with the classic line: "If you don't accept it, we can score points."

And run directly on the spot.

Not surprisingly, the running score is outstanding, only 2% behind the Mi 30S.

Cheers erupted from the scene again.

Lei Jun waited for a while, and then said: "I know everyone is very curious, it seems that the name Pengpai has never been heard..."

"Actually, I haven't heard of it a few months ago..."

"Because this is the first generation of products we cooperated with Bolang and other companies!!! It uses almost the same architecture and design as Shenlong M1, but the number of processing cores has been reduced by two, and the number of GPUs has been reduced by one core!! "

The scene boiled directly.

"Holy shit, it's really the takeaway version of Shenlong M1, awesome!"

"This is actually a thousand yuan machine... It's too scary!"

"Kill!"

"Holy crap!!"

Looking at the movement at the scene, Lei Jun knew that there was nothing to say.

The on-site and online audience were immersed in this kind of surprise, and no one would notice that there was a line of very tiny letters in the lower right corner of the SoC rendering on the big screen at this time.

By XingHe
from Xinghe.

The name of the waistcoat company that Bolang brought Xiaosaoliang, Zhongxing, Juchang and other companies on board together adopts a very simple way:

Galaxy chips.

Undoubtedly, the goal of this vest company is to further promote the ecology of the Galaxy instruction set from the bottom.

Next, Lei Jun briefly introduced the latest version of MIUI V5.

The main introduction is some small features.

Under the rendering of professionals, every point will be very interesting.

However, this MIUI V5 version is actually very special.

It is the product of the cooperation between Bolang Terminal and Xiaosaoliang, and it is also the part that Bolang Terminal interferes the most when it supplies SoC to Redmi through the vest company "Galaxy Chip" to assist in tuning.

Bolang terminal has come up with an Android 5 kernel patch used by the bottom layer of MIUI V4.2.

No way, after in-depth research, the engineers found that the adaptation of the operating system level to the new instruction set system is not only feasible by recompiling the complete source code through Scode, but the kernel layer must be revised again. Only then can it be supported.

Because the kernels of both Android and Android's parent system Linux are open source, and the operating system R&D team led by Zhang Yulin is very familiar with these system kernels, so it is easy to come up with the patch package.

In the beginning, I actually considered cooperating with Xiaosorghum from the commercial level, using MIUI based on the star core on the Redmi series, but there are dual constraints in technology and business, so I chose the current solution.

The technical limitation is that it is impossible for Bolang to open source the graphical interface of 'World', and even the core service layer and media layer other than the kernel layer cannot be open sourced.

MIUI is based on the complete secondary development of Android, which is not difficult in comparison. If it is turned to the star kernel, the engineering workload will be too large.

Commercial constraints also occur here, and it is impossible for Xiao Sorghum to spend such a large new cost.

So in the end, it can only be such a compromise solution, adding a patch to the complete Android kernel... Anyway, what Bolang is trying to do is also the underlying ecology.

The ecological construction based on the instruction set system is completed. With the increase of influence, the slightly neutral system like Linux will take the initiative to be compatible with Galaxy. Maybe Windows will do the same.

And it doesn't matter if other systems are not compatible, just leave room for the full development of the star system.

What's interesting here is that because of the main development direction of Xiaosorghum, their engineers only have a half-knowledge about this patch.

It has been two months since the Star Core was open sourced. No matter whether it is domestic or overseas, no major company has expressed its position to start research and development, and neither has Juchang and other manufacturers. Instead, some individual players or studio players have done some development based on the Star Core.

This is also a business issue.

Without extreme circumstances, almost no domestic company, institution, or unit would consider rebuilding a new system in the true sense.

Even in extreme situations, in the end, it was just a public opinion building, and it lasted for three or four years without really producing anything.

Because the ecology was too mature at that time!
Because the mobile phone system at that time was too big!
It is no longer the time for this kind of chaos.

There is no application of vertical advantages, and there is no crazy investment...how can it be possible.

To be honest, there is no second company in the world for Bolang’s crazy investment behavior, because of a simple reason: global cooperation and business mean business.

Not to mention the total investment of more than one billion from the development of the star system to the final official use, but the follow-up investment of the star system 1.0 since its release is also a terrifying figure.

According to the incomplete statistics of Bolang Finance and Economics Department, the cumulative total investment in the follow-up has exceeded 40 billion, and the average monthly investment is close to 7 million, which is already something that can only be considered by super large companies.

In a narrow sense, the Stellar mobile phone system has no direct economic benefits, unlike the desktop system that can sell licenses to create direct economic benefits.

Moreover, the current investment in the Xingchen mobile phone system is actually increasing every month.

Nothing else, in order to maintain competitiveness in the early stage, the frequency of software iterations should not be too low, at least the internal iterations should not be low.

On the other hand, the iteration frequency of hardware is very low, but the cost of each iteration is higher.

For example, Shenlong M1, the peak shipment period of this generation of SoC has not yet started, and this generation no longer needs to continue to invest in research and development funds, and the rest is only production costs.

…………

In the last link, Boss Lei emphasized one thing: "The MIUI app store will be fully integrated with Scode from today. We have reached a consensus with Scode that apps compiled through the Scode platform can be directly released to the MIUI app store. We also encourage everyone Write an App using the Starlight language."

"After full debugging, we found that under the existing environment, the compiler attached to Scode performed very well, and the compiled App has better running performance on all platforms."

This is actually not an exaggeration.

If you really want to say it, it is far less exaggerated than when Juchang boasted about the Ark compiler. What can improve the system operation fluency by 24%, the system response speed by 44%, and the app fluency by 60%... That is too exaggerated.

As for better running performance, there is really a little bit.

However, if you don’t compile it with Scode, the same Android apk package basically cannot run on Redmi’s MIUI V5.

Because the Xinghe instruction set system applied to small smart devices does not perform translation and execution adaptation, that is, it is not actively compatible with the standard version of the apk package.

This is also the reason why Bolang has taken the initiative to launch the Android development plug-in that supports Scode, and has reached some cooperation frameworks with Xiaosaoliang in advance, so that the MIUI app store can be connected to the Scode one-click release interface in advance, and now it is further bundled.

Moreover, because of the sudden emergence of Xinghai and the formation of a new application ecological pattern, 91 assistants and pea pods are no longer sought after, so Bolang bought pea pods at an ultra-low price of 8000 million... This is a third-party application compatible with the MIUI app store distribution channels.

In this way, Scode is also bundled with the distribution of most Android apps at the source. At least the underlying application ecology in China is being pushed forward step by step...

Finally, Lei Jun looked at the audience and counted the advantages of Redmi: "There is a very outstanding surging S1, and..."

"So, what is the final selling price of Redmi..."

Every time at this time, Boss Lei would procrastinate, and only announced the price after much haggling: "The standard version is priced at 699 yuan!"

Obviously, this price moved everyone.

But it's not over yet.

Lei Jun didn't care about the uproar at the scene, and continued: "From [-]:[-] pm today, everyone can pre-order Redmi mobile phones in advance through the two major channels of Xiaochengshu and Mi official website. The day after tomorrow... next Tuesday at [-]:[-] am in stock!"

"Yes, fully in stock, we have over 500 million units in stock!"

"In addition, in order to allow more people to enjoy the fun of technology, we have signed a contract supply contract with Mobile, and the mobile version will be sold online in all mobile business halls across the country on July 7!"

"thank you all!"

The press conference of the Redmi mobile phone is over here.

The uproar has only just begun.

With a starting price of 699 yuan, coupled with this Redmi phone, there are only three words: Fortress!

Let's just say...

Due to various factors such as spot supply, when the sales volume reaches 1000 million units, the net profit of each Redmi mobile phone can just reach 40 yuan.

After that, it is difficult to reduce the cost much, and it is also difficult to increase the profit.

When it is less than 260 million units, the net profit is basically negative.

It’s true that making mobile phones can earn a little bit of money, but if it’s less than [-] yuan and the price is the main focus, then you can only earn a little bit.

This is still a situation where the supply chain of Bolang Terminal is basically not making money.

To be honest, although Lei Jun doesn't pay much attention to the Redmi series, although there may be some marketing promotion strategies in it, Wen Liang still admires Lei Jun's behavior.

At least as far as he knows, even in 2022, Redmi will still have a model with a price as low as 599 yuan, and it is really not electronic waste in terms of configuration parameters.

Don't say add [-], there is a better choice to add [-]. At this price, there is only one sentence, why don't you reduce the price by [-]?
Arguments don't matter.

You you on the line.

Anyway, Bolang can't do it now, and will basically not consider doing it by itself in the future. The current cooperation method is already very good.

At least in the constrained supply chain of Bolang Terminal, there is no possibility of electronic waste at all.

And who dares to say that the SoC provided by the Galaxy chip as a vest will not kill indiscriminately in the field of low-end phones?

…………

On July 7, Tuesday, at ten o'clock in the morning, Redmi mobile phone will open the online purchase channel.

Considering the good cooperation with Bolang, Redmi mobile phone landed in the hot mall, and the official distribution logistics of Redmi mobile phone this time is Orange Logistics.

Oh, speaking of which, let me just say a word, the 699 yuan Redmi mobile phone comes with free shipping, and it is delivered quickly to your door, which is also part of the cost.

The Redmi mobile phone was open for purchase No. 205 minutes, and the combined sales of the two platforms exceeded one million.

In the first hour, the combined sales of the two platforms exceeded 150 million!
The relevant promotional posters are pulled up directly.

The online discussion is once again raging.

Today I have a fever again: "Holy shit, I'm really not used to it. The Redmi phone is really open for purchase, so there's no need to rush to buy it. It's not rice at all."

Jiu Ai: "I'm really not used to it, and this sales data is quite eye-catching. I feel that I can compare the sales with Xinghai 1, which is a heaven-defying product!"

The machine circle carries the handle: "I just bought one as a backup machine... To be honest, I really didn't expect to be equipped with a castrated version of Shenlong M1. Although the CPU has 2 cores and the GPU has 1 core, the price is only 699 , needless to say, too strong!!
However, it may still be a bit difficult to compare the sales of Xinghai 1. Of course, the total sales of Redmi mobile phones must be very good. I estimate that sales of 5000 million units will be no problem, depending on the coverage of the mobile version. "

Wanfeng Xiangyun: "There is something wrong with the positioning of Redmi mobile phone. I am very optimistic about its future development. It is easier than the Mi series. As long as we can cooperate better with the operator's business hall in the future, it will definitely kill the Quartet;

Although the era of smart phones has come, but as we all know, low-end phones are the choice of more people, and the appearance of Redmi should change some things. "

"..."

And in the group chat of mobile phone manufacturers, after seeing the sales report of Redmi mobile phone, someone sent a short sentence: "Counterfeit mobile phones are about to fade out of sight..."

Whether you admit it or not, the launch of the Redmi mobile phone has indeed ended the history of counterfeit mobile phones in a sense.

Some people say that Redmi mobile phones are only sold online, and they will not sink to the vast rural market at all... However, the driving force behind the Redmi mobile phone is China Mobile. At that time, the 3G version of Mobile was still 100 yuan cheaper.

As for whether it has sunk to the channel, it is estimated that those who want to pat their chests and say no are the clearest.

Of course, things are different now.

Orange Logistics is ramping up to deliver the mobile version of the Redmi mobile phone to all parts of the country, especially the mobile business halls at the county and town level.

Waiting for the first weekend of the release of the new machine, it will be selected by consumers in the store.

More than 700 million units of the Xinghai 1 mobile version have been sold, with sales of nearly 300 billion. The mobile side is very passionate about promoting the Redmi mobile version. Mosquito legs are also meat.
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PS: Ask for it every day, come in the monthly ticket bowl~
(End of this chapter)