My teammate in the NBA is Nash

Chapter 213 Su Han's First Sneakers!Banned by the alliance? ! (4K, ask for a monthly pass)

"NBA officials have made multiple changes this season."

"They first announced that next season will start, and the league's best of the week and best of the month awards will be divided into east and west."

"The next thing, about All-Star Weekend in [-], they're going to cancel the Slam Dunk Contest -- we all know why."

"With All-Star Slam Dunk Contest canceled, David Stern announces revamp of rookie game."

"Tim Duncan led the rookies of the same class to fight against the rookies of the [-]th class led by Su Han."

"There is no doubt that the [-] All-Star Rookie Game will be one of the most exciting rookie games in history, and it may even be eliminated!"

"It's worth mentioning that I think the many reforms made by the NBA are all related to Su Han."

On the news program of T, NT TV station.

Some basketball experts said:
"The first is the reform of the best of the week and the best of the month."

"As we all know, Su Han's dominance in the Best of the Week and Best of the Month awards is historical."

"In order to deal with his monopolistic position in these awards, the league has made reforms, separating the best of the week and the best of the month according to the east and west."

"At the same time, the reason why the league canceled the slam dunk contest is precisely because Su Han's performance in Cleveland in [-] was too amazing."

"I can guarantee that the NBA officials still want to see the slam dunk contest held normally, but no one in the league is willing to dunk against Su Han anymore."

"As for the restructuring of the rookie competition, who dares to say that it has nothing to do with Su Han?"

"The success of last season's All-Star rookie game made the league see Su Han's gleaming appeal to fans."

"The reorganization of the rookie game is precisely because the league officials want to keep Su Han's strong market appeal!"

In the opinion of this T, NT basketball expert:
The various reform measures officially announced by the NBA in the recent period.

It all revolves around Su Han!
What is influence? (lean back)

Those who also took a fancy to Su Han's appeal were naturally those companies that signed endorsement contracts with him.

some of.

The most talked about recently is Nike, which signed a billion-dollar endorsement deal with Su Han.

Nike's first signature sneaker for Su Han also officially debuted.

There are many interesting stories about this pair of signature sneakers.

Around Su Han's personal LOGO and the issue of naming the signature shoe series, Nike has held many internal management meetings.

very beginning.

The personal logo designed by Nike designers for Su Han is a red fist.

Su Han glanced at it, and it was a bit of a futuristic manga: One Punch Man's punch logo.

When the Nike designer drew a conceptual display of the fist on the sneakers, Su Han felt more familiar.

Isn't this Nima the symbol of the fist company that will develop LOL in the future?

Best of all, Nike designers think:
Fist is the best symbol to represent Su Han, bar none!

why?
Because in the [-] Christmas fight, Su Han transformed himself into the boxing champion of the Celestial Dynasty and knocked out Dennis Rodman.

It is still an enduring topic among fans.

The heat of that battle was so high that fans would still talk about it in the past five or even ten years.

The designer simply designed the fist as Su Han's personal LOGO to highlight his status as the boxing champion of the Celestial Dynasty.

Su Han's signature sneaker series was also initially named: Tekken series!

then.

The design of the Tekken series was directly rejected by Phil Knight.

According to Phil Knight:
Su Han should not be bound by the image of the boxing champion of the Celestial Dynasty.

He is unique.

And the image of a boxing champion cannot accompany him throughout his career.

Maybe there was only one fight in his life?
Isn't the name of this Iron Fist series not worthy of its name when it comes out to the later stage?
In summary.

Nike gave Su Han the design of his second personal LOGO.

That's a unicorn!

From the perspective of Nike's design philosophy:
Su Han is a unique existence who perfectly combines height, skills, and athletic ability.

And that fits right in with the notion of the unicorn, a legendary creature.

Su Han is a unicorn in the basketball world!
Powerful and unique!

And his sneaker series is also named after the unicorn - unicorn series!

Abbreviation: UN!

It is not only Su Han himself who is more suitable for the title of unicorn, but also the UN[-] generation of this sneaker!

According to the design direction proposed by Su Han.

Nike designed the unicorn [-]st generation into a pair of low-cut styles.

The appearance is closer to the ZK[-] generation signature sneakers that will surpass the times in the future.

The low-top design looks more fashionable and is more suitable for street wear.

Although there is no high-top protection for players' ankles.

But the low-top design is more conducive to the players to make a great change of direction.

This design seems quite bold to Nike.

A player of Su Han's height completely abandons the protection of his ankles, and even tries to make it easier for him to make a large change of direction.

This is simply off the charts!
But rather.

Su Han is inclined to this epoch-making design.

The UN[-] generation has also become the first low-top sneaker in history to appear on the NBA court.

It is [-] years earlier than the future epoch-making ZK[-] generation!

To know.

When zoomkobe [-] was released in [-], it caused a huge sensation in the basketball circles all over the world.

At that time, zk[-] was already regarded as an epoch-making design.

just now.

[-] years earlier than in [-]!

A zk[-] from [-] is enough to drive fans all over the world crazy!

Not to mention the fans are crazy.

When the official design of UN[-] is released.

Even Nike's designers thought the design was crazy.

But according to Phil Knight:
Only this crazy design deserves the title of unicorn!

He is worthy of Su Han!

So ever.

A pair of basketball shoes that are considered to be enough to challenge AJ's status in the field of sneakers was born!
It is worth mentioning that.

When Su Han put on the world's first pair on December [-]th, it is also the only pair of UN[-] Madison Garden color matching.

NBA officials directly issued a ticket to him.

why?
the reason is simple.

Because the colors of these sneakers are so bright! !

"Just like Michael Jordan was banned from wearing sneakers back then, Su Han is also facing the same problem now!"

"But to be honest, Su Han's UN[-] is more exaggerated than MJ's original sneakers!"

At Madison Square Garden.

When the two commentators at the scene learned that the NBA officials banned Su Han from wearing UN[-] to play.

They couldn't help thinking of the allusion that Michael Jordan was banned from wearing sneakers by the league.

When the league banned Jordan from wearing the pre-designed sneakers, Nike decisively pulled out its pockets.

Pay Jordan for playing in banned shoes every game!
The story that followed is well known.

The AJ series has become the absolute overlord in the field of basketball shoes.

Nike also relied on Jordan to become the TOP existence in the field of basketball shoes!
just now.

Old and new.

Su Han enjoyed the same treatment as Michael Jordan.

Not only banned by the alliance.

Nike even helped Su Han pay the penalty for wearing UN[-] every game!

For NBA officials, an extra income is not bad.

For Nike, this wave can not only help UN[-] hype, but also take advantage of AJ's popularity.

What is a fine of $[-] per game?
I am not afraid that the league will fine me a lot in this regard, but I am afraid that the NBA officials will not punish me!
what is interesting.

Put on UN[-]'s first game.

In the first quarter, Su Han came to a performance show where he scored [-] points in a single quarter.

"I think Nike underpaid the fine."

During the intermission, the on-site commentator teased: "Look at Su Han's performance on the court in UN[-] today!"

"Just because of his [-]-point performance in the first quarter, I think Nike should pay the NBA officials a fine of $[-]!"

Nima.

Just Su Han's performance today, plus the gimmick that the league officially banned wearing it.

Why don't these UN[-]s sell well?

If you don't pay more fines to the NBA from Nike, you will feel guilty for the money you made!
finally.

In the game where Su Han wore UN[-]'s signature shoes that transcended the times for the first time in his career.

He only missed [-] goal in the whole game, scored [-] points extremely efficiently, grabbed [-] rebounds, sent [-] blocks and [-] assists.

He became the only player in NBA history to score [-] points and only miss [-] goal.

Maybe some fans think:

Your data is too customized, right?

Why not say that Su Han is the only player in NBA history with [-] points, [-] rebounds, [-] blocks and [-] assists in a single game?
Then change the number of custom data water words:

Su Han became the player with the highest shooting percentage among players who contributed [-]+ points in a single game in NBA history!
December [-], US time.

Nike officials airlifted a pair of new UN[-] colorways from Portland to Milwaukee.

In the New York Knicks game against the Milwaukee Bucks.

Su Han changed into UN[-]'s away color scheme.

The first generation of Unicorns at home is the Knicks' classic orange system, supplemented by white + blue.

The first generation of Unicorns in the away game is based on white + blue, and orange is used as an auxiliary.

And this pair of UN[-] in the away game once again received a ticket of [-] dollars per game.

The money is naturally paid for by Nike.

In the game against the Bucks.

Su Han once again slashed a large double-double at the [-]+[-] level.

Although this level of data is a piece of cake for Su Han.

However, these two games have greatly improved the sneakers under Su Han's feet, which has exceeded Nike's expectations.

Their mailboxes are full for days on end.

Overwhelming emails from all over the world are all asking Nike officials again:

When will the UN[-] generation be officially launched for sale!
First of all.

The UN[-] generation is an epoch-making low-top design.

And in terms of appearance, under Su Han's suggestion, it is very close to the ZK[-] that will sell well all over the world in the future.
So the appearance is even more top-notch.

In the configuration of sneakers.

ZOOM air cushion with separated front and back palms, plus a TPU piece on the heel.

It is definitely the top design of Nike during this period.

Not to mention the large carbon plates on the soles, many fans who know shoes are all sloppy all over the place.

In addition, the NBA's ban on UN[-] is now exposed.

And Su Han's explosive performance in these two games.

It's hard not to explode the heat of UN[-]!
When will UN[-] be released globally?
Nike officials are actually waiting for an opportunity.

what chance?
Then you have to look at the calendar.

Tomorrow is December [-]th.

In a few days.

That is December [-]th - Christmas!

In the Christmas battle of this season.

The New York Knicks will face the Portland Trail Blazers at home!
The big and small kings of the league: Su Han and Michael Jordan will dedicate a basketball Spring Festival Gala to the fans for the second consecutive season.

For Nike.

The Christmas battle is their show.

Su Han's UN series is now gaining momentum.

Jordan's AJ is the well-deserved king in the sneaker circle at this time.

Su Han VS Jordan is the Spring Festival Gala of basketball, a battle between the kings and kings of the league.

UN vs. AJ!

It is also the Spring Festival Gala in the basketball shoe circle, a contest between kings and kings!

What Nike is waiting for is the Christmas War.

Either Su Han wins or Jordan wins.

The ultimate winner will be Nike.

For this world-famous Christmas battle.

Nike also specially designed the exclusive color scheme of the Christmas battle for Su Han's UN series and Jordan's AJ series!
All just for the Christmas battle! !
December [-], US time.

The New York Knicks and Portland Trail Blazers ended their last game before Christmas.

Jordan and his Trail Blazers, with a record of [-] wins and [-] losses in the Western Conference and second in the league, are waiting for Christmas.

And the New York Knicks, after defeating the Seattle SuperSonics on the [-]rd.

The winning streak since the start of the game has continued to [-] games!

They will usher in the team's [-]th game of the season on Christmas Day.

If you can beat the Blazers.

The Knicks will tie the [-]-game winning streak created by the team last season-the longest winning streak in NBA history!

After defeating the opponent Utah Jazz in the next game.

The Knicks will win [-] games in a row, breaking the record for the longest start-game winning streak in NBA history.

And became the second team in NBA history to win [-] consecutive victories in a single season!

no doubt.

The whole world is looking forward to the arrival of the Christmas War.

Similarly, the whole world is expecting Su Han to lead his team and become the second team in NBA history to win [-] consecutive victories.

Even hit the longest [-]-game winning streak in NBA history! !
"The opportunity to make history lies in front of Su Han and his team!"

December [-]th, US time.

Among ESPN's special programs warming up for tomorrow's Christmas War.

A senior basketball expert said:
"Similarly, the opportunity to snipe the New York Knicks to make history is right in front of Michael Jordan!"

"Is it a stepping stone to a legendary record, or is it a dream breaker who shattered the Knicks' dream of making history?"

"I believe that Michael Jordan is only willing to be the latter!!"

(End of this chapter)