Rebirth: The Era of Hong Kong Tycoon

Chapter 188 [Where to go from here]

Since the establishment of Modern News Agency in January, many newspapers in Xiangjiang have sought cooperation. Modern News Agency naturally drew these newspapers into its camp and provided them with first-hand international news materials.

Not only that, TVB TV, Laidi TV, Heung Kong Commercial Broadcasting also signed a memorandum of cooperation with Modern News Agency.

For a time, the influence of modern newspaper industry soared, and began to throw off Sing Tao Newspaper, becoming the No. [-] media group in Xiangjiang.

Originally, Sing Tao Newspaper and Modern Newspaper were evenly matched, and Hu Xian also knew that he could not stop the rise of Modern Newspaper, so he did not take any new commercial actions; but as soon as Modern News Agency under Modern Newspaper was established, Hu Xian Knowing that Sing Tao Newspaper will be punished.

In Xiangjiang, when it comes to the number of overseas journalists, modern newspapers are well-deservedly ranked first, followed by Sing Tao Newspaper. Because of this, with the economic explosion of Xiangjiang, people's demand for overseas news has also increased, which is why The sales of "Modern Daily" and "Sing Tao Daily" began to skyrocket in the past year. Among them, the sales volume of "Modern Daily" in Xiangjiang has exceeded 15 copies, and "Sing Tao Daily" has also exceeded 12 copies. .

Now that the modern news agency is established and put into use, it has attracted some small and medium-sized newspapers to join its camp, and its own strength has increased accordingly. It can be seen that the gap between the two newspapers will be widened in the future.

Hu Xian called a group of high-level executives to discuss countermeasures, and everyone expressed a little helplessness.

"Boss, if you decided to establish Sing Tao News Agency before the stock market crash, you may not have the opportunity to compete with Modern News Agency! We all know that after several months of reorganization and preparation, Modern News Agency spent tens of millions of Hong Kong dollars. They Use the funds from the stock market to vigorously develop advanced equipment and increase the number of overseas journalists and offices. If there were no stock market crash, our Sing Tao Newspaper would use the stock market to raise funds, instead of pumping 5000 million Hong Kong dollars, it would pump 3000 million Hong Kong dollars. , can also set up a news agency with a good scale. But now, we simply cannot spend huge funds to prepare a news agency.”

Since it is called a news agency, it is natural to have offices and reporters in most parts of the world, so that it can collect a huge amount of news; and have a news processing center to process news materials sent back from all over the world; The powerful communication department will discuss cooperation with various media and sell news.

To put it bluntly, it's just throwing money at it!

The annual profitability of Sing Tao Press is only 1200 million Hong Kong dollars. If it does not raise funds through the stock market, it is difficult to build a news agency with an initial investment of tens of millions of Hong Kong dollars.

Hu Xian frowned. What the executive said made sense, but she was unwilling to lag behind the modern newspaper industry; but if she raised funds through comprehensive channels such as loans and fundraising (a small amount), Hu Xian was worried about investment losses , and further dilution of its own shares.

"Then what do you think we should do? If we maintain the status quo, the future of "Sing Tao Daily" will only stagnate, and it will be far away from "Modern Daily"!"

To sum up, as a woman, Hu Xian still doesn't have enough courage at this time, but she is also stingy. Modern Newspaper, a latecomer, surpassed Xingdao Newspaper.

One executive suggested, "It is said that Hyundai News Agency and Hyundai Newspaper are operating independently, and Hyundai News Agency has also extended an olive branch to us, so why not join us?"

Hu Xian immediately said: "Do you know what it means to join the Modern News Agency? It means that we will gradually become dependent on the Modern News Agency for international news in the future, and it will be difficult for us to develop ourselves."

The executive explained: "Our newspaper is not good at news, let alone international news; our "Sing Tao Daily" has advantages in securities, real estate and other fields. We have a fixed readership, so it is difficult to develop Become a mass newspaper."

Hu Xian also said: "We do have a fixed readership, but the "Economic Daily" of Modern Newspapers has risen strongly. This time they boldly predicted that the stock market and real estate are in danger of collapsing due to overheated speculation in securities and real estate. , thus attracting many investors to subscribe. The sales volume has also exceeded 9 copies in one fell swoop, and it is about to catch up with our "Sing Tao Daily."

A group of executives would like to say that as far as the boss of Modern Newspaper is concerned, you can’t catch up with a horse; Modern Newspaper raised 1 million Hong Kong dollars through the stock market before the stock market crash, while Sing Tao Newspaper only raised 3000 million Hong Kong dollars.

Seeing that Hu Xian has fallen into the nightmare of fighting against that business genius, the senior executives felt sad for Hu Xian. This female newspaper tycoon had just reached the pinnacle of honor. When she became the chairman of the International Press Association, Modern Newspaper Just copied the old lair of the Sing Tao Newspaper, and even the lairs overseas were breached.

Today, the overseas sales of "Sing Tao Daily" has decreased by about 20%. You should know that it should increase year by year according to the theory. It can be seen how much market share "Modern Daily" has taken from "Sing Tao Daily".

Seeing this, a senior executive changed his advice into encouragement: "Since the boss is not willing to lag behind, then Sing Tao News Agency will establish Sing Tao News Agency, and the required funds will be completed through loans and stock market fundraising!"

Anyway, the shares of Xingdao Newspaper are basically in Hu Xian's hands, and these executives don't hold shares, so even if they lose money, it has nothing to do with him; moreover, this is what the boss meant, and he just followed the trend.

Seeing that someone supported her, Hu Xian hesitated again. She was so optimistic about her shares in Sing Tao News that she still holds 86% of the shares of Sing Tao News; when it went public, she only took out 412.5 97 shares are listed on the stock market, and her own shares have gone from 86.7% before the listing to 25% now (not all Hong Kong securities markets require [-]% of the shares to be used for public shareholding before they can be listed).

And Hu Xian was also worried about failure, making Sing Tao Newspaper incur debts, affecting the operation of the company, and disappointing his dead father.

"Let's join the Modern News Agency first! The small Hong Kong Island cannot accommodate two news agencies. Although we join the Modern News Agency, we cannot rely entirely on their news materials. We still need to continue to increase the number of overseas reporters."

In the end, as a female boss, Hu Xian still lacked courage and chose to compromise.

Different from the treatment of "Sing Tao Daily", Modern News Agency didn't consider "Oriental Daily" at all. After all, "Modern Daily" had openly said that "Oriental Daily" was a fan newspaper.

At this time, the Ma brothers were not as arrogant as before, but worried that Lin Rongheng would directly deal with them; regardless of their title of underground commander, if Lin Rongheng dealt with them, it would be far more clever and easier than their methods of dealing with Lin Rongheng.Lin Rongheng's phone can go directly to the Hong Kong Governor's Office, which is an inherent advantage.

Fortunately, Lin Rongheng was not interested in these things. Instead, he suppressed the "Oriental Daily" commercially, which made the Ma brothers breathe a sigh of relief.

Although modern newspapers are suppressing "Oriental Daily", "Oriental Daily" is following the route of a mass newspaper after all. In addition to its strength, its sales volume has increased to 5 copies and it has become a medium-sized newspaper.

Of course, compared to the original history, it is still more than half!
"Ming Pao" also chose to join the Modern News Agency. After all, not cooperating means that it will fall behind other newspapers in the future. Cooperating will at least ensure that there will be an increase in news materials.

What impressed Jin Yong the most was that the investment cost of Hyundai News Agency is said to be nearly 5000 million Hong Kong dollars; such a huge investment is probably the only one in Asia, even Japan's newspaper industry can't match it.

(End of this chapter)