Urban Monopoly System

Chapter 68 The Propaganda Begins!
With the passage of time, small brochures were quickly distributed to the hands of people passing by in various streets.

Compared with those simple leaflets, the slightly more refined brochures attracted people's attention, and many people who didn't even read these leaflets couldn't help but take a look or two curiously.

And these two eyes are instantly surprising! .
Longming Community, two streets away from Longpan Road, is a large community with 23 high-rise residential buildings, each with 34 floors, two elevators, four households and two units. One building has 1 households, the total number of households in the community Reached 272 households!
In this area, Longming Community has the largest volume, and although the occupancy rate has not reached 100%, the entire community has an occupancy rate of nearly 50%!The huge population makes this area extremely lively.

Downstairs in Longming Community, there is Longming Street. On this street, there are no large-scale shopping malls, but there are rows of low-end shops around the community, and there is also a Farmer’s Street that specializes in farmers’ products. What kind of food shops, There are fish shops, livestock shops, rice oil shops, fruit shops and so on.

In the past, there was a lot of traffic, especially in the morning, when many old ladies and grandfathers went out to buy vegetables, they basically came here.

After Ma Xiangli's research, she naturally included this as her goal, and she personally led people here, taking this as the first stop.

When she arrived with her people, she saw the bustling Farmer's Street after 8 o'clock in the morning, and she immediately smiled, feeling that her choice was right!
Although most of them are old people, only a small number of middle-aged people, and very few young people, but Ma Xiangli doesn't care.

As long as the leaflets are sent out and these people take them home, it will affect every family and cause a fission effect!
Soon, Ma Xiangli arranged for one person each to distribute brochures on the streets, middle and end of the farmer's street.

After each brochure was sent out, it immediately caused a heated discussion!
"Public wholesale prices? Is there such a fruit shop?"

"Hey, little girl, is your fruit shop really so cheap?" An old lady pulled Ma Xiangli and asked.

"The purchase price of apples is just over two yuan? Is it real or fake? I just bought a few catties of apples here yesterday, and the price is more than four yuan!" An old lady was a little angry.

"."

"Where is this store? I'm going to have a look."

"I want to see it too!"

In the end, many old ladies and grandfathers became interested and wanted to find out.

Obviously, the old people are not interested in Internet cafes, hot pot restaurants and the like, and all their eyes are on the fruit shop.

The elderly are very accepting of fruits. They feel that eating more fruits is good for their health. They not only eat them themselves, but also ask their children and grandchildren to eat more fruits.

So they often buy some fruit and put it at home.

The old people have a common characteristic, that is, they like cheap.

It's like whenever you hear that there are free eggs and free gifts, you can immediately grab your head.

It's not demeaning or ironic, but their generation is very different from the younger generation. They have suffered and know that money is hard to come by, so even though their living conditions have improved a lot now, their frugal style has changed. Going deep into the bone marrow, they are the kind that save as much as they can on weekdays.

Now that they heard that there was such a peculiar fruit shop, they were of course very interested.

"Old lady, the store is on Longpan Road, about two streets away from here, about a kilometer away." Ma Xiangli replied patiently.

The crowd suddenly chattered:
"Longpan Road? It looks familiar."

"One kilometer. It's not far away, just take a walk. Is the key thing true?"

"That's right, the public wholesale price and the retail price are so cheap. I've never seen this kind of fruit shop. Don't lie to us old people!"

"."

"Uncles and aunts, please rest assured, since we have issued this flyer, it is naturally true. If it is a lie, wouldn't it be a blow to our own brand?" Ma Xiangli responded.

"That's true." An old lady looked very shrewd, and interjected: "Then will it be released to the public? Cheaper? Others are still very expensive? Thinking of using this method to fool customers?"

It seems that the old lady has suffered such a loss, and she has lingering fears.

"No, all the fruits in our fruit shop have public prices, and all the prices are only a little bit higher than the wholesale price. We are making hard money." Ma Xiangli laughed.

"Really?" The old ladies were a little dubious.

After all, this matter was a bit too far-fetched, and it broke their understanding of the fruit shop. It is normal to have doubts.

"I heard my son mentioned Longpan Road. Is it the College of Arts and Sciences?" An old man asked.

"That's right, that's the street at the back door of the College of Arts and Sciences." Ma Xiangli nodded repeatedly.

"Okay, it's not very far away, go and have a look." The old man smiled, and left leisurely with his hands behind his back.

When other people saw this, they also had the idea to go and have a look.

Although this is a bit miraculous, what if it is true?

With this idea in mind, many old ladies also took action.

As time passed, similar scenes kept happening in the farmer's market on Longming Street.

More and more people who came out to buy vegetables learned that there was a fruit shop nearby through leaflets.

Some people rushed to Longpan Road after buying vegetables and putting them home.

Some people just took the vegetables and put them down on Longpan Road.

Some are planning to go there to have a look first, and then come back to buy vegetables.

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Soon, more and more people, mainly elderly people, rushed to Longpan Road.

"It seems that the effect will be good." Seeing this scene, Ma Xiangli smiled and pursed her lips.

But soon, she realized a new problem.

That is, the brochure may not be enough!
Last night, 3000 copies were urgently printed, and [-] copies were brought to Longming Street, and the average number of other places was [-] or [-] copies.

And right now, on Longming Street Farmer's Street, after half an hour of posting, it's almost over!

Ma Xiangli immediately contacted the owner of the advertising shop.

The other party was also busy until two or three o'clock last night, and he was still sleeping at this time. After being woken up by a phone call, he was still a little angry to get up.

But when he heard that [-] more copies were to be printed, the owner of the advertising shop was shocked and got up from the bed.

After arranging and printing the brochure, Ma Xiangli pondered for a while.

I feel that relying solely on brochures is a bit monotonous, and we cannot always rely on this to promote.

"We have to find a way to give full play to the role of customers and let them help spread the word of mouth. This is the best publicity!" Ma Xiangli whispered, and immediately called the employees of each store to carry out a round of layout.

(End of this chapter)