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Chapter 508 Ahri is hard to get over, is the era of the new 3 giants coming? !

Chapter 508 Ahri is hard to get over, is the era of the new Big Three coming? !
In a blink of an eye, Double Eleven came as scheduled.

This year's Double Eleven, in order to keep the championship, Ahri also went all out. First, he teamed up with Shu Ning to move the main battlefield of Double Eleven from Lin'an to the capital.

Thinking of taking down the hilltop highlands.

Then, the "Double Eleven Carnival Night" was launched in the capital, and countless domestic and foreign entertainment stars were invited to perform to help out. The main focus was the international style, which can be described as dazzling stars and attracted a lot of attention.

It even asked the Pretty Country Exchange to remotely ring the bell for Ahri's Double Eleven event.

Full of ceremony!
In addition to Ari, Jing Dong also launched a "Surprise Night Party", and Shu Ning invited the recently very popular men's running team to help out and opened the "Ten Cities Linkage Party".

One is more fancy than the other.

Only Pinxixi is unique, and sticks to the previous style of "simple, affordable, and profit-making", and doesn't engage in these bells and whistles at all, just start the tens of billions of subsidies and it's over.

Pin Xixi's "low-key" is also in stark contrast to Ahri's high-key.

It depends on how consumers choose.

The answer to the mystery was soon revealed the next day——

During the Double Eleven period, Mobao’s cumulative sales were 625 billion, and Pinxixi’s cumulative sales were 575 billion.

As for Jing Dong, Shu Ning and other accompanying runners, they seem to be very lively, but they have not disclosed specific sales data. Obviously, they know that they are too far away from Ah Li and Pin Xixi, which is a blow to confidence.

The gap between Pinxixi and Mobao is only 5 billion.

Although Ari barely held onto the throne, but comparing the size and development time of Mobao and Pinxixi, Ari seems to have won, but in fact he has already lost.

And lost terribly.

Because compared with last year's Double Eleven sales data, Mobao's sales only increased by 120 billion, while Pinxixi's sales soared by 390 billion, more than tripled.

It can be said that it has created a big sales miracle.

The reason is that in the past year, Pinxixi has achieved substantial growth in the number of registered users, number of daily active users, and merchant scale, narrowing the gap with Mobao.

Another very important factor is -

Last year's Double Eleven record was unfair to Pin Xixi.

If it hadn’t been for Ahri’s “choose one from two” strategy, Pinxixi’s sales would have exceeded the 30 billion mark last year, continuing to narrow the gap with Mobao.

This year's sales data is nothing more than an overcompensation.

Another very important reason is that the different choices of the two platforms Mobao and Pinxixi in the Double Eleven marketing strategy also led to a large number of consumers voting with their feet.

Facts have proved that consumers still care more about real discounts than the lively, international Double Eleven party and the ceremonial bell-ringing ceremony.

Many people even placed orders at Pinxixi while watching Mobao's Double Eleven party.

This coquettish operation is very suffocating! ! !

And with the release of the sales data of Mobao and Pinxixi, it almost announced an astonishing fact to the market, that is——

In the future, China's e-commerce industry will change from the previous pattern of Ali's dominance to a brand new pattern of Mobao and Pinxixi.

Ahri's throne has truly been challenged like never before.

There was also a small episode during this period.

For example, on the day of Double Eleven, many netizens who were waiting in front of their computers or mobile phones found that the Mobao website popped up prompts such as "data loading failed", "it was overcrowded", "the banking system is too busy", and they could not submit their purchases. car.

By the time the system was restored, the merchandise had been sold out.

Compared with Ari, Pinxixi has almost no lag in network data maintenance because of the strong support from Qingyun Data, and it is obvious that it needs to do better.

In a sense.

This is another contest between Zhifubao and Weixin Payment, and Weixin Payment is slightly better.

It's okay that the e-commerce business has been challenged, and now even Zhifubao is about to be overwhelmed by Weixin Payment, which undoubtedly dealt another heavy blow to Ahri, who was already depressed.

There is a lot of discussion about this on the Internet.

"Okay, Pin Xixi has finally caught up with the magic treasure, awesome!!!"

"It's really awesome. I predicted before that if Pinxixi's sales can reach half of Mobao's, it will be considered a success. How can I imagine that it will catch up to more than [-]% directly, awesome!!!"

"This gap is basically not a gap."

"Counting in Ari's additional marketing costs, maybe Pinxixi will make more money."

"Is there no one who doubts the authenticity of Ahri's data? There are lessons from the past."

"Uh, it's not guaranteed."

Ari's show operation last year undoubtedly lost a lot of credibility.

"Compared to Ari's flashy marketing, I still prefer to fight Xixi's honesty, save the marketing money, and really pass on the profits to us consumers. Isn't this delicious?"

"Very fragrant, okay?"

Before Double Eleven, according to Pinxixi’s own forecast, sales peaked at 50 billion, an increase of 75 billion, obviously because consumers are really not stupid, and they can tell who is playing superficial kung fu.

"If Ari continues to fool consumers like this, next year he will be completely overtaken by Pinxixi."

"Hehe, from now on, let's see how arrogant Ahri can be."

"Don't fool around, but also be surpassed."

Anyone with a discerning eye can see that with Pin Xixi's current terrifying growth rate, it is a certainty that she will surpass Ahri next year.

The only suspense may be how much Pinxixi can surpass.

.........

Compared with online discussions, the reaction of the capital market is more real.

On November 11, as soon as the stock market opened in the beautiful country, Ali's stock price ushered in a big dive. In just one day, the market value fell from 12 billion US dollars to 1713 billion US dollars.

168 billion was directly evaporated.

The next day was Friday, Ahri’s share price continued to fall, falling below 50 billion for the first time.

From this we can see——

In the face of Ali, which is no longer the dominant company, the capital market's interest in it has greatly decreased.

.........

Ali headquarters.

"Pin Xixi's sales data, is there any water?" The uncle looked puzzled.

Even with a glimmer of hope.

"Uh, this, it's not easy to say."

A look of embarrassment flashed across Ren Xiaoyao's face, he didn't know if Pin Xixi's data was watery, but Ahri's data was really miserable.

It's not that the sales data is directly revised, but the sales after November 11 are included.

It was also a warm-up before.

In fact, Ren Xiaoyao needn't be embarrassed, because this trick of counting pre-sales will only become more and more rampant in the future, and some even start pre-sales a month in advance.

I can't wait to finish all the wool in one go!

of course.

Ren Xiaoyao was also very lucky, fortunately he had a steady hand and played a little trick, otherwise, the sales data of Mobao this year might really be surpassed by Pin Xixi.

Although the win is not pretty now, at least the last piece of fig leaf was left.

Otherwise it would be too embarrassing.

"The enemy has already killed the city wall, how will we defend it next year?"

Grandpa looked depressed.

Facing such an opponent as Pin Xixi, for the first time a sense of powerlessness rose in his heart.

Is it really old?

"next year…"

Ren Xiaoyao didn't know how to respond, because, no matter how predicted, it seemed inevitable that Ahri would be surpassed by Pin Xixi next year.

He was also helpless.

"Forget it, I won't embarrass you." Seeing this, the uncle didn't want to be discouraged.

"..."

Ren Xiaoyao felt relieved, and then said cautiously: "Boss, Ruanjin Group has just contacted me, saying that it plans to reduce part of its stake in Ari."

Ruanjin Group is indeed a thieves. Seeing that the situation is not right, the first thing they think of is to cash out.

Otherwise, it will be a chicken-and-egg fight.

"The building will fall, will the trees fall and the monkeys scatter?"

The uncle looked gloomy, and then said: "Ruanjin wants to reduce its holdings, so let's reduce its holdings."

Today’s Ari has no need to rely on the resources of the Soft Finance Group for a long time. It is not necessarily a bad thing to “dilute” the equity of the Soft Finance Group and reduce its right to speak in Ahri.

As for the stock price fluctuations caused by this, whatever you like.

"it is good!"

Ren Xiaoyao was not surprised by the uncle's decision.

Because to be honest, as Ahri's largest shareholder, Ruanjin Group can actually do it at any time if it wants to reduce its holdings and cash out.Informing Ahri's management in advance is not to really seek the approval of Ahri's management.

It's just that I don't want to tear my skin off.

.........

Tenda Building.

"575 billion..."

Seeing Pin Xixi's Double Eleven results, Er Ye was a little lost.

too strong!
As an industry insider, although the second master is also very optimistic about the development prospects of Pin Xixi, he never expected that Pin Xixi's development speed can be so fast and so rapid.

How many years has it been?Ah Li is about to be pulled off the horse.

When Yuanxiang Tengda's e-commerce business was the most ambitious, he just wanted to be the second child.

Of course, now he is only worthy of being the fourth child, or even the fifth child.

Nowadays, Tenda's e-commerce business has not only failed to compete with Pinxixi, but even missed the startling winter, and in the end it can only be reduced to the point of cooperation with Jumei Youpin.

In this year's Double Eleven, Tenda's presence is almost zero.

It's really embarrassing...

"There will be a day when Tengda's market value can't even compete with Xixi Group?"

The second master looked up at Lu Jian who was opposite him.

"Uh…"

The expression on Lu Jian's face immediately froze, because this is very likely to happen.

Once Pinxixi Group's revenue catches up with Ahri, even without the support of Ahri's ecosystem, it is only natural that its valuation will reach two-thirds of Ahri's.

Although Ahri's stock price has fallen, it is still maintained at a trillion scale.

That is to say-

If Pinxixi Group is willing to start a new round of financing, the valuation is likely to exceed the market value of Tenda.

This is really unacceptable.

The only consolation may be that with Pinxixi's current profitability, it is estimated that financing is no longer needed, so the so-called valuation is just a valuation.

It cannot be changed.

The second master's depression is not limited to this. Just the day before yesterday, Tenda Games managed to win the agency rights of the end game "Path of Exile", thinking that it would take a breather in the game business.

At least you don't have to be overwhelmed by Jade Bird Interactive Entertainment in the fields of client games and mobile games like you are now.

But the problem is-

The process of Tengda obtaining the agency rights of "Path of Exile" this time is a little disgraceful.

At the very beginning, the producer of "Path of Exile" wanted to take the initiative to cooperate with Jade Bird Huyu and let Jade Bird Huyu act as an agent, and they also offered very favorable conditions.

It's a pity that it was still declined by Jade Bird Interactive Entertainment.

In other words, Tengda Games is actually the successor of Jade Bird Interactive Entertainment.

If it's just like this, then forget it, make money, it's not shabby.What frustrates Tenda the most is that the production company of "Path of Exile" was rejected by Jade Bird Interactive Entertainment, and then raised the price of cooperation with Tenda Games.

It's like getting a deal on Tenda games.

Because of this, although Tenda Games finally won the agency rights of "Path of Exile", it felt as uncomfortable as eating a fly, and always felt humiliated.

"Hu Luoping Pingyang was bullied by dogs."

Compared with the infinite scenery of Pin Xixi, the second master is really exhausted physically and mentally, with a desolate demeanor.

.........

Monday, May 11.

In the office, Zhang Shuo was quickly browsing the news. The follow-up reports on Double Eleven still occupy an important position on major websites and platforms.

Until now, many netizens still lament that they seem to be witnessing history.

"Thousands of glory are gone, Tengda is getting weaker and weaker day by day. Now, even Ali, who seems to be the strongest, is going to be compared by Pin Xixi. I seem to see that the era of the Big Three is going away day by day."

Some people are so emotional.

The iron triangle composed of Qinghe Group, Pinxixi Group, and Qingcheng Group, who stepped on the corpses of the Big Three, rose strongly, and was known as the "Big Three" of the new generation of the Internet industry.

As for Bud, it is regarded as the manipulator behind the new "Big Three".

Really amazing! ! !

In addition to the Double Eleven war, there was another news in the Internet industry last week, that is, the CEO of 68 Ganji Group resigned, and at the same time, Guazi second-hand car was split from 68 Ganji.

In the next few years, Guazi second-hand cars will still be very popular.

At least the ads do a lot...

Zhang Shuo paid attention to this news because Fenglei Fund, which has moved its headquarters to Xiangjiang, acted as the behind-the-scenes driving force behind the split of Guazi used car from 68 Ganji.

Unknowingly, Fenglei Fund's tentacles have extended to areas that Zhang Shuo didn't pay much attention to.

It can be seen that it has really grown up.

Another piece of news that has something to do with Zhang Shuo is that Jiawei Culture officially disclosed its listing plan last week and started pre-listing preparations.

At the same time, Xiangjiang was selected as the listing location.

As a professional manager, Xu Jia is still very qualified, but her work efficiency is very high.

The will is also very firm.

Turning our attention back to the budding system, just last Friday, Jade Bird Interactive Entertainment launched another mobile game masterpiece "Ace War", which maintained stable performance as always.

As for the agency right of "Path of Exile", it was Zhang Shuo who personally rejected it.

He is very clear that although the production of "Path of Exile" is not bad, the original time and space has not been able to catch on. The fundamental reason is that the terminal game is being replaced by the mobile game at an accelerated rate.

The once glorious era of terminal games is gone forever, so don't be too nostalgic.

Just as the era of the Big Three is gone, it is not bad news for consumers.

There must always be a new king on the throne!
(End of this chapter)

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