Start with the script kill shop

Chapter 193 Advertising
"Yes, in fact, script killing is a very immature emerging industry. This industry has just started and is very promising. But as I said just now, there are a lot of chaos in this industry, and many people don't know much about this industry. Blindly opening stores, vicious competition, malicious hype and even monopoly, driving up prices, and adopting some unorthodox competition methods have made many people have a bad impression of script killing, and even use some bad words such as script killing and pornographic gambling. hook up."

"My original intention of holding this competition is to let more people know about Script Killing. Through our way of sharing profits, more new players can get in touch with Script Killing and fall in love with Script Killing."

"At the same time, I also hope that through my efforts, formal stores can unite to form associations, establish order, and create a good business environment and industry ecological chain. I also hope..."

Cao Luoping pressed pause, and the screen froze on Boss Zhen's smug face.

The logo in the upper left corner of the screen symbolizes that this video is not a so-called fabricated interview video synthesized from the media, but a local news broadcast by a serious local TV station during news hours.

In a small conference room that was temporarily converted, the faces of those who watched this video were not very good.

"This is the content of the local TV station news last night. The person surnamed Zhen should have bought the local trending search. I wonder if you have seen this trending search on the local trending search since you woke up this morning." Jiang Jun said, "The following content They're all useless, fake and empty clichés, and the meaning of the surname Zhen should have been well understood by you just now."

"What does he mean by this? In his words, the stores that did not participate in his competition are all vicious competition, vicious hype, monopoly, price gouging, informal means, and soft pornographic junk shops?" Boss Huang, who has the hottest temper, was the first to speak, "Damn it, obviously he started the vicious competition first, okay?"

"Does he think others don't know about it? Since last year, he has followed Boss Cao and you guys to buy books at the exhibition. Who in the entire Xuncheng script store can compare to him in terms of following suit and vicious competition."

"It's too shameless." The green-haired Boss Dong was so angry that his hair stood on end, "What does he mean by this? He cooperated with regular stores to rectify the script to kill unhealthy practices. Only 29 of them are regular stores. The rest of our stores are unscrupulous stores, black sheep, and malignant tumors. I can go to his mother's!"

"Jiang Qi, who are you referring to in the video who don't understand the industry and open stores blindly?" Yan Huaiyou, who has the least experience in opening a store, is thoughtful.

Jiang Qi: "... Anyway, it's not me, even if it's my sister, I didn't open this store at all."

"Why don't we also buy a TV station for news interviews? The local TV station is probably not very expensive. If everyone pools the money, it won't cost much per capita." Someone suggested.

"No." Yan Huaiyou shook his head, "He said it so beautifully, and he has already occupied the commanding heights of morality. What is the purpose of his loss-making competition? It is to expand the market, to increase the influence of script killing, and to increase popularity. , I can’t wait to say that I am the country for the people.”

"Our blind box event is purely for money. If we also buy a TV station for interviews, if the two are not compared, it will appear that we are philistines and that we are the black sheep of the industry. This is not to show our face to them. Well."

"What should I do?"

Yan Huaiyou thought for a while: "Just do as before."

"The person surnamed Zhen talks so much and makes the scene so big, it's actually good for us."

"I have already bought the advertising spaces for posters, bus stops, and other odds and ends in shopping malls for the whole month of December. The two sides are fighting to stir up the popularity first, and the one who loses The money spent by one party is for the winning party to make a wedding dress, so I don't believe that anyone can beat me in smashing advertisements."

Everyone:? !

"Why didn't you say yesterday that you bought so many offline advertising spaces?" Jiang Qi only felt that money was shining on Yan Huaiyou's head.

How much does it cost.

Can you earn it back?

How much do you love advertising? !

"Ah, didn't I say that?" Yan Huaiyou, a real rich man, was taken aback. "Maybe I forgot. After all, the offline advertisements are all for December, and they haven't arrived yet."

Cao Luoping quickly brought the topic back: "Since this is the case, everything will remain the same as the original plan. At 3 p.m., everyone will post posters in the circle of friends to promote the event, and in the appointment group, Aite will tell all the members about this event in detail."

"Finally, I would like to remind everyone that private sales of any items in the blind box are prohibited, and any form of black box operation is also prohibited. Everyone has signed a contract for this event, and I don't want to see you in court for any additional issues." Cao Luoping said with a serious face, and then smiled, "Of course, I believe this event is both a challenge and an opportunity for us. I wish us all the best."

After the short pre-match mobilization meeting, the bosses went back to their stores to open for business, and Jiang Qi went back in Yan Huaiyou's car.

"You won't be afraid of losing money if you buy so many advertising spaces in one go." Jiang Qi sighed as soon as he got into the car.

"Offline advertising space is not as expensive as you think." Yan Huaiyou said, "I have a relationship, and the discounted price is cheap. And you don't lose money if you buy it. The main thing in my store is escape rooms, and most of the books I buy are changed to secrets. Escaped. Escaping every 2 hours, 168 cases per game, usually 7-15 people, the profit is much higher than the script killing, as long as it can attract traffic, it will not lose.”

"By the way, what happened to the data of your video?"

"It hasn't risen much since last night. The best data is a certain video, with more than 1000 views, and one or two more comments from passers-by. It's so-so." Jiang Qi said, "The second video will be posted at noon tomorrow. , The video starts to be bought and promoted from the third video, and the effect will be seen after the third video is posted."

If the effect is good, continue to buy, if it is not good, continue to post videos, and after a while, buy and promote after raising an account.

"I really don't understand why you are selling a network and making it so complicated." Yan Huaiyou complained, "With Qinghe's craftsmanship, if you open an online store directly, the promotion effect of buying an online store should not be bad. You choose now First shoot the video, raise the video account, and then use the influence of the video to open an online store to sell the network.”

"Although it's okay, don't you think it's too troublesome, and it takes too much time and money?"

"Ah? Selling nets?" Jiang Qi was dumbfounded by Yan Huaiyou's words, "I'm not trying to sell nets, I just want to make Qinghe famous."

Yan Huaiyou:?

What are your hobbies?
If you have this hobby, you shouldn't open a script killing shop, you should become an agent in Chasing Dream Showbiz!

"Of course, it would be better if you can sell the network to make a small fortune." Jiang Qi added.

Yan Huaiyou: ...

Jiang Qi secretly praised in his heart that Yan Huaiyou really deserves to be a capitalist who loves advertising and marketing.

Why didn't he think that after making the video of making up nets on Qinghe.W's account popular, he could make a fortune by selling nets that Wang Erya claimed to have made up by himself.

Offline sales are easily saturated. For example, colorful ropes are almost saturated. Now sometimes there is no way to guarantee "Dollhouse of Horror" even one game a day.

But the online market is huge.

Hand-woven, Internet celebrity up master, unique technique, plus some slogans, so many buffs, 79 a piece is a conscience price.

The premise is to make the video account popular.

Jiang Qi felt that his situation was opened up at once, and Wang Xinghua didn't have to face the embarrassment of unemployment (the network could not be sold).

"Yan Huaiyou, it's a waste of talent for you not to engage in marketing!" Jiang Qi praised sincerely.

(End of this chapter)