Media Tycoon since 1999

Chapter 155
Near the South Third Ring Road, in a restaurant called Yuzhou Hot Pot, Wu Ruohan was very happy, with his hairy belly scalded, and his mouth was full of oil.

"Brother-in-law, you already knew there was a hot pot restaurant here, why didn't you bring us here..."

Wu Ruohan complained while eating.

Fang Jian's girlfriend is He Zifang, a native of Guozhou, Sichuan, and naturally likes to eat hot pot.

There are few women who don't like hot pot.

In the previous life, Gao Yang also read a piece of news that there was a woman in Shudu who ate hot pot for a long time, almost every day, and loved the spicy ones the most, but she became dumb after eating it.

Women like the sensation of their taste buds being stimulated.

Zhang Yue's girlfriend is Hu Lin, from Lunan.

Then there is Tong Hua, who can only talk on the phone with Zhou Wenbin after falling in love. He is from Lan City, Gansu Province in the northwest.

These two northern girls are still a little uncomfortable with the authentic Sichuan-Chongqing hot pot.

Many people in the north can actually eat spicy food, but they can't stand pepper.

Hu Lin and Tong Hua, eating hot pot, thought it tasted delicious, but felt a little unbearable.

When Gao Yang was eating hot pot, he had been thinking about investing in Haidi.

Haidilao opened a store, it should be a direct sales model, there is no special relationship, people are likely to refuse.

In his memory, Gao Yang didn't know much about Hai's Lao, a Sichuan-style catering brand with a market value of over [-] billion that was finally listed.

I have only read some reports, saying that it was made in Jianzhou, a county-level city not far from Shu, from a small mala tang shop.

Providing home-like service and standardized management is the biggest feature of this catering brand.

The service level of popular restaurants in Beijing is really terrible. Gao Yang has experienced too much. Most of the restaurants have an attitude of whether you like to eat or not, just like you owe someone money.

The restaurants where you can still eat are doing good business, mainly because there are too many people eating out, and there are many white-collar workers in the capital, with high incomes, so the consumption level is naturally high.

In this day and age, in Shuchuan, in ordinary restaurants, a serving of twice-cooked pork costs about 30 yuan. In Beijing, it can be sold for about [-] yuan. It is still an attitude of whether you like it or not.

For a restaurant that tastes okay, you have to queue up if you go late.

Now just in 2001, Haidilao has only a few stores in the whole country. Gao Yang estimates that there will be no more than ten stores.

However, there must be a store in Shudu, and it is likely to be its headquarters at present.

Haidilao really started to make a fortune. It should have started with opening a store in the capital. Catering in the capital is really profitable.

After eating the hot pot, Gao Yang immediately called Wu Peng: "Second brother, do you have any friends in Sichuan?"

Wu Peng said: "Yes, what's the matter?"

Gao Yang said: "I want to ask my second brother for a favor. Please ask your friends in Shudu to find out if there is any way to know the owner of a hot pot restaurant named [Haidilao]."

Wu Peng asked curiously, "What do you want to do, kid?"

Gao Yang said: "I want to invest some money to make hot pot."

Wu Peng was a little surprised: "You still know food and drink?"

Gao Yang said with a smile: "I don't understand catering, but I can see that catering is well done.

I have eaten at Hai's Lao Hot Pot in Shudu, and it tastes very good. Most importantly, the service of this restaurant is very good, and the business is very popular.

The owner of this hot pot restaurant has a long-term vision. Now, he should have just started to operate a chain, with some experience in chain management and a certain brand influence.

I would like to ask my second brother to find a friend and contact the owner of this store to see if the other party is willing to open a store in Beijing and accept new shareholders.

Catering in the capital is very profitable, and there are still very few authentic Sichuan-style hot pots in the capital..."

After listening to Gao Yang's introduction, Wu Peng said: "Since you are interested in making hot pot in the capital, then find someone to make it yourself. I can introduce you to friends in Jinyang who run hot pot restaurants."

Gao Yang said: "Second brother, I don't like ordinary ones. I am optimistic about Haidilao. If the restaurant chain is to grow, taste, management and service are all very important. The boss must be a person with a long-term vision."

Wu Peng said: "Okay, then I'll ask someone to help you. How much are you going to invest?"

Gao Yang said: "If the negotiation goes well and the other party is willing to accept, I can invest 1000 million."

"Where did you get so much money?" Wu Peng was taken aback, "My aunt gave you 200 million."

Gao Yang said with a smile: "Yes, the 200 million that mom gave is now 520 million. In addition, I have earned more than 500 million in the past two years in Beijing."

Wu Peng was shocked: "How did you earn it?"

Gao Yang said: "I made money by doing stocks."

"Stocks?" Wu Peng was stunned, "Auntie only gave you 200 million during the Spring Festival, and you've raised it to more than 500 million in the past three or four months?"

Gao Yang said: "Yes, I have been saving money to invest in stocks since I first came to work in the capital. My money has probably earned more than ten times."

Wu Peng complained: "You boy, the second brother helps you two earn money by doing KTV. You don't take me with you for such a good thing."

Gao Yang said: "Second brother, the stock market has basically peaked now, and there may be a chance in two or three years. At that time, I will definitely call you. If you enter now, you may lose your head and blood. I have already withdrawn. I have to complete the three-year task my mother gave me, and I just thought of taking Yawen and Ruohan to eat hot pot today."

Wu Peng thought about it: "Do you really like this hotpot called Haidilao?"

Gao Yang said: "Yes, if the other party dares to answer, I will dare to vote. I am really optimistic."

Wu Peng said: "Okay, then I'll ask someone to help you ask, you should be able to find it."

Gao Yang said: "Thank you, Second Brother, I have to trouble you to hurry up as much as possible."

Wu Peng said: "No problem, remember to bring me with you when you do stocks in the future."

Gao Yang said: "Sure, you are my second brother."

Wu Peng hung up the phone and was dazed for a while.

This kid Gao Yang is really powerful, he is very good at making money, and in a short period of time, he actually has 1000 million in his hands.

Wu Peng thought again, since Gao Yang is optimistic about this hot pot restaurant, maybe he can also invest some money.

Wu Peng doesn't like to be in politics, he likes to make money, and now he is only a sub-section of Jinyang Land Taxation.

Otherwise, with his family background, it is impossible to stay in this kind of unit, and he will be admitted in the morning.

Gao Yang was also relieved, knowing that Wu Peng must have friends in Shu.

Wu Peng's friends are definitely not ordinary people, and it's not difficult to get in touch with Hai's Lao Boss.People trust people, it is easy to contact.

Gao Yang is not the boss who wants to borrow such a person to suppress the sea.

Gao Yang believes that if he can persuade the other party to accept this investment, he will not take advantage of others.

What I'm looking for is cooperation.

Gao Yang guessed that the owner of this hot pot restaurant is now worth tens of millions at most, and Haidilao has just entered the stage of strategic expansion, and most likely needs funds.

If the money is invested, it may be possible to persuade the other party to open two stores in the capital as soon as possible.

Then, the 1000 million investment is likely to be earned back in about a year, and a big bull stock listed in 2004 will not be missed.

In the next two years, Gao Yang will probably not touch stocks...

(End of this chapter)