Rebirth starts with small money

Chapter 127 I have to save money to prepare a bride price for you
Looking at the various marketing methods in the Huaxia beverage industry, it can be said that they are endless.

For example, traditional celebrity endorsements, various promotional activities, local promotion, distribution of goods, rebates and so on.

But if you insist on choosing one of the most prominent marketing methods, then the first thing that pops into Chen Li's mind is "one more bottle".

How awesome is this marketing method?Anyway, since the birth of this marketing method, it was still widely used by major manufacturers until Chen Li's rebirth.

Oh~!By the way, the "one more bottle" at that time had risen to one yuan for redemption due to various reasons.

And every time you mention another bottle, the first thing that pops up in most people's minds must be that famous beverage brand.

Master Kang!
But in fact, before Master Kong began to implement this marketing method in 09, other manufacturers had already used this tactic.

Regarding this period of memory, Chen Li is a little vague, it was probably between 04 and 06, anyway, it was probably in this time period.

At that time, Chen Li had just settled down in the capital, and he would buy a few bottles of Snowflake's big green sticks in his spare time. At that time, Snowflake Beer~ launched such an activity.

At that time, there was not only "one more bottle", but also "one third"!
The so-called one-third means that one bottle cap can be exchanged for one-third of a bottle of beer, and three-thirds of bottle caps must be collected to exchange for one bottle of beer.

Before that, there were actually some other brands of alcoholic beverages and other products that also used similar marketing methods.

So why do people always think of the beverage brand of Master Kong when they mentioned the marketing plan of "one more bottle"?
The reason for this is also very simple, because of influence!
Since 2009, Master Kong has put 15 billion bottles of free drinks on the market within one year.

The huge scale of free drinks of 15 billion bottles directly confuses other competitors.

Chen Li still remembers the scene when he bought a bottle of Master Kong's iced black tea, but ended up walking out of the canteen with seven bottles of beverages without caps and one bottle with caps.

That picture is simply not too beautiful.

As for later, it was Master Kong who was firmly seated at the leading position in the beverage industry, and other opponents fell into the sand one after another.

Before Master Kong, although many alcohol and beverage manufacturers also carried out this activity, the impact was relatively small because of the relatively small volume of promotional activities.

Even at this moment in [-], no beer manufacturer has ever done this one more bottle event.

Therefore, Chen Li's big move for Deng Weimin is another bottle of this beverage industry standard in the future!

Now that Deng Weibo has taken up the post of Snow Beer Yanjing Branch, if he wants to make a small fortune and take a bite out of Yanjing Beer's market share, the marketing campaign of another bottle is definitely a good medicine!
As long as the activities are carried out well, not to mention just taking a bite out of Yanjing Beer's market share, taking a big bite directly is probably not a problem.

But there is a prerequisite for this, Deng Weimin must have sufficient rights to decide this marketing activity.

Because this marketing campaign is definitely a practice that hurts one thousand enemies and hurts oneself eight hundred.

That is to say, fortunately, Deng Weimin's work unit is Snow Beer. If it is another brand, it would be meaningless for Chen Li to say this killer move.

Because ordinary small businesses simply cannot afford to lose that money.

Of course, it may be a bit too much to say that it is a loss.But after the start of this marketing plan, the company's accounts will definitely not look good for a long time.

After all, although this good medicine is very effective, it must be given in sufficient doses.

Otherwise, it will be the same as those manufacturers who used this marketing plan before Master Kong. It does not deserve to be mentioned.

Therefore, this "one more bottle" marketing campaign is not only in the plan written by Chen Li, but also in Deng Weimin, the implementer, and the Snow Beer company itself.

Chen Li proposed a marketing plan, Deng Weimin implemented the marketing plan, and Snow Beer guaranteed the marketing plan.

These three are indispensable.

If Chen Li gave out the marketing plan, but Deng Weimin did not have the authority to implement the plan, it would be useless.

In the same way, if Deng Weimin was implementing this marketing plan, if Snow Beer did not support his approach, it would be useless.

That's why Chen Li delayed the time by one day, in order to perfect this marketing plan as much as possible.

Unfortunately, Chen Li had never worked as a copywriter in a large company in his previous life, and he didn't know what a professional marketing plan should look like.

He could only use his own memory to list some advantages and disadvantages of the marketing plan of "one more bottle" in his previous life.

As for the final product of the marketing plan, let Deng Weimin handle it himself!
And Liu Qingqing, who had watched all this the whole time, felt that she couldn't understand Chen Li at this moment.

Although Liu Qingqing can be called a top student, what Chen Li is doing at this moment is obviously beyond the comprehension of high school students these days.

In addition to the plan made by Chen Li, Liu Qingqing only vaguely saw part of it, so Liu Qingqing asked directly:
"What are you doing?"

"It's beer again. Are you going to open a shop after the college entrance examination?"

Liu Qingqing thought of that summer last year, and suddenly felt a little craving for the barbecue made by Chen Li.

"If you don't open a store, it's too tiring to open a store."

"I'm going to make money in an easier way."

Chen Li is finishing up the marketing plan of "One More Bottle". This plan seems a bit sloppy, but it actually represents his "sincerity" better!
When Deng Weimin comes over tomorrow, Chen Li intends to put on a show and say something directly to Deng Weimin.
"Mr. Deng, this is the marketing plan that I came up with after burning the lights and fighting at night. I worked so hard and killed countless brain cells."

I don't know if Old Deng will be moved when he sees this.
ok~!In fact, Chen Li didn't really care whether Deng Weimin was moved or not.

What he cares about is that if Deng Weimin really turns around with this marketing plan, remember not to lose the benefits of his arguments.

"Hey~! I hope old Dengtou won't cross the river and tear down the bridge!"

What Chen Li is doing now is actually very easy to be controlled by others.

For example, Deng Weimin took his marketing plan, but in the end he refused to accept it.

Can Chen Li counteract Deng Weimin?Yes. But against the law!

So Chen Li didn't intend to do that!

There are many opportunities for Chen Li to live a new life, so there is absolutely no need to try his best.

"Make money? Are you going to work during the summer vacation?"

Liu Qingqing's tone was a little "anxious", because she had originally discussed with Chen Xue that she would go to Wangjiashan during the summer vacation.

She has been to Wangjiashan once, and the reason for going again is not because of the charming scenery on the mountain, but because
Thinking of this, Liu Qingqing turned her gaze back, her face began to swell, as if she was a little angry.

"Part-time job? It's impossible to work part-time job!"

"I'm just doing my friend a favor and making some money along the way."

Speaking of this, Chen Li stopped talking, picked up his homework book, and wrote a sentence on the back of a page.

"I have to save money to prepare a bride price for you!"

The homework book was passed by Chen Li, with a "hiss~" sound, and then...
"Hi~!"

"Why are you moving your hands and feet?"

"Stop~ stop! It's time for self-study tonight!"

"It's too much! It hurts~ hiss~!"

　Thank you Qingshan for your reward, and thank you for your support of recommendation tickets and monthly tickets.There will be more changes in a while, but the time is not certain, because Lao Yun will still be outside, try to go back as soon as possible to update everyone.

　　
　
(End of this chapter)