my animation era

Chapter 138 Industry Survey Report (for Subscription)

"terribly sorry!"

"The animation "Lei Sudeng Lightning Crossing the Line 2", which was originally scheduled to be broadcast in early July, was hospitalized due to the temporary illness of the director. After research and decision by the company, the animation will be postponed to September..."

"Here, on behalf of all Wanbao colleagues, I sincerely wish Director Huang a speedy recovery! [Candle] [Candle]"

Gu Miao did what she said.

Now that he said he wanted to pray for Huang Kun, he had to pray.Not only did he post on Weibo to pray for blessings, but he also called on his fans to pray for "poor Director Huang".

As for everyone, believe it or not...

Don't ask, if you ask, you have to believe it even if you don't believe it.After all, Uncle Gu has posted the "cause", who would doubt the truth of this matter?

Overworked!

Director Huang is really dedicated!

If everyone can learn from Director Huang, why worry about Wanbao not being able to grow bigger and stronger?Realize the vision as soon as possible and become the top domestic and world-class animation company?

Although Wanbao is already counted.

At the end of June, when the animation "Dragon Fighter" had just finished its first broadcast and was about to start its second rebroadcast, a survey and analysis report on the "anime industry" from an authoritative statistical agency put Wanbao on the forefront.

The industry analysis report pointed out:

As of June 2011, in the first half of this year, the most influential animation work in the world is "Sailor Moon".

The animation set multiple records!

According to statistics, the number of people who have watched the animation worldwide has exceeded 20 billion.The cumulative number of Internet broadcasts has reached an unprecedented 105.4 billion times.

The IP value is estimated to exceed US$10 billion.

As the copyright owner of this animation IP, Wanbao Animation has also successfully ranked No.10 among the world's "well-known" animation companies, enjoying a good reputation at home and abroad.

Although in this industry survey report, Wanbao is only a "crane tail", ranking at the bottom, which is not worth mentioning.

But this is the first time that a Huaguo animation company has entered the top ten ranks, shoulder to shoulder with many established neon and European and American animation companies.

The first time is always memorable!
In the "Conclusion" part of this survey report, the statistical agency used a lot of amazing words to introduce and describe the brilliant achievements of "Wanbao Animation" to practitioners at home and abroad.

Actually nothing.

It's nothing more than a brief overview, "Pleasant Goat and Big Big Wolf", "Pigman", "Dragon Fighter" and other animations that are not well-known overseas, how popular they are in China.

"Pure nonsense."

Gu Miao glanced at the text, and said with an embarrassed expression: "It's too exaggerated, I don't even know where they got the data..."

20 billion people watched Sailor Moon?
The numbers may be true. After all, the countries in East Asia are all populous countries. Counting several countries in Europe and the United States, even if there is water in 20 billion, there are almost a billion people.

But this data is meaningless!

According to this calculation, the animation "Pleasant Goat and Big Big Wolf", which is so popular in China, has been watched by [-] to [-] million people, rounded up?

At first glance, holding grass is a good cow!
One out of every ten people in the world has watched "Pleasant Goat and Big Big Wolf".This animation is simply too good, presumably the influence is definitely at the level of "handed down classics", right?

but in fact……

Pleasant Goat also has some influence in China and several small Southeast Asian countries in the surrounding areas. In the world, there are no classics handed down from generation to generation.

Because the domestic market is too "huge"!

Therefore, the Western rule of evaluating the influence of animation by "number of viewers" is not applicable to Wanbao.

After all, even "Haiwa" has been watched by [-] to [-] million people, the gold content of this data can be imagined...

Besides.

Gu Miao did not quite agree with the other data mentioned in this industry survey report.

For example, they estimate that the IP value of "Sailor Moon" exceeds 10 billion US dollars.

Gu Miao almost lost her teeth laughing.

It’s not that “Sailor Moon” is not worth the money. Judging from the time scale of 10 or 20 years, this animation IP is definitely worth 10 billion US dollars.

But now, the animation is not over yet!
Taking the cumulative value created in 10 or 20 years and estimating the animation IP that has just been born, I am afraid that I am not confused.

If someone came to Gu Miao with 10 billion US dollars to buy out the entire copyright of "Sailor Moon"... It doesn't need 10 billion, even if it was 5 million US dollars, he would sell it.

"It's really a bit ridiculous..."

Jiang Keke said with a smile: "But there is one thing, they are right. Wanbao Animation can indeed be ranked among the top ten animation companies in the world in terms of scale and revenue."

"Oh? So abstract?"

"I remember Wanbao's comprehensive revenue in the first half of this year, it seems that it can't even enter the top ten private enterprises in Jiangchuan, right? This makes it into the top ten in the world?" Gu Miao asked in surprise.

Really fake it!

The gold content of Jiangchuan's top ten is greater than that of the world's top ten?
"of course it's true."

Jiang Keke explained: "Although the overall scale of the global animation industry is relatively large, the development of the industry is relatively balanced, and there is no pattern of monopoly giants or one superpower and many powerhouses."

High emotional intelligence: balanced development!

Low emotional intelligence: all are small workshops, and there is no leading brother who occupies an absolute dominant position in the industry.

This is easy to understand.

To be honest, the threshold for engaging in animation is not as good as TV dramas and movies. A few people and a few computers can do it.

Because of this, "studios" are more common in the animation industry, but real "animation companies" are relatively rare.

In addition, this industry generally suffers from heavy losses, and cannot attract giants from other industries to step in, so the peers are generally small in scale and low in revenue.

Omega Anime, which is number one in the industry, also became the number one because it has enough works and accumulated profound copyrights.

Put it in Jiangchuan...

Omega, which is number one in the animation industry, may only be able to squeeze into the top three ranks of private enterprises, not even the "No. [-] private enterprise in Jiangchuan".

Sounds like a bad joke.

But this is an indisputable fact. The power of the animation industry is too scattered. Even the leading brother can only become a "vassal" of other industry giants, without the hard power to stand alone.

Wanbao is still lucky.

If it weren't for the fact that all the works released were very popular and profitable, they wouldn't have squeezed into the "top ten" of the industry so quickly.

in a sense……

An animation company like Wanbao, which makes every animation popular when it launches, and has no losses at all, is simply a freak in the industry.

It can also be said to be a "miracle"!
Gu Miao, who created this miracle, also became the focus of worldwide attention.Everyone is curious, how did he do this?
Under such a background, Jiangchuan Satellite TV invited Gu Miao to be a guest on a reality TV show for the first time to tell her entrepreneurial story, which attracted many people's attention.

This is Gu Miao's first time on TV!

Although major TV stations across the country often rebroadcast his animations, he himself does not show his face very much, and is quite "mysterious" in the eyes of the audience.

(End of this chapter)