my animation era

Chapter 371 Propaganda strategy (seeking subscription)

As we all know, the box office of the Pleasant Goat Zodiac series of big movies is very high. Before the rise of "Bear Infested", it was the box office king of domestic animation movies.

Then the problem is coming!

How much is the box office of the Zodiac series of "Pleasant Goat and Big Big Wolf"?

The answer is:
0.86 million for bullishness, 1.28 million for tigers and tigers, 1.48 million for the year of the rabbit, 1.6 million for the happy year of the dragon, 1.25 million for the happy year of the goat and the snake, and 0.87 million for the adventure of the flying horse.

Surprising, right?

The box office of the "Year of the Ox" movie is actually one of the worst in the entire series, and the movie of the Year of the Dragon is actually the highest-grossing work?

Ok!

Although this sounds outrageous, it is indeed an indisputable fact.In the Pleasant Goat Zodiac series, the hottest and most profitable one is "Rabbit Dragon" for two years.

Moreover, Gu Miao knew a little bit more.

That is the entire Zodiac series of big movies. In fact, they were so bullish at the beginning, and their influence was really not that big.

When the movie "Bullish" was released in 09, many people, including many loyal fans of Pleasant Goat animation, did not know that there was such a movie released.

It wasn't until later that TV reported in turn, and after "Bullish" was released, children's channels around the world began to broadcast it, and audiences gradually learned about this movie.

This is why, even though it is the pioneering work of the Zodiac series, the box office performance of "Bullish" is not very good.

Actually speaking normally.

If the publicity and promotion are done well, and before the movie is released, try to let more fans know the movie information, and it will not be difficult for the box office to break through [-] million.

But it's not a big problem...

Although the first zodiac movie "Bullish" failed to realize the dream of "over [-] million box office", the second year's "Tiger and Tiger" did it.

And it's a job well done!

"Tiger and Tiger" should be the Pleasant Goat Zodiac movie series, the first work that breaks the "circle" of influence.

At the time of the Spring Festival in 2010, a domestic animation film had a box office of over [-] million. What did that mean?
God of War!
Needless to say about such an achievement, anyone who doubts it will be silent when they see the box office results.

Do not believe?Then look at the same period!

That year, among the top ten domestic films at the box office, "Let the Bullets Fly" had a box office of 6.65 million, the fifth "Ip Man 2" had a box office of 2.19 million, and the tenth "Jin Yiwei" had a box office of 1.42 million.

you got it?

In this competitive environment, "The Tiger's Might", which squeezed half of its body into the "Top Ten Domestic Movies at the Box Office", was a blockbuster at the time.

Many film practitioners have also seen the development trend of domestic animation films through "The Tiger's Might".

so……

Although the box office of "Tiger and Tiger" is not the highest, but in the entire zodiac movie sequence, its status is definitely the highest.

No way, it's too representative.

With the foundation laid by "Bullish" and "Tiger and Tiger", the Pleasant Goat Zodiac series became an instant hit and became a frequent visitor to the Spring Festival every year.

This red is a full six years!
Six films in six years, with a total box office of about 7 million, an average of at least [-] million box office.

Sounds pretty good...

Unfortunately, everything is afraid of comparison.

Although the cumulative box office of the six Pleasant Goat movies is not bad, with an average of more than [-] million, it can be sold, but compared with the latecomer "Bear Infested", it is completely blown up.

The box office of a movie of Bears and Haunts is 25 to [-] million, and the total box office of the movies is [-] billion, which is simply too enviable.

Of course, times are different.

It is definitely inappropriate to compare the film market ten years later with the film market ten years ago.

Gu Miao also didn't expect that the movie "Snakes Come and Go" would hit the box office by [-] to [-] million like Haunted Bear.After all, he knew in his heart that this was unrealistic.

His only hope is to re-enact the records of "Tiger and Tiger".

The goal is to "break [-] million" at the box office!
Gu Miao still remembers the bet Xiao Xiong made with him.

"Quiba's One Hundred Thousand Urgencies" was originally very promising, but under internal and external troubles, it finally ended with regret.

To be honest, Gu Miao felt quite guilty.

Mr. Xiong regards him as his real brother, but he played tricks on Mr. Xiong and created the "Quiba" tragedy as an accomplice.

The wood is done.

"Quiba" is destined to be a pity.

Feeling guilty about Xiaoxiong, Gu Miao had to fulfill her promise no matter what, and personally create a domestic animation film with a box office of over [-] million.

He wants to prove it to everyone.

Who says animation can't work?Who said that domestic animation is not good?The Pleasant Goat movie has a box office of over [-] million, can you call it that?
Go to your uncle!
"I don't care what you do, anyway, before the Spring Festival, I want to see shopping malls and supermarkets all over the country... with posters of the movie "Snake Comes Around"!"

"As for the Internet, I want to see movie-related topics on hot searches, I want to see relevant news reports, and I want to see the popularity of discussions."

Patting the table, Gu Miao said with a very serious expression: "We must do our best to announce the release. Let those loyal fans who love Pleasant Goat know the movie and remember the specific release date."

School is a top priority.

Gu Miao knew very well that most of the animation fans of "Pleasant Goat and Big Big Wolf" were primary and middle school students, and even more than half of them were primary school students.

This also means.

Primary and secondary schools in various places, especially primary schools, are the "key" targets for film publicity and promotion.Winning these schools is half the battle.

But here is the problem.

Their school is a sacred place for "teaching and educating people". How could they condone animation companies and go to promote their own movies?

Unless, the principal is a relative of Gu Miao.

After thinking for a long time, Gu Miao, who never thought of how to break through the double defense line of "teacher" and "parent", threw the question to everyone.

The saying goes well.

The three cobblers are better than Zhuge Liang!
With everyone brainstorming, maybe we can come up with a way to bypass teachers and parents and enter the campus for film promotion?
"Do you want to go to the school gate?"

Ma Kui stroked his chin and said, "Get a few publicity floats and drive them to the school gate as soon as school is over. Do you think it will be effective?"

"Yeah, but it doesn't feel like it's going to work."

"Unless it's a gift, there aren't many people watching, let alone remembering... Hey! I thought of it."

Lao Zhang, who was silent at the side, suddenly had a flash of inspiration and said, "I have a way, which allows us to enter the school openly and promote it."

"Oh? Let's hear it."

Gu Miao was very interested, but he wanted to know how to get the school to agree to such an exaggerated request.

"Donate money and goods!"

Lao Zhang hurriedly explained: "If we donate a batch of school supplies or books to the school in the name of the production team of the movie "Snake Comes Around", will the school reject our offer?"

reject?

This... This rejection is a fart!
Well-meaning people donate school supplies and books, and the principal can't happily accept them, and then hold a "donation ceremony" under the national flag?
(End of this chapter)