my animation era

Chapter 982 The fans just grew up, not quitting the Internet!

A piece of filing information sparked a hot discussion on the Internet, which was something Gu Miao never thought about.

Even he himself did not expect that after the news of his return to the Pleasant Goat series was exposed, it would cause so many discussions and heated discussions among netizens.

can only say……

Emperor Xi Hui still has a bit of power, even though he is getting old now, but when the news of Gu Miao's return spread, he was still the focus of everyone's attention.

But attention is attention, the words of those self-media marketing accounts really make Gu Miao feel very uncomfortable.

What is the thing that Gu Miao regrets the most, that is, making bears haunted and cultivating a rival for Pleasant Goat for nothing?
How did this come to a conclusion?
The animation "Bear Infested" series almost made Wanbao a fortune. He was too happy, so why would he regret this statement?

What the marketing account said, the word-of-mouth of the previous TV animations of "Pleasant Goat and Big Big Wolf" declined seriously, Gu Miao was furious, internally reported criticism and dealt with the person in charge, and decided to take action in order to save this series.

Where did this news come from?

In order to save the "Pleasant Goat and Big Big Wolf" series, it is true that he personally directed the latest work, but when did he get angry and deal with the person in charge of criticizing the previous TV animations?
Don't be embarrassing!
For the decline of the Pleasant Goat series, he knew that the root cause was the loss of the core audience, so how could he blame other people?
Quite the opposite.

Not only was Gu Miao not angry about the previous works of "Pleasant Goat and Big Big Wolf" TV animation, but felt that everyone was very responsible and did a good job.

Take "Wonderful Pleasant Goat" as an example. Isn't that a very interesting and innovative season of TV animation?And the word-of-mouth was very good when it was broadcast!

of course!

Just because Gu Miao said that, it doesn't mean that the first few TV animations are free from flaws and shortcomings.It's just that these shortcomings and shortcomings are nothing in the face of the loss of core audiences.

Whoever believed the marketing account's rhetoric probably had some water in their brains...

But then again.

Just a piece of filing information leaked out, and the production of the animation has not even officially started. There are so many discussions on the Internet, and there are so many marketing accounts rushing to report. It can be seen that the "Pleasant Goat and Big Big Wolf" series has a deep foundation.

This made Guo Hongwei look stupid.

He was very puzzled and asked: "That's not right! Didn't everyone say that Pleasant Goat has passed away, and no one is watching it now? Why did the news of your comeback come out, Master, and there are so many Pleasant Goat fans in one fell swoop?"

"Do you really believe it?"

"Pleasant Goat is out of fashion now, that's because fewer people watch it. The former Pleasant Goat viewers just don't watch animation anymore, and it's not like they have all quit the Internet."

Gu Miao rolled her eyes and said, "You don't really think that Pleasant Goat's fan base is very shallow, do you? That's the animation that dominated the screen in the past. The fans just grow up and don't die."

Not to mention Pleasant Goat.

Now if it is reported that Wanbao plans to remake the "Lei Su Deng Lightning Crossing the Line" series, it will still explode a large number of Lei Su Deng fans, and maybe it will be the last hot search.

Still the same sentence, no one reads it now, it doesn't mean that all the fans in the past have quit the Internet or died.

If there is any big move, or some word-of-mouth work, these old fans will still stand up to speak for the animation and pay for the animation.

This is also the reason why the movie "Golden Rooster Dawn" will choose to take the emotional route.

……

The popularity of Pleasant Goat back then undoubtedly laid a solid fan base for this series.

Although so many years have passed, the fans at the beginning have almost dispersed, and the animation has been reduced to the predicament of no one watching, but as long as it can arouse the feelings and memories of the old fans, it can still return to the top.

Under the guidance of his master, Guo Hongwei established the theme of "nostalgia" for the "Pleasant Goat Year of the Rooster" movie, focusing on the card of feelings.

The effect of this trick is very explosive.

In particular, the news of Gu Miao's return to the Pleasant Goat series hit the hot searches, which already shocked the former Pleasant Goat fans. The release of the movie trailer directly infected countless netizens.

[Odd world!I miss it so much. I haven’t watched Pleasant Goat for a long time. Have all the zodiac movies come out in the year of the rooster? 】

[The moment I saw Brother Xiaosa, I suddenly thought of his classic catchphrase hhh... I have decided to go to Cos Brother Xiaosa for the comic exhibition next week! 】

[When I was in elementary school, I watched the Weird World Wars. I didn’t expect to see the familiar Brother Xiaosha and Marshal Hei when I was in college. Does Zhonghai Pengda Cinema have any brothers who go to the movies together? 】

[It will be released on the first day of the Lunar New Year?Then you can go and have a look, anyway, there is nothing to do during the Chinese New Year, and you are always being urged to marry when you stay at home playing with your mobile phone...]

[The trailer looks pretty good!Now the image quality of Pleasant Goat is so high-definition. Thinking back to the rough Flash animation in the past, I really don’t know how I watched it at that time hahaha! 】

The movie trailer was cut very well, full of emotion and enthusiasm, and it immediately brought back the common memories of countless netizens.

Ever since, the topic of #一起看欣羊羊大电影#, taking advantage of this wave of memories and the small price Wanbao paid, took advantage of the trend to become the number one hot search list.

In the past, the Pleasant Goat movie was more about inciting parents. Only when the parents nodded in agreement, the children would have the opportunity to watch it.

no way!
At that time, the fans of Pleasant Goat were basically elementary school students and kindergarten children, and at most they looked like junior high school students and high school students. Movie tickets of tens of dollars were still very expensive.

But it's different now.

After so many years, fans of Pleasant Goat have already gained a certain amount of financial strength. I dare not say that everyone has work savings, at least dozens of dollars can be taken out.

Under this premise, the main group instigated by movie trailers, including the group most valued by film producers and distributors, is no longer parents, but fans themselves.

This logic is not difficult to understand.

In the past, the main force for buying and paying for tickets was parents, that is, parents, so the film promotion focused on a "family carnival", with the purpose of making parents willing to buy tickets to watch movies.

Now fans are buying tickets by themselves, who would still go through their parents?
So for the Pleasant Goat movie at the moment, the publicity strategy is no longer a family carnival, it's all about sentimentality, lightheartedness and humor.

By the way, there is one more important thing.

Many audiences who want to watch Pleasant Goat movies now are young couples.Not surprisingly, the proportion of movie theater couples will be very high.

Therefore, for these young couples, Gu Miao and Guo Hongwei also made some special adjustments to their promotional strategies, trying to dispel the couple's concerns about going on a date to watch "animated movies" through marketing means.

What happened to dating an animated movie?
Who said "Pleasant Goat and Big Big Wolf" has no love element?Isn't the loyal love between Red Wolf and Big Big Wolf worth learning from these young men and women?
(End of this chapter)