Raven's Claw at Hogwarts

Chapter 27 Hunger Marketing
After lunch, Mike took Franklin to the Gryffindor lounge.

Franklin, an upright boy, was still complaining that Mike was not enough friends, and he didn't even bring him along for such a fun thing as challenging a troll.But after all, he was still a child. After Mike explained the ins and outs of the matter, he followed behind Mike.

The two have attracted countless attentions along the way. After the incident last night was spread this morning, most of the wizards in Hogwarts knew that Mike killed the troll alone.

After all, Franklin was still thin-skinned, and he was not used to being saluted by so many people for the first time in his life.It's not like some people don't care at all, and go straight to the Gryffindor lounge with their heads held high.

He came to look for Hermione this time. He saw Hermione in the restaurant just now, but Hermione seemed to avoid him on purpose. Not only did she not stop when she heard Mike calling her name, but she sped up and left. Restaurant, but Mike can only go to Gryffindor to look for it.

Stopped a Gryffindor little witch and asked her to call the password for them, and the two finally entered the Gryffindor lounge.

The little Gryffindor witch found out that it was Mike who stopped her and immediately started asking about what happened last night. Mike had no choice but to tell her the story of his battle with the troll truthfully, coaxing her eyes to light up. It was like seeing an idol.

After listening to the story, the little witch was still not satisfied, and began to chat with Mike again. The topic of conversation between the two went further and further, and they all involved the issue of whether Mike had a girlfriend.In the end, it was Franklin who played a bad face to scare away the little witch. (He was originally a black face)
Mike silently gave Franklin a thumbs-up. This kid is not as stupid as he appears. On the contrary, Franklin is actually very smart, and he can always surprise others in critical situations.

"Mike, you were really amazing last night! Such a powerful troll was defeated by you alone!" Harry and Ron were near the entrance of the lounge, and when they saw Mike and Franklin coming in, they immediately surrounded them.

"It was all a fluke, and I was lucky enough to defeat it." Mike waved his hand, "Where is Hermione, just when I was looking for her in the restaurant, she disappeared."

"Um, she's in the dormitory, but she doesn't seem to want to see you." Harry said with a strange expression.

Mike was a little surprised, and asked in surprise: "Why, didn't you go well last night?"

Harry was about to say he didn't know, but before he could say anything, a girl who shared a dorm with Hermione interrupted him.

"You still have the guts to ask why? Huh! Stinky man, you go, Hermione won't see you." After finishing speaking, he swaggered back to the dormitory.

Harry, Mike and the others were taken aback by the little witch's actions, and it took Ron a moment to react.

"By the way, Harry has been selected for the Quidditch school team, you don't know?" Ron looked proud, as if he was the one selected.

When he mentioned it, Mike also thought of it, and said, "I heard from Dean Flitwick. Congratulations, Harry."

Harry, who was mentioned this matter, scratched his hair a little awkwardly, and said, "By the way, my first match is about to start, so come and watch it then."

Mike nodded and agreed. Penello also invited him to watch the Quidditch game during the meal just now, so he could just show Harry the game by the way.

After exchanging pleasantries for a while, the two went back to class. Since Hermione didn't want to see him, there was no need for him to pester him. It was probably just a child throwing a tantrum, and it would be fine in two days.

However, in the next few days, Hermione kept avoiding Mike, whether in class or in the library, she pretended not to know Mike, and turned a deaf ear to Mike's greetings.

The time soon came to the day when Penello and Penello made an appointment to watch Harry's Quidditch debut. During this period, the Weasley brothers came to give Mike money again.This time the money sent was more than last time, a full 200 Galleons.

After learning about the situation in detail, Mike had to sigh that the Weasley brothers were really business geniuses.

The two listened to Mike's suggestion and put a small bottle of Dolphin Magic Drink on each little wizard's seat before the Halloween party. The small bottle here is really a small bottle, probably only enough for Mike to drink in one sip.

Although the amount of the drink is not much, they have put a lot of effort into the bottle, which not only bears the names of the Weasley brothers and Mike, but also their trademark specially designed for Dolphin Magic Drink.

The trademark of Dolphin Magic Drink is very simple, very similar to Coca-Cola's logo in appearance. The English letters of the three words Dolphin are written on it in a very elegant way with red ink.Moreover, word magic was released on it, and the three big characters of Dolphin had a luster like silk, and they could also flutter in the wind like ribbons.

The exquisite packaging immediately attracted the attention of little wizards. Many people opened the bottle cap and took a sip almost immediately after learning that it was a drink, and then finished it.

The next day, the name of Dolphin's Magic Drink spread throughout Hogwarts, and the story of Mike's battle with the troll happened to spread the same night, so the Weasley brothers took advantage of Mike's reputation to beat him up again. wave ads.

This was a disaster, the orders flooded the two of them like raindrops, and the goods they had prepared before were sold out in half a day.

In desperation, they could only find some senior students to help prepare the Dolphin Magic Drink, and the two of them could not satisfy the enthusiasm of the students even if they were exhausted.

Of course, those senior students who give up their studies and use their spare time to help them are charged, and the price is not lower than those Muggle-born salesmen in Diagon Alley.You must know that Hogwarts seniors are under a lot of study pressure, and the salaries given to them are actually not that much.

But even with the addition of manpower, it is still a drop in the bucket for the massive orders.Originally, Mike could have gotten more money, but due to insufficient production, only 400 Galleons remained after the cost was removed.

The Weasley brothers were heartbroken about this. They could have made more money, but they were still students, so it was inconvenient to increase production.

In this regard, Mike gave a solution that surprised the Weasley brothers, hunger marketing.

Since there is no way to increase production, then simply do not increase production.Officially, I still sell it at the previous price, but in fact, there are very few products on the official page, and they will be sold out almost as soon as they are put on the shelves.

Then, most of the goods were sold to scalpers at a privately increased price, and when these drinks reached the customers, the price had already doubled.

Almost everyone knew about this marketing strategy in the previous life, but no matter how many people knew about it, it was useless. People could still make a lot of money with hunger marketing.

Using this method can increase profits several times without increasing production, which can be said to be the best method today.

Regarding the price, Mike intends to increase the private price from the original 5 Sickles to 10 Silver Sickles, but the Weasley brothers disagree.They directly proposed to price a 500ml bottle of Dolphin Magic Drink as 1 Galleon, which nearly quadrupled the price. They really deserved to be business geniuses, and they had too much heart than Mike Black.

(End of this chapter)