Start from 1980

Chapter 1086 How about a joint venture?

After only staying at the old man's house for two days, the old man drove him back.

Xue Fang is also here.

Because he was worried that someone would come to look for him when he got home, so after Xue Yu and Xue Fang were asked to go home, Su Chen set off for the Great Wall Motor Industry Company.

At this time, the Great Wall Industrial Company has been contracted by Wei Jianjun.

他从1990年7月1日开始担任总经理，当时公司只有60人，总资产仅300万元。

On March 91, 3, this gentleman signed a 21-year contract with the Nandayuan Township Government. Can this young general manager lead Great Wall out of the predicament?
Some believe and some doubt.

He quickly adapted to the work of the general manager. He stayed in the workshop with technicians and engineers almost every day, dismantled various types of cars, studied the structure of cars, and gradually understood the technical characteristics of cars of various brands.

At this time, Great Wall was mainly looking for some small opportunities in the big market. While making modified cars, it also customized special vehicles for some local refrigeration plants and oil companies. The company's operating conditions gradually improved.

Wei is not satisfied with just doing refitting business, relying on his father's technology accumulation, he decided to realize his dream of building a car and manufacture his own brand of cars.

Moreover, it started with agricultural vehicles with a low threshold, but within a few months, the agricultural vehicle project was stopped due to reasons such as meager profits and the difficulty in establishing a brand in the market.

A few days ago, Su Chen talked with the leader about a joint venture with this company.

Although the leader said at the time that he could accept the joint venture, he had to discuss the details with Wei Jianjun.

After all, this company has now been contracted by Wei Jianjun.

Wei Jianjun was at a loss.

Although he had indeed heard of the Rolls-Royce Group brand, and knew that this fellow from his hometown was the owner of the brand.

After all, they all make cars, so it is natural to know more about these foreign car companies.

But there is no communication between the two parties.

It is suddenly said that it is a joint venture, so it is inevitable that it will make people think too much.

At the gate of Great Wall Motor Company.

Su Chen met Wei Jianjun who was two years younger than him.

"Boss Wei." Su Chen greeted him with a smile, "Hello."

Wei Jianjun hurriedly shook hands with Su Chen, "Hello, hello, you are a talented person from Baoding, but we have never had the chance to meet you until today."

I couldn't help feeling that he was only two years older than me.

Now I already have a huge business, but I am still guarding this factory that does not know the future.

If you compare people, you will die, if you compare goods, you will throw them away.

"All high-level talents are bluffing, and I'm just standing on the shoulders of my predecessors." Su Chen said with a smile, "Today I mainly come to see our factory."

"Please come inside." Wei Jianjun invited the fellow into the factory.

But the company is still small right now.

Nothing like a Skoda or a Jeep factory.

It only took less than half an hour to almost complete the entire workshop.

Because there are no professional talents now, it can be regarded as a local way of building cars.

Just like Xutai later, he disassembled other people's scrapped cars in various ways, and at the same time, the engineer carried a tape measure in his pocket to measure various sizes.

After transferring the entire workshop, go to the office together.

Wei Jianjun poured a cup of tea, and then cut straight to the point, "I heard from the superiors that you plan to form a joint venture with me?"

"I do have this idea." Su Chen nodded, "Because I am optimistic about our Great Wall brand, I plan to make a joint venture, but I don't know what your idea is."

A joint venture requires both parties to nod their heads, and there are still a lot of details to be discussed.

First of all, there must be like-minded partners, and joint ventures between Chinese and foreign companies have to go through rather cumbersome procedures to do so!
Another point is that Great Wall's current assets are only a few million yuan. How to divide the shareholding ratio?
"This..." Wei Jianjun didn't know how to answer for a moment.

After all, he contracted this factory, besides having a dream of building a car, he also had other ideas.

If it is a joint venture, it may not be possible to realize the ideas in your heart.

So facing Su Chen's question, he was very entangled.

After being silent for about a minute, he opened his mouth and said, "Because our family was engaged in the front axle and suspension before, so I plan to buy the chassis to build cars. Isn't your Skoda joint venture with Shanghai? So I think we seem to be There is no joint venture direction.”

"Building a car?" Su Chen nodded, "This is possible, but I don't think the prospect is long."

"Why?" Wei Jianjun blurted out.

Su Chen said: "Because there is no such policy yet, I worry that there will be such a policy within two years. At that time, the automobile industry will definitely implement the "catalogue" management. If the cars produced by Great Wall cannot be sold directory, they can only become "black households."

"This..." Wei Jianjun thought for a while, "But this is just your unilateral guess. As long as the policy is not announced, there should be room for profit."

"Yes, but I think it's only for a short period of time. Why don't we jointly manufacture pickups?" Su Chen said with a smile, "I think that if Great Wall makes pickups, it will definitely have more prospects than making cars.

What's more, there are only 3 mold factories in the domestic market, but they only produce accessories, not complete vehicles, which provides a basic platform for the production of pickup trucks.

Even though there are many manufacturers of pickup trucks, most of these competitors are small and medium-sized state-owned enterprises. Their products have backward technology, high prices, and poor quality, making it difficult to meet market demand.

If we give it a go and decide to produce pickup trucks, I believe that Great Wall will definitely gain a firm foothold. "

Wei Jianjun was very disturbed.

Although he contracted this factory, he is not the owner of this factory, and the equity of this factory still belongs to the collective ownership enterprise.

This prevents him from setting up a joint venture factory like he did with Shanghai.

Because if a joint venture factory is established, if the shareholding is to be changed someday, it means that he will at least get a part of the equity.

Equity is not terrible, what is terrible is that it may lose control of the factory.

He is not like those old state-owned enterprises who are waiting for this fellow to come down like an angel.

"This, I don't care about joint ventures."

Wei Jianjun opened his mouth with difficulty. He was very worried that this fellow would seek pressure from his superiors. If the superiors expressed the need for a joint venture, at most a symbolic compensation would be paid to him and the matter would be over.

Su Chen smiled, "It's okay, business is not righteous. I want a joint venture on the basis that you manage this factory. If you leave this company because of the joint venture, then our joint venture has no meaning."

He fancy this person.

He didn't value this brand. If he valued the brand, he could go directly to get the red flag.

There is a saying that the reason why Hongqi stopped production is because of the lack of core independent technology research and development capabilities and a large-scale mass production manufacturing system.

Secondly, the reliability is not ideal. There are many international contacts. VIPs are sent to greet them. Foreign heads of state visit the Badaling Great Wall, but the car’s brakes fail on the mountain road; Can't start at the airport.

Wei Jianjun was a little embarrassed for a moment, because he felt that his thoughts had been seen through by this fellow.

So he changed the topic, "It seems that most of your cars are cars, and there should be no pickups."

(End of this chapter)