The man who turned the times

Chapter 104 "Counter-Strike Elite"

Su Yang nodded and continued the topic of work: "What do you two think about the current game environment?"

Wei Yongqiang thought for a while, and said first: "I have been engaged in the management industry of enterprises for nearly 20 years. I once served a game company and have done some research on the game industry."

"Game development costs were the lowest in the early days. At that time, a small development team consisting of a programmer and an artist could sell hundreds of thousands of copies of the game."

"And many of these games took only a few months or even less than a month to make, so developers at that time could release a few or even dozens of game titles a year, thereby making huge profits."

After a pause, Wei Yongqiang continued: "However, with the advancement of technology, the fierce competition in the market, and the increase in computing and graphics processing capabilities, various types of games will inevitably appear on the market."

"The hottest game right now is a real-time strategy game, the representative of which is "World Warfare" by the American Tyrannosaurus Company."

"After four years of release, the game has sold 1.2 million copies worldwide and generated $12 billion in revenue for Baron."

At this point, Wei Yongqiang's eyes sparkled. It can be seen that he highly respects the game called "World Explosion" by Balong Company.

After all, this is a game that has been popular since its release. It has been popular for four years, and it has brought an average of more than 20 million US dollars in revenue to Ba Long Company every year. Converted into RMB, it must be [-] billion per year.

Apart from the cost of development, publicity, and maintenance, Balong Company must be earning a lot of money.

What's worth mentioning is that the piracy in this world is much less than that in Su Yang's previous life. Especially in China, most game users have a certain sense of legality. Although piracy still exists and cannot be eradicated, it is not as rampant as in the previous life.

Otherwise, the game "World Warfare", based on the pattern of the previous life, let alone sell 1.2 million copies in four years, even in 40 years, it is estimated that it will not sell that much. 5000 million copies in four years is enough to boast for a lifetime .

Han Qidong took Wei Yongqiang's words and said: "Boss Wei is right. The hottest game nowadays is indeed "World Explosion". However, there are still many games under "World Explosion". Many other great games."

"I read a report some time ago. Last year, the total revenue of the world's game industry reached 1200 billion RMB, of which hardware accounted for a quarter, which means that software games had 900 billion RMB in revenue."

"This is a huge number, and it also shows that the game pie is very big, and I think that with the progress of the times, it will become bigger and bigger in the future. In the next three years, it has the potential to exceed 2000 billion."

An annual income of 1200 billion RMB is indeed a commendable figure for the game industry in this world.

However, looking at it from Su Yang's perspective, there are very few.

He vaguely remembered that last year in his previous life, the share of the game industry in China exceeded 2000 billion, while the share of the world game industry reached more than 7000 billion.

Su Yang doesn't know whether this includes hardware income, but even if it is counted, the gap between the two worlds in the same era is six or seven times, and they cannot be compared at all.

Of course, besides excellent games such as LOL, DNF, CF, PlayerUnknown’s Battlegrounds, Overwatch, etc., more than half of the game industry’s income in the previous life was concentrated on mobile platforms.

Games on mobile platforms generally refer to various mobile games on mobile phones.

In the previous life, because of life and work, many people were obsessed with mobile games that can be played anytime, anywhere. They can kill boredom while relaxing, and are too lazy to play PC games.

In this world, because there are no smart touch phones, human-computer interaction has become relatively cumbersome, and game design concepts are backward, so there are no excellent mobile games worthy of praise.

Su Yang doesn't know, when he gets out the smartphone in the future, will this phenomenon of the game industry change because of it?
What will happen in the future will naturally be discussed in the future. What should be looked at now is the game development issue of Yuanyang Software Company.

The three discussed the current game pattern in the world, and finally came to a conclusion after Su Yang's summary.

"No matter how you look at it, I personally feel that the current game industry has reached a bottleneck stage. Whether it's real-time strategy games or action games, they are all old things from many years ago."

Su Yang said: "I have checked carefully on the Internet in the past two days, and found that the newly released games in the past year, whether they are selling well or selling poorly, all have one thing in common: imitating the trend can even be called plagiarism. , nothing new.”

Hearing what Su Yang said, Han Qidong smiled and said: "Boss, what you said is true, but now everyone is doing this, if other people don't do it, then they can't keep up with the trend, and in the end they can only slow down." Slow decline to bankruptcy."

In fact, when working in ET company, before the "Plants vs. Zombies" provided by Su Yang, Han Qidong and his people were just making games without innovation.

Su Yang chuckled and said: "If you want to survive in the game industry, as you said just now, Uncle Han, most people will choose to imitate, but this can only survive simply, and they will definitely be eliminated in the future."

"...If you want to do something big and lead the trend of the times, you must break the existing pattern and ideas and create something new."

Wei Yongqiang took the conversation and said, "Boss, do you want to make some innovations?"

"That's right." Su Yang nodded, not denying it, and that's exactly what he thought.

Wei Yongqiang was stunned, and said with a wry smile: "This is the truth. Many game developers think so, but there is a huge gap between theory and practice after all."

There are many things that are easier said than done. If theory is the truth, then everyone in the world can become a saint and a successful person.

But in fact, successful people are only a few people.

The corners of Su Yang's lips curled up slightly, without any nonsense, he took out two documents from a folder and threw them to Wei Yongqiang and Han Qidong respectively.

"Whether innovation can be achieved is not achieved by lip service. You may think that I am talking to you, talking about heavenly scriptures?"

Su Yang shook his head and smiled slightly: "No! I like to pursue hard work. Take a good look at this document. After reading it, I will talk about your thoughts."

The documents in the hands of the two were printed out on A4 paper and bound into a small book with more than ten pages.

"Counter-Strike?"

Looking at the four large characters on the cover of the document, Han Qidong was startled, glanced at Han Qidong, and then at Su Yang.

"Boss, is this the design book for the new game, or?"

Su Yang nodded, and said in a flat tone: "It's just a part of it, Uncle Han, please read it first, and then talk after reading it."

"Okay." Han Qidong's eyes flickered, he lowered his head and turned to the next page, looking carefully.

"3D shooting games." Seeing these words on the first page, Han Qidong was taken aback, but he didn't show too much surprise. After squinting his eyes, he continued to browse intently.

As time went by, as the pages of documents were read, Han Qidong's face became more and more surprised.

His breathing became faster, and his eyes opened wide, as if he wanted to stick his eyeballs on the paper to see.

　Thanks to Ping Xu for the rewards, as well as the rewards of other book friends, thank you everyone.

　　The books I write are always tepid, but fortunately, there are always some people who support me, thank you.

　　Regarding adding more, because there is a word count requirement, two updates are kept before it goes on the shelves, and there will be more updates to pay back after it goes on the shelves.

　　
　
(End of this chapter)