The big guy starts with raising pigs

Chapter 364 Layout of the Whole Industry Chain
"Brother Hai, do you still have the wheat seeds from your company?"

Daniel sowed the wheat seeds for a while and looked up at Zhang Hai again.

"Isn't it all sold out on National Day? What's the matter? Do you still want to buy it?" Zhang Hai looked at Daniel curiously and asked.

"Hey, I see that there is still a lot of vacant land in the village? I plan to rent dozens of acres to grow wheat!" Daniel said his plan.

"Hey! Are you going to become a big farmer?" Zhang Hai joked with a smile.

Daniel smiled modestly and replied: "Isn't there nothing to do in winter? A little more wheat can also make more income!"

Hearing Daniel's explanation, Zhang Hai couldn't help but sigh in his heart, he deserves to be popular and make money.

Because of his hard work and diligence, he will definitely become a self-media creator with tens of millions of fans in the future.

"The company farm still has some seeds, how many do you want, I'll ask them to send it for you."

"I need another five hundred catties, and the open land over there is only more than 20 acres, and another five or six hundred catties of seeds should be enough!" Daniel pointed to the open space not far away and said to Zhang Hai.

"That's fine, I'll ask them to send you six hundred catties tomorrow!" Zhang Hai nodded with a smile, and was very supportive of Daniel's planting plan.

After receiving Zhang Hai's promise, Daniel laughed happily.

In everyone's consistent impression, farming does not make money.

But this year Daniel has experienced the sweetness of farming,
This autumn harvest, their family's corn and rice harvests have been bumper.

Among them, only [-] to [-] catties of corn have been harvested, and this is still the net corn kernels after drying.

In addition, a lot of rice was harvested, and seven to eight thousand catties of rice were harvested in five acres of paddy fields.

After the autumn harvest, Daniel calculated and suddenly found that the total income of corn and rice this year reached more than [-] yuan.

Even if the investment of more than 1 yuan is removed, there will still be a net profit of more than 8 yuan in the end.

Therefore, Daniel became more and more interested in farming.

……

While the villagers were busy seeding winter wheat

Sun Wenbin, who has just joined the head of Shanshen Fresh, is also busy with the construction of cold chain logistics.

According to Sun Wenbin's understanding, the development potential of Shanshen Fresh Food is huge.

Because Shanshen Fresh is backed by Shanshen Group, a high-quality supplier of goods,
Shanshen fragrant pork, Shanshen vegetables, and Shanshen fruits are all high-quality and high-end fresh products that are given priority to Shanshen Fresh.

Although Shanshen Fruit Thinning and other products have only been on the market for about a year, they have already gained a large number of loyal customers, and the brand status of Shanshen Group has been established in the high-end market.

At present, Shanshenxiang Pork has become the most valuable pork brand in the country.

Shanshen Fruits and Shanshen Vegetables have also become high-end brands that are well-known throughout the country, and their quality is even better than the top fruits and vegetables abroad.

Therefore, Sun Wenbin felt that since the company had so many advantages.

Then my next goal is to stimulate the company's potential and make Shanshen Fresh develop faster and better.

The cold chain logistics is the key to giving full play to these advantages, and it is also the springboard for Shanshen Fresh to take off.

The purpose of building cold chain logistics is to improve customer experience and shorten the time for customers to receive goods.

Customer experience includes customer experience in links such as brand, packaging, convenience, and logistics.

Especially in logistics, all major fresh food e-commerce platforms are playing the "time" card.

For example, Daily Fresh covers more than 30 first- and second-tier cities across the country, and currently the main promotion is the "2-hour fast delivery" service.

Daily Fresh has established the "Urban Sorting Center + Community Front Warehouse" Jisuda cold chain logistics system in major cities to provide users with Jisuda cold chain delivery service of fresh food delivered to the door within 2 hours.

At the same time, Pagoda is more demanding on logistics speed. In 2016, Pagoda and Yimixian reached a strategic cooperation and will launch a 30-minute delivery service in 59 cities.

In order to promote a better user experience, Pagoda has reached strategic cooperation with Pagoda, Guodome and other fruit chain stores, and made use of the geographical location of these chain stores to better implement the 59 Minutes business.

And what about Shanshen Fresh?

Before, there was no own logistics system at all, and all online orders were outsourced to other express companies.

The consequence of this is huge logistics losses and poor customer experience.

If it weren't for the company's excellent product quality, Shanshen Fresh would definitely not have developed to such a high level.

In particular, the online business of Shanshen Fresh has created more than one billion in revenue by September this year, and its profit has reached more than [-] million.

This is still the profit of fresh food, not the profit of the head office.

Therefore, Sun Wenbin sometimes wonders what kind of fairy company Shanshen Group is. The management level is very average, but all the company's businesses are developing rapidly, and the profit margins are surprisingly high.

…………

Although with the joining of Sun Wenbin
However, it is still not that simple for Shanshen Fresh to build its own cold chain logistics.

With the development of the fresh food industry in recent years, more and more cold storages are built in the origin of fresh products
With the upgrading and development of the logistics system, more processing and packaging needs will be shifted to the front end.

The functions and types of front-end cold storage are also gradually diversified. In addition to the functions of pre-cooling and storage, there are also more cold storage with processing, packaging, and distribution functions. The trend of diversification of front-end cold storage is obvious.

In the middle link of the fresh food industry chain, the most important node is the city's cold chain distribution center (DC).

In order to operate efficiently, new cold storage distribution centers for fresh food e-commerce are often equipped with advanced logistics systems and logistics equipment.

In terms of software, order management information system (OMS) and warehouse management information system (WMS) have become necessary for warehouses;

In terms of hardware, various semi-automatic and fully automatic logistics equipment have also become the choice of many enterprises.

As some large-scale fresh food e-commerce platforms have begun to implement full-scale operations, more and more different temperature zones need to be built in relevant urban warehouses.
If ice cream products are stored in a cryogenic zone (below -22°C),

The freezing zone (-18°C) preserves beef and mutton, seafood, quick-frozen snacks, etc.
Store all fruits and chocolates except tropical fruits in the cold snow area (0℃~4℃).

The temperature control zone (10°C~15°C) mainly stores eggs, tropical fruits, etc., which makes the construction and operation of urban warehouses more complicated and costly.

Moreover, cold chain logistics services require a complete and continuous cold chain transportation chain, so refrigerated transportation vehicles are required in the cold chain transportation link.

In order to ensure the efficiency and quality of cold chain transportation, the relevant transportation management system (TMS) and monitoring system are also very necessary.

Many enterprises use advanced information technology applications such as satellite positioning, Internet of Things, and mobile Internet to realize functions such as positioning and tracking of transport vehicles and automatic temperature monitoring and recording throughout the process.

Therefore, the construction of cold chain logistics will be a complex systematic project.

Even though Sun Wenbin has rich experience, he needs the strong support of the company and the assistance of talents in other related fields to complete it.

(End of this chapter)