supergiant age

Chapter 810 Choice of Program
Lu Cheng turned the script into a novel, which was beyond Yi Shuihan's expectations!

It's not that he didn't have such an idea before. When he was filming "Dragon and Babu" and "Legend of Sword and Fairy", he had thought of adapting it into a novel.

After all, "Tian Long Ba Bu" in the original world was filmed from the novel of Mr. Jin.

It's just that in the end, I didn't really implement this thing because I focused on acting.

But now, Lu Cheng and Zheng Liaoyuan have already started to do this. Of course, they have to carefully weigh the pros and cons.

Zheng Liaoyuan pondered for a moment and said: "Originally, this matter would not come to you immediately, but it is related to the choice of "Sword and Sword II", so we want to discuss it with you face to face."

"I have a few questions I want to discuss with you." Zheng Liaoyuan continued: "First, how valuable is the novel version of "Sword of the Immortal Sword II", and is it worth the effort to rewrite it!"

There is no doubt about this problem. As far as the plot of "Sword and Sword II" is concerned, it has far surpassed many published novels on the market.

Does it have a market?have!Is it a big market?big!Then there is no doubt!
As long as the quality is maintained, Yi Shuihan can even think that this novel will bring him a lot of profit.

"There must be value," Yi Shuihan said calmly, "And the most important thing is how the novel can be combined with the TV series to achieve a promotional effect!"

"This is also the biggest question I want to discuss with you!" Zheng Liaoyuan said with a smile: "Now there are several plans. The first is to compile an episode and publish it with the publishing house after the TV series is broadcast. There should be some changes. Few viewers will buy books for collection after watching TV dramas!
The second is to complete the novel as soon as possible and publish it before the TV series airs, so as to expand the influence of "Chinese Paladin II", so as to achieve the goal of increasing ratings.

The third is to serialize on the Internet. Now there are many paid novel websites. The subject matter of our novels is also suitable, and it can also create a lot of profits!

The fourth is to serialize it for free on the official website of our studio to expand the momentum and mainly promote TV dramas! "

Zheng Liaoyuan listed them one by one, and Yi Shuihan carefully considered the pros and cons.

First of all, the first option is excluded. Although many novels can be sold after the TV series is broadcast, in fact, this novel has lost its greatest significance.

After watching the TV series, there will definitely be many viewers who want to buy this book for collection, but most of them will probably not read this novel again.

Just like in the original world, we don’t know that we have watched the remakes of the TV series by Jin Gu, but there are actually not many viewers who buy their books and come back to read them.

The second plan is published before the TV series is broadcast. Although it can achieve the purpose of expanding the influence, first of all, time is already very tight. If you rush to rush to the draft, it is difficult to guarantee the quality. Second, the value of the novel will be limited to the paper entity. superior!
To be honest, there are not many audiences who are willing to go to bookstores to buy books to read, especially for those young audiences.

Where they're used to reading... is the web!

In the era of the Internet, the information flow, the largest traffic is the Internet!Moreover, this is the fastest way to spread, and it is also extremely beneficial for publicity.

With the increasingly fierce market competition, the output of domestic TV dramas every year greatly exceeds the prime time capacity of satellite TV.

In order to seek a better market, TV drama production companies have to start actively creating momentum.

Therefore, the advertising cost of TV dramas has soared from tens of thousands to millions in recent years, and it is even getting worse.

And the impact of the "Sword II" novel published on the Internet, I believe it will not be worse than the effect of millions of publicity!
More importantly, good content is the cornerstone of marketing!
Audiences will not give high marks to unqualified works because of clever marketing methods.

Whether it is for audiences or marketers, good content is like a pile of hay waiting to be burned. Even if it encounters only a little fire, it can quickly start a fire.

And the novel "Legend of Sword and Sword II" is just such a pile of hay waiting to be burned. Just waiting for the TV series to be broadcast, the fire can even burn half of the sky in the TV series market!

This is Yi Shuihan's self-confidence and his ambition!
Regarding the third and fourth plans, the biggest difference is that they are published in different places and whether they are charged or not!

Publishing on the novel website can be charged, and there is a huge base of novel readers, but it will also be submerged in the vast sea of ​​books. It is still unknown how much success it will achieve.

Publishing on the official website of the studio can promote the TV series more effectively, and has a huge effect on the reputation and traffic of the studio!
Both have pros and cons!
Yi Shuihan thought about it for a long time, and said in a concentrated voice: "I think it's better to release it on the studio's official website... I won't talk about the first two plans, after all, it is the era of big networks, and the publicity effect of the entity will be greatly reduced.

The third option is that it can bring us a lot of benefits, but our cornerstone is still the studio, and publishing it on the official website has a great effect on the word-of-mouth and traffic of our studio!
......"

Yi Shuihan elaborated on his opinion, Zheng Liaoyuan nodded in approval, he made the same choice as himself!

"In addition," Yi Shuihan continued, "We can consider publishing the TV series after it airs, so as to maximize the benefits. Although the first release on the Internet will reduce the number of people who buy books, there will still be people who want to read them. Physical collection!"

Zheng Liaoyuan didn't consider this point, what Yi Shuihan said was absolutely feasible.

"Hey... What about "Sword One" and "Dragon Babu"? Are they also considered to be published as books?" Zheng Liaoyuan suddenly thought of this question.

After pondering for a while, Yi Shuihan said: "The project can be established, but there is no need to rush. There are not many authors who can control these two works...At present, only Lao Lu's writing style in our screenwriting department can be competent, and he also has to take care of "Infernal Affairs" The creation of the script of "Tao 2" can only wait for Lao Lu to be free, of course, it is imperative to expand the scriptwriting department!"

"Okay, then Lao Lu and I will go back to deal with this matter first. The manuscript in hand is estimated to last for half a month. I will arrange for the serialization to end before the TV series goes online. In addition, the studio also needs to cooperate with publicity!" Zheng Zheng Liao Yuan said in a deep voice, full of confidence!
"Okay, you'll have to work hard over there!" Yi Shuihan smiled and got up.

After the three said goodbye, they went about their own business.

Three days later, Yi Shuihan Studio's official website updated a message.

"The novel "Legend of Sword and Fairy 2" will be officially launched on the official website tomorrow, with free serial updates!"

As soon as the news was released, the entire Internet erupted!
(End of this chapter)