Almighty crossover king
Chapter 120 iQiyi's Profit Model
Chapter 120 iQiyi's Profit Model
"If you are making software, well, click on the ad to go directly to the download page..."
"If you are engaged in business, well, click on the advertisement to enter the mall..."
"If you..."
Yang Yu's words made the eyes of those merchants light up. It turns out that there is still such an advertising model.
In this world, copyright awareness is very strong.So many things are charged.On online video sites in this world, all videos are paid for on demand, so there are no advertisements at all in these videos.
In this world, copyright awareness and charging models have been relatively fixed.And now Zhang Fan suddenly created a different mode for them, which suddenly caught everyone's eyes.
Everyone understands now.Why does iQiyi want resources to be free? It turns out that everything is waiting here.When iQiyi was established, it was a new website.
A new website needs resources but no resources, and needs traffic but no traffic.There is no way to compete with other video sites, so we can only find another way out.And this new profit model is to find another way out.
This profit model may not be as advanced as the current profit model.But there is a little green among thousands of flowers, and everyone relies on video-on-demand to make money, but iQiyi makes money from advertising, which is really a special case.
"In addition to adopting a new delivery model for our advertisements, our charging model is also different from the traditional model. Our advertising charges are calculated based on the number of plays, clicks, and purchase conversion rates..."
Yang Yu began to introduce the new advertising model to everyone.The distribution model is new, and the charging model is also new.And this new advertising model has attracted the interest of many businesses.
Obviously, this brand-new advertising model has a higher purchase conversion rate than the traditional advertising model.The merchants present discussed it, and many people wished to try this new advertising model now.
"Okay, if you are interested, you can contact iQiyi's advertising department after the investment promotion meeting. Next, we will carry out the thing that everyone is most concerned about today. That is the advertising investment promotion of the second season of "Fan Ge Show". "
Wang Ru returned to the stage, and Wang Ru's words made the eyes of all the merchants light up.The first season of "Fange Show" gave Huilong Spring a big advantage.Now in the second season, many merchants have prepared funds, and everyone is bound to win the exclusive title.
"The bidding for the exclusive sponsorship of "Fan Ge Show" is in the form of a hidden bid. So everyone, please think carefully. Let's start with a small advertisement bidding..."
When Wang Ru spoke, those merchants were determined to kill Zhang Fan.Any damage can be imagined.Hidden bidding, this suddenly caused headaches for those merchants.
Hidden mark, if uncovered, life and death will be decided.It's going to be difficult right now.I am afraid of being robbed by others.It's too high and distressed. A hidden mark has made many merchants scold their mothers.
But now they have to abide by Zhang Fan's rules, so they can only quickly report this matter to the head office.
Advertising bidding began, and some small advertising sponsorships were quickly confirmed.But everyone knows that the real big head is the exclusive title.
"Now, I announce that the exclusive title bidding for the second season of "The Fan Ge Show" is about to begin. Please put your written bids into the bidding box."
An hour later, the main event finally came.Hearing Wang Ru's words, merchants wrote down their bidding prices and put them in the bidding box.
This time the competition is very fierce. Even Huilong Spring has spent a lot of money. Huilong Spring developed rapidly last year, which made the entire industry jealous.
People in the industry also investigated Huilong Spring to the bottom.Finally, a conclusion was drawn, the reason why Huilong Spring would counterattack.It is entirely due to the golden hand of Zhang Fan.
Classic advertising words, accurate product positioning, and perfect marketing strategy make Huilong Spring become the leader in mineral water.
When all the merchants had finished placing their bids, everyone became nervous.Wang Ru smiled slightly, and asked people to open the bid box and start to read the price of the bid.
"Haoshan Dairy, 1.23 million..."
"Marriott Foods, 1.31 million..."
"Agroforestry orchard..."
The staff began to read out the numbers, and the numbers continued to soar.
"Huaxia Dairy, 2.23 million..."
When they heard the number of Huaxia Dairy, many merchants took a breath. 2.23 million, this price is already very high.You must know that although the ratings of the first season of "The Fan Ge Show" were good, especially the last annual night, the ratings were even worse.But that sky-defying ratings are caused by many factors, and this ratings are almost impossible to replicate.
Although in the second season, Zhang Fan's reputation is even higher.But this is just a talk show.The price of more than [-] million yuan is really high.
"Le Baile, 2.85 million..."
Before everyone could recover, the price of Le Baile suddenly shocked everyone. 2.85 million, this price is simply against the sky.
"Huilong Mountain Spring is in danger this time..."
"Le Baile also worked hard this time..."
"My dear..."
"This……"
Many merchants began to discuss in a low voice.This price is too high, 2.85 million, which is a sky-high price for a talk show.
"Huilong Mountain Spring..."
The last thing the staff took out from the standard box was the sign of Huilong Spring.
"Congratulations to Huilong Spring, 3.05 million..."
When the last number was announced, everyone's eyes widened. 3.05 million, this number makes everyone's eyes wide open.Breaking through [-] million, this time Huilong Spring really paid for it.
"This lunatic..."
The person in charge of Le Baile cursed fiercely.They thought they had enough money.Unexpectedly, Huilong Mountain Spring was even more ruthless and directly raised the price to [-] million.
"The second season of "Fan Ge Show" has a shockingly high naming fee..."
"For 3.05 million, Huilong Spring has won the exclusive naming rights of "Fan Gexiu" with a huge sum of money..."
"The affirmation of Zhang Fan's talent..."
"Huilong Shanquan bet on Zhang Fan again..."
"iQiyi opens a new advertising model..."
"Zhang Fan's business talent is on display again..."
After the bidding meeting ended, everyone was screened again by Zhang Fan.Seeing these news, many artists are envious and jealous.They are also artists, why is there such a big difference?
It's okay for Zhang Fan to be good in the showbiz circle, but this bastard in the business circle is even worse.Laoganma, iQiyi, and Yangfan Entertainment are all developing rapidly.
Looking at myself again, I am still just an artist.Even if you get mixed into the super line, you are just a part-time job.Even the current super-tier ones don't have the ability to make money as Zhang Fan does.
At this time, whether it is in the entertainment circle or in the business circle.No one dared to underestimate Zhang Fan's existence.A rising business star is rising fast.
(End of this chapter)
"If you are making software, well, click on the ad to go directly to the download page..."
"If you are engaged in business, well, click on the advertisement to enter the mall..."
"If you..."
Yang Yu's words made the eyes of those merchants light up. It turns out that there is still such an advertising model.
In this world, copyright awareness is very strong.So many things are charged.On online video sites in this world, all videos are paid for on demand, so there are no advertisements at all in these videos.
In this world, copyright awareness and charging models have been relatively fixed.And now Zhang Fan suddenly created a different mode for them, which suddenly caught everyone's eyes.
Everyone understands now.Why does iQiyi want resources to be free? It turns out that everything is waiting here.When iQiyi was established, it was a new website.
A new website needs resources but no resources, and needs traffic but no traffic.There is no way to compete with other video sites, so we can only find another way out.And this new profit model is to find another way out.
This profit model may not be as advanced as the current profit model.But there is a little green among thousands of flowers, and everyone relies on video-on-demand to make money, but iQiyi makes money from advertising, which is really a special case.
"In addition to adopting a new delivery model for our advertisements, our charging model is also different from the traditional model. Our advertising charges are calculated based on the number of plays, clicks, and purchase conversion rates..."
Yang Yu began to introduce the new advertising model to everyone.The distribution model is new, and the charging model is also new.And this new advertising model has attracted the interest of many businesses.
Obviously, this brand-new advertising model has a higher purchase conversion rate than the traditional advertising model.The merchants present discussed it, and many people wished to try this new advertising model now.
"Okay, if you are interested, you can contact iQiyi's advertising department after the investment promotion meeting. Next, we will carry out the thing that everyone is most concerned about today. That is the advertising investment promotion of the second season of "Fan Ge Show". "
Wang Ru returned to the stage, and Wang Ru's words made the eyes of all the merchants light up.The first season of "Fange Show" gave Huilong Spring a big advantage.Now in the second season, many merchants have prepared funds, and everyone is bound to win the exclusive title.
"The bidding for the exclusive sponsorship of "Fan Ge Show" is in the form of a hidden bid. So everyone, please think carefully. Let's start with a small advertisement bidding..."
When Wang Ru spoke, those merchants were determined to kill Zhang Fan.Any damage can be imagined.Hidden bidding, this suddenly caused headaches for those merchants.
Hidden mark, if uncovered, life and death will be decided.It's going to be difficult right now.I am afraid of being robbed by others.It's too high and distressed. A hidden mark has made many merchants scold their mothers.
But now they have to abide by Zhang Fan's rules, so they can only quickly report this matter to the head office.
Advertising bidding began, and some small advertising sponsorships were quickly confirmed.But everyone knows that the real big head is the exclusive title.
"Now, I announce that the exclusive title bidding for the second season of "The Fan Ge Show" is about to begin. Please put your written bids into the bidding box."
An hour later, the main event finally came.Hearing Wang Ru's words, merchants wrote down their bidding prices and put them in the bidding box.
This time the competition is very fierce. Even Huilong Spring has spent a lot of money. Huilong Spring developed rapidly last year, which made the entire industry jealous.
People in the industry also investigated Huilong Spring to the bottom.Finally, a conclusion was drawn, the reason why Huilong Spring would counterattack.It is entirely due to the golden hand of Zhang Fan.
Classic advertising words, accurate product positioning, and perfect marketing strategy make Huilong Spring become the leader in mineral water.
When all the merchants had finished placing their bids, everyone became nervous.Wang Ru smiled slightly, and asked people to open the bid box and start to read the price of the bid.
"Haoshan Dairy, 1.23 million..."
"Marriott Foods, 1.31 million..."
"Agroforestry orchard..."
The staff began to read out the numbers, and the numbers continued to soar.
"Huaxia Dairy, 2.23 million..."
When they heard the number of Huaxia Dairy, many merchants took a breath. 2.23 million, this price is already very high.You must know that although the ratings of the first season of "The Fan Ge Show" were good, especially the last annual night, the ratings were even worse.But that sky-defying ratings are caused by many factors, and this ratings are almost impossible to replicate.
Although in the second season, Zhang Fan's reputation is even higher.But this is just a talk show.The price of more than [-] million yuan is really high.
"Le Baile, 2.85 million..."
Before everyone could recover, the price of Le Baile suddenly shocked everyone. 2.85 million, this price is simply against the sky.
"Huilong Mountain Spring is in danger this time..."
"Le Baile also worked hard this time..."
"My dear..."
"This……"
Many merchants began to discuss in a low voice.This price is too high, 2.85 million, which is a sky-high price for a talk show.
"Huilong Mountain Spring..."
The last thing the staff took out from the standard box was the sign of Huilong Spring.
"Congratulations to Huilong Spring, 3.05 million..."
When the last number was announced, everyone's eyes widened. 3.05 million, this number makes everyone's eyes wide open.Breaking through [-] million, this time Huilong Spring really paid for it.
"This lunatic..."
The person in charge of Le Baile cursed fiercely.They thought they had enough money.Unexpectedly, Huilong Mountain Spring was even more ruthless and directly raised the price to [-] million.
"The second season of "Fan Ge Show" has a shockingly high naming fee..."
"For 3.05 million, Huilong Spring has won the exclusive naming rights of "Fan Gexiu" with a huge sum of money..."
"The affirmation of Zhang Fan's talent..."
"Huilong Shanquan bet on Zhang Fan again..."
"iQiyi opens a new advertising model..."
"Zhang Fan's business talent is on display again..."
After the bidding meeting ended, everyone was screened again by Zhang Fan.Seeing these news, many artists are envious and jealous.They are also artists, why is there such a big difference?
It's okay for Zhang Fan to be good in the showbiz circle, but this bastard in the business circle is even worse.Laoganma, iQiyi, and Yangfan Entertainment are all developing rapidly.
Looking at myself again, I am still just an artist.Even if you get mixed into the super line, you are just a part-time job.Even the current super-tier ones don't have the ability to make money as Zhang Fan does.
At this time, whether it is in the entertainment circle or in the business circle.No one dared to underestimate Zhang Fan's existence.A rising business star is rising fast.
(End of this chapter)
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