Reverse Rebirth 1990

Chapter 1115 1132【This is a money-losing product】on
Seoul, South Korea, Song Group ---
Song Zhichao came to the Song Group early in the morning and was busy again.

It's dark and busy.

Now, with the gradual completion of the acquisition projects of Samsung and LG, the acquisition of Song Group and Hyundai Group has also entered a substantive stage-after all, Hyundai Group is waiting to spend money, and is actually more anxious about the acquisition than Song Zhichao.

For Hyundai Group, what Song Zhichao is most interested in is their automobile manufacturing industry, which can be said to be famous in Asia and even the world in the future; however, Hyundai Group will never sell this industry and equity to Song Zhichao. Being able to play a side role, Jianzhuo Pianfeng acquired two subsidiaries of Hyundai, "Transportation Company" and "Apparel Company".

The reason why Song Zhichao acquired the transportation company under the Hyundai Group is that the transportation business still has a lot to do in South Korea and the prospects are very good, and the other is to do a good job in the expansion of petrochemicals in South Korea in the future.

Don't forget, Song Zhichao bought the oil companies of Samsung and LG, and Song Zhichao owns three large oil fields in Siberia, Russia. If this transportation company in South Korea is added, it is equivalent to opening a "from crude oil, From petrochemicals to transportation, the "one-stop" business line, South Korea's petrochemicals and transportation will even be controlled by him in the future-the reason is simple, South Korea basically does not produce much oil, and like Japan, it is dependent on oil very strong.

If Song Zhichao's acquisition of Hyundai Group's transportation company is considered calculated, then the acquisition of Hyundai Group's "Villiers" clothing company is a bit of a "gamble".

To be honest, Song Zhichao is not very good at clothing culture and clothing management, but Song Zhichao has experience in this area.

Don't forget that when he was in Panyu, China, Song Zhichao invested in the old tailor Luo Sihai's "Yuegui Clothing Store", and trained the dumb girl Baoxia to become an excellent female designer.

It's just that these are "small fights" in front of real big clothing companies, but Song Zhichao has been familiar with the Korean clothing industry for a long time—to be precise, Song Zhichao learned about the huge profits of the Korean clothing industry through many Korean dramas in his previous life. And the insanity of the internal strife.

In addition, Korean clothing is also well-known internationally, and can even dominate the entire Asia.

This is not bragging about Korea, it's the truth.

Not to mention anything else, the classic Korean TV series "Flyover" is actually a microcosm of the Korean clothing industry's struggle for hegemony.

What appears to be a drama of models pitting each other is actually a signal for the Korean apparel industry to go global.

In the future, Korean traditional clothing will become popular in Asia through the TV series "Dae Jang Geum", and many Chinese little girls will be proud of wearing Hanbok. It was not until the rise of Hanbok more than ten years later that Hanbok was stepped on.

Through Korean idol dramas such as "Blue Life and Death" and "Ah, it turns out to be a beautiful boy", the slimming men's suits in South Korea have influenced the world even more, so that many male protagonists in Chinese idol dramas have begun to appear in the drama. Walking in a Korean style suit takes the wind.

Therefore, Korean clothing culture and Korean entertainment culture complement each other; the rise of Korean clothing culture occurred in the year of the 1998 economic crisis. To cover up the bankruptcy of South Korea's finance, to put it bluntly, "slap my face to make myself fat". Don't look at me as bankrupt, but I still dress very well, and the TV series we filmed are still very good-looking.

Facts have proved that this strategy of the South Korean government is very successful, and even affected the entire global art and clothing culture circle.

……

Since the acquisition of the Hyundai branch, Song Zhichao has been busy negotiating with the "Villiers" clothing company under the Hyundai Group.

Originally, Song Zhichao could just hand over such matters to his subordinates, but clothing companies are different from those electronics companies and oil companies, both in terms of business model and management model.

However, those high-level executives under the Song Group, whether it is Qi Wanda, Zhu Fugui, or Ma Dongxi, basically "know nothing" about this. The only person who has experience in clothing management is Song Zhichao.

After all, it was a $[-] million acquisition, but Song Zhichao had to do it himself.

In the office, Song Zhichao read the various business reports of the Viller clothing company, summoned the three directors of the company, and the president Wang Jinshuo, and then figured out a fact.

I missed it this time.

This is a loser!

That's right, this clothing company has lost money for three consecutive years!
When Song Zhichao asked the Song Group to collect the company's reports, he made a mistake, so that he directly bid [-] million to win it.

But now, this company is worth [-] million at most, that is to say, from the very beginning, Song Zhichao lost [-] million, and it was still in US dollars --- no wonder that guy Zheng Mengjiu, the chairman of Hyundai Group, smiled so happily when he signed the contract.

Although this [-] million US dollars is just a drop in the bucket for Song Zhichao who has made billions of dollars in the stock market, it is a matter of face.

Song Zhichao has always been invincible in attacking cities and fortresses in South Korea, almost invincible, but now he has made such an oolong due to negligence, which makes him feel uncomfortable.

But it doesn't matter, even if it is a dead company, Song Zhichao will revive it.

Song Zhichao carefully questioned Wang Jinshuo, the president of this clothing company, and was finally told that there is only one way to bring this company back to life, and that is to recruit the top Korean fashion designer "Andre Kim" under his command.

Andrea King?
Song Zhichao was surprised, the name seemed familiar.

Scratching his brows and thinking about it carefully, Song Zhichao remembered that there seemed to be a Korean drama created based on this person. This person is known as the "Godfather of the fashion industry" in Korea. Many Korean superstars such as Zhang Dongjian, Li Bingxian, and Han Zaishuk all followed him. Fashion show pride.

Therefore, from the very beginning, Song Zhichao knew that this person was not simple, and it might be very difficult to recruit him.

In fact it is.

As a well-known top designer in South Korea, Andre Kim is a household name in South Korea, and he is an "emperor" in the entertainment and fashion circles of South Korea. Many big clothing brand companies offer him a high salary to hire him as a consultant None of them are available, and he only focuses on the fashion brand and company he started.

Therefore, it is simply a fantasy to let Andrea Jin join the Song Group and help Song Zhichao manage Villers, a clothing brand that has been losing money for three years.

But for Song Zhichao, the more difficult the challenge, the more his appetite-whether it is "Andre Kim" or the "fashion emperor" of South Korea, this time Song Zhichao will take him down!
For this reason, Song Zhichao decided to find time to meet this "fashion emperor".

(End of this chapter)