Reverse Rebirth 1990

Chapter 493 505 [Suppression]

I have to say that celebrity endorsements in this era are really powerful, especially those like Mike, the king of pop, the effect is very hot.

A week after Mike endorsed Vanke VCD, this mysterious Vanke VCD finally released the news that Vanke has signed a sales agreement with Wal-Mart, the largest supermarket chain in the United States. In three days, Vanke VCD will be put on sale in all Wal-Mart supermarkets in the United States!
As soon as this news came out, it immediately detonated those Americans who were waiting for it and liked to follow fashion and catch up with trends.

Just at this time, the media reporters that Song Zhichao "bought" also began to ferment - they were soft-mouthed and short-handed. They also began to spare no effort to help Song Zhichao fuel the flames, constantly "accidentally" in newspapers, magazines, and TV news. "Release some news about Vanke and Song Zhichao.

Henceforth, Song Zhichao and his Vanke became even more "sweeping" and began to "slaughter" various newspapers and magazines in the United States --- especially e-magazines:
What the hell is Vanke?See you in three days!

Want to own Vanke?Heading to Walmart in three days!
Vanke Vanke, the choice of the new era!

I have to say that this kind of appetizing "marketing method" is very awesome.At least many curious Americans have already stretched their necks, waiting for the launch of Vanke VCD.

But just when the entire Los Angeles and even the entire American home appliance market is focusing on Song Zhichao's new product, Vanke VCD, which is about to be launched, the king of Sony in Japan finally made a move and challenged this novice who dared to challenge his status——
Sony, drop the price!
……

In the U.S. video recorder market, Sony has the largest proportion, reaching 40.00% at the highest point, leaving Panasonic, JVC and Philips far behind.

The reason is two words: quality!

When the video recorder war was in full swing, Sony convened the American media to broadcast live: At the Los Angeles headquarters, Sony staff ran over a video recorder with a motorcycle, then powered it on, and continued to use it without any problems.

Of course, it’s fine if you just crush one. The problem is that the Sony staff will pile up a bunch of VCRs and crush them with a car—of course, the car here is a small Beetle car, but Even so, this move shocked everyone at the scene, because the video recorder that was run over by a car can still be used when it is powered on.

So far, the power of Sony video recorders has been vigorously publicized, which has also captured the US market, overwhelming brands such as Panasonic.

Because of this, Sony has always had a "diamond principle", that is: Sony video recorders, never cut prices!

What is the Diamond Principle?It is the hardest and most unbreakable principle.

This principle accompanies Sony all the way through the United States, overcoming obstacles, experiencing all kinds of storms, but always sticking to it, without exception, but today——
Sony, lower the price!

From the original 2200 US dollars to 2000 US dollars!

As soon as the news came out, the fans of Sony suddenly became overwhelmed.

You know, there are many crazy electronic fans in this world. They really love some brands of electronic products, just like some people like Alidas and Nike. Among electronic products, Sony is the most popular among many people. Adidas in the eyes, Nike in the eyes.

The price of 2200 US dollars has been reduced to 2000 US dollars, a full 200 less!

This is a great breakthrough for Sony, which has never insisted on not bargaining; it is a great surprise for those Americans who are crazy about Sony video recorders and the Sony brand.

So, on the first day Sony announced the price cut, countless Sony fans rushed into Sony stores, department stores, and Sony counters to buy their beloved Sony video recorders.

Black Buyer: "My friend, Sony has dropped the price, hurry up and buy it!"

Caucasian buyers: "It's rare for Sony to cut the price once, and you will definitely regret it if you don't buy it!"

General consumers: "Sony has lowered the price, do you want to buy it? If you don't buy it, you may miss the opportunity. Well, let's buy it!"

For a while, Sony's momentum overwhelmed Vanke, which had not yet been put on the shelves. The old brand is an old brand after all, and its infinite sales force exploded, which also made Kimura Nakao and other Sony executives smile.

For Nakao Kimura, he came to the United States this time with only one purpose, which is to replace Mr. Morita and kill the ignorant Chinese Song Zhichao—to make him and his Vanke VCD stillborn, and never turn over again!
idiot!

Chinese people can only be fools forever!
Nakao Kimura, vowed.

……

Hilton Hotel lobby bar, coffee booth——
Reporter Charlie held a manuscript and looked around nervously. Finally, he saw Song Zhichao.

Like last time, Song Zhichao walked towards him in an extraordinary manner.

Charlie wanted to get up to greet him, but Song Zhichao pressed him again, signaling him not to get up.

Taking off his coat and handing it to the waiter beside him, Song Zhichao sat down opposite Charlie.

Charlie then said: "Mr. Song, I have prepared the manuscript you want, do you want to publish it?"

However, Charlie knew that the situation of Vanke is very bad now. After being impacted by Sony’s price cut, many manuscripts that originally helped Vanke to promote were suppressed. The TV media are still keen to report this unprecedented "price cut event" of Sony, and few people pay attention to Vanke. The price cut is really attractive, even the media reporters that Song Zhichao bought can't do anything about it.

Seeing Song Zhichao with a smile on his face, Charlie couldn't help admiring the other party, feeling that the other party was really big-hearted, or that he had a really strong psychological endurance--at this time, he could still laugh.

"There's no rush, that story draft needs to be delayed." Song Zhichao didn't drink coffee this time, mainly because he was really not used to drinking this kind of bitter stuff, so he took out a cigarette, lit one, and smoked.

"But you can do one thing for me first." Song Zhichao blew out a beautiful smoke ring in front of Charlie, then took out a marketing advertisement and handed it to Charlie, saying: "Publish this advertisement for me, my request It's very simple, I want the eight largest newspapers in the United States to publish it all, and it will be a full page!"

Charlie: "..."

Full page?

Still eight together?
Charlie couldn't help being curious anymore, picked up the ad and looked at it, he was stunned when he saw it, then he stared at the smiling Song Zhichao, and blurted out: "Are you crazy?"

(End of this chapter)