Huayu since 1980

Chapter 437 Sports Brand

"Boss, the matter has been investigated!" Xia Xiaohong walked in with a folder in her hand, and stood opposite Wu Jianye and said.

"The boss of Dachao Culture is Zhao Guofu. He used to do clothing wholesale in Zhejiang Province. Now he probably has some money, so he came to Yanjing to open a Dachao Culture company."

Glancing at Wu Jianye, Xia Xiaohong continued, "And Zhao Guofu's main business is actually the cooperation with Jinxiu Garment."

Wu Jianye laughed when he heard this, he really hit the muzzle of the gun.

In fact, it is not to blame that Zhao Guofu did not know about the relationship between Wu Jianye and Jinxiu Clothing. Except for the high-level people in the country, only a few people around Wu Jianye knew about this relationship. This Zhao Guofu Naturally, it is impossible to know.

"Okay, I know about this matter, you call Boss Ding and ask her to come to Yanjing." Wu Jianye said.

Mr. Ding is Xiaocui, and Xiaocui's full name is Ding Cuicui.

"I'm going to call now!" Xia Xiaohong said.

Chaoyang, great dynasty culture!
Dachao Culture Company is actually not too far away from Tangting Culture, but Dachao Culture didn't want Wu Jianye to be such a local tycoon, so it directly bought a three-story building and only rented a yard as its headquarters.

Sitting in his office, Zhao Guofu was in a rather beautiful mood. Back then, he was just an ordinary factory worker in Lin'an. Because of some conflicts with his leader, he left his original unit and started a clothing business later. , first set up a stall by myself, and then contacted Jinxiu Garment, which had just opened every two years, and got the distribution rights in Lin'an, and the business gradually grew.

In fact, his development of Dachao Culture was also influenced by the TV series "I Love My Family". The clothing of Jinxiu Garment and the products of Taiwei Electric that often appear in the TV series have made the sales of these two brands happen. qualitative change.

So Zhao Guofu also has his own ideas. In the past two years, he is no longer satisfied with being a distributor of Jinxiu clothing. He also wants to create his own brand, so he established his own brand clothing in Lin'an. Of course, in order to be able to Continue to cooperate with Splendid Clothing. The legal person of this company is not Zhao Guofu himself, but since Zhao Guofu's brand has just been established, he wonders whether it is possible to establish a cultural company in Yanjing to replicate the success of Splendid Clothing. road!
To be honest, Zhao Guofu's ideas can be said to be very advanced. If he is really successful in the future, the brand he created may really bring glory to himself by virtue of the strong influence of domestic advertising.

"Mr. Zhao, the script has been written. Do you think we can sign a contract with those four people?" Zhao Guofu's secretary came in and said.

"How is the talk with Yanjing TV?" Zhao Guofu asked.

"Yanjing TV is asking us to produce a few episodes before we can discuss cooperation with us." Zhao Guofu's secretary said.

"Okay then, let's sign a contract with them." Zhao Guofu waved his hand and said.

"Mr. Zhao, we can actually shoot modern dramas without them!" the secretary suggested.

Zhao Guofu glanced at his secretary and said, "Just do as I say!"

The secretary gave her boss a helpless look, and led the order to go out. In fact, she had suggested it several times before, but her boss was a loyal audience of "Journey to the West", so he recognized these four people and said nothing. .

"By the way, Mr. Zhao, we have received news that Mr. Ding from Splendid Garments is coming to Yanjing in the next two days. Can we make an appointment?"

"This is a big deal, you must help me make an appointment with Mr. Ding!"

Hearing that the boss of Jinxiu Garments was coming to Yanjing, Zhao Guofu's expression immediately turned serious. Although he had already established his own brand, the distribution rights of Jinxiu Garments brought him nearly one million income every year. Naturally, it is impossible to give up so easily.

"understand!"

"Well, if you are like this, immediately send someone to find out the exact time when Mr. Ding will arrive in Yanjing, and we will go to the airport to pick him up in person. This will also show our sincerity!" Zhao Guofu ordered after thinking for a while.

After the secretary walked out of Zhao Guofu's office, Zhao Guofu sat in his seat and sang Peking Opera proudly.

"I was originally a casual person in Wollongong, and I used yin and yang to keep the world in check."

Mr. Zhang, his teacher and his disciples are staying in a hotel in Yanjing at this time, and of course the accommodation fee is paid by Dachao Culture.

"Isn't it too much for us to do this?" 'Zhu Bajie' said with some worry.

Regarding the news that Tangting Culture has banned them, the four masters and apprentices have already received the news. If it wasn't for the fact that the income from commercial performances during this period is too much, it is estimated that they will be even more worried at this time.

Teacher Zhang said nonchalantly: "What's the matter? The success of the TV series "Journey to the West" was originally due to the credit of the four of us. Why do we have to give them points every time we go out to go to acupuncture points? Half the money?"

"Besides, there are so many cultural companies and TV stations in the country, so how can they be banned if they say they can be banned? Now Dachao Culture has found us and wants to make a TV series with us?"

Several other people heard the same reasoning, only 'Zhu Bajie' said with some concern: "I'm worried that some people will say that we are ungrateful."

Teacher Zhang sneered: "What ungrateful? If you want me to say that you think too much, you are a fool if you have money and don't earn it."

As soon as the voice fell, the phone in the room rang.

Teacher Zhang answered the phone, answered with a smile a few times, and hung up the phone: "Brothers, what do I say, Dachao Culture has already contacted us to sign the contract!"

After Ding Cuicui received Xia Xiaohong's call, she immediately ordered her secretary to buy a plane to Yanjing.

After walking out of the hall of Yanjing Airport, Xia Xiaohong saw Zhao Guofu waiting outside.

"Mr. Ding, welcome, welcome!" Zhao Guofu immediately walked over to Ding Cuicui and shook hands enthusiastically after seeing Ding Cuicui.

As a distributor of Lin'an, Zhao Guofu can be regarded as a big distributor of Splendid Clothing, and Ding Cuicui naturally knew Zhao Guofu.

"It turned out to be Mr. Zhao. I didn't expect to see Mr. Zhao in Yanjing." At this time, Ding Cuicui was no longer the self-employed person who seemed at a loss when his business license was taken away. Cultivate your own bearing.

"Mr. Ding, the driver who picked you up is already waiting outside, how about us?"

"Don't bother Mr. Ding, this time I came to Yanjing to deal with personal matters, and my driver is already waiting outside!" Ding Cuicui refused.

Zhao Guofu said hastily: "Then tomorrow, tomorrow night, I will hold a banquet at the Yanjing Hotel to welcome Mr. Ding, and please Mr. Ding to honor him!"

As for why it was not today, Zhao Guofu had also considered it carefully. Since Ding Cuicui said he was here to deal with private matters, there must be no time today, and tomorrow night is the best time.

Ding Cuicui thought for a while and said, "Okay then!"

The two walked out of the airport hall after talking about this, and the person who picked up Ding Cuicui had already taken her luggage in Ding Cuicui's hands, and put it in the car that picked her up outside.

After shaking hands with Ding Cuicui to say goodbye, Zhao Guofu waited for Ding Cuicui to get into her car before turning around and getting into his own car.

"Wait a minute, let's see where Mr. Ding is going." Zhao Guofu sat in his car and told his driver.

This is not to say that Zhao Guofu wants to spy on Ding Cuicui's privacy, but just wants to know himself and the enemy.

After Ding Cuicui's car drove for a certain distance, Zhao Guofu's driver also started the car and stuck behind Ding Cuicui's car far away.

Fortunately, at this time, Yanjing's roads were not as congested as later generations, otherwise Zhao Guofu's driver might not be able to keep up with Ding Cuicui's car.

Seeing that Ding Cuicui's car actually stopped at the gate of Tangting Culture, Zhao Guofu showed a puzzled expression. He really didn't expect that the private matter Ding Cuicui was talking about would come to Tangting Culture.

In Zhao Guofu's view, although the TV series produced by Tangting Culture also have the advertisement placement of Splendid Clothing (the concept of advertisement placement does not exist in China at this time, so I just hope everyone can understand), but at most the two parties have some cooperation relation.

Even Wu Jianye from Tangting Culture may have some contact with Jinxiu Clothing's dealer in Yanjing. After all, the two companies are a cultural company and a garment company, and they have nothing to do with each other.

But now Ding Cuicui said that he came to Tangting Culture to deal with private affairs, which made Zhao Guofu a little incomprehensible, and at the same time, he felt a bad feeling in his heart.

Picking up the Tunan 1100 on the car, Zhao Guofu called his company.

"Has the contract between the four masters and apprentices been signed?" He decided to slow down the TV drama investment, at least after knowing the relationship between Tangting Culture and Ding Cuicui.

It's a pity that the four masters and apprentices are too anxious, and the contract has already been signed
"Don't turn it on yet, wait for my order before proceeding." Zhao Guofu said.

"Angkor!" After Ding Cuicui saw Wu Jianye, although her demeanor had decreased a lot, she still gave people the impression of being intellectual and capable.

"Sit down!" Wu Jianye said with a smile.

Sitting in front of Wu Jianye, Ding Cuicui felt a lot of emotion in her heart. In the dead of night, she always wondered what would happen to herself now if Wu Jianye and Gong Xie hadn't appeared.
But one thing is certain, that is, I will definitely not be able to become the general manager of the largest clothing brand company in China now.

Nowadays, the market of Jinxiu Garment is no longer limited to the domestic market. After nearly a year of development, Jinxiu Garment's clothing has already entered the Southeast Asian market.

Last year, domestic sales reached an astonishing 20 billion yuan. The most important thing is that the domestic clothing industry is now a big profit maker. The profit of each piece of clothing exceeds 150%. After excluding all expenses, the net profit It is around 65%, which means that Jinxiu Garment's net profit reached 7.8 million last year!
Ding Cuicui would not have believed this figure if she hadn't been sitting in this position. However, Jinxiu Garment makes a lot of money and spends it quickly. In order to quickly expand its market in Southeast Asia, Jinxiu Garment has been here for more than a year One piece of investment also exceeded last year's profit, reaching a total of 15 billion funds.

When Ding Cuicui received this order, Ding Cuicui even wanted to fly to Xiangjiang in person to discuss with Zhou Tao that investing such a huge amount of money would be risky?

However, the sales volume in Southeast Asia this year made Ding Cuicui glad that she did not do this at the beginning.

"Xiao Cui, how did I hear that you have now regarded the company as your home, I remember that you seem to be 30 this year, why are you still not married?" Wu Jianye laughed.

When I first met Xiaocui, she was just 23 years old. At that time, her parents were looking for a blind date for her, but because of her self-employed status, she was still not favored by others. Now it has been seven years, Xiaocui has long been She is no longer the Xiaocui she was before, but what remains unchanged is her single status.

Ding Cuicui blushed and said, "Angkor, why are you like my parents? They also talk about me every day. Now that the company is officially developing overseas markets, how can I have time to fall in love?"

"Time can always be found, but don't be alone when you have a career!" Wu Jianye persuaded.

But soon Wu Jianye stopped this topic. As a leader, it is okay to care about the personal situation of his subordinates, but it is not good to care too much.

Then Wu Jianye talked about the situation of letting Ding Cuicui come to Yanjing this time.

"I'm going to re-establish a sports brand company under Jinxiu Garment!" Wu Jianye said.

If it was just Zhao Guofu, Ding Cuicui would not have made a special trip to Yanjing. What really moved Wu Jianye was the creation of a sports brand.

In fact, it is already too late for Wu Jianye. If it was a few years earlier, Wu Jianye could completely copy Nike's road to success.

Established a sports brand company in North America, and then signed Michael Jordan. At that time, Nike was almost bankrupt. It was because of Michael Jordan that Nike came back to life, and later developed into the world's largest sports brand!

But fortunately, it is not too late to start the establishment now. At this time, the country is actually a huge treasure pot. During the period of barbaric growth, you can rely on the huge domestic market to accumulate your own capital, and then learn from the great man. method.

In the form of enclosing cities in rural areas, it will expand its global brand effect.

Among them, Wu Jianye has another advantage that is inferior to everyone in this era.

That is, Wu Jianye knows that in the next few decades, even though the most famous sports star in the country and even the world does not have the nuclear weapon of Jordan, it is still possible to have a bunch of missiles!
The domestic sports industry is also growing vigorously. As long as football can be avoided smoothly, Wu Jianye believes that within a few years, the largest domestic sports brand will be created by himself, and then wait until [-] In the future, you can enter the global market!
　The author of the book "Rebirth: I am a Big Short" is an old author. I have experienced 404 with Huangshan. The quality is definitely not a problem. You can go and have a look~~
　　
　
(End of this chapter)