Huayu since 1980

Chapter 610 I have an opponent (4000+ chapters, please subscribe~)

A person's life is a process of appearing one problem after another, and then solving another problem.

The post-production of "The Love of Ghosts and Ghosts" was just about to start production, and Wu Jianye heard a message from Linda.

"Universal decided to release "Back to the Future 3" ahead of schedule?" Wu Jianye looked at Linda in surprise.

He didn't know the conversation between Spielberg and Lucas, so he didn't know what they were thinking, but one thing that is certain is that the early release of "Back to the Future 3" must be aimed at "Ghosts and Ghosts". "this movie.

Otherwise, the two films would not have been released on the same day.

"Yes, it is said that Spielberg personally discussed this matter with Universal, and it seems that they are also taking action!" Linda's expression was a little dignified.

Although it has been several years since the release of "Back to the Future", the achievements of this film at that time are obvious to all, and the sequel of this film is a series that many fans are looking forward to.

Now the third part of the final episode is chosen to be released on the same day as "The Love of Ghosts", which is bound to divert part of the audience of "The Love of Ghosts".

Wu Jianye smiled and said, "It seems that they really have confidence!"

Seeing Wu Jianye's smile, Linda felt helpless again: "You are still in the mood to laugh. According to the information I got, they have already contacted many theaters and studios. This time it is I came here for "The Love Between Humans and Ghosts Is Unbroken."

Wu Jianye said confidently: "Don't worry, "Back to the Future" is a classic series, but the second part and the first part will be released only three months apart, which will inevitably divert the audience. It’s not always clear who wins and who loses!”

Linda has a different opinion: "This is not necessarily the case. I heard that the two films were filmed together, which means that they are connected in plot. If they are released earlier, the audience's expectations will still be there. Yes. This movie definitely has higher expectations!"

"And coupled with the secret assistance of other studios, it will also have an impact on "The Love of Ghosts" in theaters at that time!"

Wu Jianye turned the ballpoint pen in his hand and asked, "Then let me ask you, before "Back to the Future 3" didn't announce the advance schedule, how did we negotiate with other studios? They already made it clear at that time said that he will not participate in the release of "Ghost Love" in North America, that is to say, even if the film does not announce the release of the file, we still need to contact the theater by ourselves. Do you think other studios will make it easy for us? Have you contacted the cinema?"

Although anti-monopoly policies were introduced in North America because of the previous "Paramount Judgment", the studios and theaters have always complemented each other. Although everyone no longer belongs to the same company, the connection between them is still the same. Close, that is to say, each studio has its own cooperative relationship with theaters.

Now that Phantom Entertainment is rising strongly, it will naturally become the opponent of several major studios. Since they are opponents, they will naturally release Phantom Entertainment's movies, forming a form of flanking.

In the past, Phantom Entertainment was allowed to release some films on its own. It was because Phantom was not really powerful yet, but now it is different. Phantom is obviously developing in the direction of the media group. At this time, everyone is both a cooperative relationship and a competitor.

Several major studios need to know what kind of changes the theaters in Southeast Asia have brought to them, and they also need to curb the development of Phantom in North America.

Therefore, even without the announcement of "Back to the Future 3", the North American release of "Ghost Love" produced by Phantom Entertainment will still receive a lot of attacks.

"That's why you bought Oceanwide Cinemas and asked Johnson to expand the scale of Oceanwide Cinemas as soon as you came to North America, right?" Linda suddenly followed Wu Jianye's plan after coming to North America this time. Plan, "Did you expect something like this to happen?"

Wu Jianye nodded and said: "The growth of every company will be a bloody battle. The market cake is so big. If your side grows, other people will naturally not be happy. Naturally, these things are not acceptable. avoided!"

Linda looked at Wu Jianye in admiration. At this time, she suddenly felt a little sympathetic to those studios. It was really a headache for them to meet an opponent like Wu Jianye.

"However, there are still two things that you can't control!" Linda is not incompetent, just this moment of admiration, she thought of two other important issues.

"What's the problem?" Wu Jianye asked without changing his face.

"That is, which of the two films "Back to the Future 3" and "The Ghost" is more able to attract the audience, and even if the movie "The Ghost" is more popular with the audience, then The release of "Back to the Future 3" will definitely divert some viewers!" Linda said.

Wu Jianye looked at Linda with some relief. In fact, although the entertainment industry is full of various conspiracies, the fundamental core problem is the quality of the works.

As long as the film doesn't break the principled issue, then in the end, the two teams are evenly matched, and the quality of the work will be the final battle.

In North America, the principle issue that film works cannot touch is that the film must not have discrimination against race. In China, film works themselves have relatively few restrictions. As long as the film is approved to be released by radio and television, then the originality of the film must not appear personal. Unforgivable questions will do.

The domestic entertainment industry has always liked to set movie stars and singers as saints. That is to say, you can have some minor problems, such as foodies and confused people. It doesn’t matter and it can deepen the affinity, but If the star has some problems such as male and female problems, then the movie starring the star will actually be over, and what is more serious is under the operation of capital.

This star's acting career is over. Wu Bo and Huang Haibo are the most obvious representatives. To be honest, both of them have no problems with their acting skills, and they are both qualified actors. Grab the infinite zoom, and then the two of them are completely cool in the entertainment industry.

The mistakes they make are different from those of other true crime actors, but there is no way, everyone hopes that the chaotic entertainment industry is a place that produces saints
The battle in the entertainment industry, when you remove all the side details, in the battle between two forces of similar strength, the most important thing is the quality of the work.

Wu Jianye does not deny that "Back to the Future" is a very classic series, but compared with "Ghosts and Ghosts", it is still a bit worse. After "Back to the Future 3" was released in another time and space, although it was called It didn't hit the box office, but compared with the other two, there is still a certain gap. The box office in North America didn't even exceed [-] million!

Such an achievement is a failure for the "Back to the Future" series.

"Although several major studios have their own cooperative theaters, you have to know that no matter how close their cooperative relationship is, they are not a family. The so-called close relationship in front of interests is actually not that close. As for your Which of the two films I’m talking about is more popular with the audience, in my opinion, this is not a problem at all, you forget, I have always been very confident in myself!” Wu Jianye said firmly.

Seeing Wu Jianye's confident look, Linda couldn't help feeling a little dazed. In her memory, Wu Jianye really didn't seem to miss it.

"Well, since you're so sure, let's continue with the previous plan!" Linda said.

Wu Jianye did not agree with Linda's statement: "The previous plan is no longer enough. Although I am very confident in this movie, now I have a decent opponent after all. Strategically, we have to despise the opponent, but In terms of tactics, we must attach great importance to our opponents, and we should intensify our promotional work on "The Love of Ghosts"!"

"You're talking about increasing the publicity cost of "Ghost Love", our current publicity cost is quite a lot, a full 800 million US dollars!" Linda said in surprise.

You must know that the production cost of the entire "Ghost Love" is only 2300 million U.S. dollars!

In another time and space, the production cost of the movie "Ghost Love" is 2000 million US dollars, but because the starring has changed to Mel Gibson and Isabel Adjani, the film salary has increased, so the production cost has also changed from the original $2000 million to $2300 million!
Wu Jianye shook his head with a smile, and said: "800 million is not enough anymore, you have to know that in the future of Hollywood, publicity will be a very important means, if it wasn't for the various news that caused this movie to already have Enough publicity, I am going to increase the promotion fee of this movie to 2300 million!"

In Hollywood in the future, publicity costs are a huge expense for a movie. Everyone knows that the movie "Ghost Story" has earned more than 1.5 million U.S. dollars in box office worldwide with a production cost of only [-] U.S. dollars.

But I don't know how much publicity costs Paramount spent after the film's initial success, which is tens of millions of dollars. Without this investment, "Ghost Story" would have It was impossible to achieve such a great success.

Now that Spielberg and others have come up with "Back to the Future 3" to compete with "Ghost Love", Wu Jianye will naturally increase the promotional expenses of "Ghost Love".

The smell of wine is also afraid of deep alleys, this is the reason.

In fact, Wu Jianye still took advantage of the publicity. After all, when the film was first prepared, it had already created enough eye-catching news.

First, the scandal between Wu Jianye and Isabel Adjani, then Wu Jianye's identity, and finally the addition of Mel Gibson, and the attitude of the creators at the press conference, and finally, when the film was filmed, Wu Jianye The attitude towards the media has brought great enthusiasm to "The Love of Ghosts".

Although most of this enthusiasm is some bad news, at least North American audiences have known about this movie. These are some invisible publicity, and it is the kind that does not cost money.

Now that "Ghost Love" has been filmed, the rest is to go to the formal publicity channels, such as making huge posters, promoting it across the United States, looking for some stories for this movie, and increasing the audience's expectations The degree and the like are all propaganda methods of the movie.

"Then how much budget are we going to spend this time?" Linda asked.

"Eighteen million!" Wu Jianye said.

"Increase 1000 million directly?" Linda looked at Wu Jianye in surprise!
Wu Jianye smiled: "This is still the most basic, if necessary in the future, we can continue to increase!"

Linda wanted to object, but thinking of Wu Jianye's attitude, she didn't talk about this issue, and then she said: "The company has a plan to hope that you can appear more in public with Isabel Adjani during this period. After all, you The scandal between the two has always been the most concerned in this movie!"

This kind of publicity method has long been a rotten publicity method in Hollywood, but the more this kind of rotten publicity method, the more effective it is. Even decades later, such a method is also one of the important methods of movie promotion. One, it will even be more excessive than the current one.

For the success of a movie, the male and female protagonists will even really fall in love for a period of time during the movie's release stage, and some of them are engaged.

However, Wu Jianye did not agree with Linda's proposal, "Forget it, I have separated from Isabel, and a woman has already lived in my manor. Although no one knows about this now, it doesn't mean that there will be no one in the future." People know that it will be troublesome at that time!"

In fact, there is another worry, Wu Jianye did not say, that is, as the entertainment capital of North America, Los Angeles is as crazy as the paparazzi in England. Before Li Xiuming was in New York, it didn't matter how he had an affair with Isabel Adjani. Now she Having already arrived in Los Angeles, it would be bad to pass on these news to Isabel, not to mention that she was already pregnant, and Wu Jianye didn't want to have these problems again at this time.

Linda glanced at Wu Jianye helplessly, she had already lazily said about Wu Jianye's affairs with women, and said: "Then use the news that you two have broken up as a means of publicity, you know, even if If we don’t say it, others will too!”

Wu Jianye smiled wryly, and said, "That's it!"

It's better to break up than to be together. Besides, Li Xiuming has been in North America for so long, so he should understand these things.

After discussing the promotional methods of "Ghost Love", Wu Jianye went to see the post-production of "Ghost Love", although the common value in North America is whether a director has the right to edit his own movie, It's a director's grade performance.

But when it comes to Wu Jianye's status, he doesn't care about it at all, so she has handed over the editing of "The Love of Ghosts" to the editors of Phantom, and they only need to edit the film according to Wu Jianye's request. up!
(End of this chapter)