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Chapter 630 Global Best Sellers (4100+ chapters, please subscribe~)

After Wu Jianye came to Phantom Entertainment, he saw both Linda and Johnson.

This time, without Wu Jianye asking, Linda had already started to report to Wu Jianye on the promotion of "The Love Between Humans and Ghosts".

After last night's box office came out, Linda couldn't calm down for a long time. Although Wu Jianye has been showing her her confidence, Linda still has her own doubts, but yesterday's first-day box office has made it clear A lot of questions, coupled with today's major media reports on the movie "Ghost Love" and the responses of ordinary audiences and film critics, are enough to make Linda look forward to the future of this movie.

At the same time, this morning, Linda also got another piece of good news from Johnson.

"The first-day box office of "Ghost Love" in Europe has also been counted, as high as 2529 million U.S. dollars!"

This is why during the preparation of the film, even if the Hollywood production company was not optimistic about the prospect of the film in North America, they wanted to obtain the distribution rights of the film "Ghost Love" in Europe.

The combination of Wu Jianye and Isabel Adjani has a very strong appeal in Europe. In their view, even the film made by Wu Jianye is a bit nondescript, but in the combination of Wu Jianye and Isabel Adjani Under the combination, it can also bring enough heat to this movie in Europe in the early stage!

Facts have proved that what they thought was correct. On the first day of the film's release in Europe, the box office actually exceeded his box office in North America.

"By the way, I also received a call from Jiang Zhiqiang just now. The box office statistics of the movie "The Love of Ghosts" has also come out in Southeast Asia, as high as 962 million US dollars!" Linda continued to say happily.

Johnson laughed and said, "You also forgot the box office in South America. Although it can't compare with other places, it has reached 537 million US dollars."

Wu Jianye calculated in his heart, and said: "That means the box office of the movie "The Love of Ghosts" exceeded 5000 million US dollars on the first day of the world!"

Johnson laughed: "It should be said to be 5764 million US dollars!"

Wu Jianye said: "Then continue to follow the publicity plan we have formulated long ago."

The film has entered the Shanghai Film stage, and naturally it has reached the stage of road show promotion for the actors.

For example, Isabelle Adjani and Mel Gibson will be responsible for the film's promotion plan in Europe, while Whoopi Goldberg and Tony Goldwyn will be responsible for the North American promotion plan.

As a goddess recognized in Europe, Isabelle Adjani will naturally go to Europe to promote it, and Mel Gibson's original intention of participating in this film was to expand his popularity in Europe. Now the box office of this film is a big hit in Europe. Naturally, we have to go to Europe to promote it.

However, considering that if both of them go to Europe, Whoopi Goldberg and Tony Godwin in North America will not have enough topicality, so before going to Europe, Isabel Adjani and Mel Gibson will still be in the box office in North America. In the big city, let's go around first, but the time schedule will be faster than the two of Whoopi Goldberg.

As for Wu Jianye, he will bring the entire "Ghost Love" crew to Asia to promote it halfway through the film's release!

After finalizing the publicity plan for "The Love of Ghosts", Wu Jianye began to ask about the special effects preparations for "Jurassic Park".

Linda knows the importance of the movie "Jurassic Park" to Wu Jianye and Phantom Entertainment.

So the answer was also very detailed. When talking about the latter, he even brought Wu Jianye to the studio in the digital field to personally check the various processes of the special effects production of "Jurassic Park".

In the digital field, Wu Jianye met Stan Winston, Fertipe and others who were responsible for the special effects of "Jurassic Park", as well as Jack Horner, a paleontologist specially invited by Phantom Entertainment.

This is not the first time that everyone has met. When they started to be in charge of the special effects of "Jurassic Park", they had held several meetings. After learning about Wu Jianye's creative ideas, they began to follow Wu Jianye's It was requested to start making special effects and models of dinosaurs.

After chatting with them for a while, Wu Jianye left very satisfied.

Back in the office, Linda asked Wu Jianye about the future promotion direction of "Jurassic Park".

Wu Jianye thought for a while and said, "The promotion of "Jurassic Park" will be an important test for Phantom!"

Linda looked at Wu Jianye in surprise, and said, "It's a bit exaggerated. Phantom Entertainment has been established for so many years, and has promoted dozens of movies. It already has its own mature promotion team."

Wu Jianye looked at Linda with a smile, and said, "This time, the promotion of "Jurassic Park" will be all-round. Traditional TV and print media are no longer enough. This time the promotion will be all-round. , I want any channel to be able to see the promotion of "Jurassic Park"!"

Linda and Johnson were really shocked by Wu Jianye's request this time. No one thought that Wu Jianye would value the promotional channels of this movie so much.

"If you say so, the cost of publicity for this film is likely to exceed the production cost of the film itself. The production cost of the film "Jurassic Park" will exceed [-] million yuan!"

What Linda said was not wrong. The shooting budget of "Jurassic Park" was as high as 6300 million US dollars, which was already a very huge investment in North America in 1990.

Any production company will be extremely cautious about such an investment. If it is set according to Wu Jianye's publicity plan now, the cost of the entire movie must exceed 3.5 million, which means that the box office of this movie must reach at least [-] million More than US dollars, for Phantom Entertainment, it can recover the cost.

"Batman", which topped the box office in North America last year, only had a box office of about 2.5 million US dollars in North America!
Wu Jianye nodded and said, "That's right. I plan to set the promotional cost of this movie at 6500 million U.S. dollars, and the cost of this movie will reach 1.28 million U.S. dollars!"

Linda and Johnson glanced at each other, and Johnson took the lead and said, "Don't look at me, I told Lao Wu last night, and now I believe him even if he said that the moon is square, and our family has no objection to these investments!"

When Linda heard what Johnson said, she couldn't help giving him a blank look. A few years ago, Johnson's face changed when he heard Wu Jianye's name, but now he has become Wu Jianye's hard-core dog leg
But as Johnson said, since Wu Jianye was able to succeed in "The Love of Ghosts", then he has no reason to doubt Wu Jianye's decision, after all, Wu Jianye has repeatedly created miracles before.

"Then do you have a specific plan? I'd better let them have more focus when forming a publicity team!" Since Wu Jianye's decision could not be changed, Linda had no choice but to follow Wu Jianye's decision up.

The reason why "Jurassic Park" was able to become the first Hollywood film to break into the global film market is not only due to its stunning visual effects, but more importantly, the promotional means of this film in its initial stage.

In another time and space, the movie started its own publicity program two years before its release.

Wu Jianye suggested: "Phantom Entertainment can establish its own franchise team in every region, from school bags to dinosaur-shaped biscuits, there can be hundreds of product releases, and it can also cooperate with game companies Making a video game about the movie, working with local museums, and when the movie comes out, we can do a documentary with them."

Wu Jianye sat there talking eloquently. Linda was just listening at first, but then she simply picked up a pen and paper and wrote down everything Wu Jianye said.

After Wu Jianye finished speaking, Linda couldn't help but said: "I really don't know how your brain grows to be able to think of so many ideas. If you are not a movie director, you can definitely form a propaganda team by yourself." company, and I believe it will be successful.”

Johnson laughed and said: "Didn't you find out that if we go according to Lao Wu's plan, we can't actually spend too much money, and we can even earn a lot of money here, just by working with these product companies The docking, you can get a lot of money."

Linda nodded in agreement.

Wu Jianye smiled and said: "This matter is not over yet, because of the particularity of this movie, we can choose many product companies for advertising placement. I have already negotiated with Yaoguang Group's Hanshui Beverage. They will Will spend 1000 million dollars to sponsor the filming of this movie, and then we only need to have a few seconds of very funny scenes in the movie!"

Wu Jianye has always wanted to let Very Coke enter the European and American markets, but because the European and American cola markets are basically monopolized by Coca-Cola and Pepsi, a suitable opportunity must be needed to allow Very Coke to enter the European and American markets, which is why Wu Jianye The reason why Coca-Cola should first consolidate its market share in Southeast Asia.

The release of "Jurassic Park" can be said to be a grand event in the global film industry, and this is also the opportunity for Coke to enter the European and American markets.

As I said before, because of Spielberg, it is no longer a rare thing to place advertisements in Hollywood. In the movie "Jurassic Park", there can be many company advertisements in the park. Income, which is another invisible income for Phantom.

Linda also understood immediately and said: "Yes, we can also contact large multinational companies such as McDonald's, Shell Petroleum, Marks and Spencer, and I estimate that the investment of about 4000 million yuan will be recovered by just placing advertisements. cost!"

With the cost of ad placement, Linda's worries were finally relieved.

Then Linda asked Wu Jianye some specific questions about the promotion, such as the launch time of each promotional advertisement, and the promotion of the trailer.
It was already afternoon after the three talked. Johnson wanted to invite Wu Jianye to dinner, but Wu Jianye refused. Although the movie has been released now, the center of publicity will also be shifted to Isabel Adjani and other leading actors. , but Wu Jianye is the director of this film.

At the same time, he is also one of the most popular topical characters before the film is released. He will naturally participate in the early promotion, so he will not stay in Los Angeles for too long, and then he will also follow the crew on the road show .

So he wanted to take advantage of this time to spend more time with Zhu Juan and Li Xiuming.

When Wu Jianye returned to the Beverly Hills Manor, he saw Zhu Juan and Li Xiuming chatting in the living room. After the initial embarrassment, the two also accepted the current situation.

"Is the movie good?" Wu Jianye asked with a smile.

Linda has already sent someone to deliver the tape of "Ghost Love" to the manor. The manor has its own theater and can also play it.

Zhu Zhu smiled and said, "I want to wait for you to watch it together!"

Wu Jianye just remembered that when he left this morning, he promised them to watch it with them.

So he smiled and said, "Then let's have dinner first, and then go to the movies together after dinner!"

Although Wu Jianye has watched this movie several times, but watching this movie with his beloved woman is also unique.

Because of the existence of Master Chen, they can eat authentic Chinese cuisine in North America, so Zhu Yan did not feel the pain of those who cannot eat Chinese cuisine in a foreign country.

The tastes of the three are similar, but compared to Wu Jianye, Zhu Juan and Li Xiuming's tastes are still lighter.

After dinner, the three of them came to the theater of the manor and started watching the movie "The Love of Ghosts".

The reason why a classic is a classic is because he can cross the boundaries of time and race. Zhu Zhuan and Li Xiuming were also deeply moved by this movie.

Wu Jianye sat between the two of them and was in charge of handing them tissues, especially Li Xiuming, who was eight months pregnant now, so naturally he couldn't get too excited.

Two hours of viewing time passed quickly.

Zhu Zhu wiped his tears with a tissue and said, "That Molly is so pitiful!"

Li Xiuming nodded, and said: "That's right, I thought you would let the two of them be together at the end!"

Although the ending of this movie seems to be happy, the bottom line is tragic. After all, Molly and Sam are still separated by yin and yang in the end.

Wu Jianye smiled and said, "Tragedy can touch people's hearts more."

"Hate it!" Li Xiu understood Wu Jianye with a glance.

Zhu Yan asked from the side: "Will this movie be released in China?"

Hearing Zhu Zhuo's question, Wu Jianye showed a wry smile. Although Phantom had always said that it was the world premiere when promoting the movie, the movie still failed to be released in China.

This is also related to the subject matter of this movie. Even if Wu Jianye called the domestic leaders in person, he still failed to pass the review. In fact, there is another important reason for this, which is the domestic environmental problems. The last hurdle of reform and opening up, the nerves in China are still relatively sensitive. During Wu Jianye's call with the leader, he can realize that this is the main reason why this movie was not released in China!

(End of this chapter)