The superstar starts from the termination of the contract

Chapter 1096
Although Lu Fan hasn't watched TV dramas and variety shows for a long time, he still knows the most basic things.

After the development of the Internet, video websites have become the most important platform for broadcasting TV dramas.

In the past, when it comes to TV drama results, the most common topic that everyone listened to was that the ratings of a certain TV series broke 1, or it won the ratings champion of a certain prime time, etc.

But now I often report the results of TV dramas, and I don’t talk about the ratings I got. Occasionally, I will mention a few words about winning the ratings champion, and more often, the imitator has exceeded 100 billion views.

This is the general trend. In fact, Lu Fan understood this truth a long time ago. Nowadays, mobile phones are so convenient that they can almost replace computers to complete more than 90.00% of the work, not to mention entertainment.

Listening to songs and watching dramas, mobile devices have become the first choice of many netizens.

So it is far from enough for a TV series with a big IP to be broadcast by TV stations, and choosing to cooperate with video websites has become the first choice of countless distributors.

It's just that if you want to choose who to cooperate with, it depends on who gives you more money.

But because Lu Fan told Xu Qing before, it doesn't matter if it's money or not, the main reason is that "Legend of the Condor Heroes" can be better publicized and promoted, and its influence can be maximized.

Lu Fan has a standard in his heart, and he wants to achieve such results for martial arts novels and TV series.

That is, in the parallel world, that is, on the earth, there are many novels in "Flying Snow Shoots the White Deer in the Sky, and the Hero of the Laughing Book Yibi Yuan", which have been remade many times, which can be said to have influenced generations of people. But in terms of influence, it can be said that it is unprecedented.

Although in this world, these novels have their own reputation bonuses, but in fact they are not particularly out of the circle, and there are many factors that affect the result.

For example, as short videos have replaced the entertainment life of most people, few people now use novels to pass the time. Twenty or 30 years ago, entertainment activities were scarce, and novels were the first entertainment activity for many people.

In addition, there are various types of novels nowadays, and martial arts novels have long been considered by many people to have declined. Now that fantasy and fairy tales are in power, it is really difficult to achieve the glory of the parallel world.

However, Lu Fan is not particularly worried. If the authors of these novels are other people, then it is indeed very difficult to reach the peak influence. Precipitation, book friends haven't spread word of mouth for decades, so don't even think about it.

The question is, in this fast-paced era, who would obsess so much about a popular novel that is not a classic, and remake it generation after generation?

After Lu Fan finished serializing "Dragon and Ba Bu" and "Swordsman", "The Deer and Ding Ji" was also seamlessly connected on the Qiankun Chinese website, and the remaining short stories were not hidden and published all at once. go up.

Among them, "Snow Mountain Flying Fox" and its prequel "Flying Fox", as well as "White Horse Roaring West Wind" and "Liancheng Jue" with a romantic style, although the length is short, the degree of excitement is not inferior at all, especially " "Liancheng Jue" can be said to be such a twisted and complex depiction of human nature.

It is because these works are excellent enough that Lu Fan has the idea of ​​making them into a universe.

Although it is very difficult to realize this idea, with the addition of Lu Fan's fame, it can be said that it will get twice the result with half the effort.

Lu Fan didn't deliberately hide such thoughts, but told Xu Qing directly, and he had specially instructed him, so Xu Qing had carefully considered the choice of broadcasting platform.

"I remember what you said to me last time. I calculated it specifically. Although the exclusive copyright fee is higher, it is very limited. So when I negotiated with the person in charge of several websites, I gave a A win-win situation for everyone.”

Xu Qing explained that this kind of practice is actually not very special. Someone has done it before, but it gradually disappeared later.

Because with the strengthening of everyone's copyright awareness, the copyright area is no longer as chaotic as before, so the copyright fee will continue to rise accordingly.

Some video sites even deliberately set high prices in order to win the exclusive broadcasting rights. This kind of malicious competition made the rest of the competitors sadly out of the game.

No way, who made this company rich and powerful, directly crushing all its opponents economically?
Not only film and television copyrights, but also music copyrights, the similar situation is even more obvious. Some netizens even joked that if you only have one music app in your mobile phone these days, then I really respect you as a man.

Lu Fan didn't speak, but listened to Xu Qing quietly.

"I have made an agreement with the directors of several major video sites that "The Legend of the Condor Heroes" does not sell exclusive broadcasting rights. As long as it is a regular video site, they can buy this TV series with the same copyright fee."

Lu Fan nodded. In fact, he also thought so at the beginning. He just wanted to make "Legend of the Condor Heroes" available on all video sites, and he did so to take care of all netizens.

Now Huaxia has three mainstream video sites, namely Kuke Video, Penguin Video, and Kiwi Fruit Video. In addition, there are many niche video sites. They used to be brilliant for a while, but obviously none of them It is already past tense.

Of course, station b is also a video website that many young people like, but in many people's minds, it is just a niche platform.

Moreover, station b is different from video sites like Kiwi, the former pays more attention to personal creation.

Under normal circumstances, if the three major mainstream video sites cannot see movies and TV series, other regular video sites may also not be able to see them.

In addition, some TV stations have also launched their own video websites. For example, Hunan Satellite TV has its own exclusive video app called Mango TV, and CCTV also has it.

It's just that Hunan Satellite TV and CCTV are the most successful in the creation of exclusive video apps.

This time "The Legend of the Condor Heroes" is released on the entire network, and there is no exclusive broadcast at all. If this is the case, all netizens can really watch it with peace of mind.

Just like netizens usually listen to music, because the copyright purchased by each video website is different, so if you want to watch your favorite movies or TV series, it is very likely that a video app is not enough.

Almost everyone has two to three video software in their mobile phones, and because of the strengthening of copyright awareness, different accounts have to be opened for membership.

Although various membership fees are not expensive nowadays, some people use too many softwares. Someone on the Internet once calculated such an account. The membership fees of QQ, Weibo, and major video software and music software are all Add up, about 1000 to [-] yuan a year.

So later, many people chose not to renew their membership, because after all, it is rare to watch TV several times a month. Although a cup of milk tea is not expensive, many netizens feel that the money is not used for ideas, and it is not worth it at all.

Therefore, some netizens only renew memberships for their commonly used video software, while other platforms are usually borrowed from friends.

The way "Legend of the Condor Heroes" is released on the whole network has really benefited many netizens who are greedy for petty gains.

After all, assuming that the exclusive copyright fee kiwi fruit was bought this time, those netizens who did not have recharge members could only borrow it from their friends with a thick face.

Under normal circumstances, friends will reply like this: "You are willing to smoke and drink milk tea for more than a dozen yuan, but you have searched the entire circle of friends for a membership?"

"In addition to publishing on video websites, I have also carefully considered TV dramas, and finally chose to cooperate with CCTV [-]."

"What?"

No matter how famous Lu Fan is, the word CCTV is a very special existence to all the stars in the entertainment industry.

Because these celebrities know that what they are most afraid of is being banned or criticized by the relevant departments, but the big brother behind these relevant departments is CCTV!

""The Legend of the Condor Heroes" will be aired on the evening prime time of CCTV [-]. Although several other local TV stations have also shown a lot of sincerity this time, I don't really like their way of doing things."

Although Xu Qing maintains a rational state most of the time, she is also very arrogant occasionally.

Lu Fan was a little amused, and asked, "What's wrong? What did they do that made my sister unhappy?"

"It's not that they are targeting us specifically, I just really hate some of their practices. Some satellite TVs often split an episode of four or 10 minutes into two episodes, and there is a lot of watering and repetition in the middle." .”

Xu Qing said angrily: "You said how much this affects the experience of watching the drama for us audiences?"

Lu Fan heard Zhi Le: "Sister, there are no outsiders here anyway, you can just read the ID number given by them."

"Cut!" Xu Qing's tone sounded very dissatisfied, and continued: "Regardless of the lack of sincerity when the other party cooperates with us, but from an objective point of view, their actions are really speechless! "

"Indeed," Lu Fan nodded, agreeing with Xu Qing's statement, "As far as the matter is concerned, their strength is indeed quite strong, otherwise, sometimes they would not be able to defeat them, but some of their behaviors are indeed impressive. Very offensive."

What Lu Fan was evaluating was a certain TV station, not his host friends. On the contrary, it was precisely because of the presence of those hosts that Hunan Satellite TV has always occupied the position of the top variety show in China.

Thinking about it carefully, apart from the group of Happy Camp and Tian Tian Shang, the hosts of Mango TV really couldn’t name the third group of hosts.

But in any case, splitting a 10-minute TV series into two episodes is indeed a matter that affects the viewing experience for the audience.

Lu Fan encountered a similar situation when he was still young. In the past, the villages and towns that were not well developed in all aspects were rampant with pirated discs. Lu Fan wanted to buy his favorite TV series, but found that there were several versions.

What kind of DVD version is there, and what TV version is there?

Let CCTV broadcast "The Legend of the Condor Heroes", and there will never be such a situation of random editing.

Although Hunan Satellite TV's ratings are often at the top, it can be said to be one of the hottest TV channels in China, but CCTV is also very powerful, and many classic TV dramas are broadcast by CCTV.

For example, the old versions of the Four Great Masterpieces were filmed and screened by CCTV, and finally became classics in everyone's minds.

In addition, there are also large-scale series of various themes, which have achieved very good ratings, and many people recognize that these TV works are classics.

After all, CCTV is different from other places, and will not simply sensationalize the ratings. This is the big brother of all TV stations, and a certain demeanor is a must.

And people often say that CCTV's products must be high-quality products, and they can win by relying on quality, so why hype them?
"Don't worry, I'll take care of all these things for you. Anyway, you are the boss. Since you said you don't care how much money you earn, it's easy for us employees to handle things." After finishing this matter, Xu Qing A big stone in his heart can be regarded as letting go, and he also joked with Lu Fan at this moment.

"No, no, we are both bosses, and I have to thank you, the shareholder, for supporting me." Lu Fan also joked with her.

"But then again, it's really rare to start a company like you without putting interests first." Xu Qing lamented that Lu Fan was too different in his actions, so he said Its success cannot be replicated at all.

Looking at the entire entertainment industry, how many people can have his courage and charm?

Almost none of them can be found in the new generation!
Even those stars of the older generation who have been famous for a long time are still inferior to Lu Fan in some respects.

This requires a huge support.

"My job is to be a star, and the boss is just one of my many jobs, so I always know what I'm doing. Fans often tell me not to do my job. To be precise, it should be putting the cart before the horse."

Xu Qing was speechless, those who became celebrities didn't do it for money, almost [-]% of the entertainment industry entered the circle with this purpose, it's okay to be here with Lu Fan, and they still want to carry forward this profession!

While joking, Lu Fan suddenly remembered something, so he quickly responded: "By the way, sister, I heard that there are still TV shows that are on demand in advance? What kind of operation is this?"

For more than a year, in fact, Lu Fan didn't watch TV very well, and he saw this pay-in-advance on-demand program on the news several times.

Later, Lu Fan deliberately took the time to find out, only to realize that a TV series will be broadcast according to a certain time. If you want to watch the later content in advance, you need to pay to watch it.

It is said that later many people expressed their dissatisfaction with this practice, and made a fuss to the relevant department. Later, the relevant department issued a relevant statement, naming and criticizing this behavior.

In fact, from a relatively objective point of view, there is nothing wrong with Lu Fan absolutely doing the video website.

After all, they did not force netizens to order in advance, but gave everyone an extra choice.

As for some TV dramas that require membership to watch, that is completely different from ordering in advance. In the era when everyone’s concept of copyright is gradually strengthening, membership system is a kind of affirmation for these film and television workers, and it is also the reward they deserve.

Now you still need a membership to listen to a song!

Lu Fan thinks there is nothing wrong with ordering in advance. It's like some daily necessities in the supermarket are on sale, but you can't ask all the goods to be sold at a discount.

Although this metaphor is not appropriate, the reason is the same, because video sites do not force everyone to order songs in advance for consumption.

But the problem is, Lu Fan remembers that when he was young, TV dramas were not broadcast like this!
At that time, there were no members, no advance on-demand, and no special selection of days a week to play.

After a TV station broadcasts new dramas, almost all of them broadcast two episodes a day, and all 20 episodes of TV dramas can be watched in [-] days.

And the TV dramas in the past are not like the current ones, forcibly inserting commercials in the plot, and they will not suddenly enter the commercial time in the middle of the show. It is really enjoyable to watch the 10-minute plot at once.

I don’t know when it started, but the situation has changed a lot. The content of the original episode is divided into two episodes. The actors will directly sell products in the drama. Finally, the broadcast time will be shortened. Let’s advance You can watch the following episodes only after you pay on demand.

Lu Fan really didn't know when the TV drama circle became like this, but in the end, after thinking about it, all this was done by those evil businessmen, right?

From basic necessities of life, to all kinds of entertainment, these businessmen are really thinking about making money from us all the time, maybe there is nothing to earn in the end, and even our private information has to be packaged and sold to some bad companies!

"There is such a situation. Now this is the norm in the film and television industry. Simply put, it is the content of the episodes that have not been aired in the future. We can pay to watch them in advance. It is not very expensive, three yuan an episode You can watch several episodes for a cup of milk tea."

Lu Fan didn't know what to say. He didn't expect even Xu Qing to accept this situation by default, let alone those young netizens.

Lu Fan suddenly remembered a saying, when turbidity becomes the norm, sobriety is a sin.

In fact, paying for video-on-demand is not terrible. What is terrible is that these businessmen have actually changed everyone's thinking, making everyone take it for granted that video-on-demand in advance is a normal behavior.

It's like buying a mobile phone without a charger, and talking about environmental protection. To put it bluntly, isn't it because you want to earn more?

However, even so, many people still think this is a normal thing!
Just don't even need the phone case in the future, so as not to waste paper and cause certain damage to the forest.

Lu Fan was silent for a few seconds, and then asked, "Sister, do you remember that we used to watch TV for free?"

(End of this chapter)