The superstar starts from the termination of the contract

Chapter 227
When everyone knew the news, they all ran to Penguin Music to search for this long-awaited song.

Writing a song based on a certain subject is actually a very common thing in the entertainment industry.

But before this, none of the popular singers or well-known musicians had written songs specifically for chess, and Lu Fan's doing so won praise from the majority of netizens.

He now has more than 880 million fans on Weibo, and all of them are very active daily users, and the people who play Weibo are almost all young people, who definitely don't know much about chess.

So as soon as Lu Fan's Weibo was posted, no matter if they were loyal fans or passer-by fans, they all flocked to comment.

"Brother Lu, bullshit! (Broken sound)"

"Brother Lu already has the strength to be a champion, and now the master king of the chess world has also convinced Brother Lu. I think your chess association might as well let Brother Lu speak for you."

"It's a nice proposition, but it's clearly not realistic."

"Pay attention to the wording, not to be a spokesperson, but to be an image ambassador."

Those who posted these comments were fans who came to comment directly without listening to the song.

If they listened to this song, all their attention would definitely be on the song instead of making Lu Fan a chess propagandist.

There are some comments below, and they are discussing Lu Fan's songs.

"I went to listen to the new song just now, and I'm still in a daze until now. The style change is too fast!"

"This is exactly the same as the previous Brother Lu! I strongly urge Brother Lu to appear in Huaxia New Rap this year!"

"You asked Brother Lu to participate in the competition? Isn't that contemptuous? It must be to be a mentor!"

"Do you have this feeling? If you don't read the lyrics, you don't know what Brother Lu is singing."

"I think it's very touching. The current Chinese music scene lacks people like Shang Lu. Not to mention that at least 90% of the people are self-styled and stick to the rules. I seem to see the hope of the future of the Chinese music scene."

"I've looped it several times, I can't get enough of it!"

After all, Lu Fan now has a lot of fans on Weibo. Once the Weibo is posted, there are those who ridicule, some who praise, but there are also those who slander.

"As a chess fan and at the same time, I like Lu Fan's songs very much. For this long-awaited "General", I originally maintained a high evaluation, but after listening to it once, hehe!"

"In the end, as long as it is all the songs written and composed by Lu Fan, I will add them to the playlist and pay for them all. The only thing I regret now is this song "General"! What the hell, are you chanting?"

"There is nothing wrong with trying to diversify the development of music, but I hope that Lu Fan can show sincerity and use more care when creating, so as to bring us more and better songs."

"I said that I don't appreciate songs like "The General", but I will definitely not turn my fans to passers-by. Fortunately, Lu Fan still has many songs before. I just hope that he will not go astray in the future."

"I also said that chess is the quintessence of China. If you make a rap-style song, don't you think it's tarnishing?"

……

Regarding the mixed comments on Weibo, Lu Fan didn't even have time to read them.

Because the person in charge of Douyin Company has already contacted Xu Qing, and plans to vigorously promote this song with a different meaning.

There are actually two reasons why the meaning is different.

In addition to the special background of the original birth of this song, another important factor is that Lu Fan's own music style is elusive. He sings both rock and folk songs, and sometimes pop music.

But for this kind of rap style song, it is the first attempt.

Since it has just been released, no one can predict whether it will be successful or not.

It's just that relying on the keen business intuition of Douyin's executives, with Lu Fan's current popularity and winning the chess championship, he has won the support of many chess fans.

And take this opportunity to launch a chess song. Under the influence of various factors, even if this song cannot be a big success, then some worst plans can be expected.

At most, the fans don't buy it, and the popularity of this song is not enough.

The big deal is to make use of strengths and avoid weaknesses next time, and just not release this type of song.

The staff of Douyin were thinking quickly. This time, Lu Fan did not take advantage of the right time and place to release the song, which meant that there were no hot spots for everyone to discuss.

If you really want to take the opportunity to push Lu Fan, directly using chess as the theme does not seem to make people very impressed.

In the past, the promotion of Lu Fan was based on the current hot spots, and it was not the kind of steamed buns that eat human blood. On the contrary, Lu Fan can bring positive energy to everyone.

When "Bon voyage" was released, it was the graduation season, and this song quickly became the song of choice for college students across the country to graduate.

"Tomorrow will be better" just happened to be raining heavily in the south, and at the same time, Xiaojuan's incident contributed to the flames, making it a "public welfare song".

Some people even joked on the Internet that as soon as the prelude to "Tomorrow Will Be Better" sounded, he knew it was time to donate.

With the blessing of that kind of hot news, the promotion of Lu Fan will have a complementary effect. Now that "The General" is released, it seems that there are no hot events for Douyin to use.

As a commercial company, without violating laws and regulations and undermining morality, if you take a look at the current hot spots reasonably, it will attract more people's attention, and no one will condemn you for doing so.

Since there was no better promotion idea, these staff members quickly came up with a way.

"Ms. Xu, it's like this. After discussion and discussion among our colleagues, with Mr. Lu Fan's popularity and strength, if we cooperate with Douyin official to hold such an event, I think it will definitely play a big role." Nice effect."

The same woman who called Xu Qing was the person in charge who had been in contact with Lu Fan to promote him.

In fact, Lu Fan is in the entertainment industry, so he doesn't know much about business matters.

In this fast-paced era, everyone wants a share of the short video cake, so he is not without rivals.

The first Kuaipai short video was originally the leader in the domestic short video industry. Later, Douyin came from behind and surpassed Kuaipai.

In order to keep this trend unchanged, some Douyin executives tried their best to crack down on Snapshots from all aspects——

Of course, they are all normal business operations.

This time, the person in charge of Douyin contacted Xu Qing so actively. Apart from Lu Fan's great value, there was another reason, that is, she had heard the news that Snapchat was about to send an invitation to Lu Fan, inviting him to settle in. Snapshot platform.

ps: I owe everyone 21 more! !
(End of this chapter)