Through the wealth life

Chapter 1145 Layout of Inland Storage Center
Li Guangyu's current layout in the inland region is indeed a bit of a headache. Now his direct stores of major groups and various retail supermarkets can enter cities that are open to the outside world and capital cities of various provinces. This is a great breakthrough.

It's just that this is a big problem for Hengyu Supermarket Group. Now is not the time for high speeds, and the major provincial capitals are not super-large cities like in the future. The population of major provincial capitals, especially the urban population, is not too large.

In addition, the transportation is not too fast now, and when Hengyu Supermarket Group enters these provincial capitals to establish supermarkets, it is necessary to establish storage centers to ensure the local operation of the supermarkets.

However, considering the future development and expansion, Li Guangyu still ordered: "We will divide the mainland into South China, East China, North China, Northeast China, Central China, Southwest China, and Northwest China, and establish first-level storage centers in the central cities of these regions. Cities will establish secondary storage centers, and regional central cities will establish tertiary storage centers in the future.”

Naturally, the high-level executives present have no objection. There are dozens of provinces in the mainland this time, and they will expand on a large scale this time. As long as they occupy the main market in major provincial capital cities, the future retail market in the mainland will be the world of their Hengyu Supermarket Group.

Now is the golden age for Hengyu Supermarket Group to seize the market in the mainland. There are no supermarket chains in the mainland. Due to policy reasons, supermarkets such as Carrefour, Wal-Mart, and Ito Yokado have no way to enter the mainland market.

With the identity of Hengyu Supermarket Group as an enterprise in Xiangjiang and Li Guangyu standing behind it, they were able to slowly move from the initial opening city to the capital cities of various provinces.

To have such an opportunity, in addition to Hengyu Supermarket Group and the mainland’s imported fresh agricultural products settled in Hong Kong dollars, and the promise that the profits earned in the mainland will not be exchanged for foreign exchange for 15 years, it is also the result of the Li’s consortium’s continuous investment in the mainland for the past ten years. .

In the past ten years, the Lee consortium has invested tens of billions of Hong Kong dollars in the mainland, and this year it has invested even more. So far, it has not taken a cent of foreign exchange from the mainland.

In addition, since last year, all the groups and companies under the Lee Consortium in the mainland have had party branches, and their Hengyu Supermarket (Mainland) company also has a party branch. Since supermarkets are closely related to people's livelihood, the secretary of the party branch of their mainland company is a The deputy department level is in charge.

It is precisely because the Lee Consortium has made concessions in many aspects that more of their companies can enter the mainland market more easily than other companies, and it is also easier for them to expand to cities that have not yet opened up to the outside world.

It has been nearly ten years since the reform and opening up to the outside world. At present, among the wholly foreign-owned companies in the mainland, except for the Li's consortium industry and the Meiqi Apparel Group, none of the companies have a party branch.

Chen Linwen said aloud: "Li Sheng, we have conducted a careful research on the mainland market. According to the topography and traffic conditions of each region, we plan to establish a first-class storage center in the provincial capital city with convenient transportation in the center of each region. These The cities are Huacheng, Hangzhou in East China, BJ City in China, Huanglong City in Northeast, Chang'an in Northwest, Rongcheng in Southwest, and Jiangcheng in Central China.

Originally, we planned to locate in Jincheng in Northwest China, but considering the transportation and economic factors of Chang'an, we still put the first-level storage center here.

In Southwest China, we can't enter the market of Shuangqing City yet, so we can only put the first-level storage center in Rongcheng. "

What Chen Linwen considers is not to choose according to the economic center, he chooses according to the geographical center of each region. After these divisions are made, it does not mean that the East China first-level storage center only meets the needs of supermarkets in the East China region. With future development, it can enter various regions. After the city, it will be delivered according to the actual distance.

Li Guangyu said: "You decide on the construction of the storage center by yourself. Regarding the expansion of supermarkets in the mainland, you have to make a comprehensive plan. You must consider the purchasing power of the mainland, plan the number of our stores reasonably, and strengthen management. For supervision, especially for procurement, the heads of each region must select the best from the group's best.

The mainland market is huge, and it is also the foundation of our Hengyu Supermarket Group. The leaders of the large regions are unified into ten levels of management, which is equivalent to the level of our country leaders in other regions. "

They are not surprised by this. Some foreign countries do not have a provincial university in the mainland, and a regional general manager is in charge of the business of several provinces. In a market with a population of hundreds of millions, it is only natural to have such a level.

You should know that the president of Hengyu Supermarket (Mainland) Company is Zhang Guanghui, the executive deputy general manager of Hengyu Supermarket Company, and the company's headquarters is in Shanghai.

Now the general manager of Hengyu Supermarket is Fang Ruoqiang, the executive vice president of the group, and Zhang Guanghui is now a director of the group's board of directors, with twelfth-level management.

Except for the mainland, no region has such a high configuration. Even the managers in Western Europe are currently only at level [-], as are the managers in Central Europe, Southeast Asia, Australia, North America, and South America.

Hengyu Supermarket Group has levels ranging from level [-] to level [-] in charge of affairs in various countries. Countries with a large population and strong economy have level [-] in charge, while some small countries only have level [-].

Executive Vice President Fang Yibo said: "Li Sheng, please rest assured that we will definitely select the company's elites as the heads of each region, so that our Hengyu Supermarket can occupy a dominant position in the retail market of each region."

"When you establish your storage center, you must consider the needs of our other groups. South China Chain Group, Zhonghua Electric Appliances, and the four major clothing groups will all enter major provincial capital cities, and the logistics will be temporarily handled by Hengyu Logistics Company to avoid South China Electric Appliances. The repeated construction of the group in the mainland."

Now it can only enter the major provincial capital markets. There is no need for the South China Electrical Appliances Chain Group to build storage centers and deploy logistics personnel in various places like the Hengyu Supermarket Group. Hengyu Supermarket Group will agree to be responsible for the distribution of these.

The senior management of Hengyu Supermarket Group is very clear that Fujiwara Huiyin has been targeting her own group, and hopes that one day they can suppress Hengyu Supermarket Group in the retail market, just like they want to pull Sears down from the altar .

In this month, South China Electric Chain Group has started a new round of expansion, and its focus is still on Greater China and Southeast Asia. This expansion is the same as last time, 71 stores. The number of stores in the chain group reached 142, and the expansion speed was astonishing.

Compared with the South China Electric Appliance Chain Group, the expansion speed of their Xuelan Supermarket can only be described as a turtle speed.

What made them dissatisfied the most was that Fujiwara Huiyin was always thinking about cross-border business. It was fine to do her electrical and electronic product sales well, and she would propose to enter other industries every now and then.

Moreover, the logistics construction of the South China Electrical Appliances Chain Group is not slow at all, and has established storage centers in Taipei, Xiangjiang, Huacheng, Shanghai, Beijing, Kuala Lumpur, and Bangkok.

Although Sears is their biggest opponent now, Li Xuelan and the top management of Hengyu Supermarket Group are very clear that the biggest enemy in the future is the South China Electric Chain Group.

Li Guangyu doesn't care about the competition of the following groups, and once the group becomes too large, he will carry out some splits, such as Jiayi Group, he is going to separate the theater chain independently, the main problem is monopoly, this matter is now in Asian countries and the mainland , Xiangjiang, and Baodao will not care about him yet, but the future may not be certain.

……

(End of this chapter)