Through the wealth life

Chapter 1176 Take Down Thomson

On December 12, good news finally came from China Electronics Group. Its group acquired Thomson Company as a whole at a sky-high price of 16 billion US dollars, including Thomson Company's channels in Western Europe.

In this acquisition, in addition to the strong capital of Zhonghua Electric Group, Chirac also provided a lot of support for it. The requirement for Zhonghua Electric Group is to continue to keep Thomson's headquarters in France, and at the same time let Thomson's products enter the to the Asian region.

Of course, there is no problem with China Electronics Group. Thomson is a well-known home appliance brand in Western Europe. Cao Hongxuan is not willing to lose this brand. Both high and low.

In Li Guangyu's office, Cao Hongxuan reported the details of this acquisition to Li Guangyu one by one.

Li Guangyu is very happy to win this company. With the technical support of Thomson, China Electronics Group will have the strength to compete with Panasonic, Kangzhi, Hitachi and other home appliance brands in the future.

He said to Cao Hongxuan: "Now you are mainly integrating Thomson Corporation to maintain the stable development of the company. At the same time, you must keep the company's technical personnel as much as possible. Those who come in through the back door to dawdle through relationships, get rid of them all."

The reason why many countries in Western Europe have accelerated the privatization of state-owned enterprises is that their enterprises have become a burden on the government's finances. They look glamorous on the outside, not only cannot provide benefits for the government, but need subsidies from the government's finances every year. This is the fundamental reason why Western European countries want to sell these companies.

The reason for this situation is that many companies are not technically incapable, nor is it a problem with product quality and sales. The main reason is that there are too many idlers here. A few people work, and dozens of people get paid. No wonder there is no loss.

Some governments in Western Europe discovered this situation, which made them determined to carry out privatization reforms, expecting that private capital can revitalize these companies, which will not only bring large financial benefits, but also tax revenues every year in the future.

Cao Hongxuan replied: "Sheng Li, we have made a detailed plan in this regard. According to your opinion and the executive team's opinion, Yu Daiqiu, the vice president of our group, will go to France to serve as the president of Thomson Corporation. At the same time, Zhang Wenbo, the deputy director of the financial department of the group, will serve The vice president of Thomson is also the chief financial officer, and I believe that with the two of them in charge of Thomson in the past, they will be able to develop Thomson well."

To be honest, France is not Li Guangyu's ideal manufacturing base. Thomson is currently being rectified. Although the company's headquarters will be in France in the future, Li Guangyu's manufacturing base will be placed in the mainland. There is no place in the world where workers can feel more at ease than in the mainland. .

Especially in France, if you have nothing to do to parade, his company’s orders don’t need to be done, and Western Europe requires employees to work overtime, even if they pay a lot of money, they still don’t want to, it’s better to be in the mainland, as long as the employees’ treatment is relatively good, they won’t There are so many things that go wrong.

And a very important point is that Li Guangyu is from Xiangjiang, which is destined to be his roots in the mainland. No matter what it is, there is a distinction of nationality. Those who say that there are no borders are basically nonsense, and the same is true in the business world.

The most important reason why many products of the Lee Consortium are being deliberately suppressed by the U.S. government is that these are not American companies, and Li Guangyu is not an American. For these companies that threaten the interests of the United States, the U.S. government will not leave spare energy.

Unless Li Guangyu is willing to become an American citizen, or give up the shares of some of his groups to American capital, there will be many such things in the future, and there will be various reasons for suppression.

It's a pity that Li Guangyu has no interest in becoming a second-class citizen. Although the United States is known as an open country, they still mainly serve white people. Racial discrimination has never stopped. Xiangjiang is where he should be.

Although it may be difficult to develop these years, especially in the US market, with the continuous development of the mainland economy and his layout in other regions, the future prospects are very good. Xiangjiang is definitely the best for Li Guangyu The location here is quite special, and sometimes it is easier to have both sides.

Li Guangyu ordered: "Your side should transfer Thomson's technology to Zhonghua Electric Group as soon as possible, and at the same time send some technicians over there to help Zhonghua Electric Group understand these technologies thoroughly, and on this basis Innovate in R&D.”

In any case, let's bring the technology over first. In the future, the main technology research and development will still be in Xiangjiang, and the technology patents will also be placed on the group's side. Thomson mainly operates the brand.

This is not just the case with Thomson, some patents of the British Telecom Group have also been authorized or transferred to Xiangjiang Communications Group, so that Li Guangyu Xiangjiang can control the initiative in terms of technology, and is not afraid of future problems. some problems.

"Li Sheng, we will arrange this matter as soon as possible. I believe that our high-end home appliances under Zhonghua Electric will be on the market before the end of next year. By then, we will be able to sell home appliances in Taiwan, Southeast Asia, North America and Japan. Compete in the high-end field."

Zhonghua Electric Group has never lacked channels, they just lack products to compete with them. The acquisition of Thomson has completely made up for their shortcomings in technology, allowing them to compete on the same level as Japan's Taka Electric Group in high-end products. .

Especially in the current Asian region, the high-end home appliances are basically monopolized by Japanese home appliances. This has always been a pity for China Electronics Group. Breaking this situation has always been the obsession in the hearts of the senior management of China Electronics Group.

Li Guangyu was planning to acquire Thomson last year, but it was a pity that Chirac had just come to power in France at that time and had not yet taken the initiative, so it was temporarily put on hold.

With the stability of Chirac's power, they restarted the acquisition negotiations again. After more than half a year of negotiation and communication, they won this extremely important company to them.

Li Guangyu said: "You also need to do a good job of integrating your channels. In Asia, you need to cooperate more with Hengyu Supermarket Group and South China Electric Chain Group, and strive to enter Thomson's home appliances into the markets of Greater China and Southeast Asia. You can also try it there, but don’t have too much expectation there, the support for domestic products in these two places is quite strong.”

Over the years, Bentley Group and Zhonghua Electric have not made much progress in these two regional markets. The cars driving on the roads of South Korea and Japan are basically their domestic brands, and it is difficult to see foreign cars on the road.

The same is true for home appliances used in Japan, which are basically Japanese brands, which makes Li Guangyu have no hope for Thomson home appliances in the Japanese and Korean markets.

The future market will mainly be in Greater China and Southeast Asia. This is the core market for all industries of the Lee Consortium, and Thomson is no exception.

……

(End of this chapter)