My rebirth is different

Chapter 122 Asia Mall

In that small county town of Chen County, do you drive a Mercedes-Benz S350, ostentatiously?

Certainly very ostentatious, and very conspicuous.

However, Yu Wenfei knew that since he decided to participate in the New Concept Composition Contest, he began to take the road of becoming famous first and then starting a business.

He is destined to keep a low profile.

In this case, let yourself shine a little more.

Eileen Chang said that it is necessary to become famous as early as possible.

…………

After picking up the car and asking the people in the car dealership to help with the follow-up, Yu Wenfei was not in a hurry to rush home.

Instead, he stayed in the provincial capital for an extra day.

"Come on, I'll take you to see the business myths of our Central Plains."

After checking in at a hotel in the city center, Yu Wenfei said to Zhou Mengyi.

"Ah? Business myth, what is it?"

Zhou Mengyi asked curiously.

“Asia Mall!”

Not far from their hotel is the famous Asia Mall.

It took them five or six minutes to walk there.

As soon as she reached the intersection, Zhou Mengyi pointed to a building in front of her in surprise, "Is this the legendary Asia?"

At that time, every Central Plains person may not have the opportunity to go shopping in Asia and experience the meticulous service, but basically they have heard of this mall.

Although Zhou Mengyi had never been here before, that building was too conspicuous.

The exterior walls of the shopping mall are all high-grade brown plexiglass curtain walls, shining brightly in the setting sun.

On the glass curtain wall, there is a long red banner drawn from the roof to the square in front of the door, with some slogans with a sense of the times written.

The two walked across the square and walked into the Asia Mall.

At the gate of the shopping mall, there are two welcoming ladies standing on both sides, wearing high heels, wearing a blue dress, with a red satin belt slung across the shoulders, welcoming every customer who enters the shopping mall with a smile on her face.

"Observe more. It makes sense for this mall to be successful. However, it won't last long, so let's cherish it."

Yu Wenfei said something in his words.

Perhaps, now only he knows that in another month or so, this business myth, which currently looks like a colossus, will come crashing down.

Zhou Mengyi was dazzled by the sight of the business area of ​​more than 1 yuan, more than a dozen escalators, an atrium more than 20 meters high, a transparent dome, circular corridors, and high-end brand stores, many of which she had never heard of.

There is also a special phenomenon here, that is, in addition to the bustling crowd of customers, there are often queues in the mall, which are not people who come to buy things at first glance.

Because a group of seven, eight or even ten or twenty people are all big men. When have you ever seen big men go shopping in a group...

In fact, this was relatively popular in that era, investigation!

Asia has won several "National Firsts": the first to set up a welcoming lady and an elevator lady in a shopping mall nationwide, the first to set up a piano platform, the first to set up its own guard of honor, and the first to advertise on CCTV.

With its innovation in operation and management, Asia at that time created a peculiar phenomenon "Asian Phenomenon".Party and government leaders and business leaders from nearly 30 large and medium-sized cities in more than 200 provinces and cities across the country came to Asia to visit and study.

Basically every day, there are N inspection groups wandering around the mall.

Although I don't know what I found, but when I left, I carried a lot of bags and bought a lot of things.

……

"This is the first shopping mall in the country to propose that customers are God, and it is also the first shopping mall that promises unconditional return and exchange."

While walking, Yu Wenfei explained to Zhou Mengyi.

This time I specially brought Zhou Mengyi to Asia, not only to buy something, but more importantly, let Zhou Mengyi come to learn.

She is her own right-hand man, and she needs to be cultivated slowly.

Asia's service concept is definitely ahead of its time. It was able to do so in the early 90s. In the market where state-owned shopping malls dominated at that time, it was definitely ahead of its competitors by a few blocks.

Its service concept can be said to have influenced the whole country. Since then, domestic shopping malls have begun to pay attention to service.

It can be said that Liu Donglai was able to do it, in many ways, because he learned the philosophy of Asia.

In terms of publicity and service, Wang Shuizhou, the CEO of Asia, can be said to be thriving, but in terms of personnel and financial management, his shortcomings are too great.

This has also led to the fact that although the business in Asia is very prosperous and the turnover is getting higher and higher, the profit has not been increased.

It also laid a hidden danger for its closure.

A very typical example, a few years ago, when the Asia Yangcheng branch opened, it was because they were dissatisfied with the salesperson of the local signboard.

With a wave of his hand, Wang Shuizhou directly chartered a few planes, and "airdropped" a thousand salespersons the day before the opening!
In the city center of a first-tier city like Yangcheng, a few hotels are booked for the salesmen to live in.

The financial cost behind this can be imagined.

Asia is about to go bankrupt, and the Central Plains business community will once again set off a "war". This is also an opportunity.

Do you want to participate in a limited way? Although the overall economy of Central Plains Province is not good, it can't stand the crowd.

Therefore, the commercial competition here is still very fierce, and many models that are well-known in the domestic supermarket industry have been born.

……

Now that you've arrived at the mall, you can't just leave empty-handed.

The two wandered around for a while and bought a lot of things.

There are no top brands, such as Chanel, LV, Givenchy, Armani, etc. It seems that there is no store in the entire Central Plains...

Of course there will be no Asia.

It seems that only a CK is more suitable for people of Yu Wenfei's age to wear.

The two went in and bought two pairs of jeans each.

Of course, CK's signature products have to be bought.

A pair of underwear cost three or four hundred. When Zhou Mengyi saw the price clearly, she didn't close her mouth for a long time.

Only today did she realize that Zhoushi People's Shopping Center was thought to be very high-end, but compared to Asia, it seemed too low-grade.

The things here, if you go into any store and pick up a piece of clothing, they are basically hundreds of thousands of dollars.

But a pair of underwear costs hundreds, which is obviously beyond the scope of her comprehension.

It's just a little bit of fabric the size of a palm, is it mixed with gold thread? !

Why is it so expensive.

Zhou Mengyi didn't say anything, she didn't panic and fuss like ordinary girls.

She is learning silently, understanding silently, and accepting slowly.

Because she knows that this kind of life is what she pursues.

Now relying on Yu Wenfei, I have begun to come into contact with such a world.

But in the future, she will rely on herself to live the life she wants.

After simply shopping for clothes and going back to the first floor, Yu Wenfei planned to buy some more gifts and give them away after returning.

The first floor usually sells cosmetics, jewelry and the like, and Asia is no exception.

"Come on, let's go check our watch."

Yu Wenfei said, and then led Zhou Mengyi to the place where the watch brands were concentrated on the side of the hall.

　Thanks to "Cat's Life", "Dapeng Shuxia" and "Tranquility LO" for the rewards!
　　
　
(End of this chapter)