My rebirth is different

Chapter 640 Passport to the Internet World

Mo Wenxin quickly understood why there were so many new fans suddenly added.

On September [-]st, no matter what website or forum you open, the overwhelming news will basically carry the words "Youth" or Yu Wenfei.

Mo Wenxin was just paid attention to by everyone.

The MV of "Youth" has had too much impact. This is the first time Yu Wenfei has released a new song after a year and a half, and it is presented in front of everyone for the first time in the form of an MV.

Moreover, the emotional bonus in this song is too great, and the old fans were all moved to tears after hearing it.

In fact, Mo Wenxin did not benefit alone, and it was the Facebook company that really benefited.

The purpose of filming the MV is for the launch of three new software.

WeChat, Facebook Music, Facebook Video.

Regarding WeChat, before the software was launched, Yu Wenfei gave it a definition at the company's internal executive meeting. From his definition, it can be seen how much he attaches importance to this software.

"WeChat is a passport to the Internet world! To put it simply, WeChat will become the identity card for users to go online. With the gradual addition of various functions, in the future, you can complete all the needs of life in WeChat, social, social, Travel, eat, drink, read, pay wallets, etc.

We even have to introduce government agencies to open official accounts. This official account is different from Facebook, because here, the official account is no longer just a platform for releasing information, but can handle various businesses and become the platform for various institutions. Network office and business hall! "

The ambition revealed in Yu Wenfei's remarks shocked all the executives attending the meeting.

In this era, it is hard for everyone to imagine what it would be like if what Yu Wenfei said was truly realized.That means, a small WeChat software can become an independent Internet world in itself!
The traffic is imported from here, and then dispersed and realized in WeChat's own ecological circle!
Facebook is also a huge traffic portal, but why did Yu Wenfei not regard Facebook as the most important core, but must make WeChat a success.

We still have to start with the attributes of these two softwares. Facebook is a weak social network, while WeChat is a strong social network.

Although they are all social platforms, if you only look at user loyalty, weak social interaction is no match for strong social interaction!
In other respects, weak social interaction may have more prominent performances, such as influence, guidance of public opinion, speed of news diffusion, etc. These are the strengths of weak social platforms.

However, the most powerful point of strong social software such as WeChat and QQ is that once users develop a habit of using it, it is difficult to give up.This is no longer explained by user viscosity. In a sense, it can be regarded as "kidnapping" users!

Therefore, although he already owns Facebook, the largest social platform in China, and the number of users is no less than that of QQ, Yu Wenfei still cannot give up the strong social interaction.

From the moment Facebook went live, he was preparing for today. If WeChat is not successful, then the entire Facebook family cannot be called successful.

Because the substitutability is too great, once QQ really forms a big trend, as long as the executives there are not stupid, they will definitely attack from all directions and invade the Facebook ecosystem.

At that time, no matter how well Facebook, Facebook Games, and Facebook Entertainment operate, it will be very difficult to fight.

In case Pony Brother makes a "difficult decision" at that time, when users face a choice, there is a high probability that they will still choose strong social software, because they can't do without it!

How could Yu Wenfei entrust his fate to other people's hands!

Therefore, for more than a year, so many layouts have been made in the Internet field, just to defeat QQ in one fell swoop after the launch of WeChat.

Just like what he said to Li Xin, the person in charge of the WeChat project team, "When WeChat goes live, QQ dies!"

This is definitely not a big talk, because the current QQ can be said to be still in its "infancy", has not really grown up, and user habits have not yet been formed.

However, with the blessing of Facebook's traffic and various excellent characteristics of the WeChat group, it is not difficult to surpass QQ.

…………

The performance after the launch of WeChat is indeed worthy of Yu Wenfei's so much foreshadowing and hard work.

Yu Wenfei went to bed around one o'clock. Before going to bed, he checked the relevant data of WeChat.

Number of downloads, 500 million!

Among them, more than 300 million are on the computer version of WeChat, and only a little over 100 million are on the mobile version of WeChat.

It’s no wonder that in 2003, there were only so many mobile phone users in China. In addition, the mobile version of WeChat is not available on any mobile phone. Old mobile phones or mobile phones without GPRS can’t be used.

Yu Wenfei didn't expect WeChat to capture mobile phone users in one fell swoop. This is just a spark. Let everyone know about WeChat first, know that WeChat has a mobile version, and it's easy to use. That's enough!

The most important battlefield at present is of course still on the computer side.

As for the mobile terminal, only some trendy people can experience it first.

Similarly, in 2003, QQ also launched its own mobile version, but their mobile version cannot be compared with WeChat at all.

Whether it is ease of use or stability, it is far behind. Of course, the mobile version of QQ does not have a voice chat function.

In order to launch this voice chat function, Yu Wenfei has made a lot of efforts behind the scenes.

In those days, the two major operators, China Mobile and China Unicom, were very strong.

China Mobile is the well-deserved leader, occupying 60.00% of the market share, and the number of users is as high as [-] million!
Unicom's rising momentum is also very strong, occupying a market share of 30.00%5000, with more than [-] million users!

In other words, the number of people using mobile phones in China at that time had reached [-] million, and mobile phones were becoming popular.

Of course, a considerable number of users are still using feature phones and cannot access the Internet through mobile phones.

The new communication technology, 3G, has also begun to officially approve the project, and the two major operators have begun to build their own infrastructure. It can be said that the curtain of the mobile Internet era is being opened.

China Mobile's two major brands, "M-Zone" and "Shenzhouxing", are in full swing.

Jay Chou's name became popular all over the country along with "My territory is my way!".

Uncle Ge's phrase "Go to China, I think it will work!" can be heard countless times on TV every day.

And Monternet let everyone know that mobile phones can also surf the Internet like computers. Although the speed is a little slower and the functions are a little less, they can surf the Internet after all. This is of great significance to countless young people. attraction.

Monternet has continuously strengthened the brand connotation of "M-Zone" as a "communication autonomous region for young people" through new services such as packaged paid text messages, personalized ringtone picture downloads, Mobile QQ, Treasure Box, 12586 Yuyin Online, and 12590 Yinxin Interactive.In less than a year, the number of M-Zone users has reached 1000 million, the penetration rate of SMS has reached 97.8, and the monthly payment amount for a single user of new services has also reached 30 yuan.

Of course, now Yuwenfei's WeChat has also joined Monternet.

At that time, many content providers were able to get a lot of money from Monternet.

It was an era when paid text messages were flying all over the place. After many people accidentally replied to a certain advertising text message, they were unknowingly deducted a large amount of phone bills.

Like Tencent, there are also many small companies that provide content, and they all get a large share of fees from China Mobile.

Online communication software such as QQ has actually hindered the operator's plan to make money through text messages, and WeChat can not only send text messages, but also has a voice function, so when applying to join Monternet, it was almost rejected.

Yu Wenfei made a compromise, WeChat can not use Monternet's traffic sharing fees, but must keep all functions intact.

Later, the person in charge of China Mobile considered it again and again, and Yuwenfei also had many "powerful people" who helped lobby, and WeChat successfully logged into Monternet.

Outsiders certainly don't know the stories behind it.

When Tencent follows up and launches the voice call function, they will also encounter the same problem. At that time, it will depend on whether they have the courage to give up the revenue of hundreds of millions a year.

I guess I can't bear to...

Because Tencent is not as rich and powerful as WeChat, and it is ready to invest hundreds of millions of dollars before it goes online!

…………

September [-]st, today is the opening day for universities, middle schools and primary schools.

Early in the morning, Xiaoli was picked up from the bed by her mother.

"Get up quickly! I'm going to report to school in a while, so I know to sleep in. Who said it last night, I promise to get up."

Xiao Li pouted, got up from the bed, washed and ate.

Then under the "escort" of my mother, I took a taxi and went to school.

Fortunately, she went straight from the junior high school of the Experimental Middle School to the high school, and she was still on the old campus, so she was familiar with the road.

Most of the students in the class are also old classmates, and everyone is familiar with it.

"Xiaoli, Xiaoli, did you listen to your cousin's new song last night?"

"Ah! Cousin's boy is really nice, I love my cousin to death! He's so handsome!"

"Hee hee, I have downloaded Boys on my MP3, and listened to the single on loop all night!"

"Let me hear it. I was waiting for it last night, but my mother sent me to bed. I just found out that my cousin released a new song this morning. I haven't heard it yet."

A group of female students in the class started chatting and discussing.

Of course, it was my cousin and "Youth", and girls of Xiaoli's age were definitely Yu Wenfei's "basic board", the most die-hard fans.

Xiaoli smiled slightly, and took out her new mobile phone, "Have you used WeChat, let's add a friend."

On her mobile phone, there was originally mobile QQ downloaded, but after the launch of WeChat last night, Xiaoli downloaded WeChat immediately, and deleted the mobile QQ conveniently.

　Thanks to "Room 152" for the [-] tip!A new chapter will be added tonight.

　　
　
(End of this chapter)