My rebirth is different

Chapter 893 The data is amazing
"Now the number of registered users has reached more than 800 million! The user retention rate has reached more than 80.00%[-]! The data is very amazing!"

On the day before QQ Kaixuan's official operation, Tencent held another high-level meeting.

Tomorrow, this game will be officially launched for a fee.

Whether everyone is a "young model in the clubhouse" or "going to sea to work" depends on tomorrow's situation.

Of course, that's a bit of an exaggeration.

For a listed company as big as Tencent, even if a game fails, it won't matter.

But injuries are inevitable.

Especially the blow to the morale of all employees of the company, that is fatal.

However, judging from the current situation, everything is developing in a good direction.

All the data are astonishing.

Especially the user retention rate, which is the most important criterion for measuring the quality of a game.

Under normal circumstances, the three-day retention rate can reach 60.00%.

The one-week retention rate can reach thirty to forty percent.

This is already an excellent game.

Even for such a masterpiece as World of Warcraft, when it was first launched and operated, the one-week retention rate barely reached 60.00%.

That's already a record!

But QQ Triumph clearly goes above and beyond.

Of course, this data is obtained during the free period, and it is not really effective data.

The real data will not be known until the game is officially charged and operated.

By the way, the QQ Kaixuan game adopts the time-based charging system that is currently common in the market.

Like World of Warcraft, it adopts the monthly card and time-point card mode, and even learned the in-game store mode of World of Warcraft.

In Triumph's in-game store, there will also be a variety of fancy clothes, big wings, mounts, weapon skins, etc. for sale.

If you want to buy these additional products, of course you have to pay separately.

As for the point card monthly card, it is an item that guarantees your basic game.

………………

After listening to the report from the operation director, Xiao Ma was also very excited.

If QQ Kaixuan can achieve great success, then Tencent has really figured out the way to monetize traffic.

How much money you earn is secondary, the key is the significance!

The reason why Tencent's market value is so low is only a fraction of Facebook's.

The main reason is that investors are skeptical about Tencent's ability to realize traffic.

I think the quality of Tencent's huge traffic is relatively poor, because most of the people who play QQ now are middle and high school students, and even elementary school students.

These groups have a serious shortage of spending power!
After all, 2004 was not more than ten years later, and the elementary school students, middle and high school students at that time did not have much pocket money.

Many children even don't have pocket money at all.

It will be a real treasure to have a user group of primary school students and junior high school students after more than ten years!
Because these children not only have money, but are really willing to spend it!
But in 2004, they still had to grow up...

In contrast, Facebook is completely different.

Although the total number of users of Facebook is not much more than that of QQ.

But Facebook users are not only active, but high quality!

College students and white-collar office workers are the main groups.

These people are the main consumers!
Moreover, Facebook also has a clear and efficient traffic monetization model, and the world's only smart advertising placement, which is a leading technology that even Yahoo and Google are trying to learn!
Therefore, the market value of Facebook can be as high as 400 billion US dollars!

The market value of Tencent is only 40 billion Hong Kong dollars...

………………

Tencent engages in game platforms, QQ shows, QQ memberships, blogs, and now online games.

The purpose of everything is to find your own traffic monetization model.

Of course, the front has been failing.

This time, finally saw the dawn of victory!

How can everyone not be excited.

Because they all firmly believe that the huge traffic gathered by QQ is a huge treasure!

It's just that everyone hasn't found the door to open this treasure yet...

And QQ Triumph, from the current point of view, is the door to the treasure!

"Everyone, don't go home these two days, eat and live in the company! After the game is successful, I will treat everyone to a big meal! All employees who work overtime will double their bonuses this month!"

Brother Xiao Ma said impassionedly.

Of course, he also leads by example.

In the past two days, stay in the company and follow the QQ Kaixuan project department to deal with all the problems in the process of launching the game.

If there is any unexpected situation, it is better to solve it immediately on the spot.

………………

August NO.12, at ten o'clock in the morning, QQ Kaixuan officially starts charging operation!
It was still the Internet cafe, Xiao Ming rushed over again with a few friends early in the morning.

"Network administrator, can I still get on the computer for free today?"

Although he knew that today's event was over, Xiao Ming still asked without giving up.

"Ha, you kid, you have been online for free for a few days, and you are still not satisfied? If you let you go online for free, the company will go bankrupt! Triumph charges for operating today, and it is no longer free." The network administrator laughed and cursed.

Xiao Ming laughed and said, "That means free Internet access and free play. Otherwise, with so many good games, World of Warcraft isn't fun? Isn't CSOL exciting? Isn't it exciting to cut legends? Why play Triumph?"

It's all a joke, after all, it has been playing for several days, and everyone has a little affection for this game.

So after turning on the machine, I habitually continued to log in to QQ Kaixuan.

The official fee-based operation retains all data during the public beta period.

So everyone's level equipment is still there.

After logging into the game, Xiao Ming suddenly didn't know what to do.

A few days ago, everyone's goal was very clear, that is to level up and earn Internet fees!

So as soon as you go online, you will be passionate about forming a team to slash monsters and level up, without feeling boring at all.

But now, let yourself recharge and spend money, and then go to team up to kill monsters and upgrade.

Isn't that a fool!

Xiao Ming stood in the game for a while, and saw a prompt pop up on the screen.

"Dear player, the game is now operating for a fee, please choose a monthly card or point card to purchase."

Then the interface for purchasing monthly cards and point cards pops up.

The fee is not expensive, the monthly card is only 30 yuan a month, which is much cheaper than World of Warcraft.

Xiao Ming put the mouse on the monthly card purchase, but suddenly stopped.

"Brothers, shall we play this game? Why do I feel that it is not as exciting as CSOL, and the game is still free." He turned his head and asked.

It just so happened that several friends were also hesitating whether to recharge or not.

After hearing Xiao Ming's words, they all answered.

"Yeah, I think it's not as fun as CSOL!"

"It's okay to play this game for free, but it's not worth the charge. If there is a charge, then I might as well play World of Warcraft."

"That's right, this game is far from World of Warcraft. If it's not for the free internet fee, I wouldn't play it for free. Because there is CSOL for free!"...

(End of this chapter)