Rebirth of the internet boss

Chapter 126 will be free to the end

What is a "cross-border strike"!
To give the simplest example: there is nothing more than the "instant noodle king" who was "attacked across borders"!

Before 2011, the sales volume of instant noodles in China maintained double-digit growth for 18 consecutive years, reaching 2013 billion packs in 462.

Since then, "Instant Noodle King" has lost its popularity, and its sales volume has declined for three consecutive years. By 3, it had dropped by nearly 2016 billion packs.

What happened in the past few years?Think about it, what do you eat when you are working overtime or being lazy?
By the way, takeaway!
When many bigwigs in the instant noodle industry fought fiercely for the market, they never thought that one day they would be defeated by Meituan and Ele.me, right?
Destroying you has nothing to do with you!

Just like Fengrui's YY game is now fighting with Tencent's QQ game, Lianzhong suffers!
Lianzhong is also puzzled, who am I looking for, and who am I to provoke!
Originally, as the leader of chess and card game websites in China, Lianzhong believes that it has enough voice in this field.

The boss of Lianzhong, Bao Yueqiao, is also an old man on the Internet. Last year, he participated in the "West Lake On Sword" organized by Ma Yun. At that time, Fengrui had just been established, and it had just released "Miracle MU".

When the YY game was first launched and the number of users soared, Boss Bao even went up to play it. He felt that it was mediocre.

Moreover, YY Games still has a lot of references from Lianzhong. After all, Lianzhong can make such a big game, and it can also play games such as "wingers", which must have its unique features.
Li Feng is not a pedantic person either, Tengxun's "cottage spirit" still needs to be learned, but after Fengrui grows up, this kind of method will be used less, can he buy it directly at that time!

After learning about the operating model of YY Games, Boss Bao also felt a little angry, he was still young indeed!

What's the use of just thinking about attracting users?Even if you have tens of millions or even hundreds of millions of users,
If you can't achieve a balance of income and expenditure, how can you support the normal operation of such a large platform?
It should be noted that casual games are always not online games, and the more users, it often does not mean that the ability to absorb money is stronger, but that it means that the cost of investing in servers and operation and maintenance is higher.

As an experienced person, Lianzhong realized this early on, so it shifted its strategic focus to the model of cultivating users' payment habits.

Just like, when Qidian first launched the payment model, it was also to cultivate users' payment habits.

In Boss Bao's view, the company must have a stable profit model, which is the foundation of its foothold. This is also the most profound summary they have come to after they experienced the "internet winter".

It is based on this point of view that Boss Bao thinks that YY games and QQ games may be popular for a while, but they will not last long. There is no need to rush to take countermeasures for the time being, and you can wait and see for a while.

Now the idea of ​​Baoboss is similar to that of eBay and eBay. Although you now rely on free or some "Happy Landlord Contest" to get users, you still have to charge after all!

In fact, besides waiting and watching, Lianzhong has nothing to do, unless Lianzhong also launches activities such as "Fighting the Landlord Contest" with this YY game or QQ game,
But for Lianzhong, who doesn't have much money, it's better to wait and see what happens, watch him build a tall building, and then see when it collapses...

Of course, Boss Bao didn’t do nothing, “Why did Fengrui do this? Isn’t it because he has “Miracle MU” and is rich?”,
Therefore, Boss Bao decided to focus on the research and development of the new large-scale game project "Lianzhong New World", and the original system was also slightly upgraded and optimized.

But Boss Bao just didn’t expect that Li Feng really thought like this, and he did it like this, “It will be free to the end”, not to mention that YY games don’t make money,
Even Renren does not need to consider making money. The last time I used Renren to promote Taobao for Ali, I just tried the vitality of Renren first.

And except for "Miracle MU", other Fengrui products are not for profit. As long as users are used, a monopoly will be formed, and you will have the final say on how much money you will make.
Therefore, Li Feng has repeatedly emphasized in the "President's Office" that "the basic services of all Fengrui products are free",
Just like how much Ali spent five years to promote Taobao, it took only one year to recover the cost.

And although they are all chess and card game websites, YY Games not only knows how to learn from them, but also truly achieves "the green out of the blue is better than the blue".

Without comparison, there is no harm. After an all-round comparison, Lianzhong has been completely reduced to the five scum of war, and it is difficult to see.

First of all, the page design of YY games is more in line with the public's aesthetics, and it can definitely throw Lianzhong's dull and ugly page design out of the street.

Moreover, YY can customize the user's character image, and the sidebar displays the player's historical battle situation with a refreshing background.

The definition of Lianzhong's character image needs to be charged, otherwise it will be blank, with an ugly background, a lot of advertisements, and irrelevant system messages on the sidebar, which has no aesthetic feeling at all.

Secondly, in terms of gameplay, it is also more novel and changeable, and the fun is greatly enhanced, as well as the novel, interesting and vivid dubbing with magic.

Moreover, the function of Lianzhong to automatically find a seat requires a fee, otherwise we have to find it slowly by ourselves. Sometimes we find a seat with great difficulty but cannot sit down.

A prompt pops up saying that other members are unwilling to play with me (there are many reasons, some think the level is low, some think the Internet speed is slow...), I am really speechless.

YY games can automatically join, custom search for like-minded netizens, and these are free.

In addition, there is another point of YY games that is very popular, that is, you can receive free Happy Beans every day.
But it can guarantee that players can play for a period of time every day. Even if they lose today, they can come back to claim it again tomorrow. There is always a reason to keep playing.

This is much better than Lianzhong. Over there, once the chips used to play the game are lost, the player can only recharge or re-register the account.

.........

In contrast to all these, the original players on the Lianzhong platform all ran towards YY games one-sidedly, not to mention the new users who had just come into contact with this type of game, and they all had a great time playing it.

Except for those high-end players who are relatively old, do not have social tools, only read news online, and are used to using Ourgame, but unfortunately, Ourgame did not dig deep into these user groups.

It is these micro-innovations that allow YY to beat Lianzhong Games in details.

It is also fortunate that Tengxun joined in, otherwise this wave may take Tengxun away, and the addition of QQ games has accelerated the death time of Lianzhong.

In the eyes of many people, Fengrui's attack on Lianzhong was close to a bloody massacre in the animal world under the eyes. Both sides showed their claws and teeth, and their movements were simple.

The battle between Fengrui and Lianzhong was more of an accidental battle, because Lianzhong blocked Fengrui's way,
The battle between Fengrui and Lianzhong started almost at the same time as the battle between Fengrui and Tencent.

For other Internet entrepreneurs, although Fengrui and Tengxun are fighting each other, it is a war within the "social domain". They can stand by and watch their wins and losses, and even gloat a little, hoping to gain some benefits from it.

However, Fengrui's attack on Lianzhong was completely different. Fengrui's strong fighting power and Li Feng's team's genius use of traffic and user resources caused shock to the entire Internet community, and almost everyone began to think about it. A terrible question--

If one day, Fengrui enters my territory with the same tactics, can I resist?

******
When YY Games and QQ Games fell in love with each other, Li Feng also received a call from his family saying that the new house in Taicheng was ready to move in. Father Li and Mother Li hoped that Li Feng could go back.
Moreover, the college entrance examination results of the two younger brothers also came out. Xiaowei lived up to expectations and was admitted to Qilu University, and Xiaoguo also performed exceptionally well and was admitted to Quancheng University.
Although the two universities are in Quancheng, one is the top university in Lu Province, and the other is just a junior, but Xiaoguozi is very satisfied, and even specially called Li Feng,
He kept saying to Li Feng, "I worked so hard", "I lost a layer of skin in order to get into the university", etc.,
Of course Li Feng knew what was going on in Xiaoguo's mind, and he reiterated "computer, mobile phone, 7-day trip to Yanjing" before ending the phone call between the two of them.

In the previous life, I was an older brother who didn't get mixed up, and my brothers didn't show me face, and they often helped me. In this life, I have developed, and no one can guarantee that all of them will be "flying chickens and dogs", but at least let the brothers be better than before. Live comfortably, it can still be done.

But before leaving, Li Feng made the company's arrangements before leaving.

Li Feng said to everyone: "It's nothing, I'll just go home and stay for a few days. I'm exhausted during this time, and if there's nothing to do, don't call me. I'll also take a good rest for a few days."

When Li Feng finished saying this, he was also "not blushing and heartbeating", you either stayed in the company all day drinking tea in a daze, or ran back to school,
Playing football with that Fatty Wang, you are so tired, we all work hard all day long, are you tired or not?

Of course, everyone was just complaining. After all, the boss still made decisions, and no one knew how much pressure the boss had at the moment of decision-making.

As the person in charge of YY Games, Long Xiaotian was the first to ask: "Boss, YY Games still maintains such promotion efforts,
Now Tengxun QQ game has also followed, the cost is not much, but the effect is not bad.Let's also reduce the amount, once a day'Happy Fighting the Landlord Contest' should be fine. "

Li Feng rebuffed lightly: "No, the level of the scene is fine, you know we are not for profit, all for increasing the registered users of Renren.com,

Although you look at 100 million a day, you should be more aware that there are 100 million new registered users a day, and that is our value.Therefore, the promotion of YY games has not diminished. "

Li Feng thought about it again, and said: "However, we can't just promote YY games, but also promote YY music and YY input method at that time. These two are also treasures, and we have to give full play to their two values."

After talking about the YY game, Long Xiaotian also reported two pieces of news to Li Feng, "one good and one bad",

The "bad news" is that Long Xiaotian said to Li Feng: "Boss, a cheat for "Miracle MU" appeared two days ago, and it has been blocked by us."

It is indeed bad news, and it is also very bad news. Li Feng dared to bully Teng Xun and kill Lianzhong in such a way, didn't he rely on his own money?
Most of Fengrui's money comes from "Miracle MU". Now that there is a cheat in "Miracle MU", he thinks that someone has touched his own cheese.

After listening to Long Xiaotian's report, Li Feng said seriously to Long Xiaotian: "Xiaotian, if there are cheats, one will block one, and two will block two. We must not let the cheats flood.

Now apart from Renren, "Miracle MU" is the most important thing. You tell the brothers, you must insist on the end of the year. As long as YY is launched, even if "Miracle MU" cheats are flooded at that time, it will not affect the overall situation, but now No, you must keep an eye on me! "

After hearing Li Feng's words, Long Xiaotian said seriously, "No problem!" The other "good news" was not good news for Li Feng either.

The "good news" that Long Xiaotian told Li Feng was: Blizzard President Mike Mohan came to China to formally negotiate with Chinese Internet operators to negotiate the agency issue of "World of Warcraft".

Many Chinese network operators have discussed cooperation, and Long Xiaotian, as the representative of Fengrui, also had a negotiation with Blizzard President Mike Mohan.
And Mike Mohan also expressed his good opinion of Fengrui, and hoped that Fengrui would be the agent of "World of Warcraft" in the end.
After all, Fengrui's operation ability is very strong. Its "Miracle MU" is the best game in the Chinese market. Of course, Blizzard hopes that Fengrui can represent "World of Warcraft". All these prerequisites are based on the same conditions. .

After listening to Long Xiaotian's words, Li Feng said to Long Xiaotian seriously: "This is not good news, don't look at the fact that there are so many network operators,
As long as Blizzard is not a fool, but in the end our competitors are Shengda and NetEase, so it is not the time to be happy,
Moreover, Blizzard is a big game company and is in a strong position. Now when we face Blizzard, we can’t treat it like we do with Webzen, and get real money.
I will give you the greatest right, no matter what the conditions are, you must take down "World of Warcraft" for me! "

Now that the game is Fengrui's big head, it's hard for Li Feng not to pay attention to it, so Li Feng still can't spare any effort to represent "World of Warcraft".

After talking about the game, Li Feng wanted to ask Xu Jiawei about "Alipay", and asked: "Jiawei, what's the situation with Alipay now?"

Xu Jiawei replied: "Currently, we and Ali are the two merchants, but the number of registered users has already reached 1000 million."

Li Feng listened, and said with a difficult smile: "This is good news. After the battle with Teng Xun is over next year,

We made great efforts to promote Alipay, and now let Cheng Wei polish Alipay for me. "

As for why Li Feng said that the battle to resolve Tencent next year is to get rid of Tencent before it goes public.

Once Tencent goes public, no matter whether it succeeds or not, it will be able to raise a lot of money, so it will be difficult to handle at that time.

Seeing Xu Jiawei, Li Feng remembered the matter of the headquarters building again, and said to Xu Jiawei: "The design is finalized, when will the headquarters building be completed?"

Xu Jiawei said: "Tenders are being invited now, and the construction will start in August. If it is completed and moved in, it will probably take a year."

Li Feng said: "Don't panic, we must ensure the quality. You must find someone to watch it for me. This is where we will live in the future. We will officially enter the building at the end of next year, which coincides with the celebration of our 3rd anniversary of Fengrui."

Afterwards, Cheng Lan also reported to Li Feng about the international dispute with Webzen. With the proof of numerous evidence materials and relevant contracts, Fengrui's first international lawsuit also ended in victory, and Webzen did not It seems that the plan to appeal is really just disgusting and sharp.

In the end, Li Feng asked Wang Xing about the situation of Renren.com, after all, all of these are for Renren.com.

Wang Xing also briefly reported the situation of Renren.com: "Brother Li, Renren.com has more than 4000 million registered users and more than 3000 million daily active users. Such a high level of activity is comparable to the recent 'Happy Fighting'. Landlord Contest' has a lot to do with it. As for '5Q Net', there are only 300 million people, so there is nothing to be afraid of.

By the way, Brother Li, are we going to carry out the third phase of the 'Lightning Project' mission and launch the few social games you mentioned. "

Li Feng thought for a while and said, "Don't panic, wait until YY Games' 'Happy Landlord Contest' is over, and then launch those social games.

At the beginning of August, the two "moving spaces" and "buying and selling with friends" will be launched first, and "Happy Farm" will be launched in September. Wait until the end of December, when "Happy Farm" is the most popular, launch YY instant messaging, and the battle will determine the outcome ,

As for the Plants vs. Zombies, keep it just in case. "

After talking about everything and making arrangements, Li Feng took out another list and handed it to Liu Zhiping, saying: "I don't feel at ease relying on our own products alone.

The companies listed above can be acquired by me, and if they can’t, they can be bought as shares, but this 'Haofang Battle Platform' must be taken down by me! "

(End of this chapter)