From traffic to movie star

Chapter 124
Dynasty Entertainment.

"6700 million box office on the first day."

Ke Runheng looked at the data sheet in his hand, and asked in a gentle voice without raising his head: "Why do you think "Chinese Partner" can explode to such an extent?"

Marketing Director Gao Lei was silent for a moment, then said in a harsh voice, "Fares are discounted."

Yes, there are discounted fares.

It is such a stupid method similar to a promotional activity in a shopping mall that makes "Chinese Partner" leverage such a high box office result.

It is estimated that today, not only Dynasty Entertainment, but also the executives of all major film companies are studying the success of "Chinese Partner".

Obviously, the conclusions drawn by everyone are surprisingly consistent.

Treating movie tickets as a discounted product on the supermarket shelves can actually play the role of crazy sales promotion.

After the promotion, word-of-mouth was fermented by the huge audience on the first day, and the film was further swallowed up, so there was a "Chinese Partner"-like success.

What is certain is that no matter how much box office the film can get in the future, this kind of promotional and marketing method of using the form of "ticket supplement" for the first time to leverage high box office will definitely be written into the history of film development.

This is an industry change.

It seems that behind the "Chinese Partner", there are expert advice.

Could it be Chi Sheng?
Ke Runheng thought in his heart, and said: "Let the marketing department analyze and calculate, our next movie, let's try this way."

"Okay Mr. Ke." Gao Lei agreed, and asked again: "Now the schedule of "Tonight's Show" has been eaten away by "Chinese Partner", should we think of a way?"

Ke Runheng shook his head: "The theater chains also want to make money. "Chinese Partner" obviously can't be suppressed, let's make way. Use the exclusive agreement to swallow the lost film from the rest of the film."

The rest of the films naturally included two films from Huaying Media and Tianguang Media.

But the problem is that in order to deal with the airborne viewing theaters, Dynasty Entertainment has just formed an alliance with these two companies not long ago, and guaranteed that the exclusive agreement of "Tonight's Play" will fully target "Chinese Partner".

Now "Chinese Partner" obviously cannot be suppressed anymore, in order to ensure the box office of "Tonight's Show", Ker Runheng did not hesitate to turn his face.

I have to say, this is very royal entertainment.

There was no surprise on Gao Lei's expression, and he immediately said, "Alright Mr. Ke, I'll go and negotiate with the cinema right now."

The film circle is not big, but it is also small.

Dynasty Entertainment retreated from "Chinese Partner" and started to turn around and swallow up the filming of its own allies. Wei Xun soon heard about it.

"This is really... a fight in my own nest."

Mao Bin finished speaking a little speechlessly, and then relieved his breath: "Brother Xun, now "Chinese Partner" has won the highest market ranking, and the box office has exceeded [-] million in two days. It is absolutely no problem that the final box office will surpass "Wuwen Xidong" , Times Pictures must be green with regret now."

Times Pictures should really regret it.

Because they could have enjoyed the dividends of a high-grossing movie, but they got off the car and abandoned Wei Xun halfway while picking the fruit. They can only say that they deserve it.

But these are not things that Wei Xun should consider, because the name of Times Pictures will never appear on his list of future partners.

So Wei Xun shook his head and said, "Regardless of the times, are you ready for what I told you before?"

"I'm ready. I'm paying attention to the red envelopes for directors Zou Min and Qi Jibai, as well as the photographers, scene managers, and lighting engineers of the previous two crews. I'm paying attention to those who want to change jobs recently. came."

"I've been screening people recruited by our team for the past few days. After the selection, Brother Xun, you can try again after one last interview."

Mao Bin thought for a while, and then said: "Also, the company address chosen by Changdong Film and Television is not very good. I will run a few commercial real estate next year, and try to rent the new company quickly, so that the people from Panda Film and Television can also move. In the past, it was easier to coordinate the work of the two sides if the distance was close, but Brother Xun..."

Wei Xun thought he had encountered a difficulty when he heard the words, raised his head and waited quietly for the next sentence.

Mao Bin said with some uncertainty: "Tianguang Media's second-instance lawsuit has been submitted, are you sure they will let us go easily? In case the lawsuit has to continue to entangle, we have prepared so much in advance, and it is useless." .”

During the recent Chinese New Year, Wei Xun just stayed at home with his parents for two days, and then continued to get busy.

It's just that the focus of his busy work this time is not writing scripts and making movies, but integrating his own resources and deciding to go it alone.

Previously, due to a contract under the pressure of Tianguang, Wei Xun's two films were registered in a company called Changdong Film and Television in the name of his mother Shen Ying to invest.

At that time, the company was registered in a hurry, and there was no extra funds in hand, so Changdong Film and Television had few employees, and the location was rented at will.

Now the dividends of "Wuwen Xidong" have all been credited to the account, and seeing the box office of "Chinese Partner" also go up all the way, Wei Xun, who has tens of millions of funds in his hand, began to prepare for recruiting a team and starting his own company up.

But as Mao Bin said, if Tianguang Media doesn't let him go, all this will be useless.

"Two big-invested movies fell into my hands one after another. Even if Li Tianzhi is not willing to bow his head, it's time for the shareholders of Tianguang Media to stop losses in time."

Wei Xun said with a smile: "It's just that even if such a giant company wants to bow its head, it may not be able to save face for a while, so we have to add fire and give them a little warning."

Mao Bin was surprised when he heard the words: "What warning?"

Wei Xun did not explain, but said: "Take care of what you have in hand first. As for the warning, after the total box office of "Chinese Partner" comes out, it will be more effective than any warning."

After finishing speaking, Wei Xun continued to go back to the study to be busy.

Hearing the sound of typing on the keyboard coming from inside, Mao Bin knew that Brother Xun was writing an online novel again.

Wei Xun has been busy with this matter recently.

Mao Bin sighed a little incomprehensibly, thinking that brother Xun is making a lot of money making a movie now, since he is ready to start his own company, then writing scripts and making movies as soon as possible is the serious business, what kind of online novels are written, the price is too low.

But this kind of words, he just thought about it in his heart, but he didn't dare to say it casually.

When Wei Xun was sorting out the timeline, character design, and world structure of the stories of Honghuang, Fengshen, and Journey to the West, and Mao Bin was busy choosing a new company to boycott and recruiting a team, a month passed quietly.

The box office of "Chinese Partners", under the attention of many people, has been soaring all the way, brazenly breaking the box office record of "After the Earthquake" of 6.9 million, and with a remarkable score of 7.5 million, it became the number one box office in China. throne.

On the day of the release of "Partner in China", weekly film magazines and gossip media in the industry issued headlines to congratulate the birth of a new film box office champion.

And Wei Xun's photo was placed in the middle of the happy announcement, and a line of bold characters introduced it like this: Wei Xun, the No. 1 young actor of the new generation in the film industry, has transformed from a traffic flow to a leading actor with a billion box office.

　Ps:

　　Unsatisfied with the remaining two chapters, I decided to overturn and rewrite it, so this chapter should be put up first.

　　I will sort out the outline and details during the day, and post two more at [-] o'clock in the evening.

　　It's the third movie, and I've been flipping through the movie solicitation posts in the book review area for the past two days. What kind of movie do you think is suitable for Wei Xun based on Wei Xun's current situation?

　　
　
(End of this chapter)