From traffic to movie star

Chapter 383 Detonate Facebook headlines!

Compared with the United States, Chinese film critics are not paid much attention.

To some extent, Huaxia's film reviews are far less effective than the film's own marketing.

But it is different in the United States. The mature film industry system allows film critics to have a great voice in the film industry. Some outstanding film critics are even voters for academic awards.

And some film critics, more like stars, have their own fans and supporters on movie rating sites such as Rotten Tomatoes.

For example, Charlie, the deputy editor-in-chief of "Hollywood Film News", is a gold medal film critic with hundreds of thousands of fans on Rotten Tomatoes.

After Wei Xun left, Charlie sat in the restaurant for a while, guessing that the movie was about to start, he put away the money bag on the table, and then walked towards the nearby movie theater.

"Chain Saw".

Before entering the scene, Charlie glanced at the name, thinking in his heart that he hoped that this damn movie would not be too bad, otherwise he would be sprayed with dirty money by fans when he boasted embarrassingly.

However... when he walked out of the movie theater an hour and a half later, his face was pale and his body was extremely unwell.

When I'm old, I can't bear to watch this kind of bloody horror movie.

But this couldn't hide the excitement and excitement in Charlie's eyes at all, because he was completely frightened or amazed by this movie called "Chain Saw"!

"There has never been a horror film that can make me feel that it touches human nature, has a meticulous logical plot design, and a perverted and bloody horror killing method. The screenwriter and director of "Chain Saw" are simply geniuses!"

"When I was in the cinema, all the audience were screaming and panicking. I was just like them. I was so frightened that I almost fainted during the movie."

""Chain Saw" is definitely the bloodiest, most terrifying, disgusting, but also the most stunning R-rated horror movie I have ever seen. I think any R-rated movie lover should not miss it."

"In fact, I even think that most horror film directors and screenwriters in the United States should learn from "Chain Saw."

Because of receiving Wei Xun's money, and because he was really amazed by the high quality of "Saw", Charlie immediately wrote a review of "Saw" on his Rotten Tomatoes account after returning home.

He also planned to summarize this film review at night and post it on the film review column of "Hollywood Film News" tomorrow morning.

As the deputy editor of "Hollywood Film News", Charlie's popularity on Rotten Tomatoes is very high.

Therefore, after his personal film review was published, it was immediately noticed by many fans.

In fact, in the past two days, not only Charlie, but other film critics and newspaper editors have collectively praised an R-rated horror movie called "Chain Saw".

Before the audience market became popular, "Chain Saw" first gained good word-of-mouth support in the field of professional film critics.

More and more people have noticed this movie that has been screened for several days but there is no splash. After opening the Rotten Tomatoes score index of "Chain Saw", many people were shocked.

9.2!

This score can be said to be ridiculously high.

And the comments on "Chain Saw" on Rotten Tomatoes are all unanimously positive!

"This is definitely the best bloody horror movie I've ever seen. I'm planning to do a second shot, but I need to apply for the show myself. This is really inconvenient. I have already sent the "Chainsaw" to some theaters. Suggestions on filming, I hope it can be useful, this movie is really great."

"Stunning plot, disgusting but thrilling way of killing, bloody enough to make you feel excited."

"I heard that the director of "Saw" is from Huaxia, and the leading actor Adam is also from Huaxia. This has changed my view of Huaxia."

"If you are timid or have heart disease, I don't recommend you to watch "Chain Saw". If you think you are very brave, I think "Chain Saw" will definitely scare your scalp numb."

With the joint recommendation of many film critics, the Rotten Tomatoes index exploded, and the video announcement of the audience's real feedback, "Saw" finally became popular in the United States.

But this kind of popularity is still not enough compared to the announcement of Baldwin's "Ghost Baby".

After all, Baldwin has been in Hollywood for a long time and has local advantages. If "Saw" wants to gain more attention, it needs a gimmick, or a hot spot.

This breaking point was also prepared by Wei Xun in advance.

Is a $1000 million bet considered a hit?
This is the case in the Internet age. When the announcement is made, there must be something attractive. What's more, in addition to the 1000 million bet, the 14-day shooting period of "Chain Saw" and the investment of less than 50 US dollars are also amazing. Breaking point!
Who wouldn't be surprised to hear that a film takes only 14 days to complete?
And this breaking point needs the help of someone who has a lot of traffic on American social networking sites to help break it out.

The person Wei Xun chooses is Ella, the Grammy queen.

So Ella posted such a status on facebook.

Ella: Do you still remember the Huaxia talented composer Wei who wrote songs for Lin Zi?It's the Wei who wrote "Shake It Off". It's unbelievable that he came to Hollywood recently, and in 14 days, with an investment of less than 50 US dollars, he shot a movie called "Saw".What's even more unbelievable is that he also has a $1000 million box office bet with Baldwin's "Ghost Baby", which is really crazy.I went to see this movie yesterday, and I was so scared that I almost died on the spot in the movie theater. If it wasn’t for the fact that the song Wei promised me had already begun to write, I think I would definitely go to his hotel in Hollywood and have a good talk with him. talk.

It has to be said that this Grammy queen is really good at hype.

In just one piece of status, too many things were revealed, and there was an ambiguous hint at the end, which quickly caught the attention of the media.

"The focus is blurred."

However, after reading Ella's Facebook message, Wei Xun frowned a little dissatisfied: "All our focus now can only be around the movie, because "Saw" and "Ghost Baby" have been officially released for two days. Oh my god, we have to start contacting the theaters to actually arrange the films, a small number of interactive sessions is still not enough for us.”

In the hotel, Kang Cheng, Lin Fan and Xiao Xiaoyang looked at each other in blank dismay.

In fact, "Chain Saw" was able to gain such a reputation among film critics in the United States so quickly. Apart from the fact that the film itself is good enough, it is also because of Wei Xun's use of his 'money ability'.

Now Ella has helped to hype it, if it is not enough, it seems that it is not a problem that money can solve.

Kang Cheng hesitated, "Then what are you going to do?"

Holding the mobile phone, Wei Xun browsed Ella's post, looking at the sentence 'I went to see this movie yesterday, I was so scared that I almost died in the movie theater', after a moment of silence, he raised his head and smiled: "Contact Facebook's Man, let’s buy a trending search entry, the entry is #伊拉已经死在电影院#, and when the entry is clicked on, we will also post a link to the Rotten Tomatoes score of "Chain Saw."

"..."

Hearing Wei Xun's coquettish operation, the three of Kang Cheng felt a little tingly.

The Grammy queen, who has tens of millions of fans, was suddenly revealed to have almost died in a movie theater. This is equivalent to the fact that Wei Xun almost had an accident in a movie theater on Huaxia's Weibo.

"Can Ella agree?" Lin Fan said, "It's a bit too publicized like this..."

It's too wicked.

Of course, Lin Fan did not dare to say such words.

In fact, when Lin Fan was talking, Wei Xun had already sent a text message to Ella. The content of the text message was to briefly talk about his own promotion method and pay his own reward: two songs that are not weaker than "Shake It Off" Original English song.

"make a deal!"

After 5 minutes, Ella replied very happily.

"It's good to get used to it. Omi is not Huaxia. The way of hype here is very bold and avant-garde."

Wei Xun shook his mobile phone to everyone, and then said with a smile: "Go and contact the people on Facebook, I think after the Facebook headline explodes tonight, some theaters will take the initiative to contact you to introduce "Chain Saw" "It's gone."

Word-of-mouth, popularity, and hot spots are all there. Next, it's time to enter the theaters and tear up the film, so that "Saw" can be completely released in the United States.

So, two or 10 minutes after Ella's Facebook status was posted, an entry called #伊拉已经死在电影院# appeared on Facebook's hot search headlines, and it was quickly topped to the top of the hot search. Be detonated quickly!

As we all know, singers have a wider audience than film actors, and as a popular Grammy pop queen in recent years, Ella has fans in nearly a hundred countries around the world, and her influence can be called terrifying.

So when the trending entry for #阿拉已经死在电影院# appeared, the entire Facebook was in chaos.

(End of this chapter)